Manufacturing Business Research Articles

Pendampingan Strategi Promosi Media Sosial pada UMKM Krecek Rambak “UD Rengas Jaya” Mojoanyar Kabupaten Mojokerto

Social media is one of the main digital marketing strategies used to promote business products, with the aim of obtaining maximum profits (Hidayat et al., 2022). Social media and digital technology are gradually changing the way companies market their own products (Fraccastoro et al., 2021). However, there are still many MSMEs that do not use online sales optimally when marketing their products. Likewise, the MSME "Rengas Jaya" Mojokerto in carrying out its product marketing activities already uses digital technology. To overcome this problem, the Service Team of the Faculty of Economics, Majapahit Islamic University designed a solution by providing assistance in preparing a Digital Marketing strategy so that partners understand what a good marketing management strategy is by utilizing social media.This has an impact on increasing sales at the MSME "Rengas Jaya" address Mejero Village, Mojoanayar District, Mojokerto Regency. It is hoped that through digital marketing assistance it will have an effect on increasing their income. The results obtained from this activity for partners are: Partners understand the promotion strategy via social media. Then, by implementing the promotion strategy via social media, partners can increase the number of customers and increase sales.

Pendampingan Aspek Legalitas Usaha dan Pemasaran Menuju UMKM Naik Kelas Pada Kecamatan Genteng Surabaya

This article will describe the Assistance with Business Legality and Marketing Aspects towards Upgrading MSMEs in Genteng District, Surabaya. The aim of this mentoring activity is to help and facilitate MSMEs, especially aspects of business legality and product marketing. The method used is participatory and descriptive with literature study. The results of this mentoring activity show the importance of the mentor's role in facilitating MSME actors in aspects of business legality and product marketing.

Continuous training in collective bargaining

Collective bargaining should give priority to training aspects in business policy with the aim of increasing the knowledge and professional development of employees, addressing aspects as varied as the ongoing development of skills and professional qualifications, the definition of individual rights to training, individual leave for this purpose, and especially training activities, promoting their quality and the application of subsidies to finance them. However, despite the leading role of collective bargaining in bringing training closer to workers and meeting the needs of employers to improve the skills of the workforce and improve productivity, there are still many gaps in the practice of collective bargaining. However, after the conventional search carried out, it is also possible to locate agreed regulations that give a prominent role to training, based on its consideration as a strategic element that makes it possible to make business competitiveness and productivity compatible with the importance of providing workers with the knowledge and practice appropriate to the professional skills required within the framework of a lifelong learning process, as required by European bodies.

Effect of Democratic Leadership Styles on Corporate Performance

This study investigated the impact of Democratic Leadership Style on employee business development within the private sector. The primary objective is to assess how Democratic Leadership Style influences organizational behavior. This was further divided into two specific objectives: (1) to explore the influence of Democratic Leadership Style on organizational behavior, and (2) to examine the relationship between Democratic Leadership Style and organizational behavior. The main research question is: "What is the effect of Democratic Leadership Style on organizational behavior?" Sub-questions include: "What is the influence of Democratic Leadership Style on organizational behavior?" and "What is the relationship between Democratic Leadership Style and organizational behavior?" The hypothesis posits that Democratic Leadership Style has a positive effect on organizational behavior, with sub-hypotheses suggesting that this style enhances organizational behavior and establishes a positive relationship between the leadership style and organizational behavior. Data was collected through both primary and secondary methods, including 30 distributed questionnaires and information from relevant books, websites, journals, articles, and magazines. Findings indicate that Democratic Leadership Style positively affects employee business development, skills enhancement, productivity, and morale. This style also allows employees to contribute to daily operations, supports work-life balance, and improves employee retention rates.

Time varying characteristics of factors affecting carbon price in emission trading scheme in China: Evidence from SV-TVP-VAR approach

