Traditional Market Development Research Articles

Traditional Market Development Strategy as a Shopping Tourism Attraction in West Lombok Regency, West Nusa Tenggara: Case Study of Tenten Golong Traditional Market

Markets play an important role in the economy of a rural community. The market not only functions as ameeting place for sellers and buyers to carry out transactions, but also increases its function as a center forvarious community activities ranging from selling artistic, agricultural, handicraft, culinary, cultural, religiousproducts with the existence of the Melanting Temple for Hindus, especially those earn their living as traders inthe market. So it is very appropriate for the market to be called the center of the economy and also a touristattraction, especially shopping tourism. The existence of this market, some of which are global, some aredeveloping on a regional scale or traditional markets are found in every village in Indonesia, including onLombok Island, West Nusa Tenggara Province. In 2023, West Nusa Tenggara Province targets 2 million touriststo visit and spend their free time and money on holidays, whether they come in groups or independently. Forthe arrival of tourists, it is necessary to provide adequate tourist accommodation and tourist attractions, interms of quality and quantity. One of the tourist attractions offered to tourists visiting West Nusa TenggaraProvince is the Tenten Traditional Market with its various unique potentials which is not yet widely known andthere is a need for a development strategy in this qualitative descriptive research which is analyzed using SWOTAnalysis. With this SWOT analysis, the strengths, weaknesses, opportunities and threats that occur inconnection with the existence of the Tenten Golong Traditional Market as a tourist attraction in West NusaTenggara Regency are known. After knowing the elements of this SWOT, it is concluded that the TentenTraditional Market has the potential to be developed into a shopping tourist attraction by implementing severalgood strategies to improve the internal environmental conditions of the market, the quality of human resourcesmanaging the market, product quality, marketing and the external environment in outside that market.Keywords: Traditional Market, Development Strategy, SWOT Analysis

Traditional Market Development Strategy in Langsa City

The purpose of this research is to formulate a strategy for the development of the Langsa City Traditional Market. The analytical method used is Soar Analysis. The population in this research is all people who are involved in the traditional market area of ​​Langsa City. The sample in this study totaled 13 people consisting of buyers, traders and local government. Based on the results of the study, it was found that the Langsa City Traditional Market Will Still Be the Choice of the Langsa City People in Fulfilling Their Daily Life Needs. This can be seen from the Opportunities and Strengths of the Langsa City Traditional Market. The Opportunities and Strengths of the Traditional Markets of Langsa City Show That the Traditional Markets of Langsa City In The Future Can Develop Even Better. The most suitable strategy for dealing with the problem of the Langsa City Traditional Market is to carry out physical development of the Langsa traditional market.

The Marketing Strategy and Benefits Analysis of Papringan Market in Indonesia: A Narrative Review of Literature

Traditional market development is essential to survive competition in modern markets. Furthermore Papringan, one of Indonesia's traditional viral markets, implemented a strategy of hawking traditional food with keping pring as a currency. This study examines the marketing concept of Papringan Market, Temanggung, and its economic impact on the community. It conducted a narrative review with two steps, including database search and thematic analysis. The study is limited to Indonesian and publication in the last five years (2015-2020). An electronic database search from Google Scholar and ResearchGate obtained 28 articles, though only nine met the inclusion criteria. The result indicated that the marketing strategy involves implementing keping pring as a currency, selling vintage foods, traditional presentations, developing websites, making motion graphics, and utilizing social media, specifically Instagram. Furthermore, the market functions as the basis for economic welfare, improving the human resources, environmental conservation, and building brotherhood.

Branding Media Digital oleh Jamaah Mushola Sabilil Mustaqim dalam Pengembangan Pasar Yosomulyo Pelangi (Payungi)

The goal of this assistance was to create a more structured roadmap for the digital media movement through mentoring and assistance to increase skills in the management of traditional snack promotions and the use of digital media technology such as Instagram, fanpage, graphic design, and websites to impact financial markets' income or profitability for the community at Payungi (Pasar Yosomulyo Payungi). The method used ABCD (Asset Based Community) to maximize the potential assets, which includes individual assets, communities, infrastructure, community, et al. As a result of this assistance, the economy of the residents around Payungi was assisted and gave impact on new jobs, and good relationships among stake holders. The community could obtain information from credible sources, the audience receives interesting material. The strengthening of this assistance had an impact on this traditional creative market, both in terms of the turnover of traders and the creativity of business entrepreneurs. Hence, they can engage economic development, economic resilience and sustainability of the various programs that have conducted together.
 Keywords: Digital Branding Media, Pasar Yosomulyo Pelangi, Traditional Market Development

