Increase Tourist Visits Research Articles

Potensi Daya Tarik Gastronomi Wisata Kuliner sebagai Faktor Kunci dalam Mengembangkan Pariwisata Kuliner Pempek 26 Ilir Palembang

Gastronomy tourism is an important aspect of the tourism industry which is able to attract the attention of visitors from various corners of the world. One of the special foods that stands out in Palembang is pempek, especially Pempek 26 Ilir. This research aims to reveal the potential gastronomic of Pempek 26 Ilir Palembang as the main attraction for tourists. The theories used are Symbolic Communication Theory and Tourist Experience Theory. The research method used involved surveys, interviews, and direct observation of visitors and owners of pempek culinary businesses in the Pempek 26 Ilir area. The research results show that Pempek 26 Ilir has a strong appeal in various gastronomic aspects. The unique taste and texture of pempek, as well as the variety of cuko (gravy) and accompaniments, make visitors come back again to enjoy this dish. Apart from that, the local culinary potential and the pempek raw materials quality are also added value to the culinary experience. The comfortable atmosphere of the stall, the closeness between the owner and visitors, as well as various special promotional programs also enrich the gastronomic experience of tourists. The potential gastronomic attraction of Pempek 26 Ilir Palembang can be a basis for related parties to develop and promote culinary tourism in Palembang. Thus, it can increase tourist visits and contribute to the local economy.

PERUMUSAN STRATEGI PEMASARAN BERKELANJUTAN THE BLOOMS GARDEN UNTUK MENDUKUNG KOLABORASI DESTINASI PARIWISATA


 
 
 This research was carried out at the tourist destination The Blooms Garden Bedugul Bali. This study aims to analyze (1) the current marketing strategy of The Blooms Garden Bedugul Bali; and (2) formulation of a sustainable marketing strategy for The Blooms Garden to support collaborative tourism destinations in Bedugul. This research is categorized as research with a Concurrent Mixed Method approach. The data collected is in the form of qualitative data and quantitative data. Qualitative data were collected from interviews, observations and documentation. Meanwhile, quantitative data was collected by gathering information from The Blooms Garden management regarding strengths, weaknesses, opportunities and threats which were then converted into numerical data with weights and ratings. Analysis of data sourced from interviews, observation and documentation was analyzed using interactive data analysis techniques from Miles & Huberman. Determination of the marketing strategy implemented by the manager of the tourist attraction of The Blooms Garden is analyzed using SWOT analysis.
 The results of the study show that (1) the current marketing strategy undertaken by The Blooms Garden Bedugul Bali to attract and increase tourist visits includes the installation of banners and billboards scattered along the road from Denpasar to Bedugul; website opening; via social media; and cooperate with online travel agencies such as traveloka, tiket.com, and so on. However, the marketing strategy undertaken by The Blooms Garden has not succeeded in bringing in tourists as expected; and (2) The Blooms Garden's sustainable marketing strategy formulation to support collaborative tourism destinations in the Bedugul region is an integrated diversification strategy. This marketing strategy means that The Blooms Garden Bedugul Bali can integrate with other tourism destinations in the Bedugul area. The sustainable marketing strategy in collaboration with other destinations in the Bedugul area is intended as an effort to increase tourist visits, especially environmentally conscious tourists who often visit the well-known Botanical Gardens and Lake Beratan, directed to visit The Blooms Garden as well. If possible, pass tickets apply between the Botanical Gardens, Lake Beratan and The Blooms Garden.
 
 

Faktor-Faktor Yang Mempengaruhi Pelanggan Dalam Pemesanan Kamar Hotel Grand Savero Hotel Bogor Secara Online

Tourists' desire to visit Indonesia needs to be accompanied by ease of accessibility, facilities offered and availability of accommodation facilities. Hotels are a form of accommodation that supports tourism activities, where the availability of hotels becomes a supporting facility for tourists visiting a country. And along with the growth of the world of Indonesian tourism, the history of hotels in Indonesia also plays a role in its success. The existence of hotels in Indonesia is of course very much needed in the tourism industry, considering that without adequate accommodation, it is impossible for tourists to want to visit. Increasing tourist visits is a promising business prospect for investors to set up hotels. This increasing hotel construction is due to an increase in demand for occupancy rates every year. The increase in hotel occupancy rates in all provinces across Indonesia is accompanied by the rapid development of the hotel industry. Apart from that, nowadays society is made easier by increasingly sophisticated technology, this means that tourists who want to travel or travel can do it easily using gadgets. Starting from ordering transportation tickets, accommodation, restaurants and so on. This research was conducted to find out what factors encourage customers to make reservations at the Grand Savero Hotel online. The technique used in this research is the method of filling out a questionnaire. The research results show that there are four factors that encourage customers to make hotel reservations online, namely discounts, convenience, seeing other customer reviews, not being able to come directly to the hotel,
 Keywords: Hotel room reservations, customer decisions, online travel agent

