Results Of Hypothesis Testing Research Articles

PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA ASN DENGAN KOMPENSASI SEBAGAI VARIABEL MODERATING PADA BADAN KEPEGAWAIAN DAN PENGEMBANGAN SUMBER DAYA MANUSIA (BKPSDM) KABUPATEN SITUBONDO

The purpose of this study was to analyze the influence of motivation and work discipline on asn performance with compensation as a moderating variable at the human resources development and personnel agency of situbondo regency. The population in this study involved 37 asn of the human resources development and personnel agency of situbondo regency without the leadership. Sampling in this study was carried out using a saturated sampling technique, which means that all members of the population were included as samples.The partial-least square (pls) structural equation model was used to analyze data and test hypotheses. The results of the direct effect hypothesis test using the smart pls 3.0 application showed that motivation had a significant positive effect on performance, work discipline had a significant positive effect on performance, compensation did not moderate the effect of motivation on performance, compensation did not moderate the effect of work discipline on performance.,

PENGARUH KEMASAN PRODUK, INOVASI PRODUK DAN DISPLAY PRODUK TERHADAP MINAT BELI ULANG DENGAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING PADA PRODUK RENGGINANG CAP TIGA BINTANG DI DESA GELUNG SITUBONDO

The growth of a company depends on its ability to design strategies. Because, strategy encourages companies to look forward and actively try to create their future. The aim of this research is to analyze and test the influence of product packaging, product innovation and product display on repurchase interest with purchase decisions as an intervening variable. The population in this research is consumers of Rengginag Cap Tiga Bintang. This sampling technique is simple random sampling. Data analysis and hypothesis testing in this research used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that product packaging has a significant positive effect on purchasing decisions, product innovation has a significantly positive effect on purchasing decisions, product display has a positive but not significant effect on purchasing decisions, product packaging has a positive but not significant effect on purchasing decisions. Intention to repurchase, Product innovation has a significant positive effect on Intention to repurchase, Price discounts have a positive but not significant effect on Intention to repurchase, Purchase decisions have a positive but not significant effect on Intention to repurchase, Product packaging has a positive but not significant effect on Intention to repurchase through Purchasing decisions not significant, Product innovation on repurchase interest through purchase decisions has a positive but not significant effect, Product display on repurchase interest through purchase decisions has a positive but not significant effect.

PENGARUH DISIPLIN KERJA DAN KOMPETENSI TERHADAP KINERJA PEGAWAI DENGAN MOTIVASI SEBAGAI VARIABEL MODERATING PADA PT. PLN UNIT PELAKSANA PELAYANAN PELANGGAN (UP3) SITUBONDO

The PT. PLN Situbondo Customer Service Implementation Unit (UP3) is oriented towards fulfilling environmentally friendly energy policies, distributing electricity for the public interest, general tasks of providing services to customers, carrying out maintenance and repairs to the electricity network, ensuring stable electricity supply for customers, providing efficient customer service , including complaint handling, new installations, electricity replacement, and temporary outages. The aim of this research is to analyze the influence of Work Discipline, Competency and Motivation on employee performance at the Customer Service Implementation Unit (UP3) PT PLN Situbondo. The population in this study was employees of PT. PLN Situbondo Customer Service Implementation Unit (UP3). This research was conducted using a quantitative approach and the sampling technique was determined by quota sampling. The data analysis and hypothesis testing in this research used the Structural Equation Model– Partial Least Square (PLS-SEM). The results of hypothesis testing using the Smart PLS 3.0 application show that Work Discipline has a significant effect on Performance, Competence has a significant effect on Performance. The results of hypothesis testing which is moderated by the Motivation variable show that the Work Discipline variable has a negative effect on Performance but is not significant, the Competency variable which is moderated by Motivation shows a positive effect on Performance but is not significant.

