Transformation of the concept of “media” as an information system in the context of the digitalization of society

Abstract

The modern market of media education is replete with new areas of media technologies: network schools, remote tutoring, distance learning, informatization, computerization, internetization, gamification, etc. levels of education. The features of the development of modern media have been the subject of discussion for many years by a number of specialists, including specialists in the field of media technologies, journalism, advertising and public relations, as well as teachers and psychologists. At the same time, some researchers include into the concept of “new media” or “modern media” only the characteristics of the media that have gradually moved to the Internet, creating separate websites and media accounts on social networks. Another group of scientists believes that, in view of the widespread process of convergence in the media space, the concept of “new media”, which are essentially information systems, should include social networks, instant messengers and other modern communication platforms as independent means of communication. The article examines the genesis of the concept of “media” from the point of view of including the concept of social networks into it, and also addresses the issue of systematizing information about media education