Likert Scale Measurement Research Articles

The Influence Of Layout System And Laundry Equipment On The Performance Of Five-Star Hotel Laundry Staff In Surakarta

The current existence of hotel laundries is very concerning as many are closed or non-operational. Nowadays, numerous hotels engage in out-side laundry, meaning they outsource their laundry services. This has prompted researchers to conduct this study. The objectives of this research are to determine whether the layout system of the laundry influences the performance of laundry section employees, to assess whether operational equipment affects the performance of laundry staff, and to examine whether both the layout system and operational equipment collectively impact the performance of laundry staff in five-star hotels in Surakarta. The research design used is explanatory research, with a population of 35 laundry staff members in five-star hotels in Surakarta, all of whom are included in the study through a census. Data were collected through the distribution of questionnaires using a Likert scale for measurement. The data analysis methods employed include correlation, simple and multiple linear regression using SPSS 20.0. Based on preliminary findings, it is suggested that both the layout system and operational equipment have an impact on the performance of laundry staff, both partially and simultaneously. The Layout System variable has a greater influence compared to Operational Laundry Equipment.

E-Commerce Adoption: Enablers within Small and Medium–Sized Enterprises in Punjab

The purpose of this research is to examine the influence of e-commerce on Small and Medium–Medium-sized enterprises in Punjab a province of Pakistan. There is resistance to the adoption of e-commerce in certain parts of underdeveloped countries, even though the most successful companies have adopted e-commerce and gained increasing success. This study describes the drivers for e-commerce adoption and investigates the benefits obtained by the companies when they adopt e-commerce. The targeted population for the study was the Small and Medium Sized Companies registered in the Lahore District of Punjab province of Pakistan. The Study selected 400 SMEs in the Lahore District. A structured adapted questionnaire was used to collect the data. The quantitative approach was adopted. Seven dimensions namely ecommerce adoption, top management support, perceived benefits, adoption cost, payment mode/type government support and technology awareness and knowledge were measured by using the Likert scale measurement items, acknowledging the previous studies. The results revealed that top management support, perceived benefits, adoption cost, payment mode/type and technology awareness and knowledge had a significant positive influence on e-commerce adoption within SMEs while government support had a negative influence on e-commerce adoption.

Level of Motivation of Beef Cattle Farmers (Case Study of the "Mammesa" Livestock Farmers Groups in Duampanua District, Pinrang Regency

The aim of this research was to determine the level of motivation of beef cattle breeders in the Mammesa Farmer/Livestock Group in Data Village, Duampanua District, Pinrang Regency. This research method uses quantitative with Likert scale measurements. The results of the overall level of motivation in Data Village, Duampanua District, Pinrang Regency, with a total weight of 2,395, which differs between the needs of "Strongly agree" and "Agree", namely between 625 to 3,125. This can be categorized as "Agree" because breeders are aware that raising livestock can increase the opinion and experience of the level of motivation of beef cattle breeders in Data Village, Duampanua District, Pinrang Regency. Obtaining the Agree category in five levels of needs including Physiological needs, security needs, social needs, self-esteem needs, and self-actualization needs. This can be seen from the total weight of 2,395 which shows that raising beef cattle can fulfill physiological needs, the need for security, social needs, the need for self-esteem, and the need for self-actualization.

ANALISIS PENGARUH HUMAN RELATION, DISIPLIN KERJA, DAN FAKTOR LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN DI DSOCIETY CABANG MEDAN SEBAGAI STARTUP

The objective of this study is to examine the impact of Human Relations, Work Discipline, and Work Environment on Employee Performance at the Medan Branch of DSociety Start Up Company. The research adopts a quantitative approach and focuses on the employees of the DSociety Medan Branch Start Up Company as the population. A sample of 31 respondents was selected using purposive sampling. Data was collected through a questionnaire method, utilizing a Likert scale for measurement. The analytical techniques employed in this study include the classical assumption test, multiple linear regression analysis, multiple correlation analysis, and hypothesis testing using SPSS. The findings of this study reveal that Human Relations, Work Discipline, and Work Environment significantly influence Employee Performance. The Adjusted R Square value of 0.375 indicates that these variables collectively account for 37.5% of the variance in Employee Performance. Therefore, it can be concluded that there is a direct correlation between Human Relations, Work Discipline, Work Environment, and Employee Performance. The remaining variance in Employee Performance is attributed to other unexamined variables.

