Learning a new language can be a challenging experience for students. In today's world, being able to communicate successfully in Bahasa Melayu is becoming more crucial, particularly for foreign students interacting with local students. However, learning a new language requires time and effort, and students struggle to balance language learning with academic and personal commitments. In addition, there is a viewpoint that the implementation of classes for a long period of time can lower students' interest and attentiveness in class. This due to a long period of time which can cause students to become tired and bored, and this situation will also lead to a lack of understanding of the learning content which will have a negative impact on the students themselves. Therefore, this study aims to investigate the relationship between the focus time period and the learning style of international students in learning Malay language. This study is based on Dunn & Dunn's Theory (1992) and the ARCS Model (Keller, 1984). Data was collected through a questionnaire distributed to international students at Universiti Utara Malaysia (UUM). The questionnaire contains questions related to the duration of the student's focus during the Malay language learning session and learning style. The analysis of the study is using a quantitative approach, which is data collection using an online questionnaire instrument (Google form). In conclusion, an understanding of the focus period and learning style of international students can help educators and counselors in planning more effective teaching strategies that suit the individual needs of students. This also has important implications in designing a more inclusive and effective Malay language curriculum in the context of higher education in Malaysia.