Denotative Meaning Research Articles

Visual and Non -- Visual Elements Found in "Bali Safari Park" Brochure

This research was mainly aimed at finding out the visual and non-visual element and their meanings in Bali Safari Park brochure. The brochure was chosen because there were various types of pictures and texts. The data were collected by finding and reading that brochure and note taking the data from Bali Safari Park brochure using the observation method. The method that was used in analyzing the data was a descriptive method. The presenting the data was formal method by using symbols, pictures or images to illustrate the phenomena found in the data. The result of this research showed that there were the visual and non-visual elements found in Bali Safari Park brochure. The visual and non-visual elements were in the form of pictures, the logo, symbol, colors, the pictures of fonts, phrases, and sentences. Those forms were found in headline, body copy, signature line, and standing details. The types of meaning found in the visual and non-visual elements were affective meaning, conceptual meaning, and denotative meaning.
 Keywords: discourse analysis, visual and non-visual elements, Bali Safari Park

An Analysis of Code Mixing Used in Novel “Koala Kumal” by Raditya Dika

ABSTRACT
 
 The problem of the study was “What are the types, meanings, and functions used in novel ‘Koala Kumal’ by Raditya Dika?” The objectives of the study were to find out the types, meanings, and functions of code mixing used in novel “Koala Kumal” by Raditya Dika. This study mainly aimed to describe code mixing found in novel “Koala Kumal”. The writer used a qualitative descriptive method to classify and analyze the data. The data were analyzed through some steps including identification, classification, reduction, description, and conclusion. After the data were analyzed, the writer found the types, the meanings, and the functions of code mixing in novel “Koala Kumal”. The types of code mixing that were found in novel “Koala Kumal” were insertion of word (112 words) and phrase (53 phrases), alternation (4 clauses), and congruent lexicalization (3 words). Denotative meanings (170 words and phrases) and connotative meanings (65 words, phrases, and clauses) were found in novel “Koala Kumal”. The functions of code mixing which found were to involve the topic of conversation (146 words and phrases), adapt with new participant (21 words, phrases, and clauses), and express solidarity (5 words). In summary, code mixing which is used by Raditya Dika in his novel had the purpose to inform and convey the topic which Raditya talk about, then to express his feeling, and also to measure the level of solidarity among the relationship between Raditya Dika with other people in intimate and distance relationship.
 
 Key word: code mixing, novel

Affective meanings and social relations: identities and positions in the social space

Ever since Georg Simmel’s seminal works, social relations have been a central building block of sociological theory. In relational sociology, social identities are an essential concept and supposed to emerge in close interaction with other identities, discourses and objects. To assess this kind of relationality, existing research capitalises on patterns of meaning making that are constitutive for identities. These patterns are often understood as forms of declarative knowledge and are reconstructed, using qualitative methods, from denotative meanings as they surface: for example, in stories and narratives. We argue that this approach to some extent privileges explicit and conceptual knowledge over tacit and non-conceptual forms of knowledge. We suggest that affect is a concept that can adequately account for such implicit and bodily meanings, even when measured on the level of linguistic concepts. We draw on affect control theory (ACT) and related methods to investigate the affective meanings of concepts (lexemes) denoting identities in a large survey. We demonstrate that even though these meanings are widely shared across respondents, they nevertheless show systematic variation reflecting respondents’ positions within the social space and the typical interaction experiences associated with their identities. In line with ACT, we show, first, that the affective relations between exemplary identities mirror their prototypical, culturally circumscribed and institutionalised relations (for example, between role identities). Second, we show that there are systematic differences in these affective relations across gender, occupational status and regional culture, which we interpret as reflecting respondents’ subjective positioning and experience vis-à-vis a shared cultural reality.

