On February 25, 2021, the National Poverty Alleviation Commendation Conference solemnly announced to the world that poverty alleviation has achieved comprehensive victory. Rural revitalization strategy is the new era to accelerate rural development, promote the integration of urban and rural development of the general starting point, the proposal of rural revitalization for the development of rural sports to create favorable conditions, but also provides an important opportunity for the vigorous development of rural campus football. Under the guarantee of the national government, the poverty alleviation in ethnic minority areas has achieved initial results, but the geographical location of ethnic minority areas is remote, the distribution of personnel is relatively scattered, the educational environment is backward, and the teachers are insufficient, and many key problems still need to be "tailored". Campus football is the only way for the development of school sports in minority areas and a strong support for the high-quality development of school sports in rural areas. The development of campus football in minority areas is conducive to breaking the single physical education teaching mode in rural areas, promoting the all-round development of students' body and mind, awakening the sportsmanship of people in minority areas, and reducing the possibility of education in minority areas returning to poverty. Therefore, in combination with the national policy background of rural revitalization, this study investigates the difficulties and problems in the development of campus football in border minority areas by means of literature, questionnaire and field investigation, in order to analyze the predicament of campus football in minority areas, and aims to provide ideas for better development of campus football in minority areas.