Pengaruh CR dan DER Terhadap ROA Pada Perusahaan Subsektor Industri Tambang Emas Yang Terdaftar Di Bursa Efek Indonesia Periode 2018-2022

This research is motivated by the decreasing production of gold mines every year, which will also affect the company's profitability. As for the methods used to measure the level of profitability of a company, one of them is by using return on assets. The level of profitability is also influenced by several other factors, including the current ratio and debt to equity ratio. The purpose of this research is to determine and analyze the influence of the Current Ratio and Debt To Equity Ratio on Return On Assets, both partially and simultaneously. This research uses descriptive quantitative methods. Researchers collected, classified and analyzed sample data using purposive sampling techniques. With 6 company samples consisting of 30 data selected and analyzed using the IBM SPSS version 27 program. The results of research and partial hypothesis testing. Current Ratio has no significant effect on Return On Assets with a value of tcount 1.228 < ttable 2.052. Debt To Equity Ratio has a significant effect on Return On Assets with a value of tcount 2.725 > ttable 2.052. The results of research and hypothesis testing with a value of Fcount 4.020 > Ftable 3.369 from the Current Ratio and Debt To Equity Ratio simultaneously have a significant effect on the Return On Assets of gold mining industry subsector companies listed on the Indonesia Stock Exchange for the 2018-2022 period.

DAMPAK BUDAYA ORGANISASI, BEBAN KERJA, DAN KOMPENSASI TERHADAP TURNOVER INTENTION DENGAN MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING PADA UPTD PUSKESMAS PRAJEKAN BONDOWOSO

Puskesmas is one of the most important health facilities that carries out the task of providing health services to the entire community. The function of the puskesmas is as a health center for health development in its area. The purpose of this study was to analyze and test the impact of organizational culture, workload and compensation on turnover intention with work motivation as an intervening variable at the Regional Technical Implementation Unit (UPTD) Prajekan Bondowoso Public Health Center. The population in this study were all Non ASN employees at Regional Technical Implementation Unit (UPTD) Prajekan Bondowoso Public Health Center with a population of 36 employees with sampling using saturated sampling techniques which means that it is taken as a whole. The analysis in this study used the help of the Smart PLS 3.0 application. The results of hypothesis testing in direct influence using the Smart PLS 3. 0, shows that organizational culture has a significant positive effect on work motivation, workload has a positive insignificant effect on work motivation, compensation has a significant positive effect on work motivation, organizational culture has a positive insignificant effect on turnover intention, workload has a positive insignificant effect on turnover intention, compensation has a positive insignificant effect on turnover intention, work motivation has a significant positive effect on turnover intention, organizational culture has a positive insignificant effect on turnover intention through work motivation, workload has a positive insignificant effect on turnover intention through work motivation, and compensation has a positive insignificant effect on turnover intention through work motivation.

PENGARUH STRUKTUR MODAL, LIKUIDITAS, DAN LEVERAGE TERHADAP NILAI PERUSAHAAN DENGAN PERTUMBUHAN LABA SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN RETAIL YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2019-2022

The purpose of this research is to determine the influence of Capital Structure, Liquidity, and Leverage on Firm Value with Profit Growth as an Intervening Variable in Retail Companies Listed on the Indonesia Stock Exchange during the period 2019-2022. The population in this study consists of all retail companies listed on the Indonesia Stock Exchange (IDX), totaling 32 companies. The sampling technique used in this research is purposive sampling, resulting in 9 samples. Data analysis and hypothesis testing in this study utilize the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method. The hypothesis testing results of direct and indirect effects using Smart PLS 3.0 indicate that The Capital Structure does not significantly influence Profit Growth. Liquidity does not significantly influence Profit Growth. Leverage does not significantly influence Profit Growth. Capital Structure has a positive and significant influence on Firm Value. Liquidity does not significantly influence Firm Value. Leverage does not significantly influence Firm Value. The results of indirect effect hypothesis testing show that Capital Structure does not significantly influence Firm Value through Profit Growth. Liquidity does not significantly influence Firm Value through Profit Growth. Leverage does not significantly influence Firm Value through Profit Growth.