Analysis of the factors influencing the price of carbon emissions trading in China and its time-varying characteristics is essential for the smooth operation of the carbon trading system. We analyse the time-varying effects of public concern, degree of carbon regulation, crude oil price, international carbon price and interest rate level on China’s carbon price through SV-TVP-VAR model. Among them, the quantification of public concern and the degree of carbon emission regulation is based on microblog text and government decisions. The results show that all the factors influencing carbon price are significantly time-varying, with the shocks of each factor on carbon price rising before 2019 and turning significantly thereafter. The short-term shock effect of each factor is more significant compared to the medium- and long-term, and the effect almost disappears at a lag of six months. Thanks to public environmental awareness, low-carbon awareness and the progress of carbon market management mechanisms, public concern has had the most significant impact on carbon price since 2019. With the promulgation of relevant management measures for the carbon market, relevant regulations on carbon emission accounting, financing constraints, and carbon emission quota allocation for emission-controlled enterprises have become increasingly mature, and carbon price signals are more sensitive to market information. The above findings provide substantial empirical evidence for all stakeholders in the market, who need to recognize that the impact of non-structural factors on the price of carbon varies over time. Government intervention also serves as a key aspect of carbon emission control and requires the introduction of relevant constraints and incentives. In particular, emission-controlling firms need to focus on the policy direction of the carbon market, and focus on the impact of Internet public opinion on business production while reducing carbon allowance demand and energy dependence.

Development of a social commerce scale: exploratory and confirmatory factor analysis using structural equation modelling

PurposeThis paper aims to propose an instrument for measuring social commerce among entrepreneurs from the USA, Mexico and Colombia.Design/methodology/approachThe methodological design was quantitative, explanatory, observational and transversal, where a sample of 1,644 entrepreneurs from the USA (n = 525), Mexico (n = 608) and Colombia (n = 510) was obtained. For the validation and reliability of the instruments, a structural equation model (SEM) was developed for the three studies carried out. Regarding the goodness and adjustment indices of the SEM in the three countries, they turned out to be acceptable.FindingsThrough the results obtained in the three studies carried out, it has been verified that the instrument of social commerce in its two factors: Marketing and Market Participation, has sufficient validity and statistical reliability. Likewise, it has been verified that both the manifest variables and the latent variables of the construct show a significant relationship between the three studies carried out in different populations.Research limitations/implicationsThe findings obtained in the presented study contribute to entrepreneurs, leaders and managers of the business sector to improve the entrepreneurial project through marketing and market participation of the product and service, as well as the business unit that seeks to position itself in the market. Likewise, it helps entrepreneurs to understand analytically and systematically the constructs that social commerce is made up of, which will help entrepreneurial leaders reduce or control their risk when considering social commerce in their entrepreneurship, achieving the success of the entrepreneurial project through its positioning in the market considering marketing and market participation as main factors of social commerce.Originality/valueThe findings are relevant and of great value to the literature because at present there is not enough research that is focused on the variables analysed related to social commerce in the contexts of the USA, Mexico and Colombia. The relevance of the present scale in comparison to others proposed by the literature is that the proposed scale is focused on entrepreneurs who seek to be more successful through the positioning of their business unit, product or service in the market through the market participation. It is achieved through marketing strategies. Another contribution provided by the present study lies in the methodological robustness of the scale and its analysis, comparing it with studies in three leading entrepreneurship countries in Latin America, comparing the validity and reliability as well as the goodness of fit indices of the proposed model in each of the studies. They were significant and very similar, so the proposed scale is of great value and usefulness in the literature.

Market concentration and productivity: evidence from the UK

AbstractWe measure product market concentration and business dynamism in the UK from 1997 to 2020 and study the relationship with productivity. Our results show that concentration in the UK is increasing among narrow industries on average, but for a broad market definition, concentration and business dynamism are stable. We find a negative relationship between concentration and productivity for the average firm, but a positive relationship for the average worker. This occurs because higher industry concentration is associated with better allocative efficiency, measured by the proportion of workers in higher‐productivity firms.

Developments and Challenges of Employment Law in the Digital Era

The industrial revolution accompanied by the emergence of digital technology has had a major impact on the world of work. Digitalization has penetrated into various aspects of life and changed the way people interact in various activities. In the world of work, digitization has penetrated into various industrial sectors and changed business models, production processes, and work patterns. This change on the one hand provides opportunities, but on the other hand also poses new challenges, especially related to employment. This paper aims to examine the current challenges and developments in employment law in the digital era. By analysing the current literature related to the issues described, this paper seeks to provide an in-depth understanding of how labour law needs to adapt to face the changes brought about by the digital revolution. In this paper will also try to provide recommendations for improvements and updates related to employment to fit the needs in the digital era. Keywords: Employment; Industrial Revolution; Challenges and Opportunities in the Digital Era.