Pollution Forensic Linguistic Analysis Natalius Pigai’s Good On Social Media

This study aims to: (1) explain the meaning of denotation and connotation of defamation on social media, (2) explain the pragmatic analysis (speech acts) of defamation on social media, and (3) explain the juridical effects of defamation on social media. The data in this study are language that contains criminal acts of defamation on social media Facebook. The data source in this study is the social media Facebook. The method used in this research is descriptive qualitative method, data collection techniques in the form of capturing screens, reading techniques, and taking notes. Data were analyzed using qualitative content analysis techniques. The results of this study indicate that: based on the semantic study of NA speech on social media Facebook, NP contains denotative and connotative meanings. The use of the type of animal chosen by the speaker is a different animal from the animals that are used to insult and humiliate. In this pragmatic study of speech is a type of ommissive illocutionary speech act. There is also a metaphorical meaning in the words "human", "gorilla", and "desert lizard", which is to compare the power between ordinary people, a group of people who have power against the government, and a group of people who are against the government. Perlocutionary in this sentence is the reporting of AN in Polda Papua and Polda Papua Barat so that Bareskrim takes the case. AN will be subject to Article Law Number 19 of 2016 Amendments to the ITE Law and KUHP Article 310 paragraph (2) of the Criminal Code regarding written pollution.

Types Complexity of Idioms Meaning in Arabic Language Learning Materials

One must choose a meaningful word or sentence to reveal the intended meaning and purpose. The wrong choice of words in an idiom can be fatal. Therefore, studying and understanding several types of meanings of an idiom in the language is necessary. This study aims to provide a theoretical map of the types of expressions with different meanings in Arabic. This study uses a library research method that examines sources of information related to the idiom model in Arabic. The results of this study indicate that in Bahasa Indonesia, there are approximately twelve types of utterance meanings. The twelve types of meaning will help the language speakers determine the right choice of words to express the desired meaning. Meanwhile, in Arabic, there are approximately twelve types, including Lexical Meaning, Grammatical Meaning, Contextual Meaning, Referential Meaning, Denotative Meaning, Connotative Meaning, Conceptual Meaning, Associative Meaning, Word Meaning, Term Meaning, Idiom Meaning, and finally the meaning of proverbs.

Meaning of Corporate Advertising of PT. The Chevron "We Agree" On Television (Semiotic Analysis by Roland Barthes)

Advertising can be said to have become one of the media to convey various messages aimed at certain people because of its broad nature and covering various groups because of the ease of access to view it. PT. Chevron, one of the companies engaged in the oil and gas sector, is also aware of the effects of one of these mass media. Therefore, PT. Chevron also uses advertising media to display its corporate advertisement version of "We Agree" which in 2016 was broadcast through various television media. This study uses a qualitative method with a semiotic approach by Roland Barthes as a tool for analyzing various signs so as to form denotative, connotative and mythical meanings contained in the advertisement. This analysis also criticizes a dilemma faced by companies related to ecology. In Roland Barthes' semiotic perspective, the researcher found various meanings contained in the advertisement, namely Chevron gives a picture of progress in a society, namely if that civilization has various tall buildings that tower as a form of progress of the times, even though several other countries have proven that reforestation is also is one of the markers of the progress of a society. However, this does not change the fact that Chevron is a company that contributes to the economy and human empowerment which then makes Chevron one of the foreign companies in Indonesia that also pays attention to the development of the Indonesian State.

DEGRADASI MORAL DALAM PERSPEKTIF SEMIOTIKA ROLAND BARTHES PADA IKLAN LAYANAN MASYARAKAT “GADGET-SAD STORY”

Public Service Announcement, as one of the communication technique to the society, has certain purposes and important moral messages that are interesting to analyze. Barthes’ semiotic theory applied in this research to find the denotative meaning, connotative meaning, and myth related to the moral degradation of gadget user in “Gadget-Sad Story”. This research is a qualitative descriptive research. The data is taken from Masdulloh Project Youtube Channel by internet access. The data collection is done by observation and documentation. There are some results of this research; (1) the decline of social sensitivity and social interaction, (2) the loss of harmonious relationship in society, (3) the loss of respect to parents, and (4) the loss of self-awareness as the effect of using gadget without a good control.

