Equity Effects Research Articles

What Drives Tourist Delight and Tourist Equity and Consequences in Tourist Loyalty

Purpose: This study was to test Sensory Experience Tourist Equity, Affective Experience, Tourist Delight, Cognitive, Behavioral Experience, Tourist Delight, Tourist Equity effect on Tourist Loyalty. Theoretically framework: The article is portraited various research which includes quantitative, and case studies available in various databases like a web of science, Scopus is illustrated for a better understanding of the topic. Design/methodology/approach: This study are tourism tourists who have visited Huta Tinggi once a year. The sample in this study were 200 respondents using a purposive sampling technique with the criteria of tourists who had visited Huta Tinggi once a year. This research is a quantitative research with a survey method. The data collection tool in this study used a questionnaire. Data analysis using PLS-SEM. Findings: showed that Affective Experience had a positive and significant effect on Tourist Delight, Cognitive Experience had a positive and significant effect on Tourist Delight and Tourist Equity, Sensory Experience had a positive and significant effect on Tourist Delight and Tourist Equity, Social Experience had a positive and significant effect on Tourist Delight and Tourist Equity, Tourist Delight has a positive and significant effect on Tourist Equity, Tourist Delight has a positive and significant effect on Tourist Loyalty, Tourist Equity has a positive and significant effect on Tourist Loyalty. Originality/value: This study provides empirical evidence and will be a useful guide for tourism in building more strategic destinations for tourists' enjoyment or tourist delight.

Differential uptake and effects of digital sexually transmitted and bloodborne infection testing interventions among equity-seeking groups: a scoping review

BackgroundDigital sexually transmitted and bloodborne infection (STBBI) testing interventions have gained popularity. However, evidence of their health equity effects remains sparse. We conducted a review of the health equity effects...

Estimating the US Baseline Distribution of Health Inequalities Across Race, Ethnicity, and Geography for Equity-Informative Cost-Effectiveness Analysis

ObjectivesInformation on how life expectancy, disability-free life expectancy, and quality-adjusted life expectancy varies across equity-relevant subgroups is required to conduct distributional cost-effectiveness analysis. These summary measures are not comprehensively available in the United States, given limitations in nationally representative data across racial and ethnic groups. MethodsThrough linkage of US national survey data sets and use of Bayesian models to address missing and suppressed mortality data, we estimate health outcomes across 5 racial and ethnic subgroups (non-Hispanic American Indian or Alaska Native, non-Hispanic Asian and Pacific Islander, non-Hispanic black, non-Hispanic white, and Hispanic). Mortality, disability, and social determinant of health data were combined to estimate sex- and age-based outcomes for equity-relevant subgroups based on race and ethnicity, as well as county-level social vulnerability. ResultsLife expectancy, disability-free life expectancy, and quality-adjusted life expectancy at birth declined from 79.5, 69.4, and 64.3 years, respectively, among the 20% least socially vulnerable (best-off) counties to 76.8, 63.6, and 61.1 years, respectively, among the 20% most socially vulnerable (worst-off) counties. Considering differences across racial and ethnic subgroups, as well as geography, gaps between the best-off (Asian and Pacific Islander; 20% least socially vulnerable counties) and worst-off (American Indian/Alaska Native; 20% most socially vulnerable counties) subgroups were large (17.6 life-years, 20.9 disability-free life-years, and 18.0 quality-adjusted life-years) and increased with age. ConclusionsExisting disparities in health across geographies and racial and ethnic subgroups may lead to distributional differences in the impact of health interventions. Data from this study support routine estimation of equity effects in healthcare decision making, including distributional cost-effectiveness analysis.

Pengaruh Ekuitas Merek Terhadap Keputusan Pembelian Ulang Mahasiswa Membeli Smartphone Samsung Android di Universitas Negeri Padang

This study aims to determine the effect of brand equity on purchase decisions for samusng android smartphones at Padang State University. The research was conducted at the State University of Padang, and the population in this study are all consumers who have ever purchased Samsung Android smartphone products. Sample taken by accidental sampling method. The sample size is 150 people. The technique used for data analysis is multiple regression. These results indicate that: 1) Brand Awareness has a significant effect on purchasing decisions for samsung android smartphones in the State University of Padang, 2) Perceived Quality significantly influences to the [ruling repurchase of samsung android smartphones in the State University of Padang, 3) Brand Association have a significant effect on purchase decisions reset samsung android smartphone at the State University of Padang, and 4) Brand Loyalty significantly influence the purchasing decision samsung android smartphone at PadangState University.

