The papers in this symposium share a common focus on crowdfunding platforms, an alternate vehicle for entrepreneurial and social finance that has garnered attention of researchers (Agrawal, Catalini, & Goldfarb, 2011; Lin, Prabhala, & Viswanathan, 2013; Mollick, 2014; Zhang & Liu, 2012) and media (BusinessWire, 2006; Hof, 2006; Said, 2006) alike. While public needs for alternative forms of capital make the study of crowdfunding an important site of study in and of itself, this symposium also brings together researchers who are interested in exploring longstanding questions of entrepreneurship, organizations, and markets in this emergent research setting. For instance, we address questions as the following: What are the consequences of increased anonymity and standardization in markets? Does ‘democratized’ funding grant women more equitable access to resources ? Can embedded ties endure in crowdfunding markets amid pressures to adopt market logics? The proposal proceeds with a brief overview of each paper, followed by a discussion of the proposed format and the anticipated division sponsors. The Hidden Cost of Accommodating Crowdfunder Privacy Preferences: A Randomized Field Experiment Presenter: Gordon Burtch; U. of Minnesota Presenter: Anindya Ghose; New York U. Presenter: Sunil Wattal; Temple U. Gender and Beauty in a Peer-to-peer Loan Market: Implications for Women in Small Business Presenter: Ko Kuwabara; Columbia Business School Presenter: Sarah Thébaud; UC Santa Barbara A Crowd or a Community?: How Community Membership Influences the Perception of Worthiness Presenter: Peter Younkin; McGill U. Presenter: Keyvan Kashkooli; U. of California, Los Angeles Who Contributes More to Crowdfunding Campaigns? Evidence from Indiegogo Presenter: Venkat Kuppuswamy; U. of North Carolina, Chapel Hill Presenter: Barry Bayus; U. of North Carolina, Chapel Hill Commensurating Community: The Impact of Standardization on Social Bases of Exchange Presenter: Brian Philip Reschke; U. of California, Berkeley