PENGARUH MOTIVASI KERJA,KEPEMIMPINAN DAN DISIPLIN KERJA TERHADAP KINERJA PERANGKAT DESA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (Studi Kasus di Desa Bercak Asri, Desa Kladi dan Desa Batu Salang Kecamatan Cermee, Kabupaten Bondowoso)

Humans as resources have the ability to think in determining the progress of an organization or agency. The purpose of this research is to analyze and investigate the influence of work motivation, leadership and work discipline on the performance of village officials with job satisfaction as an intervening variable (Case Study in Bercak Asri, Kladi and Batu Salang Villages, Cermee District, Bondowoso Regency). This research is quantitative research. The population in this study were Bercak Asri village officials, Kladi village and Batu Salang village. The sampling technique uses saturated samples. Hypothesis testing analysis uses Partial Least Square Structural Equation (PLS-SEM). The results of direct effect hypothesis testing using Smart PLS 3.0 show that Motivation has a positive but not significant effect on Job Satisfaction, Motivation has a positive and significant effect on Performance, Leadership has a positive and significant effect on Job Satisfaction, Leadership has a positive but not significant effect on Performance, Work discipline has an effect positive but not significant on Job Satisfaction, Work Discipline has a positive but not significant effect on Performance, and Job Satisfaction has a positive and significant effect on Performance. The results of testing the indirect impact hypothesis show that Motivation has a positive but not significant effect on Performance through Job Satisfaction, Leadership has a positive and significant effect on Performance through Job Satisfaction and Work Discipline has a positive but not significant effect on Performance through Job Satisfaction.

PENGARUH STORE ATMOSPHERE, KELENGKAPAN PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO ALTEK BANGUNAN DI SITUBONDO

The Altek Gedung shop is a business that operates in the field of selling building materials. The purpose of this research is to analyze and test the influence of store atmosphere, product completeness and price on purchasing decisions with consumer satisfaction as an intervening variable at the Altek Bangunan Store in Situbondo. The population in this research is consumers of the Altek Gedung Store. Data analysis and hypothesis testing in this research used the Partial Least Squares Structural Equation Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Store atmosphere has a positive but not significant effect on consumer satisfaction, Product completeness has a significant positive effect on consumer satisfaction, Price has a significant positive effect on consumer satisfaction, Store atmosphere has a positive but not significant effect on decisions. purchasing, Product completeness has a positive but not shignificant effect on purchasing decisions, Price has a negative but not significant effect on purchasing decisions, Consumer satisfaction has a significant positive effect on purchasing decisions, Store atmosphere has a positive but not significant effect on purchasing decisions through consumer satisfaction, Product completeness has a significant effect positive effect on purchasing decisions through consumer satisfaction. Price has a significant positive effect on purchasing decisions through consumer satisfaction.

PENGARUH PENGARUH KEBIJAKAN DIVIDEN MEMODERASI PROFITABILITAS, UKURAN PERUSAHAAN DAN LEVERAGE TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN SUB SEKTOR PLASTIK DAN KEMASAN YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) PADA TAHUN 2019-2022

Financial management is a process of managing and controlling finances in an organization or company, which includes planning, organizing, directing and controlling financial activities such as the acquisition and use of funds. The main objective of financial management is to maximize company value and ensure that financial resources are used efficiently and effectively. The aim of this research is to analyze and test the influence of dividend policy in moderating profitability, company size and leverage on company value in packaging and plastics sub-sector companies listed on the Indonesian Stock Exchange (IDX) in 2019-2022. The population in this study was 16 companies, which were then narrowed down based on criteria to become 8 companies. Data analysis and hypothesis testing in this research used the Structural Equation Model - Partial Least Square (PLS). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Profitability has a positive but not significant effect on company value. Company size has a positive but not significant effect on company value. Leverage has a positive but not significant effect on company value. Dividend policy is unable to moderate the relationship between profitability and company value.

Pengaruh Penerapan Blended Learning Flex Model Terhadap Hasil Belajar Menulis Teks Prosedur Siswa Kelas IV di UPT SPF SDN Mamajang I Kota Makassar

This research aims to see how much influence results from learning using the Blended learning flex model system on student learning outcomes and their role in the learning process, especially on the material of writing procedural texts. In this study, a One-Group Pretest-Posttest Design was used. One-Group Pretest-Posttest Design is a type of Pre-Experimental Design research. Data collection techniques use exams/tests and documentation. The population and sample size of this research are all class IV students at UPT SPF SDN Mamajang I, Makassar city, totaling 25 students. The results of this research are the pretest posttest which has been tested on students, and the results of hypothesis testing from this research are tcount = 11.0227 with ttable= 2.064, then Ho is rejected and H¹ is accepted. By rejecting

