Shorter product lifecycles and increasing individualization of products lead to the necessity for a reoccurring process, which includes the selection and configuration of production systems to provide a system that produces the product. Especially in fast developing countries like China, the offer for this knowledge can hardly supply the demand. In order to solve this, this paper presents a systematic approach in the form of a multi-stage process. In the first stage, a configuration logic maps product requirements with the properties and specifications of production machines together with equipment and matches them using a uniform data information model for both products and production modules. In the second stage, the turnkey production system is set up, commissioned and operated based on the Industrie 4.0 administration shell. The presented approach has been prototypically implemented on an online platform and demonstrated on a real production system using a new product that has been integrated into production.