Semantic Prosody of Research Verbs: A Corpus-Informed Study

Background. Synonymous words behave differently, and language users should be aware of the fact that though near-synonyms share similar denotational meanings, they require different collocates. Further, with specific collocates, they provoke a special affective meaning called semantic prosody. To give an example of this problematic area, researchers use a lot of reporting verbs that merely describe an opinion such as argue, claim, believe, etc. or state facts such as find, confirm, cite, etc. Such verbs cannot be used interchangeably as some novice researchers usually do when they discuss their findings or compare their results with others'.
 Purpose. This study aimed at examining the semantic prosody of 24 research verbs commonly used by researchers. For this purpose, collocational behavior of nearly synonymous verbs was examined. Compared to previous studies, this study considered only adverbs co-occurring with such research verbs. 
 Methods. The researcher used the Directory Open Access Journals (DOAJ), which is of 2.6 billion words and 659,132 texts, and focused on predicational adverbs that end in –ly. For the purpose of the study, adverbs with positive semantic prosody are those proving a stronger attitude towards the proposition, improving the quality, quantity, manner of a piece of information or its the relation to the topic or those suggesting a higher level of certainty.
 Results. Investigating 24 research verbs related to hypothesizing, reporting, and summarizing, the researcher found that such verbs have different sets of collocates and thus distinct semantic prosodies. Results showed that 12 of the research verbs were positive (i.e., quantify, argue, claim, suggest, state, mention, indicate, outline, summarize, encapsulate, recapitulate, and reveal), whereas 12 verbs (i.e., hypothesize, review, conclude, presume, posit, assume, theorize, speculate, note, report, find, and postulate) were neutral.
 Implications. The study has its own implications for writing instructors and researchers. Novice researchers should not use some research verbs interchangeably as they require different collocates of adverbs. Further, future research should address the relationship between word's etymology and semantic prosody as the present study showed that verbs derived from Latin (e.g., conclude, hypothesize, postulate, etc.) are neutral compared to those that are originally French.

Pesan Moral Dalam Iklan Pahlawan Untuk Kakek: Analisis Semiotika Roland Barthes

Along with the times, information and communication technology has developed rapidly. Advances in technology have presented and provided a lot of information needed by society, especially for teenagers today through various mass media. The media used are usually print media and electronic media. The media has played a role in shaping the culture and lifestyle that will affect the morals of teenagers. This is what prompted the author to research the Hero ad for Grandpa which was produced by the Ramayana Department Store. This study aims to determine the meaning of denotations, connotations and myths contained in the Hero ad for Grandpa and to find out what moral messages are contained in it. The method used by the author in this study is a descriptive qualitative method with data collection techniques through observation and documentation. The analysis used is semiotic analysis with Roland Barthes analysis model. Through this semiotic analysis technique, the writer will know what messages are contained by dividing them into denotation, connotation and myth. This study was able to find signs and markers of the meaning of connotation, denotation and myth in the form of moral messages contained in the advertising film version of the Hero for Grandfather. The author found several moral messages in the advertisement, namely caring for the younger ones, maintaining health, patient nature, caring nature for the older ones, not complaining, empathy, self-sacrifice, sense of responsibility, respect for elders and love for those who are older. younger and love the homeland.

Kritik Sosial Pada Iklan Minuman Marjan Perspektif Dakwah Komodifikasi Nilai Agama

beverage products that we can see with a variety of different stories each year and are always present at major Islamic moments such as Ramadan and Eid al-Fitr. From the story that was created, this became one of the attractions for consumers. This Marjan drink advertisement always presents folklore in Indonesia. So that the products displayed by the media through these stories have the ability to change people's behavior through words, pictures, writing, expressions, behavior that is packaged in such a way as to make it interesting. However, there is a slight difference shown in the advertisement for the Marjan syrup version of the story of Singabarong and Kelana in conveying the message. The contents of the story shown in the advertisement seem to contain elements of violence and crime that cannot be separated from these children, giving rise to social criticism which is considered to be contrary to religious values ​​and how the commodification of religious values ​​occurs in the advertisement. In this thesis, researchers use a qualitative descriptive method. This descriptive method is intended to explore and clarify a phenomenon or social reality, by describing a number of variables with Rolland Barthes' semiotic theory to find the meaning of denotation, connotation, and myth in the advertisement for Marjan syrup, the Singabarong and Kelana Story Version. From the results of this study, the advertisement for Marjan syrup, the Singabarong and Kelana Story Version, presents social criticisms when viewed from a da'wah perspective, starting from the visualizations shown such as the use of tattoos, nakedness, high-level chanting, scenes of violence and crime, and visualization of physical forms. which are exaggerated so that this can trigger audiences to justify, encourage bad behavior and contain the commodification of religious values ​​into exchange rates in the market.

