Media Space Research Articles

Information and Psychological Security of the Media Space. Ukrainian Experience of Implementation of Psycholinguistic Component Into Media Education

Information and Psychological Security of the Media Space. Ukrainian Experience of Implementation of Psycholinguistic Component Into Media Education

Transformation of the concept of “media” as an information system in the context of the digitalization of society

The modern market of media education is replete with new areas of media technologies: network schools, remote tutoring, distance learning, informatization, computerization, internetization, gamification, etc. levels of education. The features of the development of modern media have been the subject of discussion for many years by a number of specialists, including specialists in the field of media technologies, journalism, advertising and public relations, as well as teachers and psychologists. At the same time, some researchers include into the concept of “new media” or “modern media” only the characteristics of the media that have gradually moved to the Internet, creating separate websites and media accounts on social networks. Another group of scientists believes that, in view of the widespread process of convergence in the media space, the concept of “new media”, which are essentially information systems, should include social networks, instant messengers and other modern communication platforms as independent means of communication. The article examines the genesis of the concept of “media” from the point of view of including the concept of social networks into it, and also addresses the issue of systematizing information about media education

Social network “VKontakte”: features of the design and maintenance of communities using the example of online publications of the Belgorod region

Most online media outlets are currently using social networks as an additional tool for promoting their publications, finding newsworthy information, and communicating with users. Modern social networks form a new media space. This paper is devoted to the study of the peculiarities of maintaining communities and opportunities of online publications in the social network “VKontakte”. The subject of the research in the article is the Internet publications of the Belgorod region, which are at the top of the rating of the Information and Analytical Online Service “Medialogy” for 2020, as the most quoted publications of the Belgorod region for the specified year. The method of research includes content analysis and comparative analysis of the techniques and methods of community management used. The main objective of the study was to identify the peculiarities of the design and maintenance of communities of regional online publications in the social network “VKontakte” and to identify trends in their further development. A similar study of online media in the Belgorod region was carried out for the first time, which explains its importance and novelty. In the course of the analysis, the following conclusions were made: nine out of ten analyzed publications use the community in the social network “VKontakte” for the purpose of information distribution and promotion of online media sites. All of the publications do not have a clearly defined interval between publications. At the same time, all the pages analyzed to some extent use the tools of “VKontakte” for the visual design of the community and various formats: photo and video publications, polls with variants of answers and articles. The number of comments indirectly indicates the activity or passivity of the audience of a particular community. In our opinion, there is no direct connection between the number of publications and the number of comments. Most often users leave comments under the publications touching on current topics or under the posts-surveys.

Youth press: pardon impossible to execute

The author analyzes the modern media system, including traditional media and the resources of civic journalism with its dialogicity, unconventionality, trust, and hyperlocality. “Civic journalism” (citizen journalism), which has become widespread with the development of the Internet and new digital technologies, is considered as having other names: alternative, collaborative, guerilla, street, democratic, and participatory journalism. With all the declared advantages of this informal (unregistered, uncensored) journalism, sometimes due to the amateurism of bloggers, but more often due to their misunderstood freedom of speech, it is predominantly a super-subjective information activity that pollutes the media space: a huge number of fakes prevents the reconstruction of a coherent picture of current reality in the mass consciousness and in the consciousness of the individual reader, listener, or viewer. The article examines both positive and negative features of civic journalism, including blogging. The materials of the article can be used within the framework of the Journalism training direction.

Новостные медиа как источник мобилизации гражданского активизма

The article analyzes the role of news media in informing and involving the population, including young people, in civic activism. The problem of the influence of digital technologies on the formation of civic activism is raised. Emphasis is placed on the context of the presence in the media space of news that can popularize civic activism. The content analysis study covered 22 Internet resources in 8 federal districts of Russia (12,590 posts for July 2023), as well as all publications in the online publication e1.ru for the period 2019–2023 (82,130 posts). The results of the analysis allowed us to perform a thematic typology of publications about civic activ-ism; to fix the share of these posts in the structure of the news agenda; to identify the presence of appeals to participate in civic projects and determine the situation in the media environment as ineffective for solving the problem of involving the population in civic activism. Recommendations for optimizing media content are of-fered.

Authentic cult: media representations of cultural consumption and legitimization of cultural hierarchies

The article explores legitimization strategies related to cultural consumption in the Czech media space by comparing the representations of cultural products in influencer communication on social media and in legacy (print and online) media outlets. Departing from the theoretical debate on the intersection of cultural omnivorousness and the emergence of algorithmic culture, the article poses the question: what strategies do influencers on social media and journalists in legacy media outlets employ to present consumption of cultural products as legitimate, interesting, and cool? Based on qualitative content analysis of 10 Instagram profiles of prominent Czech influencers and culture sections of 10 Czech legacy media, it discusses two main discursive legitimization strategies: (1) the notion of authenticity, used by social media influencers and (2) the notion of cult, used by legacy media in two distinctive ways – as (a) legendary, part of the pop cultural canon and (b) new, contemporary, part of up-to-date cultural savviness.