Mining and Supplier Development: The Case of Proinnóvate in Cajamarca MiningIndustry

The research shows the positive impact of the National Supplier Development Program, PDP, of the Peruvian Ministry of Production’s ProInnóvate on the business productivity of local mining suppliers in Cajamarca, Peru. The hypothesis was evaluated using a model of contemporary elasticities for a Cobb-Douglas production function, estimated with ordinary least squares, and a dynamic model of elasticities for business productivity, estimated by the generalized method of moments, in both cases for unbalanced panel data. For the case of both models, the beginning of the program represented a breaking point where the participation of mining suppliers generated increases in productivity between 22,1 % and 65,6 % considering the period from 2013 to 2021, controlled by other factors.

Upaya Dalam Mempertahankan Kinerja yang Produktif Pada UMKM Goks, Padang

Micro, Small and Medium Enterprises (MSMEs) are business activities that are able to expand employment opportunities, provide broad economic services to the community, play a role in the process of equalizing and increasing community income, encourage economic growth, and play a role in realizing national stability. MSMEs are very important in implementing and maintaining productive and healthy performance. One of those who need an adaptation plan is MSME Goks which is located on Jl. Aru No. 13, Lubuk Begalung Nan XX, Padang City, West Sumatra, 25221. Goks is an ice cream business that offers attractive promotions and has a very affordable price factor. This community service activity begins with surveys and interviews, mapping and identifying problems, formulating solutions, and implementing mentoring activities. The impact of this activity is the expansion of product marketing and business development of Goks Padang MSME actors.

A Study based on Agricultural Marketing Strategies

Agriculture is the core part of Indian traditional practice. India is a country of diverse culture and Nature; verities of crops and fruits are grown in different parts of the country. The gift of Nature and the efficiency and business attitudes blend with agriculture open a new preface. ’Agro-based product businesses. Agro based product business can viable and truly possible where Nature supports. In case of India, the God gifted nature, diversified land form, water resources all are eventually support the agriculture and majority of population spend their livelihood by farming. Agro based business indicates the commercialization of agriculture in a systematic meaningful way. The farmers sell some commercial crops to some business house and the business house process the agricultural raw material as per the industry need. Rural people are highly associated with cultivation for their livelihood, but they are not getting high economic benefits from farming. This paper will highlight the need of proper agricultural marketing. This research paper will focus on the marketing strategies of agr0-based products. This paper will highlight the significance of efficient marketing strategies in agro based products to capture the market and gaining profit from market. (Key words: Agriculture, marketing strategies, digital, agricultural product)

The use of digital technologies for crisis management

Aim. To identify the role of digital technologies in the context of crisis management and the opportunities that digital tools provide for the development and growth of companies, even in the face of economic turmoil. To pay special attention to the study of effective practices of optimization and modernization of business processes using the latest digital tools, which con[1]tribute not only to increasing productivity and efficiency of business, but also its adaptation to rapidly changing market conditions.Objectives. To analyze the role of digital technologies in the context of crisis management, highlighting the opportunities that digital tools offer for the development and growth of companies, even in conditions of economic turmoil; to study the advantages of applying new business models using modern digital technologies; to consider the principle of operation of platform business models using examples and show the advantages of their use; to evaluate the financial performance of companies.Methods. The author applied the methods of complex and comparative analysis, as well as the study of foreign and domestic experience of digital transformation in crisis conditions. Considerable attention was paid to the work with periodicals, scientific articles and analytical reports in the field of crisis management and digitalization. In addition, methods of observation, generalization and comparison were used.Results. The study suggests that digital technologies contribute to improving the transparency and efficiency of business processes in crisis conditions. The main factors of successful digital transformation of organizations were identified and recommendations for their use were developed.Conclusions. According to the author’s position, the necessity of active use of innovative technologies in crisis management, as well as the importance of a strategic approach to digital transformation in a rapidly changing environment are obvious. The key element of successful crisis management is the active integration of digital technologies into business processes and the use of a strategic approach to digital transformation. Cultural and organizational aspects that ensure sufficient funding and management support are recognized as important factors. The use of online platforms allows organizations to effectively form a digital ecosystem, increasing competitiveness, which ultimately contributes to the successful achievement of business goals in a rapidly changing digital environment. The application of the proposed recommendations on the use of innovative technologies will help organizations not only to cope with the current crises, but will also contribute to their sustainable development and stabilization.