Pengaruh Perceived Quality dan Perceived Value terhadap Customer Satisfaction pada Photograms Studio di Tunjungan Plaza Surabaya

This study aims to test and analyze the effect of perceived quality, perceived value on customer satisfaction with a sample of 100 respondents using purposive sampling as a sampling technique. Data collection using questionnaire techniques that are distributed using online google forms. Data analysis in this study multiple linear regression analysis, descriptive analysis, data normality test, hypothesis testing and determination coefficient test. The results showed that the variable perceived quality (X1) has a significant effect on customer satisfaction (Y) with the results of the hypothesis test showing t count> t table (10.626 > 1.985). The variable perceived value (X2) has no significant effect on customer satifcation (Y), because the hypothesis test results show t count < t table (0.365 < 1.985). The variables perceived quality (X1) and perceived value (X2) together affect customer satisfaction (Y) with a calculated F value of 171,224 and a significance value of 0.00 which is smaller than the maximum significance limit of 0.05. The implication of this research is to increase perceived value at photograms studio tunjungan plaza Surabaya.

Pengaruh Kepribadian dan Dukungan Organisasi Terhadap Kepuasan Kerja Dimediasi oleh Motivasi: Studi Terhadap Pegawai di CV. Cahaya Karunia Di Brebes

This research aims to analyze the influence of personality and organizational support on job satisfaction with motivation as a mediating variable in CV. Cahaya Karunia. This research uses primary data obtained from respondents through questionnaires. The research population consisted of all employees at CV. Cahaya Karunia, Brebes City, numbering 100 people. The sampling technique was carried out using Purposive Sampling, namely sampling based on the criteria: permanent employees with work experience of more than 2 years and a high school education of 87 respondents. Data analysis uses multiple linear regression. Data processing uses SPSS 24.0. The results of hypothesis testing show that personality has a positive and significant effect on motivation. Organizational support has a positive and significant effect on motivation. Personality has no effect on Job Satisfaction. Organizational support has a positive and significant effect on job satisfaction. and Motivation has a positive and significant effect on job satisfaction.

Pengaruh Model Pembelajaran Group Investigation terhadap Hasil Belajar Siswa

The low learning outcomes of class XI students at SMAN 3 Tasikmalaya in economics prompted the author to conduct this research. The purpose of this study was to determine the effect of the group investigation learning model on student learning outcomes. By using quantitative research methods, quasi-experimental methods with non-equivalent control group design. Class XI IPS 1 as the experimental class and class XI IPS 2 as the control class are the research samples used in the study. Based on the results of hypothesis testing, the sig. (2-tailed) value is 0.000 and more than (<0.005). That there is a positive influence between the group investigation learning model on learning outcomes. Likewise, the average score of the experimental class learning outcomes is greater than the control class. So, it can be concluded that the application of the group investigation learning model in the subject of economics, international trade material, has a positive effect on student learning outcomes.

PENGARUH MODEL BISNIS DIGITAL TERHADAP KINERJA USAHA MIKRO DAN KECIL SEKTOR KULINER DI KOTA PADANG: Efek Mediasi dari Pembaruan Bisnis

This study aims to empirically prove the effect of digital business models on the performance of Micro and Small Enterprises (MSEs) in Padang City and the role of business renewal in strengthening the relationship. A total of 170 MSEs in the culinary sector that have been digitized for at least two years and are domiciled in Padang City were used as research samples. Data were collected through distributing questionnaires, and data analysis was carried out using quantitative methods with path analysis. The results of hypothesis testing show that the digital business model has no direct significant effect on financial performance or non-financial performance. In contrast, business renewal has a positive and significant influence on financial performance and non-financial performance. In addition, digital business models also have a positive and significant effect on business renewal. The indirect effect of digital business models on financial performance through business renewal is significant, but its indirect effect on non-financial performance through business renewal is not significant. Overall, this study confirms the importance of business renewal in mediating the relationship between digital business models and MSEs' financial performance. Although the digital business model does not have a significant direct effect on financial and non-financial performance, it is not significant.