The Brexit, Failure or Success?

The Brexit is now a reality, increasingly de-dramatized, six years after the triggering of Article 50 of the Lisbon Treaty by the British government following the result of the June 2016 referendum. Until the Covid-19 health crisis, the Brexit was at the center of media spaces within all member states. This unprecedented process was initially often seen as revealing misunderstandings or even questioning of European construction. But could European integration for the United Kingdom really be envisaged beyond the economic?

За мисията на съвременния български езиковед

The article deals with the role of the contemporary Bulgarian linguist in the complex processes of codification of literary-linguistic norms. The text is linked to the 75th anniversary of the eminent Bulgarian linguist Prof. Vladko Murdarov. The object of the analytical observations in the text are problems related to the codification of literary-language norms, to the curricula and textbooks on Bulgarian language in secondary school; to the notion of language policy, as well as to the issues of the public image of the Bulgarian language in the media space. A brief overview is given of important historical processes that have shaped the development of the Bulgarian language and its science. The author summarizes the important features that every contemporary linguist should possess - depth of linguistic knowledge in synchronous and diachronic terms, a sense of the dynamics of linguistic processes in order to be able to objectively reflect the complex processes of language development, linking them to the complex and dynamic processes of social development.

Engaging with the claim of Roma people through twitter: who is behind the hashtags?

Grassroots Roma communities play a pivotal role in organizing at the grassroots level, advocating for their rights, and challenging anti-Roma sentiment across Europe. Nevertheless, there remains a need for a deeper understanding of how these efforts manifest within the digital landscape. Within the overarching framework of the Narratives4Change project (EU Marie Curie Action, Nr. 841,355), this study seeks to examine the use of Twitter as a platform for advocating Roma-related issues. Specifically, it investigates the types of actors engaged in tweeting about Roma-related content and explores potential variations in profiles (organizations vs. individuals) based on the content being tweeted. The analysis encompasses six Roma-related hashtags spanning the years 2017 to 2020: #RomaLivesMatter, #InternationalRomaDay, #OpreRoma, #OpreRomnia, #MujerGitana, and #RomaWomen. The findings reveal that organizations are most active when employing the hashtags #InternationalRomaDay and #MujerGitana, whereas for the other hashtags studied, individual users dominate. Our data underscore the untapped potential of social media spaces and their ecosystems as strategic tools for advocacy and mobilization in support of Roma rights throughout Europe.

Impact of Technology on Electronic Broadcasting Development

The purpose of the article is to analyze the history of television art and electronic broadcasting in Ukraine; to find out the technologies that influence the development of the television industry; to consider the media market offers to the modern viewer and to conduct a comparative analysis of audiovisual works offered by the Internet; to find possible options for synthesis between television and the Internet; to find out the advantages and disadvantages of broadcasting and online media. Research Methodology. The following methods were used: theoretical – to study the historiography of the development of television, namely, information sources, infographics and publications; practical – to review the offers of the modern media market and compare it with audiovisual content on the Internet; analysis – to study the content under study in detail, in particular, an overview of television and the Internet, to understand the quality of media production; analogy – to draw clear parallels between the media product of television production and the Internet. Scientific novelty. For the first time, a detailed analysis of the history of electronic art in the context of screen broadcasting development is carried out, namely, the technologies of influence on television broadcasting, viewer tastes and preferences at certain stages of media market development are considered. The state of contemporary electronic art development and its impact on the viewer is analyzed, and a general vision of the viewer audience is formed. Variants of media products of the synthesis of television and the Internet are presented, taking into account new genres of audiovisual works. Conclusions. The article analyses the history of the formation and development of Ukrainian electronic art. The main stages of television technology formation and improvement of electronic broadcasting and cinema techniques have been identified. The state of transformation and changes in electronic art in the modern world, as well as the factors influencing the rapid changes in the technologies of screen broadcasting, have been analyzed. A general picture of the technology’s impact on the development of the modern media space has been formed.

