Interactive Experience Research Articles

Customer service experience for a smart automated coffee vending machine

PurposeThis research examined the influence of the service attribute components of a smart automated coffee vending machine on the enjoyment and choice behaviour of customers from the perspective of the Stimulus-Organism-Response paradigm.Design/methodology/approachTo gain an improved understanding of the influential factors that can yield the desired study outcomes, this research employed sufficiency logic and necessity logic to provide insights and practical implications for research.FindingsWhile this study identified “special benefits” as a sufficient factor to induce both enjoyment and choice behaviour, “interactive experience” and “ease of use” were found to be the fundamental factors for achieving these two desirable outcomes.Originality/valueThis research extends beyond the conventional approach of symmetric analysis by incorporating necessary condition analysis to explore the essential conditions necessary for enjoyment and choice behaviours during automated-vending-machine consumption. The smart feature, highlighted by the ‘interactive experience,’ is revealed as one of the necessary factors in fostering enjoyment and influencing consumer choice of beverages from smart automated vending machines.

Modeling the Intent to Interact With VR Using Physiological Features.

Mixed-Reality (XR) technologies promise a user experience (UX) that rivals the interactive experience with the real-world. The key facilitators in the design of such a natural UX are that the interaction has zero lag and that users experience no excess mental load. This is difficult to achieve due to technical constraints such as motion-to-photon latency as well as false-positives during gesture-based interaction. In this paper, we explored the use of physiological features to model the user's intent to interact with a virtual reality (VR) environment. Accurate predictions about when users want to express an interaction intent could overcome the limitations of an interactive device that lags behind the intention of a user. We computed time-domain features from electroencephalography (EEG) and electromyography (EMG) recordings during a grab-and-drop task in VR and cross-validated a Linear Discriminant Analysis (LDA) for three different combinations of (1) EEG, (2) EMG and (3) EEG-EMG features. We found the classifiers to detect the presence of a pre-movement state from background idle activity reflecting the users' intent to interact with the virtual objects (EEG: 62 % ± 10 %, EMG: 72 % ± 9 %, EEG-EMG: 69 % ± 10 %) above simulated chance level. The features leveraged in our classification scheme have a low computational cost and are especially useful for fast decoding of users' mental states. Our work is a further step towards a useful classification of users' intent to interact, as a high temporal resolution and speed of detection is crucial. This facilitates natural experiences through zero-lag adaptive interfaces.

Receiving Non-Contact Information About the Object through a Mobile Application

The article introduces a mobile application that enables users to retrieve information about objects by simply approaching them with their phone. This eliminates the need for manual searching and allows for automatic retrieval of relevant information on the phone. This non-contact method of retrieving information makes it easier to preserve and utilize objects, saving time and resources. The mobile application that has been developed comprises of various modules such as object identification, object data collection and processing, database modeling, and information retrieval. It has been implemented using modern technologies and equipment using Java language. This application can be used effectively in multiple fields such as museums, parks, medicine, education, among others. In the field of education, this app provides additional resources and a more interactive learning experience that goes beyond traditional textbooks or presentations.

Exploring the impact of the metaverse on English language teaching: Perspectives of students from the University of Boyacá

This study investigates the impact of the metaverse on English language teaching, focusing on the perspectives of students from the University of Boyacá. The use of the metaverse was compared with the Moodle platform in a virtual educational environment. A mixed-method approach combining quantitative and qualitative methods was employed. The sample consisted of 30 university students enrolled in English courses, randomly assigned to two groups: one using the metaverse and the other using Moodle. Students’ grades on different activities and assessments throughout the course were collected, and semi-structured interviews were conducted to explore students’ perceptions of the educational platforms. Results revealed that while students recognize the potential of the metaverse to enhance interactivity and learning experience, they also identified technical and accessibility challenges. Although no significant differences in grades were found between the groups, less variability in grades was observed in the metaverse group. The mixed design allowed for a more comprehensive understanding of the impact of the metaverse on English language teaching, while providing a variety of student perspectives on their experience with educational technology. This research contributes to understanding the role of the metaverse in English language teaching and highlights key areas for future research and developments in the field of virtual education.

The Role of Multimedia Integration in Teaching Islamic Religion and Students' Satisfaction with Interactive Learning in Islamic Boarding Schools in Indonesia

This study investigates the role of multimedia integration in teaching Islamic religion and its impact on student satisfaction with interactive learning in Islamic boarding schools in Indonesia. Using a quantitative research design, data were collected from 160 students through a structured questionnaire and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3). The findings indicate that multimedia integration significantly enhances the effectiveness of teaching Islamic religion (Path Coefficient = 0.625, p < 0.001), improves student satisfaction (Path Coefficient = 0.664, p < 0.001), and promotes interactive learning (Path Coefficient = 0.686, p < 0.001). Additionally, effective teaching of Islamic religion positively influences interactive learning (Path Coefficient = 0.403, p < 0.001), and higher student satisfaction contributes to more interactive learning experiences (Path Coefficient = 0.234, p = 0.003). The findings emphasize the significance of incorporating multimedia technologies in religious education to provide captivating and efficient learning settings. These findings provide significant knowledge for educators and policymakers who seek to improve the standard of religious teaching in Islamic boarding schools.

Kesan Penggunaan Teknologi Realiti Terimbuh Terhadap Pencapaian Akademik Pelajar : Sebuah Kajian Literatur Sistematik

The use of technological elements in education has become one of the elements of learning in the 21st century (21st Century Learning) Incorporated Augmented Reality is one of the branches of technology that is increasingly being applied in education. Augmented Reality is a technology that applies virtual information to the physical world in a three-dimensional form, which produces an interactive and comprehensive experience for the user. The highlighting objective of this systematic study is to identify the use of Augmented Reality applications in education and its impact on student academic achievement. The methodology of this study is based on online research highlighting from databases such as Scopus and Web of Science (WOS). The keywords used in the search are Augmented Reality in education, impact, learning, and academic achievement. This systematic study highlighted the use of augmented reality in a range of primary education level up to tertiary education level in learning fields, such as language studies, science, mathematics, and higher education. The study also found that the application of augmented reality can help improve student visualization skills, student problem-solving skills and help improve students' academic achievement. This aided researchers and educators to use the augmented reality application in education, while also providing future study related to the implementation of augmented reality and appropriate learning strategies for effective use of augmented reality technologies. The study also found that both teachers and also students have positive perception towards the use of augmented reality applications in learning process.

Penerapan Finite State Machine dalam Perancangan Perilaku Musuh pada Game 2D Platformer bertema Sejarah

Understanding of history decreases with each generation, especially among the younger generation. This happens because the delivery media used is considered less attractive. Games are considered to be an interesting educational medium to increase understanding of history in Indonesia. This research takes the theme of the history of the Islamic Mataram Kingdom. To make an educational game that is interesting and not boring, there are several things you need to pay attention to, such as the behavior of Non-Playable Characters (NPC). Dynamic enemy NPC behavior can provide players with an interactive gaming experience, making the game feel more interesting and not boring. In this research, the game created is an Action Platformer type with a method approach using Finite State Machine (FSM) to shape behavior in NPCs. The parameters used as input are the enemy's health points and the distance between the enemy and the player. The test results in this research show that the enemy's behavior patterns change according to the conditions received by the enemy NPC. These results show that the behavior of enemy NPCs in the Islamic Mataram Kingdom game "Glory of Matawis" has dynamic and interactive behavior with variations in behavioral patterns that can change according to conditions.

The Ascendancy of Video Games: Can They Eclipse Literary Works?

This article investigates the factors contributing to the rise of video games and their potential to surpass literature in narrative expression. By examining extensive research on the intersection of video games and literature, the study dissects their complex interrelationships, mutual impacts, and shared evolution. Video game narratives, often inspired by literary predecessors, have become increasingly complex and engaging, drawing on literary techniques and non-linear storytelling methods from postmodernism and metafiction. These narratives challenge players to actively construct meaning, enhancing emotional resonance through character development, evocative prose, and carefully crafted dialogue. Technological advancements have played a crucial role in the evolution and rising popularity of video games, offering immersive, interactive experiences that empower players to shape the narrative and storyline, contrasting with literature, which relies on the reader's imagination and interpretation. The future of storytelling is likely to be shaped by the ongoing interplay between video games and literature. The integration of literary techniques and interactive elements across these mediums will continue to evolve, resulting in innovative hybrid entertainment forms that leverage the strengths of both literature and video games. This dynamic interaction ensures a diverse and vibrant future for storytelling, reflecting the multidimensionality of human creativity and imagination. As video games continue to incorporate more sophisticated literary techniques and storytelling methods, they become more capable of delivering rich, nuanced narratives that rival those found in traditional literature. This evolution opens up new possibilities for hybrid forms of storytelling that combine the best elements of both video games and literature. By embracing these hybrid forms, creators can push the boundaries of narrative expression and create new, immersive experiences that engage audiences in ways previously unimaginable. The article concludes that the future of storytelling lies in the continued convergence of video games and literature, promising a diverse and dynamic landscape that celebrates human creativity and imagination in all its forms.

Sexual satisfaction of postmenopausal women: An integrative review.

A prerequisite for interventions for sexual satisfaction in postmenopausal women is a clear, objective measurement of the concept. Despite the large number of studies on the sexual satisfaction of postmenopausal women, there is no clear definition of sexual satisfaction in menopause. This study was conducted to investigate the concept of sexual satisfaction in postmenopausal women. The present study was carried out using an integrated review of data obtained from secondary sources, utilizing Whittemore and Knafl's method of bibliographic search. A literature search was performed without any data limitations in journals and international databases. The primary inclusion criterion was relevance to sexual satisfaction in postmenopausal women. The full texts of all these articles were evaluated using the checklists of the MMAT and PRISMA. Data were analyzed using MAXQDA 10 software using a constant comparison method. Meaning units were identified and coded. The codes were classified into subgroups and categories according to the characteristics, antecedents, and consequences of sexual satisfaction in postmenopausal women. During the integrative review of the 62 articles and three books, 580 codes about sexual satisfaction in menopause were extracted. The codes were grouped into three main attributes, five main antecedents, and three main consequences of sexual satisfaction in postmenopausal women. Four attributes, symptoms, or components were identified for the concept. These attributes were as follows: Change in sexual objective and subjective dimensions of sexual satisfaction after menopause, conditional sexual consent, change in behavior, and sexual function. These dimensions distinguish sexual satisfaction in menopause from other conditions. The concept of sexual satisfaction in menopause is a subjective (emotional interaction) and objective (physical interaction) experience that is conditioned by the fulfillment of expectations and the reconstruction of sexual relations while also being influenced by the change in sexual capacity during menopause.

Advancing human pose estimation with transformer models: An experimental approach

This paper explores the integration of Transformer architectures into human pose estimation, a critical task in computer vision that involves detecting human figures and predicting their poses by identifying body joint positions. With applications ranging from enhancing interactive gaming experiences to advancing biomechanical analyses, human pose estimation demands high accuracy and flexibility, particularly in dynamic and partially occluded scenes. This study hypothesizes that Transformers, renowned for their ability to manage long-range dependencies and focus on relevant data parts through self-attention mechanisms, can significantly outperform existing deep learning methods such as Convolutional Neural Networks (CNNs) and Recurrent Neural Networks (RNNs). We introduce the PoseTransformer, a hybrid model that combines the precise feature extraction capabilities of CNNs with the global contextual awareness of Transformers, aiming to set new standards for accuracy and adaptability in pose estimation tasks. The model's effectiveness is demonstrated through rigorous testing on benchmark datasets, showing substantial improvements over traditional approaches, especially in complex scenarios.

ChatGPT Unveiled: Understanding Perceptions of Academic Integrity in Higher Education - A Qualitative Approach

AbstractThe purpose of this research is to gain a complete understanding of how students and faculty in higher education perceive the role of AI tools, their impact on academic integrity, and their potential benefits and threats in the educational milieu, while taking into account ways to help curb its disadvantages. Drawing upon a qualitative approach, this study conducted in-depth interviews with a diverse sample of faculty members and students in higher education, in universities across Lebanon. These interviews were analyzed and coded using NVivo software, allowing for the identification of recurring themes and the extraction of rich qualitative data. The findings of this study illuminated a spectrum of perceptions. While ChatGPT and AI tools are recognized for their potential in enhancing productivity, promoting interactive learning experiences, and providing tailored support, they also raise significant concerns regarding academic integrity. This research underscores the need for higher education institutions to carefully navigate the integration of AI tools like ChatGPT. It calls for the formulation of clear policies and guidelines for their ethical and responsible use, along with comprehensive support and training. This study contributes to the existing literature by presenting a comprehensive exploration of the perceptions of both students and faculty regarding AI tools in higher education, through a qualitative rich approach. By delving into the intricate dynamics of ChatGPT and academic integrity, this study offers fresh insights into the evolving educational landscape and the ongoing dialogue between technology and ethics.

People's Intentions to Use Metaverse Technology: Investigating the Role of Gratifications and Perceptions

Abstract The aim of the Metaverse is to become a major achievement in the realm of cyberspace, envisioning a significant advancement toward a more immersive and interactive internet experience. Given the potential impact of this new development, a thorough understanding of people's intentions to use this technology is warranted. Drawing on the theoretical tenets of Uses and Gratification theory and I-P-R framework, a research model was developed that incorporates three types of gratification (hedonic, utilitarian, and social) and three psychological perceptions (immersion, telepresence, and realism) that are related to people's behavioral intentions. Structural equation modeling was used as an analytical strategy based on a representative sample of 617 respondents. Results showed that all three gratifications and perceptions were positively associated with people's intentions to use Metaverse technology. In conclusion, this model offers a relevant starting point toward establishing a timely research line on users' perceptions and engagements with Metaverse technology.

Entertainment social media based on deep learning and interactive experience application in English e-learning teaching system

With the rapid development of the Internet, e-learning is becoming more and more popular as a convenient and flexible way of learning. This study aims to explore the application of entertainment social media based on deep learning and interactive experience in English e-learning teaching system to improve students’ learning effect and motivation. The interface design of e-learning system incorporates gamification elements, and deep learning algorithms are used to analyze students’ learning habits and progress. The system can provide personalized learning paths and recommended content for each student to ensure that learning resources match students’ needs and abilities. A variety of interactive learning activities are built into the system to encourage students to actively participate in and practice their English speaking and listening skills. With integrated social media capabilities, students can create profiles on the learning platform, join interest groups, communicate with peers and study collaboratively. Through the data analysis of experiments and questionnaires, we found that entertainment social media based on deep learning and interactive experience can effectively improve students’ learning interest and motivation in the English e-learning teaching system. Students showed higher engagement and motivation when using the system and achieved better learning outcomes.

The Use of Social Media Marketing Activities to Promote a Tourism Destination: A Review

This study reviews the concept of SMMA in tourism context using Al-Ula, in Saudi Arabia, as an example of a tourism destination. The review focuses on ‘what’ the concept entails followed by a discussion on whether SMMA components would provide Saudi Arabia’s tourism industry with opportunities to construct a destination brand image, enhance its attractiveness, and influence tourists' intention to visit. A systematic literature review approach is applied for this purpose. From the review, the SMMA concept is found useful for tourism marketing and entertainment, informativeness, interactivity, personalization, trendiness, and perceived institution credibility are identified as SMMA components with promotional strategy potential. SMMA can benefit Al-Ula by strengthening its brand image by promoting heritage destination activities to attract tourists' intention to visit. The entertainment component for instance can offer tourists virtual tours of Al-Ula’s archaeological sites via engaging videos and interactive experiences. SMMA concept’s usefulness implies its importance as potential valuable promotional strategy for destinations to be shaped into favorable brand image to help increase visibility and engaging tourists towards intention to visit. Tourism operators and governments should now focus on harnessing the potential of SMMA as key to successful destination marketing in the 21st century. The study contributes to academic literature by providing a nuanced understanding of how SMMA can be strategically employed by tourism operators and governments to foster a favorable brand image, increase destination visibility, and stimulate tourist interest. It advocates for a strategic focus on exploiting the full potential of SMMA, positioning it as a cornerstone for successful destination marketing in the 21st century.

Рефлексивно-смысловая педагогическая психология развития когнитивных и метакогнитивных аспектов человеческого капитала учеников и учителей

<p><em>On the background of differentiation of traditional and modern approaches to the psychological and pedagogical analysis of the subject-activity and reflexive semantic aspects of human knowledge, the innovative direction of personality-oriented developmental education is analyzed. It is implemented by the technologies of reflexive psychology of creativity and productive-semantic pedagogy of the development of gifted students and talented teachers. The experience of the actual psychological and pedagogical study of cognition and metacognitive aspects of the development of intelligence and personality as components of the human capital of students and teachers is presented. For the first time, the precedents are highlighted and the logic of the development of the reflexive semantic direction of pedagogical psychology and the effective experience of introducing its achievements into educational practice is explicated. In this regard, the innovative psychological and pedagogical experience of productive interaction between students and teachers in several scientific schools is characterized (A.A. Bodalev, I.V. Dubrovina, N.V. Kuzmina, L.M. Mitina, A.I. Savenkov, I.N. Semenov, V.E. Chudnovsky, I.S. Yakimanskaya), interpreted from the standpoint of life-meaning and acmeological traditions in Russian human studies.</em></p>

The farm shop as a retroscaped place of experiential consumption

AbstractAlternative food network research has referred to farm shops but rarely examined them in detail. This article argues that farm shops are not simply places of exchange but are complex, immersive, sensory‐rich places of meaning and experience. These arguments are developed through a study that adopts an interpretive/embodied perspective on conventions and applies them through a multi‐methods approach, incorporating autoethnography, interviews, a questionnaire and website analysis. The influence of farm shop interiors and farm context were investigated through thematic analysis. It was found that consumers desired a rustic interior aesthetic, an external ambience enabling exploration and an opportunity to escape time poverty through consumption. Farm shop owners endeavoured to provide a rich multi‐sensory interactive consumption experience, encompassing both enterprise buildings and surrounding farm sites. It is argued that use of ‘farm‐site’ consumption experiences distinguishes these enterprises from each other, contributes to consumer immersion and positively contributes to the collective identity of ‘farm shops’. Furthermore, the provision of retroscaped experiential consumption promises resilience from supermarket co‐optation.

