The purpose of the article is to analyse the peculiarities of domestic cultural policy in the conditions of European integration. The methodology of the research includes the scientific and theoretical approach to the study of cultural policy and the method of analysis and synthesis. The historical-comparative method made it possible to identify the distinctive features of the legislation of Ukraine and the EU regarding the regulation of relations in the socio-cultural sphere. Methods of observation, information gathering, descriptive and generalisation methods allowed us to find out the level of compliance between the cultural strategies in Ukraine with the cultural practices of the European countries. The scientific novelty. For the first time culture and its practical implementation is considered as a tool for the formation and implementation of value-meaning needs of a person, citizen, and an ethnic group, as a carrier of retrospective symbols, images, and stylistic catalysts. Conclusions. Generated and coordinated by the European Commission and the Council of Europe Work Plans for Culture initiative should be considered a stylistically semantic initiative that takes into account global, state, and strategic-political changes in the EU cultural sector. The cultural diversity of the EU member states is ensured by maintaining the priority of national cultural component of an individual state on the basis of strategy making, proportionality, subsidiarity, and continuous cooperation. Nowadays, the normative provision of culture as a tool for the implementation of value-orientational needs of a person acquires relevance for the state-building processes of the Europeanisation of Ukraine. Such a strategy indicates the connection between a citizen of Ukraine, the culture of the state and the national ethnic group that is the carrier of defining and formative symbols, images, and worldview values.
 Key words: cultural policy, EU experience, cultural front, image and development qualification, culturalogical policy.