The article is devoted to the examination of the principles of organization of higher journalistic education in the MSSR, in particular, to the study of educational activities aimed at the formation and development of skills and creative abilities of future journalists. The identification and description these activities from a conceptual and functional perspective, as well as the follow-up of the dynamics of their development, offers the possibility to outline a new, pragmatic vision on the university education in the totalitarian period. This pragmatic approach, as opposed to the ideological one, highlighted the good practices existing in that higher education system. Over time, these practices have formed models of journalistic training, which have been the basis of contemporary Moldovan higher journalism education. According to the authors, one of the basic objectives of that education was the development of creative skills, which was achieved by the training and later by amplifying the divergent thinking, flexibility and originality of students. And just as the creative process does not follow a single pattern, the strategies, techniques, tactics, in general, the ways of formation, development, modeling, etc. of the creative skills and abilities of future journalists were very varied; they had a central place in the curriculum and in the teaching process, being studied throughout the training. Exactly the activities aimed at training creative skills and abilities, despite the deeply ideological nature of higher education in the Soviet period, gave a functional-pragmatic and distinctive character to university journalistic training.
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