PENGARUH LIKUIDITAS, ROA,DAN SOLVABILITAS (LEVERAGE RATIO) TERHADAP NILAI PERUSAHAAN DENGAN KEBIJAKAN DIVIDEN SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN PERTAMBANGAN YANG TERDAFTAR DI BEI TAHUN 2019-2022

Coal mining companies are a significant industrial subsector in Indonesia that have substantial impacts on the country and its society. It is believed that this sector plays a crucial role in transforming untapped natural resources into assets that can improve the quality of life by providing public facilities such as schools, housing, ports, roads, and others. The objective of this research is to determine the influence of Liquidity, ROA, and Solvability on Company Value through Dividend Policy. The sampling technique used in this study is Purposive Sampling. The population in this research comprises coal mining companies listed on the Indonesia Stock Exchange from 2019 to 2022. Data analysis and hypothesis testing in this study utilize Structural Equation Modeling – Partial Least Squares (PLS-SEM). The results of direct hypothesis testing using the Smart PLS 3.0 application indicate that Liquidity has a negative but insignificant effect on Dividend Policy. ROA has a significant positive effect on Dividend Policy, while Solvability has a positive but insignificant effect on Dividend Policy. Liquidity has a significant negative effect on Company Value, whereas ROA has a positive but insignificant effect on Company Value. Solvability has a significant positive effect on Company Value.Indirect hypothesis testing results show that Liquidity's impact on Company Value through Dividend Policy is positive but insignificant, ROA's impact on Company Value through Dividend Policy is negative but insignificant, and Solvability's impact on Company Value through Dividend Policy is negative but insignificant.

Pengaruh Independensi, Fee Audit, Kompetensi Dan Skeptisme Profesional Auditor Terhadap Kualitas Audit (Studi Empiris Pada 14 Kantor Akuntan Publik di Provinsi Jawa Tengah)

The purpose of this study is to determine the Influence of Independence, Audit Fee, Competence and Professional Skepticism of Auditors on Audit Quality. The method used in this study is a quantitative method with a descriptive and quantitative approach. The data used is primary data. Data collection was carried out by field research, namely by distributing questionnaires to 70 respondents using non-probability sampling with a saturated sampling approach that has been tested for validity and reliability. To measure the magnitude of the influence of independent variables on dependent variables, classical assumption test analysis, multiple linear regression analysis test, product moment correlation test, determination coefficient test and hypothesis testing are used. Data processing using the Statistical Product and Service Solution (SPSS) 26. The results of the study show that in the hypothesis testing (t-test) the following results were obtained: (1) Independence has an effect on Audit Quality, where the value of 3.588 is greater than 1.670 and the significance value is 0.001 < 0.05 (2) Audit Fee do not have an effect on Audit Quality, where the values ​​of 0.659 are smaller than 1.670 and the significance value is 0.512 > 0.05 (3) Competence has an effect on Audit Quality Audit, where the value of 5.465 is greater than 1.670 and the significance value is 0.000 < 0.05 (4) Professional Skepticism has an effect on Audit Quality, where the Sig. value is 0.000 < 0.05. 0.008 < 0.05 and the value of 2.760 is smaller than 1.670 (5) The results of simultaneous hypothesis testing (f test) The influence of Independence, Audit Fee, Competence and Professional Skepticism of auditors has a positive effect on Audit Quality where the value of 18.867 is greater than 2.513 with a significance level of 0.000 < 0.05.

PENGARUH KERAGAMAN PRODUK, KUALITAS PRODUK, DAN PROMOSI TERHADAP KEPUASAN KONSUMEN PADA RN DONUTS BAKERY DENGAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING

The purpose of this research is to determine the influence of product diversity, product quality, and promotion on consumer satisfaction at RN Donuts Bakery with purchasing decisions as an intervening variable. The population used in the research used all consumers at RN Donuts Bakery. The sampling technique uses simple random sampling technique. Data analysis and hypothesis testing in research uses Structural Equation Models - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that product diversity has a significant positive effect on purchasing decisions, product diversity has a significant positive effect on consumer satisfaction, product quality has a significant positive effect on purchasing decisions, product quality has a positive but not significant effect on consumer satisfaction. , Promotion has a positive but not significant effect on purchasing decisions, Promotion has a positive but not significant effect on consumer satisfaction, Purchasing decisions have a significant positive effect on consumer satisfaction. The results of the indirect influence hypothesis test show that the product diversity variable has a positive but not significant effect on consumer satisfaction through purchasing decisions, product quality has a positive but not significant effect on consumer satisfaction through purchasing decisions, Promotion has a positive but not significant effect on consumer satisfaction through purchasing decisions.

