Keywords: Competitive advantages, competition, interconnection, competitiveness,state, region, technology, products, factors
 It was establishedthat the actualization of competitiveness as a category applicable to nationaleconomies took place in the late 80s of the twentieth century, foremost, it was due tothe rapid development of globalization processes, where the dynamics of competitiverelations, the rapid transition from price to non-price competition, the construction ofcompetitive advantages on knowledge and innovation, the inability to record competitiveadvantages for a long time became the basis.It is proved that the main levels of competitiveness are the enterprise, region,country, product, technology. Furthermore, it is determined that the competitivenessof enterprises is associated with the ability of the enterprise to use competitive advantages,strengthen its market position, rationally form, distribute resources, investigatehow to improve activities and competitiveness of the industry is determined bythe efficiency of the group of enterprises, their ability to meet the existing demand inthe market by producing high-quality goods in order to strengthen competitive potential.It is proved that the priority of the analysed approach is the distribution of competitivenessat different levels and the definition of characteristics for each level.
 The points of view of scientists on competitiveness, theoretical and methodologicalapproaches to determining the competitiveness, competitiveness of the enterprise, region,and state are analysed, the relationship between the levels of competitiveness isdetermined. The main types and factors of competitiveness in its determination aredistinguished, the levels of innovative development and competition are considered,the influence of the activities of market participants and the timing of achieving competitiveadvantages on it are reflected.