Threat, fixable or opportunity? Contested smart home futures in the German social media debate

The idea of the ‘smart home’ envisions futures of a transformed day-to-day life. However, contrary to the glossy visions of the smart home industry, the public discourse in Germany is marked by skepticism due to concerns about data protection, security risks and state surveillance. This paper seeks to illustrate how certain social groups imagine the smart home and how fears and promises related to the digitalized home shape the public social media debate in Germany. We advance the analysis of smart energy futures with a novel methodological approach which combines quantitative network analysis with qualitative discourse analysis. We apply our approach to the online discourse around ‘#smarthome’ on Twitter and related media spaces in Germany in 2018 and 2019, which unveils the contested German smart home imaginaries.We identify five discourse coalitions that constitute shared understandings and perceptions of smart home futures in the social media sphere in Germany: Threat, Hackable, Useless, Fixable and Opportunity. Those discourse coalitions form around specific storylines that reveal partly opposing perspectives and competing ideas on what smart home systems might or should entail for society. Our empirical analyses reveal that in Germany, the envisioned smart home is highly contested and public discourse on social media is dominated by actors who critically interrogate the promises and prospects of smart home futures.

USA Think Tanks: Strategy and informational influence in the globalized media space

US think tanks are key players in the global media space. They are playing an important role in shaping strategies and influencing global public opinion. The aim of the work is to highlight the strategic directions of activity of US think tanks and their trends. The basis of the methodology was the use of a system of general scientific methods and techniques of empirical knowledge: induction and deduction, analysis and synthesis, system and functional approaches, classification and systematization, observation and description, explanation and generalization. In the course of the conducted research, it was determined that the tendency to increase the number of analytical centers in the USA leads to an increase in competition for financial resources, and also leads to a change in the primary specialization: it becomes more and more narrow, leaving only a small number of analytical institutions multidisciplinary. It was also established that the demand for research by analytical centers is growing, so opportunities for cooperation in solving problems are constantly expanding. This is because information requests are becoming more complex and globalized. It was noted that, despite the official statement regarding impartiality and objectivity in matters of political consulting, today there is a noticeable trend of increasing political influence on the activities of think tanks. However, many think tanks, in addition to addressing socio-economic issues, have a relentless desire to engage in policy advocacy, which can lead to certain negative trends: the focus of their activities can change from professional analytics to the conductor of existing party policies. The practical value of the work lies in its use during the educational process by students of higher education who gain knowledge in the specialties of “Information Analytics”, “Political Science”, “International Relations”, etc., as well as those who are interested in the place of the United States in the globalized world and its influence

Functional and Semantic Dominants of the Digital Transmedia Language in the Context of Topical Problems of Intercultural Communication

The study is devoted to the identification and systematization within the thematic framework of some key functional and semantic characteristics of the landscape of modern transmedia, a multi-format media space consisting of thematically interconnected media resources reflecting a single event in the fields of online media, social network аnd new media. Having examined examples of special social significance (pandemics) events in Russian and Italian transmedia, the authors come to the conclusion that the language of digital transmedia demonstrates trends of universalization, which contributes to reducing information risks and weakening threats of information confrontation, despite the differences in the functioning of the language systems.

The influence of virtual professional learning networks on pre–service teachers’ professional learning and growth

This qualitative study focuses on pre–service teachers’ engagement in virtual professional learning networks and perceptions of how their virtual professional learning network participation influences their professional learning and growth. Online survey and group interview data were collected from the participants (n=41) and analysed thematically. The analysis showed evidence that pre–service teachers were successful in engaging in virtual professional learning networks in diverse ways via utilising multiple social media spaces and establishing various online connections. In addition, findings revealed that participants’ virtual professional learning network engagement supported their professional learning and growth in multiple ways. Respondents stated acquiring new pedagogical and digital knowledge and skills, and forming both their current and future teacher identities. They also appeared to reflect upon and transform their perceptions and beliefs about teaching and learning as a result of their virtual professional learning network participation. Moreover, their virtual professional learning networks were identified as increasing their sense of security via offering them a more comforting, secured and supportive social space.

‘This app is evil forest true true’: metaphor-based metadiscursive evaluations of Twitter by Nigerians

Abstract Previous linguistic studies on Nigeria-based Twitter discourse have investigated radicalist, terrorist, campaign, and electioneering discourses. These previous studies focus on discourses produced on Twitter, and not metadiscursive reflections about the social media space itself, and the discursive practice of dragging, in the context of celebrity–newcomer socialization, drawing theoretical insights from metaphoric conceptualizations. This article examines metaphor-based metadiscursive evaluations of the microblogging space by Nigerians. The data for the study comprise tweets retrieved from the Twitter account of a Nigerian celebrity new to Twitter, and subjected to metaphor scenario analysis. It was found that the metaphoric concepts of EVIL FOREST, STREET AS CULTURE/HIGHWAY, and DRAG/TIGER GENERATOR provide frames for characterizing, and evaluating Twitter, and the practice of dragging, respectively. Such user-based metadiscursive metaphoric reflections about the digital space, and culture grant access to the conceptual, and ideological structures that underscore participation in cyberspace. This article has implications for understanding the conceptual and ideological structures that underscore participation on Twitter NG, and the (dis)affiliative stance towards online bullying inherent in the practice of dragging.