MODERASI KEBIJAKAN DIVIDEN DALAM MEMPENGARUHI PROFITABILITAS DAN LIKUIDITAS DALAM MENINGKATKAN NILAI PERUSAHAAN PADA PERUSAHAAN LQ45 YANG TERDAFTAR DI BEI TAHUN 2019-2022

The ultimate goal desired and achieved by a company is to obtain the maximum profit (profit) because to maintain the survival of a company. Profitability has many benefits, especially not only for company owners but also for parties outside the company. The purpose of this study was to determine the effect of dividend policy in moderating profitability and liquidity on firm value. The sampling technique used in this research is Purposive Sampling. The population in this study were LQ45 companies listed on the IDX in 2019-2022. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of direct influence hypothesis testing using the Smart PLS 3.0 application, show that Profitability has a negative but insignificant effect on Firm Value, Liquidity has a negative but insignificant effect on Firm Value, Dividend policy positively but insignificantly moderates (weakens) the effect of Profitability on Firm Value, Dividend policy positively but insignificantly moderates (weakens) the effect of Liquidity on Firm Value.

Pengaruh Pengetahuan Wajib Pajak, Sanksi Pajak Dan Kualitas Pelayanan Perpajakan Kepatuhan Wajib Pajak UMKM Di Kota Padang

Revenue from the tax sector is the largest revenue compared to revenue from other sectors in Indonesia. The contribution of taxes to total state revenue averages more than 70 percent each year. The importance of tax contributions to national income greatly impacts the smooth running of government administration and the country's economy. The importance of tax revenue for the Indonesian state encourages the government to issue various policies to improve taxpayer compliance. Taxpayer compliance is an obligation that must be owned by taxpayers because taxes are a source of state revenue (Serliati & Febrianti, 2020). Increasing taxpayer compliance will increase state revenue. The purpose of this study is to see the factors that influence taxpayer compliance, especially MSME taxpayers, including: taxpayer knowledge, tax sanctions, and the quality of tax services. This study uses a quantitative approach with a population of individual taxpayers conducting Small, Micro and Medium Enterprises (MSMEs) in Padang City who have a Taxpayer Identification Number (NPWP). The results of hypothesis testing in the study prove that mandatory knowledge, tax sanctions and the quality of tax services affect the compliance of MSME taxpayers in Padang City.

The Influence of Business Capital, Business Opportunities, and Motivation on Community Entrepreneurial Interest

This research aims to determine the influence of business capital, business opportunities and motivation on people's entrepreneurial interest through research with a quantitative approach. The research population was the entire community in Tanjungan village and the research sample consisted of 110 respondents. This research uses primary data and secondary data with a Likert scale questionnaire via Google Form. This research data was processed through structural model analysis (SEM) with the help of AMOS charts. The analysis in this research is validity test (CFA), reliability test, normality test, goodness of fit and hypothesis test. Based on the research results, Business Capital has a positive but not significant effect on the entrepreneurial interest of the Community at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency. Hypothesis test results, Business Capital CR/tcount is 1.787 < t table nα/2df = 1.964 and value p-value is 0.007 < α = 0.05. This means that Business Capital has a positive but not significant effect on Entrepreneurial Interest. Business Opportunity with a calculated CR/t value of 3.109 > CR/t table 1.964 and a p-value of 0.022 < α =0.05. So it can be concluded that Business Opportunities have a significant and positive influence on Community Entrepreneurial Interest at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency. Motivation with a calculated CR/t value of 1.978 > CR/t table 1.964 and a p-value of 0.035 < α= 0.05. So it can be concluded that motivation has a significant and positive effect on Community Entrepreneurial Interest at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency.