The number of electric vehicles is increasing rapidly worldwide, leading to increasing demand for charging. This will negatively impact the grid. Therefore, it is essential to relieve the power grid operation pressure by changing the charging behaviour of users. In this paper, the charging behaviour of electric vehicles was guided by price instruments to maintain grid balance This paper uses travel simulation to establish the relationship between travel demand and electricity prices. The results were evaluated through the amount of grid voltage drop and network loss. Furthermore, we used the differential evolutionary algorithm to calculate the optimal operation status of the grid, which contains the minimal network loss and maximal voltage drop at different charging stations and the charging price. Finally, the effectiveness of the mechanism proposed in this paper was compared with other simulation examples. The results showed that the pricing strategy could guide users’ charging choices and maintain the grid load balancing. The simulation results show that the average bus voltage increases by 1.26% and 6.59%, respectively, under different requirements.