Functional and Pragmatic Potential of Toponyms in Russian Political Advertising Videotexts

The paper is aimed at studying the functioning particularities of toponyms in videotexts of Russian political advertisement and determines the role of these onyms in the implementation of linguistic manipulation. Toponymic lexis is classified in terms of its functioning. The study reveals tendencies of interaction between verbal and visual components of multimodal videotexts and determines the specificity of world-building that involves toponyms in Russian political advertising discourse. The research material includes political advertising videotexts referring to all presidential campaigns in Russia from early 1990s to 2018. The corpus is examined with the help of componential, contextual and semiotic analyses. The research has revealed two basic groups of toponymic lexis in the mentioned videotexts: toponyms in their conventional reference, and precedent toponyms. The former are mostly used in their denotative meaning and in a verbal form. The latter have additional value-based and cultural connotations, are well-known and recognizable, and often correlate with visual components. It is noted that conventional toponyms are more numerous and are usually involved in political advertising discourse for discussing domestic or foreign policy issues. Precedent toponyms are encountered less frequently but, due to their unique properties, serve as important tools of affective influence on the voters. Both groups of proper names contribute to modelling the spatial and political worldview, which reflects the position of Russia and the key directions of its domestic and foreign policy. The author pinpoints the generalized and schematic character of the revealed geopolitical worldview, which is determined by the heterogeneity of the toponymic content of different political advertising videotexts and by their thematic variety.

Analisis Hiperrealitas pada Film Aquaman sebagai Komoditas Kekuatan Kapitalis

Film has the power to construct a person through the symbols it sends in each scene. In addition to the construction of meaning, film also has the power to fold and manipulate reality into nothing more than a narrow screen. This is known as hyperreality. Aquaman is a DC fantasy film that tells the story of the perfection of the hyperreal world of Atlantis. This study aims to analyze the hyperreality in the Aquaman film in order to build awareness that the visualization of the world of Atlantis is a commodity by capitalist forces. The researcher used a qualitative method with Roland Barthes' Semiotics analysis technique. The theory in this study uses the Theory of Simulacra and Hyperreality by Jean Baudrillard. Barthes' semiotics is used to observe the entire content of the film and analyze the meaning of denotation, connotation, and myth to find out its suitability with Baudrillard's thinking. The results show that this film is closely related to the concept of hyperreality which has passed through a series of 4 imaging phases. Hyperreality in the Aquaman film refers to everything that is "beyond reality" which is shown by (1) The Fictional Love Story of Two Worlds, (2) The Consumption of the Mythical Trident Fantasy Weapon, (3) The Presence of the Superpower Figure of the Fiction Figure Aquaman, (4) Visualization of the World Fantasy of Atlantis, and (5) Use of Technology in presenting the fantasy of Atlantis. Through the presentation of the Aquaman film, hyperreality is capitalism's way of offering technological sophistication and fantasy for profit and leading the masses to consume Aquaman's commodities. Society needs to prioritize logical rationality in viewing the imagination of a film

Jakarta’s urban culture representation on social media @jakarta_tourism: A semiotics analysis

Social media can form the identity of the representation content. The content of the Instagram account @jakarta_tourism represents the identity of the urban culture of Jakarta as a tourism brand. This study aims to find out and reveal the representation of Jakarta as a city of urban culture, based on the signs from the content of the Instagram account @jakarta_tourism. This study is descriptive qualitative using the constructivist paradigm using the semiotic analysis method by Roland Barthes. The main focus of the semiotic analysis by Roland Barthes is to find the meaning of denotation, connotation, and myth of a sign. The results in this study indicate that some content of the Instagram account @jakarta_tourism represents Jakarta as a city of urban culture and highlight that as part of the brand of Jakarta Tourism. That was revealed after this research analyzed using syntagmatic and paradigmatic studies on posts of Instagram account @jakarta_tourism to find the meaning of denotation and connotation/ myth. As for the myth, it is shown that the concept of urban culture is closely related to acculturation forms of urban culture and urban society and space to express various arts and cultures.