Understanding customer participation in CSR activities: The impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation

This study investigates the mediating role of affective commitment in the link between perceptions of corporate social responsibility (CSR) and the intention to participate in CSR activities. We also examine the moderating role of firms' brand equity and corporate reputation in the relationship between perceived CSR and affective commitment. The data were collected from two online surveys and analyzed using Hayes' PROCESS macro. The results indicate a partial mediating effect of affective commitment and a significant moderating effect of brand equity. However, the moderating effect of corporate reputation is not significant. This study contributes to uncovering the process of enhancing CSR performance.

The distributive equity and the incentives to the private sector in reducing emissions from deforestation and degradation-plus

Distributive equity substantially impacts the success of reducing emissions from deforestation and degradation-plus (REDD+). Therefore, if more private financing is to be attracted to REDD+, it is necessary to understand the effects of distributive equity on private investors’ decision-making behavior. However, current studies have not examined the effect of distributive equity on the actions of stakeholders, including private investors. This study examines the actions of private investors and landowners under four distributive equity scenarios and their effect on the effectiveness of REDD+ within a theoretical framework that takes into account distributive equity in REDD+. In addition, a numerical illustration is used to compare the differences in the effects of equity preferences in the four scenarios. The results show that stakeholder equity preferences can enhance REDD+ effectiveness, suggesting that equity and effectiveness are not antagonistic. In addition, distributive equity may reduce the utility of private investors in REDD+, thus causing the incentives of the equity preference of private investors to become critical to the REDD+ policy design. Finally, the findings also show that the distributive equity mechanism in REDD+ depends on the spontaneous formation of stakeholders rather than on command-and-control measures. Therefore, compared with other mechanisms, this distributive equity mechanism is more common and more likely to attract private investors.

A Meta-Analysis of Brand Extension Success: The Effects of Parent Brand Equity and Extension Fit

Given the high failure rates of brand extensions, insights into the drivers of brand extension success are critical for marketing practitioners and scholars. Prior research has inferred that parent brand equity and extension fit are the two key success drivers; however, empirical findings are mixed. Drawing on signaling theory, categorization theory, and a large database of 2,134 effect sizes from research spanning 1990–2020, the authors address these mixed findings through a meta-analysis to develop empirical generalizations. The results show that parent brand equity and extension fit positively influence extension success. However, the multifaceted dimensions of these two drivers have differential effects. For example, among the fit dimensions, usage fit has the weakest effect. While the results suggest an overall positive interaction effect between the two drivers, a fine-grained perspective that considers the drivers’ various dimensions reveals differences. For example, brand familiarity appears to have a lower interaction effect with extension fit than the other dimensions of parent brand equity. Furthermore, the authors provide a comprehensive analysis of five groups of moderators: contextual factors (parent brand, extension, communication, and consumer factors) and research method factors. The authors offer managerial and future research implications for the design of brand extension strategies.

Analyzing the Impact of Long-Term Financing on Cement Companies' Profitability in Indonesia Stock Exchange

This study aimed to determine the effect of long-term debt and equity on profitability in cement sub-sector companies listed on the Indonesia Stock Exchange. The type of data used in this study is quantitative data in the form of values or numbers obtained from financial reports. The source of data in this research is secondary data. The population in this study were manufacturing companies in the basic industrial sector and the cement sub-sector chemicals listed on the Indonesia Stock Exchange, totaling 6 companies. Using the purposive sampling method, the total sample in this study is 35 data from 6 companies. The data in this study will be tested with several stages of testing, namely descriptive statistical tests, classic assumption tests (normality test, heteroscedasticity test, multicollinearity test), and testing of all hypotheses through a partial test (t test), simultaneous test and coefficient test determination. The results of this study indicate that long-term debt has a negative and insignificant effect on profitability. Meanwhile, own capital has a positive and insignificant effect on profitability. In addition, long-term debt and equity do not simultaneously have a significant effect on profitability.

A Study on the Effects of Musical Brand Equity on Visitor’s Perceived Value, Flow, and Intention to Revisit

A Study on the Effects of Musical Brand Equity on Visitor’s Perceived Value, Flow, and Intention to Revisit

Equity effects of energy affordability interventions

This paper compares the distributional effects of price cap and lump sum transfer policies to aid the affordability of subsistence electricity consumption. A lump sum transfer is more progressive than a comparable price cap on all units of electricity. We identify conditions under which these policies have equal distributional effects. We prove that both interventions are progressive.

Holes at the Bottom of the Boat: Disrupting Performative Equity, Diversity, and Inclusion Efforts in Libraries in the Wake of the Covid-19 Pandemic

This article seeks to understand the ways that the COVID-19 pandemic has tested the effectiveness of library-based equity, diversity, and inclusion efforts. In the early days of the pandemic, libraries closed their doors and pivoted to digital services and programs, resources often inaccessible to BIPOC and low-income users. Since reopening, libraries have found that the lack of diversity in their ranks and information curation is compromising their ability to actualize the equity, diversity, and inclusion goals—objectives that are critical to closing the socioeconomic gaps that the pandemic has only widened.