Implementation of the Public Blockchain Technology System in the Future to Increase Tourist Visits in Tangerang City

Implementation of the Public Blockchain Technology System in the Future to Increase Tourist Visits in Tangerang City

Pendampingan Peningkatan Human Capital Melalui Eksplorasi Dimensi Visual di Kampung Tridi, Malang

Tridi Village is a village located in Malang City, Indonesia, which is famous for the uniqueness and beauty of the 3D wall paintings that decorate the entire village. These paintings create an interesting visual atmosphere, reflecting local art, culture and traditions. Tridi Village has become a popular tourism destination that attracts tourists with its unique charm. Apart from the wall art, this village also has cultural heritage and local crafts which are an additional attraction. Increasing tourism attractiveness through innovative digital marketing strategies is expected to have a positive impact on economic growth and welfare of the people of Tridi Village. This research explores the application of creative thinking methods in developing digital marketing strategies to increase the tourism attractiveness of Kampung Tridi. Through brainstorming and mind mapping sessions, the people of Kampung Tridi are actively involved in generating innovative ideas related to the potential of tourism, arts and local culture. Brainstorming sessions create a collaborative space without critical boundaries, while mind mapping graphically visualizes the relationships between ideas. The result is an integrated digital marketing strategy, designed to increase tourist visits and empower the local economy. Implementation of this strategy requires active community involvement and full support from the local government.

Construction of Kedisan Pier to Increase Tourist Visits and Water Quality in Lake Batur, Bali

Kedisan Pier gives a new feel of traveling in Batur, with a concept like a pier in South Korea, but also provides views of Lake Batur and Mount Batur simultaneously. Tourists not only visit restaurants, hot springs, hikes, and stay overnight but can also visit the Kedisan Pier Area. The increase in tourist visits influences the condition of water quality in Lake Batur. This study aims to determine the influence of the construction of Kedisan Pier on tourist visits and the quality of Lake Batur water. This study used a purposive sampling method; sampling was carried out at three points representing settlements and agriculture, water bodies/middle of lakes, and dock. The samples were tested for pH and temperature in the field and COD parameters in the laboratory. Furthermore, these three parameters are compared with Class 1 lake water quality standards in Government Regulation 22 of 2021. Based on the results, it is known that the pH and COD in the three locations exceed the class 1 water quality standard, which is 10 mg / L. pH in the range of 9.2 – 9.5. Increased COD concentration compared to the quality standard at point 1 by 127%; Point 2 is 82%, and Point 3 is 144%. Domestic activities cause the high pH and COD values at these three points—the highest COD value in the Kedisan Pier area. The construction of Kedisan Pier impacts the increasing number of tourists but also causes a decrease in Lake Batur's water quality. Based on this, human awareness is needed to increase tourism while maintaining the quality of waters for the future benefit of humans, flora, and fauna. In addition, further research needs to be carried out using other microbiological and chemical parameters to see the quality of Lake Batur waters.

Exploring Tourism Business Potential: The Role of Gastronomy in Destination Attraction

The tourism business not only provides goods and services to meet the needs of tourists, but also plays an important role in the overall implementation of the tourism sector. As a comprehensive sector, tourism promises to increase income and foreign exchange pragmatically, while contributing significantly to people's welfare. The main objective is to understand the role of gastronomy in the decision-making of tourists and analyze its impact on local economic growth. With the growing trend of "culinary tourism," this research will provide insight into how tourism destinations can develop business strategies that focus on culinary experiences to increase tourist visits. The results of the study obtained 5 marketing mixes that can become gastronomic tourism attractions.