Fostering Employee Commitment: The Role of Psychological Contract

The purpose of this study is to examine the relationship between psychological contract and employee commitment from the perspective of employees. In this regard, four types of psychological contract have been selected as independent variables and employee commitment as dependent variable. The primary data have been collected from 340 private sectors’ employees in Bangladesh through floating a structured questionnaire designed with five-point Likert measurement scale. Descriptive statistics and bivariate correlation have been applied to know the interplay among independent and dependent variables. The linear regression result and hypothetical analysis reveal that relational and balanced psychological contract have significant relationship with employee commitment. On the contrary, transactional and transitional psychological contracts hypotheses are rejected due to the insignificance. Eventually the findings of the study imply that majority of the employees highly prefer enduring relational employment with loyalty, faith, commitment and job security rather than short term ambiguous employment with high contingent pay and training.

Pengaruh Akuntabilitas, Transparansi, Partisipasi Masyarakat, dan Sistem Keuangan Desa Terhadap Efektivitas Pengelolaan Dana Desa (Studi Empiris Pada Desa Se-Kecamatan Bangsri)

The purpose of this study is to determine the effect of Accountability, Transparency, Community Participation, and the Village Financial System (Empirical Study in Villages throughout Bangsri Subdistrict). The data in this study are primary data obtained from distributing questionnaires using a Likert measurement scale. The sample of this study was 12 villages in Bangsri subdistrict with 107 respondents. The sampling technique was carried out by purposive sampling method with the criteria that village officials in Bangsri Subdistrict who were directly involved in managing village funds and had at least 1 year of working experience. Data analysis using Multiple Linear Regression analysis. The results of this study indicate that accountability has no effect on the effectiveness of village fund management, transparency has a positive effect on the effectiveness of village fund management, community participation has a positive effect on the effectiveness of village fund management, and the village financial system has a positive effect on the effectiveness of village fund management in Bangsri Subdistrict, Jepara Regency.

ANALYSIS OF THE USE OF E-COMMERCE AND ITS IMPACT ON CONSUMER SATISFACTION AT MAWAR BAKERY AND CAKE SHOP, KATAMSO MEDAN BRANCH

Mawar Bakery and Cake Shop Medan is a company that operates in the field of food sales with the main focus being bread and cakes. The products sold from this shop consist of sponge cake, plain bread & jam, various donuts, small breads, special cakes, various pies and pastries. The aim of this research is to determine the influence of e-commerce, digital payments and e-service quality on consumer satisfaction at the Mawar Bakery and Cake Shop Medan store. This type of research uses quantitative research, the data source in this research is a primary data source, the population in this research is all consumers who make purchases at Mawar Bakery and Cake Shop Medan, the number of which cannot be known and the sample in the research is 97 samples obtained using Lemeshow formula which is used to calculate samples in conditions where the population is unknown. Data collection techniques through questionnaires using Likert scale measurements.

Pengaruh Kepuasan Pelatihan Dan Pemberdayaan Psikologis Terhadap Keinginan Berpindah Dengan Keterlibatan Kerja Sebagai Faktor Mediasi (Studi Kasus Pada Karyawan PT. Indo Metro Surya Andola)

The research was motivated by the high turnover rate of employees in companies. The aim ofthis research is to determine the effect of training satisfaction and psychologicalempowerment on turnover intention with work involvement as a mediating factor. Thisresearch is quantitative research. With this type of explanatory survey research, the samplingtechnique was nonprobability sampling, as many as 73 employees from PT. Indo Metro SuryaAndola. As a measuring tool, an 80-item questionnaire was used with Likert scalemeasurements and analyzed using Path Analysis. The research results show that trainingsatisfaction has a negative effect on employee turnover intentions. Psychologicalempowerment has a negative effect on employee turnover intentions. Training satisfaction hasa positive effect on employee turnover intentions. Psychological empowerment has a positiveeffect on employee turnover intentions. Training satisfaction has a negative effect onemployee turnover intention, mediated by employee work engagement. Psychologicalempowerment has a negative effect on employee turnover intention, mediated by employeework engagement.

Public Perception of the Existence of Beef Cattle Farms in Central Lampung Regency, Lampung Province

The aim of this research is to determine the public's perception of the existence of beef cattle farming. The research was carried out in July 2023. The method used in this research was a survey method, namely taking a direct approach to the community around the location of the livestock business. Research data analysis uses descriptive statistical analysis using grouping, presentation and simplification of data using frequency distribution tables and using Likert scale measurements. The results of the research are that some people feel disturbed by the existence of cattle farming businesses because of the lack of cleanliness of these farms, which causes unrest in the community. The results obtained for the odor sub-variable are in the agree category. The results of these scores show that according to the respondents' answers, only some respondents felt that there was a change in the color of the water and the water smelled, only people who were closer to the farm.