Pengaruh Ekuitas Merek Dan Label Halal Terhadap Keputusan Pembelian Produk Wardah Di Kabupaten Muaro Jambi

At this time, the development of various kinds of cosmetic brands is increasing and very diverse from time to time and products circulating are increasing rapidly, causing market competition. Everyone has their own choice in making a purchase decision. Brand equity and halal labels are one of the factors influencing purchasing decisions. This study aims to determine and analyze the effect of brand equity and halal labels on purchasing decisions for wardah products in the people of Muaro Jambi Regency, especially consumers at the 6666 beauty cosmetic shop. The number of samples in this study were 88 people using a non-probability sampling technique, namely purposive sampling. Data collection through questionnaires, observations, interviews as well as documentation. The results of the study show that brand equity has a positive and significant effect on purchasing decisions for wardah products. The halal label shows that there is a negative and insignificant effect on the decision to purchase wardah products. Brand equity and halal labels together have a significant effect on purchasing decisions for wardah products. This illustrates that the value of Adjusted R2 Square is 0.165, that the contribution of the independent variables and the dependent variable is 16.5% and 83.5% is influenced by other factors that are not part of this study.

Does e-banking moderate customer value relations with corporate reputation: The case of BNI bank in Kediri city, Indonesia

Banking activities that utilize internet media to support banking services and at the same time carry out online transactions using communication media have proven to be profitable and make it easier for customers to make transactions. The purpose of this study is to analyze whether e-banking moderates the relationship between customer value and corporate reputation and examine the effect of service quality, product quality, and brand equity on customer value. The analysis uses a structural equation model of 280 respondents chosen using a targeted sampling method, based on a population of BNI (Bank Negara Indonesia) banking clients in the town of Kediri. The results show that e-banking is a moderating factor and makes a positive contribution to the relationship between client value and the company's reputation. Thus, the usage of the online banking network will increase the reputation of the company. The research also proves that service quality and brand equity make a positive contribution to customer value. When the customer's value acts as a power of attorney and makes a positive contribution to the company's reputation.

Investigating the Effect of Drivers of Customer Equity on Continuance Use Intention of Branded Apps

Customer equity, which is one of the key factors in modern marketing, has been recognized as an influential factor in customer loyalty and their behavioral intention. To better understand and manage customers' or users' behavioral intentions, it is necessary to find out the effect of customer equity on them. Customer equity includes the three main drivers of value equity, brand equity and relationship equity. The present research also seeks to investigate the effect of customer equity drivers on customer continuance use intention, as well as the mediating role of brand loyalty in this regard. The statistical population of the research was the users of Instagram app in a public university in Tehran. The results of the data analysis showed that the brand equity affects the brand loyalty, the relationship equity influences brand loyalty, value equity impacts customer behavioral intention, relationship equity affects customer behavioral intention and brand loyalty is effective on customer behavioral intention.

PENGARUH LIABILITAS DAN EKUITAS TERHADAP PROFITABILITAS (STUDI PADA PERUSAHAAN PERBANKAN YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2019-2021)

This study aims to examine the effect of liabilities and equity on profitability (Studies of Banking Companies Listed on the Indonesia Stock Exchange in 2019-2021). The samples and data in this study were taken from banking companies listed on the IDX for 2019-2021 in the financial statements and annual reports for that period. The method used is sampling. The method used in this study uses the normality test method with multiple linear regression analysis. Based on the research results, liability has a positive and significant effect on profitability, while equity has no effect and is not significant on profitability.

Evidence-based strategies to improve the effectiveness of diversity, equity, and inclusion training

ABSTRACT Businesses, government agencies, human services organizations, and academic institutions address diversity, equity, and inclusion (DEI) in a variety of ways, including training. Yet, little scholarly attention has been paid to the empirical outcomes from DEI training. The purpose of study is to evaluate the effectiveness of a racial equity workshop implemented over five years with community stakeholders and the unique inclusion of a caucus modality that supplements the workshop by learning and practicing racial equity skills. Mixed method results suggest that workshop participants increased their knowledge of race and racism, systemic disparities, and biases. Caucus participants reflected on their values and beliefs and actively applied anti-racism and racial equity skills. Both groups indicated intent to change their behavior and caucus attendees explained how they had already begun behavior changes. With the extant literature, these research findings can assist stakeholders to implement DEI training and foster more equitable decisions and organizations.