POLICY ANALYSIS AND STRATEGY FOR TRADITIONAL MARKET DEVELOPMENTIN CIMAHI CITY

The autonomy policy has directed the development policy of CimahiCity to improve the standard of living of the community with the potential of the trade and service sector. The policy made by the Government to increase the contribution of the trade sector is to increase traditional market activities. A special program for the development of traditional markets, namely the revitalization of the traditional markets of Pasar Atas Baru, Pasar Cimindi, Pasar Melong and Pasar Citeureup, but the program only caused controversy with traders who were deemed unsuitable for the needs of the place of sale. This study uses three analyzes. Stakeholder analysis was conducted to determine the level of involvement, interest, and influence of all stakeholders involved in traditional market development policies. Descriptive analysis is used to determine the cause of the ineffectiveness of the policy, whether the preparation process is not right or the implementation is not going well. PHA analysis is used to formulate a strategy for developing traditional market rights in Cimahi City so that it can be input for the Regional Government.

MODEL OF TRADITIONAL MARKET AS CULTURAL PRODUCT OUTLET AND TOURISM DESTINATION IN CURRENT ERA

The phenomenon occurring along with traditional market development is the safety aspect, criminal activities, the low hospitality in serving buyers, the lack of honesty in trade, excessive price range in bargaining, and the lack of product information. This study aims to formulate model of traditional markets as cultural product outlet and tourism destination in the current era. It was a descriptive study with a qualitative approach. Its location is Pasar Klewer, Surakarta District with considering textile commodity specification of cultural production result of low-class economy communities with the scale of South-East Asia service. The study began with the explorations of potential, problems, effort and service of traditional markets, and government policy and commitment. Data were obtained through spatial and aspatial identification, site observation, in-depth interview, and document study. Sampling techniques were purposive and snowball sampling techniques. Furthermore, data analysis was carried out by using analytical methods, including 1) External and Internal Factors Analysis Summaries to analyze potential, problems, effort and service of traditional markets, and 2) Interactive Analysis to analyze the relevance of policy, commitment and effort carried out by traditional market actors. The result shows that traditional markets are one of tourism destination with historical values as outlets of community cultural products and populist economic spaces based on human source capabilities. The benefit of this study is directly received by market actors, policymakers of Surakarta Government, community and tourists, as well as academicians in scientific development in relation to cultural-art and tourism development based on the populist economy.

Study of Cemara Traditional Market development in Medan Timur District

The market is one container activities trade that can not regardless from activities daily humans. With more rapidly development population then bigger demands too will needs to good market presence in a manner quantity and quality. In development, traditional markets produce demands which increases corresponding with increase number needs life and resulting in developing markets in a manner slowly. As overview, Cemara Traditional Markets is in East Medan bordering directly with sub-district Percut Sei Tuan in Deli Serdang. This established since 1990 with large 6,720 meters square. Height activity buying and selling at the Traditional Market Fir influence needs will availability land trade fairly. Limitations land make traders occupy the edge area rivers and roads to be the place for selling which resulted the development of Traditional Markets Fir not controlled with good. Condition that is Regional Government does the effort of one of them with set region all along border river as a deep green space zone RDTR Medan City Year 2015-2035 leave back with condition existing when this. Aim from research for knowing the existence of Traditional Markets Fir in occupy space and relevance its development in a manner spatial against the RDTR. Method analysis research is descriptive qualitative with look circumstances existing and describe issue existing problems.

Multi-Perspective Approach to Identify Strategic Issues: A Case Study of Traditional Market Management at West Java

Traditional market management requires a precise and measurable system given the important role of the market in supporting the local economy on the one hand, and the complexity of the problems to be faced on the other. Efforts are needed to ensure a targeted traditional market management system, among which is oriented towards the identification and stewardship of appropriate strategic issues. This qualitative research is carried out to apply a multi-perspective approach that is considered accommodative to the variety of variables, in mapping the strategic value of various problems that arise in the management of traditional markets. The research was conducted in the traditional markets of Bantarujeg, West Java and produced strategic mapping of problem groups related to administrative, financial, organizational and traditional market development.

