Introduction: The use of the internet and new technologies to conduct electronic outreach and education (e-Outreach) will help to decrease stroke morbidity and mortality. Due to the near omni-presence of the internet and computers in society today, it is necessary to utilize these electronic resources to truly conduct outreach and educate the public. Background: In 2004, a phone-based survey of 800 households in Alameda County found that only 10% of those surveyed held a basic-level of knowledge about stroke. In that same year, 50% of stroke patients died before reaching the emergency department. Based on these data, a stroke outreach and education committee was created which did not limit its outreach to physical interactions but also incorporated e-Outreach. With at least 60% of the U.S. population owning a computer and 85% owning a mobile device, using the internet and electronic devices for stroke education can eliminate some of the barriers that prevent populations - which are not connected to health care facilities - from being educated about stroke. Purpose: To prevent strokes and educate the community on how to identify and react to the signs and symptoms of stroke. To provide guidelines on how to conduct e-Outreach in the area of stroke. Methods/Results: After an evaluation of the community's needs, different methods to conduct e-Outreach were chosen based on available educational materials and relevant technologies. Three chosen methods include: (1) publish a biannual newsletter through a web-based service (∼300 readers per issue); (2) produce a stroke film and then post it on YouTube (∼140 views per month and over 4000 views in total, worldwide); and (3) develop and pilot a "stand-alone touch-screen computer" (kiosk) program in a church (∼200 users in the first three months) to reach populations that do not regularly use the computer/internet nor attend regular medical appointments. Monthly goals were set at various stages of this process and evaluated to monitor the progress. Conclusion: The use of e-Outreach has been a huge success in conducting outreach and education. e-Outreach has proven to be far more effective in reaching a more broad population than was previously possible and automated tracking systems made the evaluation process more efficient. Leveraging the free resources available through these technologies has proven an excellent addition to our in-person outreach methods. Our plans to expand our e-Outreach efforts include using text messages for stroke education and developing a computer application that will allow users to do a self-examination using the Act F.A.S.T. test. Additionally, we plan to conduct another survey (incorporating e-Outreach methods) in Fall 2011 to gauge the level of stroke literacy and outcome of stroke death prior to reaching the emergency room.
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