HUMAN RESOURCE DEVELOPMENT OF KARAVEA DIVING GROUP IN INCREASING TOURIST VISITS TO TANJUNG PINANG TOURISM DESTINATIONS DONGGALA REGENCY CORAL

Development of Human Resources for the Karavea Diving Group in Increasing Tourist Visits at Tanjung Karang Tourism Destinations, Donggala Regency. The purpose of this study was to identify and analyze the development of human resources for caravea diving groups at the Tanjung Karang tourist destination, Donggal Regency. This type of research is qualitative research with four informants selected. Data collection using observation techniques, interviews, and documentation. The data analysis techniques used are (1) data collection (2) data reduction (3) data presentation (4) verification (5) conclusions. Based on the results of the study it was concluded: 1) Development of Human Resources for the Caravea Dive Group in Increasing Tourist Visits at the Tanjung Karang Tourism Destination, Donggal Regency, has been going well. 2) Inhibiting factors in the development of Human Resources for the Karavea Diving Group in Donggala Regency and the development of the Tanjung Karang tourism object, namely; (1) There is no maximum variety and innovation in types of tourism related to Tanjung Karang beach as a tourism village. Along the coast has not been laid out optimally so it seems chaotic. Tanjung Karang does not yet have a competitively superior tourist attraction. (2) Health services are not yet available, in both health centers and hospitals, and cleanliness is not maintained in the Tanjung Karang tourist area. 3) Supporting factors, namely: (1) Tanjung Karang tourism object is a tourist attraction that has natural tourism attractions, cultural tourism (Living Culture of fishing communities), and special interest tourism (water sports). (2) Government policy in Central Sulawesi Province to make tourism a development priority. (3) Has proximity and ease of accessibility (road infrastructure, transportation capital) and the center. Availability of supporting facilities for tourism activities, such as lodging, stalls, restaurants, and rental services. l.

Pengembangan Potensi Wisata Sumaru Endo Kabupaten Minahasa: Analisis Daya Tarik, Aksesibilitas, dan Kunjungan Wisatawan

The research aims to determine how to develop attractiveness, accessibility, facilities, infrastructure, promotion, and increase tourist visits. Research methods with qualitative descriptive methods. Data collection by interviews, observation, and documentation. The results showed that the tourist attraction of Sumaru Endo is the panorama of Lake Tondano. The potential that can be developed is hot springs and water tourism and lodging. Some facilities and infrastructure have been damaged and reduced security. The existence of tourist attractions can add to the economy of the community. The accessibility of tourist attractions is quite good but constrained by the absence of public transportation. Tourism promotion has not been fully carried out optimally. It is necessary to develop tourism services and tourist attractions so that tourist activities are more varied. How to increase visits is done by reducing entrance ticket prices, improving facilities and infrastructure, and promotions.

Potensi Gamifikasi Berbasis Platform Digital dalam Penelitian Pariwisata: Kajian Literatur

Gamification is an important theme of the future of tourism. Gamification in tourism is mostly applied to increase tourist attraction visits. Gamification is also applied for other purposes that can be used in supporting the tourism industry. Gamification in tourism uses digital video game platforms of Virtual Reality, Augmented Reality and Extended Reality. The boundaries between fantasy and reality become blurred in a digital platform-based game. This research aims to find out how the potential of digital platform-based gamification in the tourism industry through a literature review.This research uses a literature review of several previous studies in the period 2018 - 2023. The research method used is descriptive qualitative with the aim of gaining an in-depth understanding of the potential phenomenon of digital platform-based gamification in tourism research. The results show that the potential of digital platform-based gamification can be used to motivate tourists to be interested in destinations, increase customer satisfaction, increase brand awareness and loyalty, increase tourist visits, learn about amazing and historic places through mission completion, support tourism sustainable development goals, strengthen children to learn informally about tourism, and ultimately provide economic benefits to the community.

Potensi Daya Tarik Gastronomi Wisata Kuliner sebagai Faktor Kunci dalam Mengembangkan Pariwisata Kuliner Pempek 26 Ilir Palembang

Gastronomy tourism is an important aspect of the tourism industry which is able to attract the attention of visitors from various corners of the world. One of the special foods that stands out in Palembang is pempek, especially Pempek 26 Ilir. This research aims to reveal the potential gastronomic of Pempek 26 Ilir Palembang as the main attraction for tourists. The theories used are Symbolic Communication Theory and Tourist Experience Theory. The research method used involved surveys, interviews, and direct observation of visitors and owners of pempek culinary businesses in the Pempek 26 Ilir area. The research results show that Pempek 26 Ilir has a strong appeal in various gastronomic aspects. The unique taste and texture of pempek, as well as the variety of cuko (gravy) and accompaniments, make visitors come back again to enjoy this dish. Apart from that, the local culinary potential and the pempek raw materials quality are also added value to the culinary experience. The comfortable atmosphere of the stall, the closeness between the owner and visitors, as well as various special promotional programs also enrich the gastronomic experience of tourists. The potential gastronomic attraction of Pempek 26 Ilir Palembang can be a basis for related parties to develop and promote culinary tourism in Palembang. Thus, it can increase tourist visits and contribute to the local economy.