MORAL MESSAGE OF L.A. LIGHTS ADVERTISEMENT “JANGAN MAU DIADU, JANGAN MAU DIPECAH”

ABSTRACT: The purpose of this research is to determine the moral message and to find out the meaning of denotation, connotation, and to find out the myth of L.A. Cigarette advertising. The data collection technique used a semiotic analysis research method from Roland Barthes. The results of the analysis of the data found indicate that the moral message contained in this study reflects the life of a person, both from the lower middle class or the upper middle class, must be able to face problems and not leave problems and not leave problems but solve problems so that they will be resolved soon. The meaning of denotations, connotations, and myths in this study is that each individual must have an attitude of solidarity, responsibility, reciprocal forgiveness, be oneself, regret actions when making mistakes, dare to take risks, and be confident.Keywords: Moral Message, Advertising, LA Lights

Makna Abaqa Nabi Yusuf Dalam Al-Qur'an (Aplikasi Semiotika Roland Barthes Terhadap QS. As-Saffat: 140)

This paper aims to find out the expressed and implied meaning related to “Abaqo” (escape) in the story of the Prophet Jonah revealed in QS. as-Saffat: 140. This study uses descriptive analysis methods and approaches and applies Roland Barthes' semiotics theory. The theory offered by Roland Berthes presents a semiotic approach with two steps. The first step is the linguistic system or what is known as the meaning of denotation. Then in the second step, namely the mythological system or connotative meaning. In other words, the reading in the initial step is a textual reading looking at the writing and language aspects. Then in the second step the reading is done by looking at the contextual side that is happening. With this approach the authors get the results namely: first, the linguistic system contained in the word Abaqo is not only interpreted as running in general but running away from something, which has many implied meanings in the word Abaqo. Second, the meaning of the word Abaqo from the mythological system can be interpreted as Prophet Yunus who is claimed to have reneged on responsibility because Prophet Yunus experienced despair due to his failure and failure to propagate religion and the teachings that Prophet Yunus brought in the form of faith and monotheism.

RELASI GENDER DALAM SEMIOTIKA SASTRA ARAB: PERSPEKTIF SEMIOTIKA ROLAND BARTHES

This article focuses on revealing how gender ralation are recorded in the semiotics of Arabic literature through Roland Barthes' semiotics as its perspective. Roland Barthes is a thinker who has great attention to the study of semiotics, including in this context, by seeing a text as a sign system. The constructive relationship that is built between the sign, the signifier, and the signified as described by Roland Barthes in his semiotic thinking requires the reader to be active in dialectic with writers who write literary works so that the denotative meaning of an Arabic literary work can metamorphose into a connotative meaning. In its practical framework, Arabic literary works in various forms such as poetry, prose, and others are full of depictions of women and their social roles that must be approached with semiotic studies so that moral messages are found oriented to gender equality for men and women. In this process, a reader should not be fixated on the denotative meaning of a literary text that is very full of ethical and aesthetic values, but what must be done is that the reader must be active in transforming the denotative meaning into a connotative meaning that continues to have a dialectic with the surrounding cultural context or with the context culture of writers.

