E-commerce Implementation Research Articles

Menguji Ketajaman Implementasi E-Commerce Dalam Penjualan Kamar Hotel di Bali

ABSTRACTThe concept of a market provider of room rentals or residential units using online networking information technology systems to increase the hotel revenue & also effective strategy to comfit offline strategy in the hotel industry. It is still unclear whether the implementation of e-commerce are work in all hotel strategy in the develop hotel revenue in the hotel industry. The purpose of this study is to analyze the fenomena average rooms rate (ARR) in Holiday Inn Express Bali which using standard operation procedure worldwide, International Hotel Group (IHG) which compare than other country still low especially in Asia Pacific area while location wise and company strategy is part of the factor issues & also price war happen in Bali market which need government policies in addressing the development of the hotel industry. This research used qualitative method that is constructive with literature review and documentation as the premier data source. The results of the study cover the advantages and disadvantages of the existence of online market places for Holiday Inn Express in Bali especially and in the hotel industry generally. This research of e-commerce is contributes to the hotel industry to generate & develop the revenue. To maximize the online source in generate revenue the hotel strategy need to hire special person incharge to taking care the tasking of online market needs to bush the hotel occupancy and also yielding with average room rate, while standardization of the quality of rooms or residences are also the important leased needs to be done to ensure the quality of the products and services offer as well, especially in online market place. Further studies can be conducted to analyze the sales & marketing strategy using e-commerce (online travel agents) which hotel should always pro active to make special offer to genereate last minute booking base on occupancy daily facing & at least one or two week before promotion progress and also advance purchace strategy like minimum 6 months booking costumer will get special rate, rooms inventory monitor and maintain good communication with maintain relationship by consider their production ( like review top 10 production in a month) will feel the appreciation from all online agents partner are the best strategy to achieve company expectation.

Barriers to E-Commerce Adoption among SMEs in Sierra Leone: The Moderating Role of Geographical Location

E-commerce implementation by businesses in developing countries are faced with substantially greater challenges than businesses in developed countries due to the unreliability of the internet connection, the poor availability of accessing it due to the poor infrastructure, the high cost of doing so, and also the low level of ICT penetration. This study explored the barriers to e-commerce adoption among SMEs in Sierra Leone and came up with solid policy implications as to how to mitigate those challenges that need to be overcome for the success of e-commerce adoption. The main purpose of the research was to identify the most challenging barriers to e-commerce adoption and in the process investigate their moderating effect of geographical location for SMEs. A survey was done to collect 442 usable questionnaires from registered SMEs owners in the capital city and three major rural districts (Bo, Kenema and Makeni) of Sierra Leone. Persons’ correlation and multiple linear regression models were used to test the hypotheses of the study. The Results of correlation analysis showed that technological, organizational and environmental barriers are statistically significant and negatively correlated with e-commerce adoption. The results further showed that technological barrier is the most challenging barrier to e-commerce adoption. Similarly, the moderating effects of geographical locations were tested using regression analysis. The key finding is that, all the predictors have a more negative effect on e-commerce adoption for rural SMEs compared with urban SMEs. Based on the results, the study concluded with making a call for the Sierra Leone authorities, policy makers, entrepreneurs, and SMEs managers to offer conducive business environment, and focus more attention to rural SMEs for expanding their e-commerce adoption capacity.

Penguatan Daya Saing Usaha Mikro Kecil Menengah Melalui E-Commerce

<p><em>MSMEs have faced many challenges, especially in marketing its products, consequently the use of information technology is a necessity in the midst of rapid business changes. This study aimed to analyze the use of e-commerce in strengthening MSMEs competitiveness in terms of operations and marketing. The research took place in Kudus, a city that is pro-investment, where there are many MSMEs with various business fields. The respondents were the owners of the embroidery business in Padurenan village that was the center of the embroidery and convection industry in Kudus. They were asked about the use of e-commerce in supporting their business in terms of operation and marketing activities. Data then analyzed through qualitative technique analysis in order to conclude the research problem. As the results of the study, it’s concluded that the use of e-commerce impacted on broader marketing area, cost reduction, more relation, ease of transaction, and additional income. Besides there were some concequencies such as higher competition, plagiarism, and prone to fraud recognized as threats of the e-commerce implementation.</em></p><p align="left"><strong><em>Keywords: empowerment, competitiveness, e-commerce, threats, marketing.</em></strong></p>

Дослідження тенденцій розвитку міжнародної інтернет-торгівлі та міжнародного поштового обміну

Мета. Аналіз тенденцій розвитку міжнародної інтернет-торгівлі та міжнародного поштового обміну у їхньому взаємозв’язку. Методика дослідження. Теоретичною основою дослідження є наукові праці вітчизняних та зарубіжних вчених за досліджуваною проблемою. У процесі роботи були використані загальнонаукові методи та прийоми: монографічний – для вивчення літературних джерел з теми дослідження; формальної логіки – для аналізу, узагальнення і систематизації матеріалу; табличний та графічний – для наочного відображення проаналізованих даних; абстрактно-логічний – під час обґрунтування теоретичних положень і формулювання висновків. Результати. Проаналізовано динаміку показників розвитку електронної торгівлі України у 2014–2017 рр. і встановлено, що вони характеризуються вищими темпами зростання, ніж показники обсягу роздрібної торгівлі; зростає кількість транскордонних операцій; лідерами поставок товарів в України є AliExpress, eBay та Amazon. Узагальнено умови виконання замовлень зарубіжними торговцями. Виявлено, що найбільша частка обсягом реалізованих міжнародних послуг у сфері телекомунікацій та поштового зв’язку припадає на м. Київ, Львівську, Одеську, Київську та Харківську області, що пояснюється наявністю саме у цих регіонах місць міжнародного поштового обміну (проведення митних формальностей стосовно міжнародних поштових відправлень) та розміщенням центральних сортувальних станцій (проведення митних формальностей стосовно міжнародних експрес-відправлень). Узагальнено місця міжнародного поштового обміну та центральні сортувальні станції в регіональному розрізі. Проаналізовано структуру поштового обміну. Встановлено, що упродовж 2014–2016 рр. зростає кількість оформлених митницями ДФС міжнародних поштових та експрес-відправлень вартістю до 150 євро без сплати до державного бюджету митних платежів. Наукова новизна. Дістало подальшого розвитку дослідження особливостей і наслідків переміщення (пересилання) товарів через митний кордон України у міжнародних поштових та експрес-відправленнях. Обґрунтовано потребу у розробці дієвого механізму аналізу ризиків, що актуалізуються під час здійснення міжнародної електронної торгівлі. Практична значущість. Окремі положення наукового дослідження можуть бути використані в навчальному процесі та щодо написання наукових робіт.

The Impact of E-Commerce on Brand Awareness and Brand Promotion of the Zimbabwe Tourism and Hospitality Sector

This research is on the impact of e-commerce on brand awareness and brand promotion of the Zimbabwe tourism and hospitality sector. The objectives of the research study was to look into the effect of brand awareness and brand promotion of the tourism and hospitality sector of Zimbabwe, challenges the sector is facing in the adoption and implementation of e-commerce and to suggest strategies that the sector can adopt to increase awareness and brand promotion. This research adds to previous research in similar fields, complementing the existing research regarding e-commerce and the tourism and hospitality sector industry whilst also contributing to research for the various industry categories. The study used a mixed method research philosophy where survey research by use of a questionnaire collected the data required from the targeted population. These methods of data collection conspired to provide insights throughout the different topics within the research study area. The researcher used a sample size of 150 respondents. This research finds that hotels, lodges and recreational facility areas are having challenges with the implementation of e-commerce because of attitude of management and owners lack of required skill, lack of capital and finance, availability of internet and its speed which is affecting their brand image, sales and profit. The findings indicate that social media websites, online booking and use of intermediaries are the most applicable cost-effective e-commerce systems that tourism and hospitality sector can adopt and these systems can have a strong positive impact on the brand promotion and also increase its awareness locally, regionally and internationally. These strategies also improve the performance, increase sales, increase bookings and spread information about the services offered by hotels. The research shows that the implementation and adoption of e-commerce has a positive effect on the brand awareness and promotion of the tourism and hospitality sector. The adoption and implementation increases the sales, the revenue, it spreads information about the hotels and recreational facilities in Zimbabwe and also improve the workflow and how day to day activities are handled. However the adoption and implementation of e-commerce is hindered by different issues such as the cost and capital needed to set up the e-commerce system, lack of required skill to implement it, availability of internet and cost of internet. The tourism and hospitality sector need to adopt e-commerce strategies such as running a website, online and internet payment methods, social media advertising, use of online intermediaries, computer reservation systems and global distribution systems. These strategies will help to put the sector on a local, regional and international map and help the sector to compete on an international level.

