Entertainment Research Articles

Human Mood Detection using Image Processing and Machine Learning and Deep Learning

This work aims to develop an efficient algorithm to automatic the detection of emotions based on facial expressions. Which involves the use of computer vision & machine learning techniques to classify the emotions of individuals or groupsin realtime using an image. As mood detection refers to the process of using various techniques and tools to identify or recognize the emotional state or mood of an individual based on their facial expressions. Its purpose will be to provide insights into the psychological state of individuals for various applications such as mental health diagnosis. It typically involves the use of machine learning algorithms and natural language processing techniques to analyze and interpret human behavior. This approach also uses deep learning models to learn the features of facial expressions and detect the corresponding emotions. The results show that the proposed algorithm is accurately detecting emotions from images with better accuracy & less false detection, which can be suitable for use in various applications such as healthcare, entertainment and social media.

Analysis of Systematic Studies in Research Mapping Entrepreneurs in the Metaverse Era

The Metaverse refers to a virtual environment concept that evolves in parallel with the real world, driven by technological advancements. In the present day, the Metaverse functions as a medium for entertainment and an emerging ecosystem where entrepreneurs can innovate and expand their businesses. This study aims to review existing literature on the Metaverse within the entrepreneurship framework and comprehensively analyze its role as a dynamic business platform for entrepreneurs. This research also seeks to map the studies conducted to help researchers and businesses explore and develop the potential of the Metaverse as a future entrepreneurial opportunity. The Metaverse provides opportunities for entrepreneurs to implement innovative promotional strategies in the digital world, which mimic real-world business dynamics. In the context of industry, the Metaverse is increasingly strengthening its position as a new entrepreneurial ecosystem, and some companies have started to utilize it for business expansion. The qualitative method used in this research is a bibliometric technique through the Visualization of Similarities (Vosviewer) application, with the keywords metaverse, entrepreneur, digital, and experience. This research identified 258 articles, which were then analyzed using Vosviewer. The results of this analysis produce a mapping of scientific developments related to the Metaverse and reveal potential future research that can be a reference for researchers in developing research in the entrepreneurship field in the metaverse era.

Impact media portrays on police legitimacy in times of emergencies: a global perspective

PurposeThe swift development of digital platforms and the intricate nature of socialization processes have greatly impacted how young people perceive the legitimacy of the police. This study investigates the influence of different media platforms and methods of socialization in emergencies on the attitudes and beliefs about law enforcement among young individuals. The aim of this review paper is to consolidate existing literature on the influence of various forms of media and social contacts shaping youth attitudes towards the legitimacy of the police, within distinct social and cultural contexts.Design/methodology/approachThe literature was reviewed narratively, with a focus on major digital bibliographic databases for the purpose of selecting studies. This approach facilitated the examination of overarching concepts across several fields of study in order to develop a thorough comprehension of how media and socialization in emergencies influence young people’s perceptions of the legitimacy of the police. Three major themes were discovered, encompassing the connection of three different theories with the youth perceptions of police legitimacy, impacts from different media sources like news, entertainment and social media and the influence of important socialization agents like family, peers and community.FindingsThe review confirms that the media, regardless of whether it presents good or bad images, has a major impact on the views of youngsters towards the police. It influences their opinions of how trustworthy and legitimate the police are. Modeling and reinforcement, which are key components of social learning, play a crucial role in influencing the impact of media on young people. Community and family connections have significant influence, either strengthening or lessening the effects of media depictions. Although media has the ability to promote understanding and regard for law enforcement, it was also observed that there are challenges associated with the reinforcement of preconceptions and biases.Practical implicationsThis research offers fundamental ideas for creating educational and community initiatives that improve positive media depictions of law enforcement and bolster community–police interactions. Additionally, it provides a framework for future studies on media approaches that could facilitate the development of a well-rounded understanding of the legitimacy of law enforcement among young people.Originality/valueThis literature review combines social learning and cognitive theories with empirical research on media to examine the complex and varied effects of media and socialization on how young people perceive the legitimacy of the police. It emphasizes the necessity for a sophisticated comprehension of these connections within the framework of current social dynamics and advancements in technology.

