In the context of the political transformation of Kazakhstan, the issue of youth policy is justified by the trends in the formation of the rule of law and civil society. The fact is that these trends are not possible without regulating the political passivity and apolitical youth. It should be noted that the political activity of Kazakh youth is haphazard, besides, most of them are indifferent to changes in the political sphere. In addition, the phenomenon of quasi-liberalism, widespread in modern social networks, is becoming a destabilizing factor in the political system. All this hinders the establishment and development of feedback between the state and youth. In this regard, the strategic importance of the state youth policy as the main regulatory mechanism of the relationship between the state and youth is very high. The authors put forward the concept of the development of ideological concepts, in addition to its socio-economic orientation. It is also noted how important the place of social networks is in carrying out ideological work among young people.
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