In a context of web application in the field of the dissemination of cultural heritage, this article advances in a methodology for the optimization of points clouds obtained through the technology of Laser Scanner (TLS). Identifying the potential of TLS surveys as interactive models that allow the cultural heritage to be perpetuated over time. This point cloud optimization is developed with free software, focusing its exploitation on an interactive web application, which has made it possible to convert two temporary museum exhibitions into permanent exhibitions in virtual format. Developed in conjunction with the Museu d’Història de la Ciutat de Barcelona. The case study focuses on the Palau Reial Major, Gothic style, formed by the chapel of Santa Àgata (built in 1302, on the Roman wall) and Saló del Tinell (built between 1359 and 1370, on the Roman remains). Located in the Plaça del Rei, in the old town of Barcelona. In this application is very important the visual impact, it requires to represent a faithful model of the interior of the building, from the point of view of color and lighting, avoiding the transparencies of the model through a dense cloud of dots, without occlusions, this requires a great quantity of positions. This implies a clear methodology, using different techniques such as photographic proyection, given the complexity of lighting of the building, as much for the artificial lighting as for the lighting of the stained glass. In this process, there were 84 positions that provide greater density of points, which are optimized with free programs. The temporary exhibitions of the case studies, elaborated by the MUHBA in the Saló del Tinell are: “Indianas, 1736-1847. The origins of industrial Barcelona” exposed from May 19, 2012 to March 3, 2013 and “El Món del 1714” exposed from December 20 to September 28, 2014. Both are based on a tour with showcases and exhibitors where different objects of a museum character are shown, such as looms, cloths, dresses, books, among others, accompanied by panels with texts and images that contain the information that each exhibition shows. Virtual applications allow such temporary exposures to become an interactive model, in which information can be permanently consulted. A virtual tour where the user can interact with the information panels and observe in detail the different objects of the exhibition. The results of this work manage to generate a powerful mechanism of diffusion and approximation to the society of the cultural heritage that, otherwise, as a whole as exhibition would disappear.