NETWORK ECONOMICS AND E-COMMERCE PROBLEMS AND DEVELOPMENT PERSPECTIVES IN AZERBAIJAN

Ponte Academic JournalMar 2019, Volume 75, Issue 3 NETWORK ECONOMICS AND E-COMMERCE PROBLEMS AND DEVELOPMENT PERSPECTIVES IN AZERBAIJANAuthor(s): PhD and Associate Professor Ismailov Ismail ElmanJ. Ponte - Mar 2019 - Volume 75 - Issue 3 doi: 10.21506/j.ponte.2019.3.10 Abstract:Abstract. As a result of the development of the information economy, the network economy can be considered as a direct demand, demand of the sixth technological mode.Network economy means specific economic relationships between people for the purpose of distributing, exchanging, consuming and displaying a variety of products and services by using the internet, the interconnection network of multilevel structures organized between economic agents, providing fast connection between demand and offer, a form of economic activity based on global e-commerce. The expansion of the networks economy, of course, also requires to the increase in the volume of e-commerce (e-commerce). E-commerce is the purchase of goods and services through electronic communication channels, by using the Internet, and computer technology. The role of virtual and online stores is great in the implementation of e-commerce. The volume of e-commerce in the world is increasing. About 10 percent of the worlds trade is in e-commerce, and this proportion is increasing. The volume of e-commerce in the CIS, including Azerbaijan, is not at a high level yet.This is because of several problems. For the solution of these problems, recently many works have been carried out in the direction of e-commerce development. Legislative base has been established, a number of works have been done to promote online commerce and so on. Download full text:Check if you have access through your login credentials or your institution Username Password

Strategija razvoja globalnih informaciono-tehnoloških mogućnosti poslovanja u kompaniji "Benetton"

The main goal of this paper is to analyze the main elements of the information technology (IT) infrastructure of global e-business, the models of this business and the way of implementation of these models. The final result of this analysis is to identify problems in the implementation of global e-commerce and propose possible solutions. In this context, an example of Benetton was analyzed which successfully solved these problems. The general claim that e-commerce increases the competitiveness and profitability of the company is confirmed in the practice of this company. Information systems in the area of e-commerce can support the achievement of this goal only if they are viewed in a comprehensive, global way. Business globalization and strong competition require a new digital enterprise concept, as evidenced by the increasing investment in specialized and client-oriented technologies based on the web and the Internet.

A Review of Management and Importance of E-Commerce Implementation in Service Delivery of Private Express Enterprises of China

Express delivery is the growing industry that provides the means to facilitate people across the world by shipping goods and documents from one place to another. The profitability of sole companies is based on price, quality, reliability, and services. However, the impact of corporate value capture strategies on the overall sustainability of the value creation process is rarely discussed in the existing literature. This review article is aimed to develop a model to relate the effectiveness and efficiency of managerial processes with the quality of service delivery, employment, and customer retention. Extensive literature review establishes that Advancement in E-commerce Infrastructure strengthens the relationship of good management and customer retention. The present article further explains the mediation of automation in supply chain management in our model. This article has a theoretical contribution to the extant literature on e-commerce and supply chain management along with practical implication for taking care of contemporary techniques to automate the processes for success in Private Express Enterprise business, particularly for the managers, responsible for corporate performance.

PERANCANGAN DAN IMPLEMENTASI SISTEM INFORMASI PENJUALAN KOMPUTER DAN ACCESSORIES PADA TOKO MUJAHIDAH COMPUTER BERBASIS WEB

The development of information and communication technologies now provides new opportunities for businesses to increase revenue and expand the marketing area. Example is the use of e-commerce. The implementation of e-commerce is one good way to deal with the existing trade competition. So the marketing information system design is a solution for Mujahidah Computer to overcome marketing problems. The system design is described in three stages diagram of Unified Modeling Language (UML). These stages are context diagram, use case diagrams, and activity diagrams. This system uses PHP programming language with Codeigniter framework and MySQL as the database. This information system will be facilitated with online sales to expand the marketing targets and provides information about the Mujahidah Computer a means of promotion. This system will also provide the comment form so that users can provide a response to the system.Keywords: Information System, E-commerce, Codeigniter