Trends and Challenges towards Effective Data-Driven Decision Making in UK Small and Medium-Sized Enterprises: Case Studies and Lessons Learnt from the Analysis of 85 Small and Medium-Sized Enterprises

The adoption of data science brings vast benefits to Small and Medium-sized Enterprises (SMEs) including business productivity, economic growth, innovation and job creation. Data science can support SMEs to optimise production processes, anticipate customers’ needs, predict machinery failures and deliver efficient smart services. Businesses can also harness the power of artificial intelligence (AI) and big data, and the smart use of digital technologies to enhance productivity and performance, paving the way for innovation. However, integrating data science decisions into an SME requires both skills and IT investments. In most cases, such expenses are beyond the means of SMEs due to their limited resources and restricted access to financing. This paper presents trends and challenges towards effective data-driven decision making for organisations based on a 3-year long study which covered more than 85 UK SMEs, mostly from the West Midlands region of England. In particular, this study attempts to find answers to several key research questions around data science and AI adoption among UK SMEs, and the advantages of digitalisation and data-driven decision making, as well as the challenges hindering their effective utilisation of these technologies. We also present two case studies that demonstrate the potential of digitisation and data science, and use these as examples to unveil challenges and showcase the wealth of currently available opportunities for SMEs.

Peran BUMDes (Badan Usaha Milik Desa) Untuk Pemulihan Ekonomi Masyarakat Desa

In Law No. 6 of 2014, the establishment of Village-Owned Enterprises (BUMDes) is intended to encourage or accommodate all activities to increase community income, both those that develop according to local customs and culture, as well as economic activities that are submitted to be managed by the community through programs or local government programs projects. As a village business, the establishment of BUMDes is expected to be able to take advantage of all the potential of the village community, both in terms of economy, natural resources and human resources. The establishment of BUMDes in villages is able to absorb village workers, open up productive economic business opportunities, build business networks, improve the welfare of rural communities, and have a contribution to PADes (Village Original Income). BUMDes S is one of the important economic forces owned by the village in the midst of the entry of various national and international business forces. Even during the pandemic and post-covid-19 pandemic, BUMDes is one of the institutions in the village that plays an important role in supporting the economic recovery of rural communities. BUMDES is expected to be the "base of the people's economy" and strengthen village government finances through productive economic business activities for rural communities and contribute to economic recovery of rural communities.

Navigating Digital Challenges for SMEs: A Two-Tier Approach to Risks Mitigation and Sustainability

The global significance of SMEs has traditionally been recognized as a key driver of economic growth and sustainability. The emergence of digital technologies and Information and Communication Technology for Development (ICT4D) holds significant potential to further enhance this impact. However, SMEs in developing countries have faced challenges in adopting sustainable, resource-intensive digital systems. Factors such as limited skills, financial constraints, and the alignment of suitable solutions hinder this adoption. To address these challenges and promote sustainable digital transformation, this study proposes a two-tier approach. The first prong employs Natural Language Processing (NLP) techniques, including Word2Vec, for global analysis and digital systems identification. The second prong involves a country-specific analysis of SMEs’ digital requirements. This two-tier analysis aims to uncover the actual digital needs of SMEs while shedding light on high-intensity global SME activities that, if integrated through ICT4D, could effectively address the risks and challenges SMEs face in adopting, implementing, and maintaining digital systems. In addition, the study develops systems required by SMEs to optimize their business processes and production, thereby promoting their growth and sustainability in the digital era. The results of this study demonstrate the effectiveness of these proposed methods in addressing digital challenges for SMEs and fostering sustainable development.

MENJAGA SUMBER DAYA TANAH DENGAN KONSEP HOLISTIC AGRICULTURE SUSTAINABLE, INTEGRATED DAN SUSTAINABLE FARMING, GREEN AGRICULTURE TECHNOLOGY

Sustainable agricultural development is a process aimed at always adding agricultural products to each consumer, while at the same time increasing acceleration, business productivity through the addition of skills and capital. The current implementation of development emphasizes the goal of economic progress. In essence, the concept of sustainable agricultural development has an integrated concept through a holistic approach. In the context of sustainable agricultural development, it basically means the ability to remain productive while maintaining resources. Agricultural development without any continuous effort, farmers will remain marginalized, trapped in debt, middlemen, and have no power to determine the economic value of the harvest. The impact of this is that the number of farmers will decrease, in the end Indonesian Food sovereignty will be difficult to achieve. Sustainable agricultural development through a holistic approach that is multidimensional from upstream to downstream. This article aims to provide new ideas in sustainable agricultural development through a holistic approach with the concept of holistic agriculture sustainable, integrated and sustainable farming, green agriculture technology from upstream to downstream as an effort to develop sustainable agricultural concepts and improve the welfare of farmers.