Knowledge Management in Sustainable Competitive Destinations (SCD) of National Cultural Tourism Event Bakar Tongkang Bagansiapiapi

Purpose: This study aims to discuss the concept of sustainable competitive destination (SCD) in cultural tourism based on knowledge management to ensure that the collaboration in a balanced way contributes to the economy through increasing tourist visits, providing benefits to local communities, and preserving existing culture. Methodology: This article conducts an in-depth literature review related to the development of cultural tourism through ecosystem synergy and applies Nonaka’s knowledge conversion framework in explaining the role of knowledge management in the knowledge collaboration of cultural tourism ecosystems to create SCDs. Finding: Research activities by academics have not been followed up in real terms. Academics are less motivated to synergize the ecosystem. The participation of the people of Rokan Hilir Regency remains lacking. Originality: This paper discusses how to apply knowledge management in cultural tourism, and ecosystem synergies in creating an SCD for the national cultural event Bakar Tongkang Bagansiapiapi. Research implications: Implementation of knowledge management concepts in the cultural tourism ecosystem is a necessity. Practical implications: The synergy of Penta Helix is built through an understanding of the capacity of stakeholders to ensure that it can be a guide for each in creating the SCD for the Bakar Tongkang cultural event in Bagansiapiapi. Social implications: Tourism management and marketing strategies have reached local and foreign tourists who are related to the Tionghoa descendants of Bagansiapiapi.

STRATEGI PENGEMBANGAN WINE TOURISM DI HATTEN WINE BALI

This research aims to develop a strategy for developing educational tourism in Hatten Wine. This research uses a qualitative descriptive approach with interview, observation, documentation and discussion group forum (FGD) methods. The results of this research show several attractions and facilities such as vineyards, wineries and wine cellars. The main facilities that other producers do not have are the oak barrel room and sparkling room, which are the only ones in Indonesia. and there is a Hatten education center as an official institution for certified wine training. For tourist activities that can be done in Hatten, such as seeing the wine making process, how to grow grapes as a basic ingredient for making wine, wine knowledge, wine serving and wine pairing. Various efforts have been made to increase tourist visits, such as creating wine class programs, international certification and wine events. However, development strategies are still needed to increase visits, such as: Creating a wine tourism program and collaborating with travel agents and tour operators in promoting educational tourism programs and also completing tourist facilities such as the new winery that Hatten plans to build which is more spacious and complete.

Strategi Komunikasi Pariwisata Dalam Meningkatkan Kunjungan Wisatawan (2021) Melalui KEK Mandalika Lombok

<p class="Default"><em>The West Nusa Tenggara Province (NTB) Tourism Office is a government agency that manages all tourism activities in the NTB area. The NTB Dispar has implemented a strategy in the midst of the Covid-19 pandemic and during this pandemic there have been many changes in people's lives. In this study, the researcher discusses the communication strategy process implemented by the NTB Dispar in 2021, especially the strategy in the midst of the Covid-19 pandemic by focusing on one tourism destination that is currently global, namely the Mandalika Special Economic Zone. This research is a descriptive qualitative research with a case study approach. The results of this study indicate that in an effort to increase tourist visits in the midst of the Covid-19 pandemic, Dispar NTB implements a tourism communication strategy through three stages, namely planning, implementation, and evaluation in the form of identifying the target audience, determining communication goals, designing messages, choosing communication channels. , allocate the total budget and determine the promotion mix so that it can increase the number of tourist visits to NTB and can improve the community's economy.</em></p>

Marketing communication strategy at Obelix Hills tourist attraction in increasing tourist visits

Marketing communication strategy at Obelix Hills tourist attraction in increasing tourist visits

Increasing Tourist Visits Through Ecotourism Elements, Electronic Word of Mouth and Destination Image

This study aims to examine the effect of ecotourism elements, electronic word of mouth and destination image on visit decisions. This study is an explanatory research with quantitative methods. The object of this study is the Harau Valley Area, Lima Puluh Kota Regency in West Sumatra. The non-probability sampling method with purposive sampling was used to determine the sample for this research. The sample of this study were respondents aged more than 18 years who had visited and accessed information related to the Harau Valley tourist attraction through the website and various existing social media sites such as Facebook, Instagram, and others. This research utilizes primary data obtained through field research by distributing questionnaires directly to 170 visitors in the Harau Valley Tourism Area. Multiple linear regression were used as the test tools for this study. The data was processed using the SPSS program.The results show that there are significant influence between ecotourism elements, electronic word of mouth and destination image on visit decision.