Analysing media portrayals of people with substance use disorder and addiction: A scoping review

Stigma about substance use disorders (SUDs) is a barrier to treatment and care. Media portrayals of SUDs influence public perceptions of people with SUDs and form the foundation for societal opinions and perspectives. For this reason, it is crucial to evaluate how the media portrays SUDs. This paper examines how the mass media portrays individuals with SUDs and how these portrayals reinforce negative stereotypes. It also evaluates the influence of media portrayals and the intersection of skin colour with these depictions. Additionally, this paper advocates for communication strategies that aim to destigmatize SUDs to enhance public education and encourage treatment-seeking behaviour. We used a scoping review approach, searching PubMed for medical subject heading (MeSH) terms ‘(addiction) and (portrayal)’ ( n = 58) and ‘(addiction) and (portrayal) and (media)’ ( n = 37). The search yielded 58 unique peer-reviewed articles (duplicates removed; n = 37). Of these, 42 did not meet our topic criteria, leaving 16 articles for analysis. Inductive thematic coding was performed on the 16 articles and uncovered eight portrayal themes: (1) positive endorsement ( n = 8, 50.0%), (2) violent or dangerous ( n = 7, 43.8%), (3) criminal ( n = 6, 37.5%), (4) risky behaviours ( n = 6, 37.5%), (5) policy-making ( n = 5, 31.3%), (6) unreliable, unstable or uncontrollable ( n = 3, 18.8%), (7) interventions or treatments ( n = 3, 18.8%), and (8) celebrity ( n = 3, 18.8%). These themes were observed in four types of media: entertainment media ( n = 9), social media ( n = 1), news media ( n = 7) and marketing media ( n = 5). The findings show that media portrayals of individuals with SUDs continue to reinforce negative stereotypes. Effective campaigns to counter this portrayal with anti-stigmatizing communication of addiction-related topics require collaboration between patients as partners, experts in addiction science and science communicators.

Sports celebrity to superhero: MS Dhoni, Indian cricket and the graphic novel

ABSTRACT The conflation of an Indian cricket celebrity with the medium of the graphic novel represents a fresh terrain or cultural shift in popular discourses of contemporary India. A prime example of this phenomenon is the portrayal of popular cricketer Mahendra Singh Dhoni in the superhero role in Ramesh Tamilmani’s three-dimensional graphic novel Atharva: The Origin (2022). The evolution of cricket as media entertainment and consumer enterprise has undoubtedly impacted MS Dhoni’s journey from a middle-class Indian boy from Jharkhand to an international literary superhero. Through this article, we aim to intervene in the discussion of a cricket culture that gives new roles to individual athletes such as hero, star, celebrity and superhero. Despite studies focusing on the realm of sport branding and the construction of heroism, studies on the representation of sports stars as superheroes are scant. Therefore, this paper examines how various media and consumer cultures shape sports fame, followed by a section on Dhoni’s rise to sports celebrity and the representation of his avatar superhero in the graphic novel, which is heavily influenced by Indian mythological narratives as well as the unique characteristics of Dhoni’s ‘Tamil regional identity’; one which has been bestowed upon him by the Indian Premier League.

Language style (mis)matching: Consuming entertainment media from someone unlike you is linked to positive attitudes

Prior work suggests people often match with conversational partners by using a common rate of style words (e.g., articles, pronouns). Indeed, such language style matching (LSM) has associated positively with downstream social and psychological dynamics like cooperation, liking, and well-being. To what degree is LSM predictive of positive attitudes in entertainment media settings? The current two-study paper addressed this question by collecting participants’ writing style with three diverse prompts, and then having them consume a random selection of TED talks (Study 1) and videotaped podcast narratives (Study 2). The evidence suggested less LSM was associated with positive attitudes (e.g., an interest in watching another video by the speaker, feeling connected to the speaker). Mediation analyses revealed the negative relationship between LSM and positive attitudes was explained by one’s novelty need satisfaction. Implications for LSM research, plus character construction and narrative development in media psychology, are discussed.

A Low-Tech Assistive Tool for Inclusion of Persons with Hearing Impairments in Fiji

The rapid advancements in 21st-century technology have significantly driven the development of assistive tools, which serve as transformative aids for individuals with disabilities and emerging bilingual learners. Despite the growing recognition of technology`s potential in education, equitable access to these interventions for individuals with special needs remains a pressing concern, particularly in developing countries. This study examines the challenges faced by persons who are deaf or hard of hearing in Fiji and introduces a low-tech assistive device specifically designed to address these barriers. Utilizing a two-phased survey methodology, the research explores the experiences and perceptions of individuals with hearing impairments regarding their inclusion in public spaces, government services, entertainment, and social media platforms. The second phase evaluates the efficacy of an ICT-based Sign Language Tool, developed to assist parents and educators in consistently learning and applying universal sign language. The findings reveal substantial obstacles faced by persons with hearing impairments in accessing public services, highlighting the need for tailored interventions. The study underscores the potential of simple, cost-effective, low-tech solutions to alleviate societal barriers and enhance inclusion. This baseline research lays the groundwork for the development and adaptation of targeted assistive technologies to support the inclusion of persons with disabilities in Fiji, with prospects for broader application across the South Pacific region.

