The present offers an understanding of one of the significant original author’s concept aspects of cognitive-pragmatic programs in the context of the theory of intentionality. The instrumental-operational strategy — a cognitive project (action plan) of the source subject, aimed at the successful implementation of one or several strategic goals of the cognitive-pragmatic programs is being studied. The direct object of study consideration is a complex of the instrumental-operational strategy cognitive-mental tools. The cognitive-mental indexing of the instrument-signal has two main levels: basic and specification. Each updated tool, in addition to the basic indexing (“how”), receives a triple specification indexing (target “how”, self-identifying “how”, and resultant “how”). The same cognitive-mental tool, when used in discourse signals of different intentionality, can be indexed differently. On this basis, according to the type of dominant index, four main types of cognitive-mental tools can be distinguished. The first type: the central level of indexing is “target”; peripheral level — “self-identification”, “result”, “assessment”. The second type: the central level of indexing is “self-identification”; peripheral level — “goal”, “result”, “assessment”. The third type: the central level of indexing is “result”; peripheral level — “self-identification”, “goal”, “assessment”. The fourth type: the central level of indexing is “assessment”; peripheral level — “self-identification”, “result”, “goal”. Each of the cognitive-mental tools can occupy two main positions in the space of an intentional discourse signal: discourse / program-forming; corrective and clarifying. The universality and adaptability of the cognitive-pragmatic program theory, applicable as a subjective cognitive-pragmatic matrix to any meaningful and directed activity, makes it possible to detect cognitive-mental tools in other areas. And the more “synthetic” the area under study is, the more clear the “tools” are.