Pengaruh Brand Equity dan Brand Image terhadap Consumer Satisfaction Dalam Melakukan Repurchase Intention Produk Elektronik di Tokopedia


 Tokopedia is one of the first e-commerce in Indonesia to use a marketplace system. Many choose Tokopedia as a means to find electronic product needs ranging from electronic household appliances, electronic sports equipment, medical devices, smartphones, laptop and computer equipment, electronic accessories and many more. Brand quality and quantity are highly considered by consumers when looking for products on Tokopedia to get a satisfaction in generating repurchase intention. The purpose of this study was to determine the effect of brand equity and brand image on repurchase intention of electronic products in Tokopedia with consumer satisfaction as a intervening variable. This type of research is Quantitative Research. The technique used in this study is Non-Probability Sampling with a purposive sampling approach, namely Tokopedia consumers who have purchased electronic products three times. The sample in this study was 100 respondents. Data collection was carried out using a Questionnaire. The technique of analysis and interpretation of data uses Multiple Regression Analysis, according to the model developed in this study, and operates through the SPSS program. The results showed that brand equity (X1) and brand image (X2) had a positive effect on consumer satisfaction (Z). Then consumer satisfaction (Z) influences repurchase intention (y). Brand equity, brand image, and consumer satisfaction have a positive and significant effect on repurchase intention. Consumer satisfaction is the variable that has the highest influence on repurchase intention.
 Keywords: E-commerce, Brand Equity, Brand Image, Consumer Satisfaction, Repurchase Intention

Tempering and enabling ambition: how equity is considered in domestic processes preparing NDCs

The considerations of how Nationally Determined Contributions (NDCs) to global climate action under the Paris Agreement are ambitious and fair, or equitable, is expected to guide countries’ decisions with regards to the ambition and priorities of those contributions. This article investigates the equity aspect of the NDCs of four cases (Canada, the EU, Kenya, and South Africa) utilizing a combination of document analysis and expert interviews. It interrogates both the NDC documents themselves and, uniquely, the role of international and domestic equity considerations within the domestic policy processes that led to the formulation of the NDCs. For this, 30 participants and close observers of these processes were interviewed. We find countervailing effects of equity on ambition, with an enabling, or ambition-enhancing, effect resulting from international equity, in that these four Parties show willingness to do more if others do, too. In contrast, tempering effect appears to result from domestic equity concerns, for example with regards to real, perceived, or anticipated adverse distributional impacts of climate action across regions, sectors, and/or societal strata. Political cultures differ across the four case studies, as do the key actors that influence domestic policies and the preparations of NDCs. This paper also demonstrates that research on equity in NDCs can benefit from expanding its scope from the contents of NDC submissions to also examine the underlying decision-making processes, to generate insights that can contribute to future NDCs being both equitable and ambitious.

The impact of corporate digital strategic orientation on innovation output

Given the development of the digital economy, the shift to digitalization is an inevitable direction for corporate strategic planning. This empirical study investigates the impact of corporate digital strategic orientation on innovation output. It also examines the moderating effects of executive equity and compensation incentives on the relationship between corporate digital strategic orientation and innovation output. We selected a sample of Chinese listed companies and adopted the Heckman two-stage and two-stage least square (2 S LS) methods to control for potential endogenous problems. Our findings indicate that corporate digital strategic orientation significantly enhances innovation output. Additionally, we found that executive compensation and equity incentives positively moderate the impact of corporate digital strategic orientation on innovation output, with equity incentives having a greater moderating effect than compensation incentives. Further analysis shows that the impact of corporate digital strategic orientation on innovation output is greater in non-manufacturing industries and non-state-owned enterprises. Our study provides policy insights on how companies can enhance their innovation capability in the digital economy.

기업의 ESG 경영이 브랜드자산 및 구매의도에 미치는 영향

Purpose – The purpose of this study is to understand the relationship among Starbucks' ESG management, brand equity, and purchase intention using Starbucks in Shandong Province, China. We also investigate the moderating effects of digital transformation and the mediating effect of brand equity. Design/Methodology/Approach – In this study, a research model was built based on existing studies and demonstrated using multiple regression analysis. Findings – First, except for 'energy efficiency', the remaining independent variables were found to have a significant impact on brand equity. Second, except for 'eco-friendly management', it was confirmed that the rest of all independent variables had a significant effect on purchase intention. Third, the moderating effects of digital transformation and the mediating effect of brand equity were confirmed. Research Implications – Starbucks' strategy of combining “ESG management” and “digital transformation” had a positive significant effect on brand assets and purchase intentions. In addition, although Starbucks is a multinational company, it must comply with Chinese laws in the Chinese market, and this must be noted when dealing with consumers in the Chinese market.