The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy

This research aims to analyse health content creation on social media to attract public interest in health literacy. Because social media is considered a medium of entertainment, health education is a medical approach. The method used in this research is qualitative, and data collection is a review of journals, books, and other relevant sources for this research. The data analysis is done by reviewing each data source and analysing the correlation with the research. The results showed that creating health content on social media is an effort to attract public interest in health literacy because social media is a medium of entertainment in interacting and sharing information. People are interested in getting information from social media due to the creation of exciting content such as YouTube, x / Twitter, TikTok, Instagram, and other media. The efforts to create health content on social media are because social media has good effectiveness and can be used as a medium for promotion and health education. In addition, communication is part of the success of health policy. It is appropriate for every individual to pay attention to health factors as primary needs in their lives.

Cross sectional Study on Academic and health impact of Social media usage in Medical students of Hyderabad Telangana

Social media is a way of electronic communication through which people share their ideas, knowledge and information. Social media users are increasing worldwide. Medical students are also extensively using various social media platforms for academic and non academic purposes. A cross sectional study on impact of social media in academics of medical students of Hyderabad, Telangana was conducted in a medical college of Hyderabad. 200 Medical students participated in the study. Socio demographic and academic details including their usage of social media was collected in the form a pre structured questionnaire, the information obtained from each participant was taken in to MS excel sheet and the data was analyzed with SPSS software. Study results reveal majority of students are using social media for fun and entertainment and academic usage is very minimal. Students are spending more hours at late night causing ill effects to their physical and mental health. We also found social media hampering their effective study hours. Students arefrequently absent to classes, distraction in the class room and poor performance in their academics was observed among extensive users in the study group. Males are predominant among extensive users and academic impact also observed more in male participants. Students from highly educated and financially sound families are extensive users of social media. Similar results were found in other studies.

Implementation of Enhanced Re-Engineering on Trivia Game to Improve Immersion

Trivia games are one type of educational game that is in great demand and can be used as a medium of entertainment as well as a learning medium. In order to make a game in the same segment more unique and immersion, software re-engineering techniques are used in the trivia game. In re-engineering the trivia game, three methods are used: Enhanced Re-Engineering as a software re-engineering method; Game Development Life Cycle (GDLC) in the development of the Hidden Object Trivia game; and MEEGA+ as a testing method for the trivia game and the Hidden Object Trivia game to determine the increase in immersion value of the two games. The results of re-engineering the Tech Geek Quiz game led to the successful integration of trivia and hidden object genres, resulting in the creation of the Guess The Tech Tool game. The test results using MEEGA+ with 30 respondents showed an increase in immersion values of 50.26% from 1.89 to 2.84 in the usability factor and 30.29% from 2.08 to 2.71 in the player experience factor. The results were taken from all dimensions of the questions that had been asked.

Escape or encouragement? The role of media entertainment during the COVID-19 pandemic in China

Escape or encouragement? The role of media entertainment during the COVID-19 pandemic in China

Soft Power Strategies for Lifestyle Fashion Brands: A Case Study Comparing Fashion Brands in South Korea and Thailand

The soft power strategies for fashion lifestyle brands are examined in this comparative case study between South Korean and Thai fashion brands, using the 5P’s framework: Product, Price, Place, Promotion, and People. The study reveals that a critical factor contributing to the success of South Korean fashion brands is the strong collaboration between the public and private sectors. The government allocates budgets and establishes central agencies to support brand image building through entertainment media, such as music, films, and TV dramas. By using well-known artists and actors to promote products, South Korean brands foster consumer motivation and widespread brand popularity. Additionally, South Korea emphasizes the importance of small entrepreneurs by providing them with display spaces, offering affordable pricing, and promoting product quality. On the other hand, Thai fashion brands stand out for their product diversity and ability to meet domestic market demands. They effectively create a brand image through logos and branding, leading to their popularity in the mass market. Their moderate pricing strategy makes them accessible to a wide audience. However, Thai brands face challenges in reaching the global market due to a lack of consistent support from the government and insufficient collaboration with the private sector. Unclear government funding and the inability to integrate products with internationally recognized artists or entertainment media limit Thai brands' global potential. With more robust support, Thai brands could enhance their identity and achieve greater international recognition.

