It is shown that the horizontal winds in Martian ionosphere, at the initial stage of their interaction with dusty plasma clouds at altitudes of about 100 km, can cause conditions for the excitation of dust acoustic waves due to the development of kinetic instability. The dispersion relationship of the dust acoustic waves is determined as well as their growth rate in the conditions under study. It is noted that the generation time of the dust acoustic wave is substantially long to allow the formation of nonlinear plasma wave structures, e.g., solitons. Dust acoustic solitons that propagate in Martian ionosphere in the dusty plasma clouds at altitudes of about 100 km are studied. It is shown that the increase in dust particle number density or decrease in electron number density by one order of magnitude leads to the increase of the amplitude of dust acoustic solitons by one order of magnitude. The possibility of generation of dust acoustic perturbations in Martian ionosphere should be taken into account during processing and interpretation of observation data.