PENGEMBANGAN PASAR TRADISIONAL SONGGOLANGIT PONOROGO: TINJAUAN PERSPEKTI EKONOMI ISLAM

This study aims to analyze traditional market development Songgolangit Ponorogo from an Islamic economic perspective. This study used a qualitative method. Qualitative methods are used to analyze the role of traditional market development from the perspective of Islamic Economics. Including data tecnic by copersition, dokumentation, and Focus Group Discossion. The results of this study indicate that the management of the Songgolangit market is good. Development of the Ponorogo Songgolangit traditional market through the stages of planning, organizing, field action, supervision and evaluation. Market development in Islamic perspectives includes price monitoring, fraud control, general supervision, quality control and halal goods, control of stockpiling, and control of prohibited transactions. Local governments play an important role in supervision and need to work together with the MUI in forming "rijalu-n-nisbah" in traditional markets.

STRATEGI PENGEMBANGAN PASAR TRADISIONAL DALAM MENINGKATKAN KEPUASAN PEDAGANG

Traditional markets are a form of popular economy and are also one of the pillars of the national economy in Indonesia. The traditional market conditions are mostly dirty and uncomfortable to shop but still crowded by buyers. This study uses descriptive analysis method with a qualitative approach. The research location is Arriyad market, Mampang Prapatan, South Jakarta. The research sample was 60 traders from 289 traders. The results show that traditional market development is carried out by the market manager Arriyadh through traditional market revitalization aimed at increasing market competitiveness and reactivating traditional market activities in order to compete with the modern market. Analysis of market development strategies in increasing the satisfaction of traders in the Arriyadh market includes four aspects including social aspects, non-physical aspects, economic aspects and physical aspects. From the analysis of the four aspects the traders were not satisfied, because the system of follow-up complaints and suggestions were slow, facilities and infrastructure were not optimal and the welfare of traders in terms of income was not optimal (decreased). Keywords: Strategy, Traditional Market Development, and Trader Satisfaction

Analisi Strategi Pengembangan Pasar Tradisional Dalam Perspektif Ekonomi Islam (Studi Kasus Pasar Songgolangit Kabupaten Ponorogo)

This study aims to analyze traditional market development strategies by local governments from an Islamic economic perspective. This study used a qualitative method with a SWOT analysis. Qualitative methods are used to analyze the role of traditional market development from the perspective of Islamic Economics. Furthermore, the formulation of the strategy uses a SWOT analysis to obtain the development strategies in traditional market. The results of this study are; Firstly, the fluctuation of the total traders must be followed by the additional infrastructure. Secondly, the development strategy of the business in Songgolangit market can be done through two aspects; material and non-material aspects. The material aspect includes developing business capital. Non-material aspects include the development of business literacy and entrepreneurship. Thirdly, the role of local government in controlling and managing traditional markets is very important in issuing a local regulation (PERDA) for regulating the position, distance and operational time of street vendors (PKL), traditional markets and modern markets. Fourthly, the strategy of developing traditional markets through modernization of infrastructure and marketing utilizing technological progress.

Development and revitalization strategies for traditional markets in Bali

PurposeThe purpose of this paper is to find out: strengths/weaknesses, environmental opportunities/threats encountered by traditional market; traditional market business position; and a proper business strategy to be applied by traditional market and its implication on the marketing strategy.Design/methodology/approachThe population in this research was policy makers in Bali Province, in relation to the development and revitalization planning of traditional market, and traders doing their activity in a traditional market. The data analysis used internal and external strategic factor matrix (IE).FindingsKey external strategic variables that pose both current and future threats are information technology, bargaining power with buyers and competitors. The key internal strategic variables which are included both present and future strengths are product quality, product variety offered, uniqueness of products offered, affordable product prices, bargaining process, strategic market location, service speed and vast parking lot. Based on the business position of the present Denpasar traditional market which is in quadrant V, while in the future it will be in quadrant II, the strategy properly applied is the proper competition strategy to be grown and built.Research limitations/implicationsThe research was only conducted to traditional markets in Bali, thus it cannot be generalized to wider areas, and this research used the survey method where the data collection process was done in a certain point of time or cross-section, whilst the environment would experience extra quick changes. Therefore, it is important to do this research in the future.Originality/valueThe originality for this paper shows the comprehensively development strategies, revitalization strategies in traditional market, by using strength weakness opportunity threat and IE matrix analysis, and research location which is conducted in Bali that has different tourist condition and potentials from other regions.

MODEL JARINGAN RANTAI PASOK PASAR TRADISIONAL UNTUK KOMODITAS GULA KRISTAL PUTIH DI PROVINSI JAWA BARAT

The traditional market is a trading entity that supports the Indonesian economy to absorb labor force of 12.5 million spread over 13,450 traders traditional markets. But in the traditional market development driven by the modern market presence is indicated by the decline in the trade share of 2% per year (AC Nielsen, 2011). Policies that have not yet noticed the problem in the traditional markets, namely the long supply chain system and undergo several stages of transfer of ownership. The transfer of ownership will lead to inefficiency of distribution channels, resulting in the increase in distribution costs and the selling price of goods. Commodities white crystal sugar is one of the staples which directly influence the dynamics of price inflation. The impact of supply shortages and inefficient distribution networks creates white sugar white sugar price volatility in the country. The purpose of this research to develop a supply chain network model of traditional markets for commodities white sugar with a case study of West Java. Thesolution model using Integer Linear Programming (ILP) with the help of software Lingo 9.0 version. From the test results the model developed total logistics costs proposed model is Rp. 160.403.940.760, - per year. With the decision to open 9 (nine) distributor, three (3) sub-distributor and seven (7) wholesale. The results of the proposed model lowers the cost of 31% of the existing condition of the distribution network of traditional market after the increase in warehouse capacity by 11%. Meanwhile, when compared with the modern market distribution network which has a total cost of logistics Rp.160.804.298.500,- per year. So the total cost of the proposed lower logistic models.

텍스트 네트워크 분석을 통한 전통시장 활성화 정책의 영향력 분석 연구

As the traditional market began to decline, public and private sectors provided various supports to revitalize traditional markets. But its effectiveness was very low. Therefore, this study visualizes the patterns and semantics and identifies the semantic system by using the text data recorded on the web or SNS by the visitors of the market. To grasp the contents of the establishment of the traditional market activation policy and to examine the trend of the change in the perception of the conventionalmarket, the analysis period is divided into four stages and data are analyzed for the periodsfrom 2004 to 2006, 2007 to 2009, 2010 to 2012, and 2013 to 2015 (referred to as the study period). The division period wasthe same as the period when the traditional market revitalization policy was established or implemented as a social policy issue. We used the Textom program to collect the data. We analyzed the collecteddata by using the NetDraw program and performed keyword network analysis and centrality analysis. The results of the studyare summarized as follows: So far, the government policies that have been established for the revitalization of traditional markets are based on the traces left on the Web and SNS. As a result of the analysis, supportive policies that showed high influence came from the Ministry of Culture and Tourism (2008), Onnuri Gift Certificate (2009), and ICT Traditional Market Development Project (2013) The policy includes the Cultural tourism market development plan and the urban alley market development plan (2010).

Traditional Market Development Study Based Local Wisdom in Indonesia

This study aims to identify the traditional market development strategy based on local wisdom in Koto Baru Traditional Market, X Koto Subdistrict, TanahDatar District. This research is a qualitative research, and is conducted in Koto Baru Traditional Market of X Koto Subdistrict of Tanah Datar Regency which is taken based on Purposive Sampling. The data in this research is collected through observation, interview and documentation and continued with data analysis, Interpretation and Withdrawal Conclusion and then continued to do SWOT analysis to get the strategy in development of Traditional Market of KoToBaru Sub X Koto Tanah Datar regency. The results show Based on the results and discussion above it can be concluded that the study of market development based on the arrangement and management of traditional markets in Traditional markets District X Koto Flat district is the Government together with the community together develop the market as an agricultural production market organic farming, Government and society jointly promote the market, Make improvements and additions to various facilities and infrastructure Traditional Market, Providing an understanding to the public the importance of maintaining and protecting Traditional Markets, Focusing on improving the infrastructure of market stalls so as not to disturb the pedestrians, Doing Market development by not damaging the environment Market, economic activities of the community by providing capital in developing organic agricultural markets, Improving the relationship of cooperation between the community and government in market development., Keeping peace and security n market. In the execution of its management has formed a form of market as the transfer of the market for the conditions that should be controlled in market management, but the new problem is the people who carry out market activities are reluctant to move to the place that has been provided

Collaborative Decision Model on Stockpile Material of a Traditional Market Infrastructure using Value-Based HBU

Readiness of infrastructure establishment is needed in the early phase of real estate development. To meet the needs of retail property in the form of traditional markets, the Government prepares to build a new 1300 units. Traditional market development requires infrastructure development. One of it is the preparation of sand material embankment as much as ± 200,000 m3. With a distance of 30 km, sand material can be delivered to the project site by dump trucks that can only be operated by 2 trip per day. The material is managed by using stockpile method. Decision of stockpile location requires multi person and multi criteria in a collaborative environment. The highest and the best use (HBU) criteria was used to construct a value-based decision hierarchy. Decision makers from five stakeholders analyzed the best of three locations by giving their own preference of development cost and HBU function. Analytical Hierarchy Process (AHP) based on satisfying options and cooperative game was applied for agreement options and coalition formation on collaborative decision. The result indicates that not all solutions become a possible location for the stockpile material. It shows the ‘best fit’ options process for all decision makers.