Development Model of Brick Business Competitiveness

This research departs from the fact that MSMEs are the pillars of economic growth to date, but their business growth is hampered by problems of weak control of strategic resources and limited market access. The general aim of this research is to examine the development of a brick business competitiveness model. The research method uses a quantitative approach with an emphasis on explanatory research. The sample units are brick businesses located in Limbung Village, Bajeng District, Gowa Regency, totaling 65 businesses. Data collection used a survey with a questionnaire instrument using a Likert scale measurement. Respondents are asked to provide answers to closed statements. The respondents are brick business owners. The data analysis method in this research uses descriptive statistics to describe research variables and inferential statistics through PLS (Partial Least Square) analysis version of the WarpPLS 4.0 program. The results of the research analysis will be supported and deepened using a qualitative approach through in-depth interviews with several key informants and stakeholders.

PENGARUH CELEBRITY ENDORSMENT, VARIASI PRODUK, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN CASE HANDPHONE DI INSTAGRAM ANYACOLECTION

The purpose of this research is to examine the effect of celebrity endorsements, product variety, and product quality on the decision to purchase a mobile phone case at anyacollection_. The population and sample used in this study were coustemers from the anyacolection_ online shop who had bought cell phone case products at anyacolection_. Data collection was carried out by distributing questionnaires with Likert scale measurements. Then, the data testing techniques used in this study were validity and reliability tests, R-Squer tests, and hypothesis testing through bootstrapping using Smart PLS 3.0 software. The results showed that celebrity endorsements and product quality had a positive and significant effect on purchasing decisions, while product variations had a negative effect on purchasing decisions. The better the promotion and the level of product quality, the more it will influence the decision to buy a cellphone case at the anyacollection_ online shop

The Role of Affiliate Marketing on Purchase Decision Moderated Purchase Interest on Tiktok

Aims: This research was conducted to review the effect of affiliate marketing in the form of content created by affiliators on purchasing decisions moderated by the purchase intention.
 Study Design: This study uses quantitative methods. The data in this study are in the form of numbers that are processed with statistical devices and explanations in the form of descriptions so that they are easily understandable.
 Place and Duration of Study: Between February 2023 and August 2023, the research site will be in the city of Malang for Gen Z using the Tiktok platform.
 Methodology: Sampling in this study was done using the purposive sampling technique. as for the minimum sample size that needs to be obtained is 110 respondents based on the number of indicators used in this study. The data obtained in this study through the distribution of online questionnaires with a 5-point Likert scale measurement were processed using SPPS 25 and through hypothesis testing and Moderated Regression Analysis (MRA).
 Results: An r-square value of 0.795 is obtained for affiliate marketing on purchasing decisions. This means that there is an effect of 79.5%, while the remaining 20.5% is influenced by other variables that are outside of this study. In addition, the significant value obtained is 0.020, which is less than 0.050. This means that the variable of intention to purchase in this study is able to positively moderate the effect of affiliate marketing on purchasing decisions.
 Conclusion: Affiliate marketing is able to have a positive and significant impact on the purchase intention of Gen Z in the city of Malang who are using the Tiktok platform. In addition, the purchase intention of Gen Z in Malang City can have a significant impact on the purchase decision. Furthermore, the effect of affiliate marketing on purchase intention can be moderated by purchase intention.

Life Skill Development Through Pencak Silat Activities in The Positive Youth Development Framework

The purpose of this study was to examine life skill development through pencak silat activities in the positive youth development context. This study used experimental research method. The study population consisted of students participating in pencak silat courses at Subang University. The sampling technique used in this study was the purposive sampling technique, involving 20 students. In this study, the model used was the True Experimental Design. The research instrument used in this research was a life skills questionnaire with a Likert scale measurement. The analysis of this research employed IBM SPSS software version 25.0. Hypothesis testing used paired sample testing. The results of the analysis gained the value of sig (0.00) (0.05) for the experimental group and the value of sig (0.066) (0.05) for the control group. This study concludes that the integration of life skills in the experimental group had an impact on the development of life skills. In future research, we will further discuss life skill development so that we can see the most important life skill component for life skill development.