Eco-Friendly Cinematic Practices: The Sustainable Use of Film Costumes

The film industry is a powerful medium for cultural storytelling and entertainment, yet it is associated with significant environmental challenges. Among these, the lifecycle of movie costumes—from design and production to disposal—remains a critical yet underexplored area. Costumes often involve resource-intensive processes and generate substantial waste. This paper examines the method for sustainable practices in the design, production, and reuse of movie costumes, highlighting strategies such as upcycling, rental systems, the adoption of eco-friendly materials, and the integration of digital technologies. By embedding circular economy principles into costume production, the industry can balance creativity with environmental responsibility, showcasing a blueprint for eco-conscious filmmaking.

Korean Indigenous Knowledge of Health in Korean Drama Jewel in The Palace

Korea is famous for the creative industry such as drama which set in modern times and the kingdom era (saeguk). In the saeguk drama, Korean Indigenous knowledge is also shown. It represents their traditional life, such as livelihoods, how to make tools, survive in four seasons, how to farm or garden, and also about health. One of the saeguk with the theme of Indigenous knowledge is Jewell in the Palace, with the background of the lives of physicians and healers in the Joseon era. This study aims to identify the health themes in the drama text. Therefore, we use qualitative content analysis. The results of the study show that in Jewell in the Palace, there are twelve main themes about health: the relationship between body changes and health, herbs, flowers, acupuncture, healthy drinks, environmental influence on health, benefits of plants for health, spices, fruits, benefits of animals for human health, healthy tips, and natural ingredients for skincare. The conclusion is that the Korean drama Jewell in the Palace has main themes and sub-themes about health based on their characteristics, types of plants, names of animals, and the benefits. The results of this study can be a source of reference for further research from several disciplines: cultural science (cultural and media studies), health (traditional medicine), education (the effectiveness of drama as a source of learning about Indigenous knowledge), and research studies to analyze the use of entertainment media (films, movies, comedy series, and dramas) as sources of research data.

Understanding Young Adult Cancer Survivors' Engagement with Cancer Storylines in Entertainment Media Narratives.

Purpose: Some young adult cancer survivors (YACS; ages 18-39) struggle to incorporate their cancer experiences into their identities. Using stories, or narratives, is a new approach that could help YACS to integrate cancer and their identity. These stories offer opportunities to experience perspectives outside of oneself, which can build validation and self-compassion. However, little is known about whether stories about cancer (i.e., the threat itself) are beneficial. Method: YACS completed an online survey about their engagement with cancer storylines in entertainment media narratives (e.g., books, movies, and television shows). They also described their reactions to encountering these storylines in entertainment media. Results: Participants (n = 108) were primarily White. Participants who sought cancer storylines reported a more positive impact of cancer on their sense of purpose and identity. Among YACS who had completed treatment, cancer storylines were sought after treatment more than during treatment. In addition, compared with their peers, participants who identified as Black reported greater cancer storyline seeking both during and after treatment. Nearly half of participants (n = 45, 47.4%) described reactions to cancer-related storylines as positive or mixed, primarily owing to feelings of inspiration or validation. Conclusion: Consuming cancer storylines can offer some benefits for YACS, especially among those finished with treatment and those who identify as Black. However, not all YACS responded positively, so future research should investigate which YACS could benefit most from cancer-related storylines. Nonetheless, entertainment media narratives represent a novel approach to supporting YACS' integration of cancer into their identity.

Meme-ingful Actions: Uncovering the Influence of Political Memes on Leadership Performance and Values Formation

Political memes circulate all over the digital world, exerting a profound influence on the political engagement of leaders. This study focused on identifying the influence of political memes on the political engagement of college student-leaders and explored the subsequent effects on their leadership performance and values formation. Grounded on Bandura’s Social Learning Theory, this phenomenological study interviewed with ten open-ended questions, 15 college student-leaders (CSLs) from Central Luzon State University, Philippines. The data gathered underwent through Colaizzi’s thematic analysis and were verified through data cross-checking. Results revealed that political memes have a significant influence on the opinion of student-leaders in the digital media, serving as one of the motivators for CSLs’ engagement in political movements and activities. Despite the condensed information of memes, their widespread scope and entertainment mobilizes political discourse across social media. Thus, social media plays a crucial role in guiding leaders’ political involvement, highlighting the importance of digital literacy in educating leaders for future generations. CSLs’ interest in media entertainment and collective action reflects in the influence of political memes, shaping discourse and mobilizing peers, as a humorous and informative medium for driving societal change and directing political movements.

