The overall purpose of this study was to assess heads, teachers, student-affairs officers and students’ views about factors influencing university students’ academic achievement and strategies taken to improve their achievement at Debre Markos University where found in Debre Markos city of East Gojjam province, Ethiopia. In this study, a case study design in accordance with the qualitative research method was used. The purpose of the case study is to draw conclusions about a particular case. The working group of this study contained 1-head, 1-teacher, 1-students’ affair official and 3-students. The researchers developed a semi-structured interview form and ensured its validity by giving two academicians who were experts on the topic and then the pilot study was conducted. As a result, firstly, participants reported university, teachers, language, families and student-related factors as the major factors influencing university students’ academic achievement. Secondly, students reported that they were revising past sheet papers and drawing up plans and so on to improve their academic achievement. The head, teacher and students’ affair official, however, reported they were giving counseling, training services, complex tasks to improve students’ academic achievement.