Analysis of Factors Affecting Intention to Use and User Satisfaction of Paylater Using DeLone & McLean Adoption Model

Purpose: This study aims to determine the factors that affect the intention to use and satisfaction of GoPayLater users in Yogyakarta, by assessing the relationship between variables so that recommendation for improvent can be given.Design/methodology/approach: This study uses the DeLone & McLean adoption model by Seddon which includes 5 constructs namely system quality, information quality, perceived usefulness, intention to use and user satisfaction. Primary data collection was conducted by distributing questionnaires using likert scale measurement to 128 GoPayLater users. The data analysis technique used is SEM-PLS to test the measurement model, structural model and test the hypothesis via SmartPLS software.Findings/results:Based on the results of hypothesis testing in this study, two hypotheses were rejected from eight hypothesises. These findings indicate that perceived usefulness has a positive and significant effect on intention to use, while the variables of system quality and information quality do not have a significant effect directly on intention to use GoPayLater. The R-Square test results show that system quality, information quality and perceived usefulness simultaneously have an effect of 34,4% on intention to use GoPayLater. This study also proves that variables of system quality, information quality and perceived usefulness have a positive and significant effect on GoPayLater user satisfacion, with the level of influence given simultaneously is 51,7% .Originality/value/state of the art: Several previous studies have tested GoPayLater from various aspects, but no research has been found that assesses the relationship and effect of system quality, information quality and perceived usefulness on intention to use and user satisfaction using the DeLone & McLean adoption model by Seddon.

Millennial Generation Perception of Waisai District about Water Conservation Area the Raja Ampat Region

The Raja Ampat Water Conservation Area aims to protect and preserve biodiversity in the region, which is part of the Sea of the Head of the Birds of Papua. The Waisai District, the capital of Raja Ampat Regency, has the highest population of all the districts in Raja Ampat, with a population of 23,36 thousand people in 2023. The millennial generation has the highest percentage of 46% in the demographics of Raja Ampat District, making them an active audience segment in the country. The research method used in this study involved disseminating questionnaires using simple random sampling (SRS) to collect data from the millennial generation in Waisai City, India. The sample size was 10,057 people aged 20–44 in 2021. The study used the Slovin formula with a 90% confidence level. The total sample was 100 responden. The data was analyzed using Likert scale measurements, with each answer given a score. The assessment of respondents' interpretation of the conservation area perception was assessed using the index percentage formula. The conclusion of the discussion is that the Millennial Generation's perception of Raja Ampat Water Conservation Area is 58.47%, which falls within the criteria of “fair” or not fully understood. The results of the study showed that respondents' knowledge of conservation areas, both legislative, regulatory, territorial administrative boundaries, and zooning programs, was at a score below 60. Information on social media had a real impact on knowledge related to the status of the conservation area of Papua. The greatest perception score was about the four zonings on King Ampat's conservation status because many respondents were aware of it from various campaigns and socialization from various viewpoints.

The Effect of Clarity of Budget Targets and Decentralization on Regional Government Performance (Empirical Study at the Department of Industry and Trade, North Sulawesi Province)

The aim of this research is to find out whether clarity of budget targets and decentralization have a partial and simultaneous effect on local government performance. This hypothesis was tested using the t test and f test. The research sample consisted of 31 employees, namely ASN in the Secretariat sector, Legal and Personnel Sub-Section, and Planning and Finance Sub-Section, and the Head of the Department of Industry and Trade. The research method uses a questionnaire with Likert scale measurements. The analytical method used is multiple linear regression analysis where the data analysis process is carried out using SPSS version 26 computer technology. The results of this research show that clarity of budget targets has a positive and significant effect on local government performance, while partial decentralization has no effect on performance. local government; Furthermore, clarity of budget targets and decentralization simultaneously influence regional government performance.

Penguatan Peran Kelompoktani Tengger dalam Pengembangan Kapasitas Petani pada Proses Hilirisasi Produk Hortikultura di Wilayah Pegunungan Bromo Jawa Timur

Strengthening the role of farmer groups in increasing the downstream capacity of farmers is a strategic effort to integrate on farm and off farm level agribusiness systems. This study aims to: (1) analyze the level of the role of farmer groups and the capacity of the downstream process of horticultural agricultural products, and (2) analyze the relationship between the role of farmer groups and the capacity of farmers in the process of off farm level horticultural agricultural products in the Bromo mountain region, Probolinggo Regency. East Java. This research was carried out using a quantitative approach which was carried out at the Horticulture Center in Ngadisari Village, Sukapura District, Tengger Region, Probolinggo Regency in June-August 2023. The population was 70 farmers who were members of 2 farmer groups with a sample of 30 farmers taken using Simple random sampling technique. Primary data the research was taken by interviewing the Likert scale measurement questionnaire and then analyzing it with descriptive and Sperman Rank correlation analysis. The results of the research were: (1) the level of role of farmer groups in increasing farmer capacity in the downstream process is moderate. The capacity of farmers in the off farm level process of horticultural agricultural products is moderate. (2) There is a positive and significant relationship between the role of farmer groups and the capacity of farmers in the off farm process of horticultural agricultural products. It is necessary to strengthen the role of farmer groups in increasing the capacity of farmers in the process of off farm level horticultural agricultural products in the Bromo mountain region, Probolinggo Regency, East Java.
 Keywords: group roles, farmer capacity, off farm level process, horticultural farmers

