Physical education, health improvement and health-preserving activities are closely related and intertwined, since they are aimed at achieving and maintaining a person’s physical, mental and social well-being. Preserving and strengthening public health is an important task not only for individuals, but also for society as a whole and any modern state. This is facilitated by a healthcare system whose main goal is to improve the health and well-being of the population by providing comprehensive, high- quality and accessible care to all people, thereby ensuring the sustainability of the development of the country as a whole. Maintaining health at the individual level presupposes the choice of such forms of activity that contribute to the preservation and strengthening of human health. This choice is determined by the level of a person’s culture, acquired knowledge and life attitudes, such as: maintaining an optimal movement regime, taking into account gender, age and physiological characteristics; balanced, regular, rational nutrition; cessation of self-destructive behavior: cessation of smoking, use of psychoactive substances, alcohol abuse; compliance with the rules of personal and public hygiene; compliance with the rules of psychoprophylaxis and psychological hygiene; increasing the level of medical knowledge, mastering the skills of self-monitoring of one’s own health. The article analyzes the scientific literature on preserving and strengthening the health of the population through physical education and health activities. The increased interest of scientists in this problem is due to the increased social demand for the formation of a value-based attitude among the population towards their own health; formation of motivation aimed at health-saving activities of each person through physical activity.