Background: The recurring dilemma encountered by the academic programs in the Hospitality Management field is how applicable these programs are to the realities of the job market. That is, matching academic preparation to desired competencies sought by the market. This paper provides a positive insight into the elements that have led to the success of the curriculum of the Hospitality Management Department at the American University of Science and Technology (AUST) in Lebanon. It is a unique case which offers lessons to be learned, and which are applicable on a larger scale. Aims: This paper presents a brief description of the travel and tourism sector in Lebanon, and the requirements necessary in the development of adequate human resources to cover the market’s needs. The paper provides necessary facts to assess the potentiality of the university’s graduates and what the Faculty of Business and Economics of AUST can offer to create a value-added workforce. Original Research Article Hejase et al.; JSRR, Article no. JSRR.2014.9.01
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