Green landscape 3D reconstruction and VR interactive art design experience using digital entertainment technology and entertainment gesture robots

With the rapid development of digital entertainment technology, people’s demand for green landscape reconstruction and virtual reality (VR) interactive art design is increasing. This study aims to explore the use of digital entertainment technology and entertainment gesture robots, combined with green landscape 3D reconstruction and VR interactive art design, to provide a new art experience. This paper uses digital entertainment technology to reconstruct the green landscape in 3D, and combines the interactive function of entertainment gesture robot to enable users to interact with the virtual environment. Then VR technology is used to present the reconstructed landscape to the user, and through immersive experience, users can feel the immersive art design. Through experimental evaluation and user survey, 3D reconstruction of green landscape and VR interactive art design using digital entertainment technology and entertainment gesture robots can provide a new entertainment experience. Users are more satisfied with the immersive art design expression, and experience the interaction and connection with the natural environment, which provides users with a unique and immersive art experience, further enriching the form and content of digital entertainment.

Comparative Analysis of SAAS Model and NPC Integration for Enhancing VR Shopping Experiences

This article examines the incorporation of the Shopping Assistance Automatic Suggestion (SAAS) model into Virtual Reality (VR) environments in order to improve the online shopping experience. The SAAS model employs sophisticated deep learning methods to offer customized product recommendations, which are conveyed by non-player characters (NPCs) via voice-based interactions. Our goal is to develop an interactive shopping experience that replicates real-life interactions by integrating AI-powered recommendations with immersive VR technology. We gather and standardize data from several open commerce databases, such as Amazon Product and Customer Reviews. The SAAS model, in conjunction with GPT-3, BERT, and T5, undergoes training and testing to evaluate its effectiveness across multiple criteria. The results demonstrate that the SAAS model surpasses other models in delivering contextually aware and pertinent recommendations. The integration process outlines the specific steps involved in capturing, processing, and transforming user interactions in virtual reality (VR) into vocal suggestions provided by non-player characters (NPCs). This strategy improves customization and utilizes the immersive features of virtual reality to effectively engage people. The results of our research establish a higher standard for e-commerce, with the goal of enhancing the user experience of online purchasing by making it more instinctive, engaging, and pleasurable.

Vivid-persona: customizable persona tool with interactive and immersive experiences

In the design field, persona is widely used to help design teams understand their target users. However, existing persona tools have limitations such as insufficient interactivity, inability to arouse designers’ empathy, and inability to finely segment users. We developed Vivid-Persona, which is a customisable persona tool offering an interactive and immersive experience. Designers can set the demographics and scenarios of the target user to customise a persona. The tool generates a realistic image of the persona using a Diffusion model. Embedded with the ChatGPT and SadTalker models, the persona can engage in real-time video chats with designers. The persona is augmented with facial expressions, based on the analysis of the emotions in utterances. A user study showed that Vivid-Persona effectively solves the problem of user segmentation, significantly enhancing the designer’s perception of persona in terms of authenticity, clarity, empathy and willingness to use, as well as the quality of the output design solutions.

Simulation of street landscape design based on machine learning and entertainment design robots: An interactive entertainment design experience

Traditional design methods usually present design ideas through plans and models, but this method can not truly simulate the design effect. Therefore, this research aims to use computer game simulation and virtual robotics technology to provide a more interactive and realistic design experience. The study creates a virtual street environment with elements such as streets, buildings and vegetation through computer game simulation. Participants can move and interact in this environment through virtual robots, experience the process of street landscape design, adjust the street layout, add landscape elements, and observe the design effect in real time according to their own design intentions. Compared with traditional design methods, the experimental results show that the design experience using computer game simulation and virtual robot technology is more vivid, creative and interactive. Participants can better perceive the design effect and adjust the design scheme in real time. This interactive entertainment design experience method can help designers and participants better understand and evaluate the design scheme, and improve the design effect and participation.