Growers in the American Association of Nurserymen and the Society of American Florists were queried as to their use of plant growth regulators (PGRs) and nonchemical alternative practices during 1993. Daminozide (B-Nine SP) and chlormequat chloride (Cycocel) accounted for 78% of the total pounds active ingredient and were used by 20% and 17% of the respondents, respectively. In contrast, the rooting compounds indolebutyric acid (Dip `N Grow, Rootone, and Hormoroot) and naphthaleneacetic acid (Dip `N Grow, and Hormodin I, II, and III) were used by 53% and 24% of the respondents, respectively, but combined accounted for less than 3% of total pounds active ingredient. Pruning/pinching was used by the greatest number of respondents (82%) and was the only alternative to PGRs rated as very effective by more than 60% of the respondents. Use of chemical PGRs and nonchemical alternative practices was influenced by region and firm size. In the northeastern United States, growers reported relatively low use of PGRs (frequency and total pounds) and the lowest use of mechanical brushing as an alternative practice. In contrast, mechanical brushing was used most in the western United States. Large firms (more than $2 million in annual sales) reported the greatest use of chemical and nonchemical means of regulating growth.