The Influence Of Food And Beverage Product Marketing On Consumer Purchasing Interest (Case Study Of Eight-Mart & Canteen In Serang City)

Marketing cannot be separated from the term marketing mix, which includes place, product, price and promotion. Eight Mart & Canteen is one of the Minimarkets & Canteens that implements this marketing mix strategy with the aim of attracting consumer buying interest so that these consumers can accelerate and improve the development of Minimarkets & Canteens and ultimately increase income turnover. This type of research is field research research ), which is quantitative correlational in nature, because it attempts to find out whether or not there is a causal relationship between the influence of the independent variable and the dependent variable. Data collection techniques in this research used interviews, distributing questionnaires and documentation. The interview technique used was unstructured interviews conducted with employees and managers of Eight Mart & Canteen. The questionnaire was distributed to 67 respondents using a Likert scale measurement. Meanwhile, documentation is used to complete research data to make it easier to study in depth. Documentation in the form of collecting brochures and menu lists at Eight Mart & Canteen. The research results show that the t test calculation shows that the t count is greater than the t table (2.597 > 2.000) so that the null hypothesis (H0) is rejected, and the alternative hypothesis (Ha) is accepted. With the alternative hypothesis accepted, it can be said that the marketing variable (X) has a significant effect on consumer buying interest (Y). The marketing regression coefficient value (X) is 0.431. This shows that the regression coefficient is positive.

Pengaruh Implementasi Inovasi Digital Dan Lingkungan Kerja Terhadap Efektivitas Kerja Karyawan Studi: Karyawan PT. Tiki Jne Exspress Cabang Utama Kota Sukabumi

Effevtiveness within the scope of the organization or company is generally associated with the implantation of activities aimed at promoting and developing the organization or campany. This study aims to determine the effect of digital innovation implementation and the work environment having an influence that can increase the work effectiveness of employee at PT. TIKI JNE. The research method used is quantitative research method and the sample technique used is saturated sample technique. Data were obtained through questionnaires which were distributed to 58 respondents who were employees of PT. TIKI JNE with Likert scale measurements. The results of the hypothesis test stated that the influence of digital innovation implementation had a positive and significant effect on employee work effectiveness. The results of hypothesis testing stated that work environment has a positive and significant effect on employee work effectiveness. Implementation of the application used is also very helpful for employees in managing work, especially regarding personnel administraton and the work environment that exist around employees greatly influence the work carried out on the effectiveness of employee work.
 Keyword: Digital Innovation Implementation, Work Environment, Employee Effectiviness

Health Literacy Level of Posyandu Cadres in Preventing Stunting Prevalence in Tambak Kalisogo Village

This study aims to analyze health literacy in village posyandu cadres in preventing stunting prevalence in Kalisogo Tambak Village. This research uses descriptive statistical methods with quantitative and qualitative approaches obtained and then used as analysis material. Data collection techniques are carried out by conducting observations, interviews, and questionnaires. The data analysis technique used is Likert scale measurement with the help of SPSS program version 26. The results of this study explain the analysis of 4 (four) aspects of health literacy which is elaborated with the prevention of stunting prevalence of village posyandu cadres which can be used as a reference to improve the ability of posyandu cadres in handling public health. Aspects according to Sorensen et.al. These include: 1) Access, 2) Understand, 3) Appraise and 4) Apply. Of the four indicators, the results of the health literacy index research on posyandu cadres in preventing stunting prevalence are the highest indicator in the dimension of accessing various health-related information obtained from several reliable sources with a value of 68%. Then, the lowest score is on the indicator assessing various health-related information with a value of 55%. These results show that the health literacy ability of posyandu cadres in preventing stunting prevalence in Kalisogo Tambak Village is quite good, but in the aspect of assessing various health-related information, especially in stunting prevention, it needs to be improved again considering that stunting greatly affects the quality of human resources.