The Influence of the Drama Industry on the Increasing Decisions to Visit Indonesian Tourists to Abroad: Literature Review

In the current digital era, the use of On The Top (OTT) media such as the Netflix, Prime, Disney and other applications has become a very effective tool in promoting tourism through the drama industry. Drama acts as an effective tourism promotion tool and invites tourists to visit the country where the story is set. Dramas can generate interest in a country's culture and natural beauty, enrich tourists' experiences, and encourage them to explore the destinations depicted in dramas. Therefore, the aim of this research is to see the influence of the drama industry on increasing tourist visits, especially Indonesian tourists, to foreign countries. The design of this research is a literature review. Search for articles on Google Scholar and ProQuest with keywords based on Perception and Visit Decision. 640 articles were found in the 2013-2023 period, then screening was carried out and 39 relevant articles were found to be discussed and analyzed. The results of this research found that the influence of branding, content, celebrity involvement and social influences that influence perceptions can influence tourist visits. So it is hoped that this research will become a strategy that needs to be carried out by the film and tourism industry in Indonesia in the current era. Keywords: Branding, Content, Celebrity Involvement, Perception, Visit Decision, OTT, Drama.

Strategi Promosi Dinas Pariwisata Kabupaten Semarang untuk Meningkatkan Wisatawan Candi Gedong Songo

Indonesia is a country that has great tourism potential. The emergence of the covid-19 pandemic has had a negative impact on the potential of Indonesian tourism. The pandemic has made the tourism sector in various regions slumped, one of which is in Semarang Regency, Central Java Province. Gedong Songo Temple is a leading tourist attraction in Semarang Regency experiencing a decrease in tourist visits due to the pandemic. So tourist visits have not increased significantly. Based on these problems, it is interesting to examine how the promotion strategy of the Semarang Regency Tourism Office increases tourist visits at Gedong Songo Temple.. This research uses the case study research method. This research is included in the type of qualitative descriptive research. The data collection techniques used are interviews, observations, and documentation. The results showed that the Semarang Regency Tourism Office carried out five promotional mix strategies, namely advertising, personal sales, sales promotion, public relations, and direct sales to increase tourist visits at Gedong Songo Temple. In general, the promotion strategy of the Semarang Regency Tourism Office is good enough to help increase tourist visits at Gedong Songo Temple.

Realizing a competitive Doplang tourist village through institutional innovation in local potential development

The Covid-19 pandemic has had a significant impact on the tourism sector, including Doplang tourist village, which was recognized as an attractive tourist destination in Semarang Regency. The pandemic situation presented significant challenges that resulted in demotivation among the community in developing the tourism potential of this area. In the context of institutional innovation, this community empowerment aims to address the demotivation of Doplang tourist village's community caused by the Covid-19 pandemic, which disrupted the development of tourism potential. One crucial step in achieving this goal is to implement changes and improvements in the structure and mechanisms of organizations involved in managing the tourism destination in the village. Through institutional innovation, it is expected that more effective collaboration and synergy will be created among all parties involved. These changes aim to enhance active participation from the community in decision-making related to tourism development. Consequently, the community will play a more active role in managing their own tourist destination and collectively identifying the potential of local tourism that can be developed. The outcomes of this program also include efforts to raise awareness within the community about developing local tourism potential and creatively promoting the village through social media. Through effective collaboration among various stakeholders, it is hoped that Doplang tourist village will recover from the impact of the pandemic, increase tourist visits, stimulate the local economy, and strengthen the village's image as a competitive, sustainable, and unique tourism destination.

Analisis Promosi Pariwisata Pada Dinas Pariwisata Dalam Meningkatkan Kunjungan Wisatawan Ke Toraja Utara

This research aims to find out what promotions are used by the North Toraja Tourism Office to increase tourist visits. This research uses a qualitative approach as a research procedure which produces descriptive data in the form of written words and not numbers. The results of this research are achievements for tourism development in North Toraja, promotion includes: a) Advertising, by placing tourism advertisement containing notifications about tourism regarding the natural beauty and culture of North Toraja. b) Sales Promotion, carried out through exhibitions or events. c) Public Relations, carried out in collaboration with organizations or agencies and companies operating in the tourism sector such as ASITA, HPI and PHRI institutions. d) Direct Marketing, carried out through online channels.