The article analyzes the main organizational and legal aspects and administrative decisions in the field of ensuring and regulating the socio-economic and demographic development of the village at the regional level using the example of the Saratov region. The foreign experience is also considered on the example of Kazakhstan and its domestic policy of development of rural areas. The most effective measures in this area will be carried out taking into account regional characteristics and national and cultural values in order to eliminate the existing shortcomings associated with the emergence of depopulation of rural areas and the underestimation of its consequences, the absence of hierarchically aligned priorities in the implementation of socio-economic policy. The basis for the development of the village is the creation of prerequisites for the formation of points of growth in socio-cultural and economic spheres and should be carried out on the basis of an increase in the income of residents, an increase in labor productivity and the use of various alternative factors inherent in a market economy with a social bias. It is required to create the necessary conditions to improve the quality of life of the population of the village at the expense of state support funds, the use of part of the profits of large agricultural formations and rich peasant (farmer) households. Regulation of labor migration is necessary at the level of not only making appropriate state decisions (regional or local), but also establishing social, organizational and economic measures by agricultural and other producers themselves in order to prevent the outflow of the able-bodied population. It is also required to generate the necessary conditions for effective employment of the population in rural areas based on the development of agricultural and non-agricultural activities based on the needs of the consumer market.