Reading the Message of Peace Campaign in the Global Happiness Challenge Instagram: The Digital Communication Era

As we live in industry 4.0, digital communication has become the most accessible one. One of the examples of digital communication is Instagram. Instagram is one of the most famous among youths all over the world. It is used as a means of storing photos and videos and as a means of conveying meaning. The images displayed on Instagram attract the readers to understand the meaning attached in the image or behind it implicitly. At that point, the purpose of this study is to decipher and analyze the peace message contained in Morshad Mishu's Instagram image for The Global Happiness Challenge. This Instagram account describes wars all over the world, with a focus on Islamic countries. Images of war on Instagram are presented in two styles: black-white and colourful design. The significance of this research is to communicate and convey the message of peace in the digital era through Instagram as one of the long-term goals of all campaigns to achieve a better life. The study employs a descriptive qualitative approach. Roland Barthes' semiotic theory is applied to the reading of seven images. They are three stages of the analysis: (1) denotation meaning, (2) connotation meaning, and (3) myths. The main finding reveals from reading the seven images in The Global Happiness Challenge Instagram is that the meaning of peace in seven images is used as a bargaining power to end the war. Only tears, sadness, fear, death, and destruction have resulted from the war.

Interpretation The Meaning Of Kanji in Basic II, Intermediate I and II Textbooks Which Have The Root Kanji Shitagokoro

<p><em>Kanji are letter comes from China which are also used as a writing system in Japanese. Kanji are read in two ways, Onyomi and Kunyomi. The basic root of Kanji character is called Bushu. Bushu consists of many types of which one of them is called Shitagokoro. Bushu Shitagokoro is a root that has (kokoro) written at the bottom of a Kanji and symbolizes nature and feelings. Based on the theory of meaning of Denotation and Connotation by Gorys Keraf and the theory of the formation of Kanji or Rikusho, this study aims to determine the interpretation of the meaning of Kanji which has the basic character of Bushu Shitagokoro. This research examines using library research in the data collection stage and descriptive methods in the data analysis stage. The results obtained in this study are 12 Kanji in the form of Keisei Moji and Kaii Moji which have the basic character of Shitagokoro which are included in Jouyou Kanji or Kanji that are used in general.</em></p><p><em> </em></p><p><strong><em>Keywords : Rikusho, Kanji Root, Shitagokoro, Denotation, Connotation</em></strong></p>

Figurative Language in Joel Osteen’s Speech “Your Words Become Your Reality”

This study attempts to explore figurative language in Joel Osteen's speech. This study employed a qualitative approach. The data of this research were from the utterances that occurred in the speech from the speech of Joel Osteen entitled "Your Words Become Your Reality". It was found that from 30 data in the speech, there are 9 simile forms, 5 metaphor forms, 4 personification forms, 2 irony forms, 3 hyperbole forms, 3 litotes forms, 2 metonymy forms, and 2 synecdoche forms. Then, the results of the meaning analysis found 9 denotative meanings and 21 connotative meanings. In addition, the simile is the most frequently used by the speaker in his speech. The figurative function in this speech is used to make the listener's imagination and attract the listener's attention

The Meanings Of Verses In Surat Al-Alaq And Their relations To Teaching Arabic (a semantic an educational study)/ الأيات في سورة العلق وعلا قاتها في تعليم اللغة العربية دراسة دلالية وتعليمية

This study aims to determine the types and relations of meaning contained in the QS al-'Alaq. This thesis uses a qualitative method that is focused on library research. This research uses a multidisciplinary approach that seeks to discuss and examine objects from several disciplines or relate them to different disciplines, namely semantic studies, and education. The collected data is then processed using qualitative research methods, then the analysis technique and data interpretation used is descriptive-semantic analysis, namely examining the meaning of each word used as an interpretive word to interpret the verses in QS. al-'Alaq is based on theories of semantics in general. The results showed the types of meaning contained in QS. al-'Alaq, consisted of several types of meanings, namely: referential meaning, basic meaning or dictionary meaning (al-ma'na al-asasi wa al-mu'jami), and figurative meaning (al-ma'na al-majazi), and denotative meaning (al-ma'na al-haqiqi). Meanwhile, the relation of meaning between the words or the pronunciation of the Qur'an with the words of its interpretation occurs in four kinds of relations (meaning relationships), namely: Synonym relationships (al-taraduf), Polysemy relationships (ta'addud al-ma'na), the concept of hyponymy and hypernymy (al-Isytimal).