Deciphering the Green Marketing Puzzle: Understanding the Interplay of Green Marketing Strategic Orientation, Attitude towards Green Marketing, Brand Integrity, and Purchase Intention

The purpose of this study aims (1) Investigate the role of the item constructs access to information, labelling and peer pressure, sense of retribution, and circular economy perception on green individuals feelings; (2) Evaluate the role of green business orientation and product quality on perceived of green marketing strategic orientation through the second-order analysis test. As a design methodology we involved 178 respondents at Starbucks outlets in Makassar City, Indonesia, with purposive random sampling. The analysis was conducted through a second-order analysis approach to test the variable constructs and through direct and indirect testing by involving attitude towards green marketing and brand integrity as intervening variables. The result of this study shows all items have a significant role in shaping the perceived of green marketing strategic orientation and green individuals feelings through the second-order analysis approach. Direct test showed a positive and significant effect except in the relationship between perceived of green promotion and innovation and brand integrity. Indirect test shows that the relationship between perceived of green marketing strategic orientation, perceived of green promotion and innovation, and purchase intention with attitude towards green marketing as an intervening variable is not significant. Similarly, the relationship between green individuals feelings, purchase intention, brand integrity, and perceived of green promotion and innovation as intervening variables is also not significant.

Etika Bisnis dan Kualitas Produk terhadap Loyalitas Nasabah Bank BPR Lengayang

This research aims to determine business ethics and product quality on customer loyalty at Bank BPR Lengayang. This research is a quantitative research, the sampling method uses the Slovin formula with a total of 100 respondents. The data analysis technique used in this research is multiple linear regression analysis. The results of this research show that business ethics has a positive and significant effect on customer loyalty with a t-count greater than t-table (4.265 > 1.671), and product quality has a positive and significant effect on customer loyalty with a t-count greater than t- table (4,504 > 1,671).

Overview of the Prevalence and Contributing Factors for Occupational Noise-Induced Hearing Loss (NIHL) in Malaysia

INTRODUCTION: This manuscript aims to provide a synopsis of the current situation surrounding noise exposure at work and the risk of noise-induced hearing loss (NIHL) in Malaysia. NIHL is an occupational illness that affects most many people and can be prevented in many countries in the world. The production and agriculture businesses and the extraction of natural resources and urban traffic all contribute to ambient noise levels. Working in a noisy environment is the main occupational risk factor for adult-onset hearing loss. In this study, we investigate the prevalence of NIHL across different industries, as well as research publication trends on NIHL. MATERIAL AND METHODS: Conducted thorough several online databases, like Science Direct, Web of Science, and Google Scholar, for related research that had already been published. The review phases were carried out according to the recommendations laid out by the preferred reporting items for systematic reviews. A set of criteria was developed for selecting relevant studies. RESULTS: The prevalence of NIHL among workers in Malaysia, varies across different industries and has been reported to range from 5.0% to 82.6%. NIHL has multiple contributing factors, including noise intensity, long-term exposure to daily noise, hearing protection devices and age. A review of these studies found varying percentages of individuals affected by each contributing factor. CONCLUSION: Occupational NIHL is a preventable health risk for workers across industries. Employers must adopt engineering and administrative controls (education and training) and provide personal hearing protectors to protect workers from noise.

The Role of Management Information Systems in the Healthcare Industry in E-Health and E-Hospital Programs

This study aims to determine the role of management information systems in the health industry in e-health and e-hospital programs. In the era of globalization, technological developments have had an impact on business progress, including the health industry. E-health and e-hospital as one of the internet-based technology applications require strategies to improve business efficiency and productivity. This study uses a qualitative method with a descriptive approach and a literature study method. The results of the study indicate that E-Health and E-Hospital services can make it easier for people to access health services easily and efficiently. It is hoped that in the future it can provide more complete services, such as adding several Hospitals and Health Centers to its website, giving customers access to the various Hospitals they need.