Minapolitan area development strategy: an effort to increase fisherman income, Gianyar regency, Bali Indonesia

The main objective of this study was to determine: (1) external factors were the opportunities and threats for the development of traditional markets in Bali; (2) The internal factors were the strengths and weaknesses for the development of traditional market in Bali (3) traditional market development strategy. The research location was set in nine districts/municipalities in Bali. The research sample of 18 people, namely the head and secretary of the markets and traders in each district/city. In order to determine the market development strategy traditionally used a SWOT analysis (Strengths Weaknesses Opportunities Threats). The research found that traditional market opportunities in the future was the revitalization of the traditional market, stability conducive security and social concern on traditional markets, while the elements that pose a threat was the lack of information technology adoption The strength in the future was the quality of products, strategic market location, and the availability of parking areas, flexible pricing. Weaknesses fast transaction processing, promotion and cooperation with the tourism industry. Strategy development was a traditional market growth strategy.

Anticipated Effort in Modern Growth of Traditional Market Development Strategy in Bali Indonesia

The main objective of this study is to determine two components such as (1) an external factors of opportunities and threats for the development of traditional markets in Bali; (2) The internal factors those are the strengths and weaknesses for the development of traditional market in Bali, and (3) is traditional market development strategy. We have conducted the research location in nine districts in Bali. The research sample of 118 respondens of head family status. To be expanded, this research is developed the market development strategy analysis and traditionally as strategic component is used as SWOT analysis (Strengths Weaknesses Opportunities Threats). This research have found that traditional market opportunities is an important aspects and needs to be revitalization of the traditional market, stability conductive security and social concern on traditional markets, while the elements that pose a threat is the lack of information technology adoption. The strength in the future is the quality of products, strategic market location, and the availability of parking areas, flexible pricing. Weaknesses fast transaction processing, promotion and cooperation with the tourism industry. Strategy development is a traditional market growth strategy

MEDIA DIFUSI EFEKTIF UNTUK SOSIALISASI KEBIJAKAN AKSELERASI PENGEMBANGAN PASAR TRADISIONAL MENUJU SEMI MODERN

The development of traditional market to become a modern one requires a comprehensive participative approach involving the concerned stakeholders. All parties such as central and local government agencyalong with market traders should come together to sit one table for discussing the matter. By doing so, the parties can voice their interest; the government agency can socialize the proposed policy while the traditional market traders respond to it attentively. Besides face-to-face communication means, the government can make use of another means of communication media such as letters, and paid mass advertising to win public appreciation. This shows the crucial role of mass media communication in propagating government policies. Publicizing government policy is a means to develop the parties commitment to device norms, rules, and values that are to be institutionalized in an attempt to have the related policies sustainable. It is through this means the proposed government project eventually be implemented well. Added to that, it will open opportunity for traditional merchants to defend as well as develop their venue in such way so that they can adapt to the changing social and political environments. DOI : https://doi.org/10.26905/pjiap.v1i1.435

The Implications of Traditional Market Development for Governance of Conflicts: an Experience from Klewer Market of Surakarta, Indonesia

Klewer market has been developing since over six decades ago. Since the beginning of its development, conflicts among stakeholders in the market have repeatedly happened. By using ethnographic method, the study shows that intensive interactions amongst the associations of traditional market traders, the City government, street traders and other interest groups of Klewer market created conflicts. The causes of conflicts are not simple. Each group of traders tends to have its own interest agenda that contradict to that of the others. In some occasions, a group of traders built social capital intended to resolve conflict but it is not always the case because it tends to be used for maximizing its own interests but at the expense of others so that vigorous conflict is unavoidable. Sometimes a conflict was managed by avoidance but it is easy to raise again since the roots of conflict were not entirely resolved. One of the causes of conflict was the competition for limited resources among diverse interest groups. Since the city government of Surakarta has insufficient resources, it collaborated with other parties including the royal family of the former Surakarta monarchy, state banks, private enterprises and the central government to provide the required resources which is the part of governance of conflict.