Horoscope in the media space: a linguocommunicative aspect

The article considers the phenomenon of horoscopic text relevant to modern linguistics in general and analyzes it as a type of speech genre in particular. The article argues that the horoscopic text, functioning in the media space, is a cluster integrative unit created under the influence of a number of extralinguistic factors, which is directly reflected both in the linguistic means used in horoscopes and in their structural organization. The ubiquitous digitalization of the information space causes a reduction of a predictive text’s volume and brings it closer to media genres. The proof that the horoscope is a separate speech genre is the regular use of a certain set of speech acts in its texts, which make up the formula of the genre, while the range of relevant speech acts gets limited by this formula. As a result of our analysis of three hundred horoscope texts, we found that two types of a regularly used speech act can be distinguished in their structure, or two basic components of the media horoscope structure. The first component, implemented in a proposition, is represented by an assertive; the second part, perceived as a recommendation, is represented in the form of a directive of various types. We consider that assertives can be divided into informative and evaluative; directives are verbalized by means of prescriptive and motivational varieties, phraseoreflections, promptings with a forecast, permissions and suggestions. Each type of a speech act is verbalized through a certain set of lexical and grammatical means of the language strengthening the communicative position of the author.

Urban Imaginary: City Image and Media Space

The article examines the role of imagination in creating an individual and collective city image. Noting the essential value of information and digital technologies in the modern world, the author draws attention on how the city image can be represented in the media space, and reveals possible effects of the media image on the real city and urban practices. The study focuses on solving the problem of the fragmented nature of the direct city perception, aimed at certain elements of the urban environment. The author shows that the imagination allows forming an image of the city as a whole, to defragment the complex of individual perceptions and supplement them with mental, symbolic and emotional aspects. The aim of the research is to argue that by means of the Urban Imaginary we can comprehend the city as an existentially important and culturally heterogeneous space of the human lifeworld. One of the key tools for generating the Urban Imaginary and creating the city image is the media space. As a result of the study, the author substantiates the constitutive role of imagination in the process of forming the city image, as well as identifies the types of city representation in the media based on the frequency of mentions of the city and the nature of these mentions. The article demonstrates that the image of the city has a significant impact on city residents and visitors, determining the tourist, migration and economic flows.

Moving away from the “Repression-Resistance” Paradigm: The Effects of Civil/Uncivil Disagreements on Political Deliberation in China

This study engages in the academic effort of moving beyond the “repression-resistance” lens by shedding light on the civic function of exposure to cross-cutting arguments and their (in-) civility on individual’s expression willingness and discursive quality in China’s cyberspace. While civility and dissonant-viewpoint exposure are viewed as the hallmark of political deliberation and public sphere in most Western societies, whether their potential could be realised in a censored yet increasingly pluralist media space in China remains a question. Through experiment method (N = 1064), participants were exposed to dissonant (civil/uncivil) viewpoints that were selected, manipulated, and presented as original Weibo posts, regarding a controversial marital policy. Our results illustrate that exposure to civil yet reasoned cross-cutting information significantly provokes individuals’ willingness to engage in a manner of reciprocal civility. Implications are discussed for deliberation studies and internet governance.

Research on Intelligent Space Construction Path of University Innovation and Entrepreneurship Base

In order to promote the improvement of innovation and entrepreneurship ability of college students, with continuing education, colleges and universities give full play to the advantages of integration of production and education to build college students' double creation base. By analyzing the function positioning and construction ideas of college students' innovation and entrepreneurship base, the intelligent construction path of college students' double innovation base is pointed out. The construction of college students' innovation and entrepreneurship base explores its intelligent construction path from the four aspects of network information flow, media information flow, space flow and emotional flow, so as to build up the growth space of talent education in line with the current and future.

Discours journalistique et retombées culturelles dans la presse roumaine écrite

In this article, we aim to discuss to what extent the articles published in the Dilema veche journal and on the RFI Roumanie website fall within the classic genres of journalistic writing, or they confirm the idea of a constant renewal of journalistic genres. The media space favors a great diversity of productions, characterized on the one hand by “heterogeneity and permeability” (Zagyi, 2011: 159) and on the other hand by interactivity since the reader has the possibility of reacting or commenting. Taking into account this context, our objective is to identify the evolution, the formal changes and the diversity of this type of articles, which tend to be adapted to the characteristics of the online written press. In the second part of our study, we will focus on the perception of a cultural event related to the Goncourt prix and its influence on Romanian cultural news.