An Empirical Analysis of Customer Experience in E-Business Supply Chain

Abstract From being a buzzword, E-business has become a norm in today’s globalized economy. The advent of computers and mobile phones have acted as effective enablers in information sharing and improving efficiencies while allowing companies to cut costs. (Brown, 2004) defines e-business as “the use of inter-organisational electronic networks to transact, process and collaborate in business markets - it incorporates e-commerce”. Today, success of an e-business fundamentally relies on effective e-commerce implementation (Chiu, 2014). While the strong growth of e-business is a welcome sign, this growth along with almost infinite propositions that are under offer for customers also brings along with it undue pressure on supporting logistics functions (Agatz, Fleischmann, & Van Nunen, 2008), (Auramo, 2002). This has led the e-business supply chains to shift their focus from cost efficiencies and to embrace responsiveness.

An Empirical Analysis of Customer Experience in E-Business Supply Chain

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ANALYSIS OF PROFITABILITY, MARKETING ACTIVITIES AND E-COMMERCE IMPLEMENTATION ON FIRM VALUE: EVIDENCE FROM INDONESIAN CONSUMER GOODS LISTED COMPANIES IN 2014-2016

The purpose of this study is to examine the effect of profitability, marketing activities, and Ecommerce implementation on firm value of consumer goods industry sector which’s listed in Indonesia stock exchanges in 2014-2016 periods. The firm's value in this study is measured by using Tobin's Q ratio whereby it is the best predictor used to measure firm value and can be used to explain the financial condition of the firm and market conditions. The results showed that profitability and marketing activities had a positive significant effect on firm value while the e-commerce implementation had a negative non significant effect on firm value

Business to Customer (B2C) E-Commerce Implementation Process: A Case Study Experience in Fashion and Apparel Business in Malaysia

Despite various studies conducted on the implementation of business-to-customer (B2C) e-commerce, prior studies presumed that the B2C e-commerce implementation as a 'plug and play' exercise rather than a process-based. This paper presents a framework for the implementation process of B2C e-commerce in a fashion and apparel business. Based on qualitative research approach using a case study and summary of experience, a framework for the implementation process of B2C e-commerce is proposed. The model describes the characteristics of 14 implementation factors that occurred during Lewin's and Kotter's phases of implementation. Although the model's generalisability is limited, it offers a guideline for the existing and future senior managers of B2C e-commerce in fashion and apparel business. This model helps managers to identify the highlights in each phase of the B2C e-commerce implementation process.

Business to customer (B2C) e-commerce implementation process: a case study experience in fashion and apparel business in Malaysia

Despite various studies conducted on the implementation of business-to-customer (B2C) e-commerce, prior studies presumed that the B2C e-commerce implementation as a 'plug and play' exercise rather than a process-based. This paper presents a framework for the implementation process of B2C e-commerce in a fashion and apparel business. Based on qualitative research approach using a case study and summary of experience, a framework for the implementation process of B2C e-commerce is proposed. The model describes the characteristics of 14 implementation factors that occurred during Lewin's and Kotter's phases of implementation. Although the model's generalisability is limited, it offers a guideline for the existing and future senior managers of B2C e-commerce in fashion and apparel business. This model helps managers to identify the highlights in each phase of the B2C e-commerce implementation process.

FACTORS INFLUENCING E-COMMERCE ADOPTION BY RETAILERS IN SAUDI ARABIA: A QUANTITATIVE ANALYSIS

This paper presents the preliminary findings of a study researching the diffusion and the adoption of online retailing in Saudi Arabia. It reports new research that identifies and explores the key issues that positively and negatively influence retailers in Saudi Arabia regarding the adoption of electronic commerce. Retailers in Saudi Arabia have been reserved in their adoption of electronically delivered aspects of their business. Despite the fact that Saudi Arabia has the largest and fastest growth of ICT marketplaces in the Arab region, ecommerce activities are not progressing at the same speed. Only a tiny number of Saudi commercial organizations, mostly medium and large companies from the manufacturing sector, are involved in e-commerce implementation. Based on qualitative data, collected by conducting interviews with a sample population of retail sector decision makers in Saudi Arabia, both positive and negative issues influencing retailer adoption of electronic retailing systems in Saudi Arabia are identified. A number of impediments which include cultural, business and technical issues were reported. Facilitating factors include access to educational programs and awareness building of e-commerce, government support and assistance for ecommerce, trustworthy and secure online payment options, developing strong ICT infrastructure, and provision of sample e-commerce software to trial. While literature reveals that government promotion has had limited effects on the diffusion of e-commerce in most countries, this study significantly indicates government promotion and support as a key driver to online retailing in KSA.