The relationship between short video usage and academic achievement among elementary school students: The mediating effect of attention and the moderating effect of parental short video usage.

Short videos have gained widespread popularity among elementary school students in China. As a form of entertainment media, their usage has steadily increased among adolescents in recent years. This phenomenon has sparked extensive discussions in society, especially against Chinese parents' high concern for their children's academic performance. Therefore, this study collected 1052 valid questionnaires from elementary school students, attempting to explore the possibility that their short video usage might negatively impact their academic performance. Besides, the mechanism of this relationship was also examined from the perspective of children's attention and environmental factors of parents' short video usage. The research findings indicate that the more elementary school students use short videos, the lower their academic performance, with attention mediating in this relationship. The longer the parental short video usage duration, the exacerbating effect it has on elementary school students' negative impact on attention caused by short video usage due to its positive moderating effect. This study provides crucial insights for parents, educators, and short video platforms, offering valuable references for formulating more scientifically and logically grounded educational strategies.

Ticketmaster's Monopoly Undermines Fair Competition in Live Entertainment Ticketing

This study investigates the monopolistic control exerted by Ticketmaster, a subsidiary of Live Nation Entertainment, within the U.S. live entertainment ticketing industry, where it holds approximately 70-80% of the primary ticketing market and 50-60% of the secondary market as of 2022. Ticketmaster’s 2010 merger with Live Nation significantly bolstered its dominance, creating a vertically integrated entity that controls artist promotion, venue management, and ticket sales, thereby limiting market competition and consumer choice. Through exclusive contracts with major venues, bundled services, and dynamic pricing practices, Ticketmaster effectively stifles alternative ticketing providers and limits consumers’ ability to choose, often resulting in inflated prices and restricted access to popular events. Utilizing a multi-faceted approach that includes market share analysis, antitrust case reviews, consumer testimony, and comparative analyses with countries such as the UK, this paper underscores the challenges posed by Ticketmaster’s market concentration. Quantitative analysis, including the Herfindahl-Hirschman Index (HHI), shows post-merger concentration levels that far exceed thresholds for competitive markets, emphasizing the lack of feasible alternatives for consumers. The Taylor Swift "Eras Tour" ticketing controversy is a case in point, illustrating the consumer impact of Ticketmaster's monopoly through reported price inflation, limited availability, and repeated service failures. The paper concludes by proposing regulatory reforms to break up the Ticketmaster-Live Nation merger, cap dynamic pricing practices, and mandate transparent fee disclosures, aiming to curb anti-competitive practices and enhance consumer protections within the ticketing industry, fostering a fairer and more accessible live entertainment ecosystem.

Beyond Aesthetics: Players, Player-Characters and Interactivity-as-Demand in Cozy Games

Cozy games are often defined by their soft visual design, ambient audio, and low risk gameplay that addresses a range of themes from casual to meaningful. Typically, they also center on simple gameplay in terms of control schema and the ability to disconnect, as a safe, relaxing play space, and with its easy exits points to quit the game. While these aspects have been discussed in both scholarly and media entertainment writing, the demands (or lack thereof) have yet to be explored from a theoretical perspective. Through the lens of interactivity-as-demand theory, this paper aims to explore the connection between the gameplay experience as it relates to cognitive, physical, social, and emotional demands and the in-game representations of the player-character. Through this analytical lens, it is possible to understand the consistency and disconnect of demands as experienced by the player compared to how they are (re)presented on screen which has potential implications related to the player’s expectations and design principles of cozy games.

Komparasi Visual Karakter Hero Video Game Mobile Legends dan Arena of Valor

Video games have become a medium of entertainment that is needed by almost everyone. One of the most popular categories of online video games today is MOBA. Mobile Legends and Arena of Valor are examples of the most played MOBA games. These two games are similar in the visual aspect of their hero characters because they are inspired by predecessor characters such as legendary figures, mythological creatures, or even inspired by categories of creatures on earth which are then combined with humans. Mobile Legends has 4 hero characters that are visually similar to Arena of Valor. This makes both games modify, add, or even change the visual elements of each hero to avoid plagiarism. The modification of these heroes makes each character have its own impression/value. Analysis of visual elements is carried out by comparing the visuals of heroes from two games that are similar using matrix system theory so that the impression/value created by each visual can be found. The results of the visual analysis of the heroes of the two games that have been compared will determine which visual character is more suited to the impression presented.