This study aims to analyze the current state of Marxist youthization (青年化) in colleges and universities in Guizhou Province. The primary objectives are to identify the factors influencing the dissemination of Marxist views among university students and to determine the most significant predictors of this process. The target population comprised university students in Guizhou Province during the 2023 academic year. A stratified random sampling technique was employed to ensure comprehensive representation, resulting in a sample size of 700 students. A cross-sectional correlational research design was utilized, with a structured questionnaire distributed to collect data. Multiple linear regression analysis examined the impact of Marxist youth views' perception, identification, and practice on their dissemination. The findings reveal that all three factors—perception, identification, and practice—significantly influence the dissemination of Marxist views, with perception having the most substantial effect (B = 0.206, p < 0.001), followed closely by identification (B = 0.202, p < 0.001) and practice (B = 0.140, p < 0.001). The model explains 39.6% of the variance in dissemination, indicating robust explanatory power. These results highlight the importance of enhancing students' understanding, identification, and practical engagement with Marxist principles. The study suggests that educational strategies focusing on these areas can effectively promote Marxist ideologies among youth. The implications for educators and policymakers include adopting interactive and experiential learning methods to foster a deeper connection with Marxist views.
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