Impact of Environmental and Individual Context Variables on E-Commerce Implementation in Medium Sized Automobile Enterprises of Maharashtra

Impact of Environmental and Individual Context Variables on E-Commerce Implementation in Medium Sized Automobile Enterprises of Maharashtra

E-tourism, as display of dominant criterion of modern tourism-operating: relevant provisions, tools, use

Modern world tourism has become an information-dependent industry. At the moment, there is a rapid trend in the transformation of the society into developed information society. Therefore, the logical goal of the work is to research innovative trends in the development of intelligent web services to create and formulate recommendations for the further development of the tourism industry. The methodological part of the article is based on the use of modern information technologies in the field of tourism, focused on the basis of eРlatforms of the tourism industry. As a result, in many tourist enterprises of the 21st century, significant adaptations must be made to remain solvent and profitable. The effectiveness of the research can be traced to the bright trend of transformation in the world, and in particular in Ukraine, the traditional tourism industry, the e-tourism industry. Scientific novelty consists of conceptual improvement of the manifestation of the dominant criterion of modern tourism operating and its derivatives: e-tourism can be defined as the analysis, development, formation, implementation and application of IT solutions and e-commerce in the world and national tourism industry. Practical significance of the research results is relevant: the need for perfect managers able to manage the tourism business, integrate information and communication technologies (ICT) within the company, to anticipate and promote ICT developments to better meet the needs of the tourism business.The article is written in the form of an analytical review of innovative IT in the field of tourism. The authors present a number of important characteristics of research.

Importance of E-Commerce in the Development of Economy and Business

У статті досліджуються тенденції розвитку світового ринку електронної комерції та його законодавче регулювання. Показано цінність електронної комерції для українського бізнесу, а також основні переваги електронної комерції перед традиційною. Визначено особливості впровадження електронної комерції в Україні

Evaluating the Factors That Influence E-commerce Performance on SMEs in China

This paper investigated the factors that influence the e-commerce performance of Chinese small and medium enterprises (SMEs). E-commerce provides a platform the fair competition between SMEs and large enterprises. In fact, within a decade, e-commerce has brought economic benefits to many SMEs. Hence a number of SMEs rapidly adopted this platform in recent years. SMEs are facing critical barriers to e-commerce application. First, there are e-commerce implementation and adoption decision issues. Second, there is a need to consider the key success factors and its relationship with other variables. Third, these is a dilemma on how to measure the effect on the firm of implementing e-commerce and the appropriate performance evaluation procedure. In this paper, theoretical and empirical explorations and critical research were conducted on e-commerce among SMEs in China. Considering the downward trend in the performance of SMEs and the existing theoretical models, this study presented relevant hypothesis. Past studies were also reviewed and organized to support the argument. This paper analyzed the factors that influenced e-commerce performance based on a number of research papers. Using the statistical SEM verification method, this study also discovered the critical success factors in doing business through e-commerce among SMEs. Two critical factors were verified from about 200 cases which are subjected to statistical processing. It was found that internal human resources and e-commerce strategies are the statistically significant success factors for e-commerce performance among Chinese SMEs.

Motivaciones y barreras para la implantación del comercio electrónico en España: un estudio Delphi

Despite the huge popularity of the Internet, global reports show a slow growth of electronic commerce in Spain. Based on these data, this work tries to identify the barriers of the diffusion of electronic commerce and the main companies’ motivations to implement e-commerce models. A Delphi method has been used in order to reach a consensus in a panel of experts regarding the main motivations and barriers in the e-commerce implementation. The two main motivations are the market expansion and the attraction of new customers. Moreover, the barriers are related to logistical problems, the security of payment methods and the offer of a catalogue of products that are difficult to trade in Internet.