Concept Of Organizational Identity Research Articles

CONSTRUCTING ORGANIZATIONAL IDENTITY THROUGH EMBODIED METAPHORS.

The article discusses the concept of organizational identity, using the philosophical perspective known as embodied realism to characterize the creation of a group identity as a process involving e...

Positioning Acts and Identity Effects: Constructing Identities for Organizations in Partnership

It is claimed that the concept of organizational identity is particularly relevant for researching and theorising inter-organizational relationships. This paper draws on a case study of partnership working in the field of refugee resettlement. It explores the discursive practices of the organizational actors involved to reveal the categories and schemas used to construct the identities of the different organizations involved and shows how these constructions tended to work against the espoused intention to change the distribution of resources and influence amongst them. It concludes by considering alternative schema and categories for constructing identities that might constitute a better basis for collaboration, and by highlighting the significance of the interplay of individual and organizational identities that is revealed in this study.

Albert and Whetten Revisited: Strengthening the Concept of Organizational Identity

The objective of this article is to formulate the concept of organizational identity in such a way that it can be distinguished analytically from related concepts, such as organizational culture and image, and can be used operationally to identify bona fide organizational identity claims referents and associated identity-referencing discourse. The proposal amounts to a stronger version of Albert and Whetten (1985), in that the implicit links between the elements of their composite, tripartite, formulation are made explicit and their treatment of organizational identity as a defined construct is emphasized. Although the proposal eschews conceptions of organizational identity formulated from the perspective of individuals, it treats organizational identity as an analogue of individual identity, drawing attention to the parallel functions identity plays for both individual and collective social actors, as well as the parallel distinguishing structural features of individual and organizational identity referents. The principle recommendation is to conduct the study of member-agents' answers to the question, “Who are we as an organization?” within the parameters of a defined identity-claim conceptual domain (what) and associated phenomenological markers of identity-referencing discourse (how, when, why).

Organizational Identity and the Structure of Nonprofit Umbrella Associations

AbstractThis article applies the concept of organizational identity to the structural issues faced by national and international nonprofit umbrella associations. Such associations grapple with several possible self‐concepts, including goal‐seeking systems, economies, and polities . Two associations—CIVICUS and Girls Incorporated—are studied in depth. Consensus around aclear identity is found to be a key factor in resolving the structural dilemmas of these associations.

Understanding corporate identity: the French school of thought

Since the 1970s, French researchers have elaborated a theoretical framework built around the concept of organizational identity. This theoretical framework integrates concepts from several research disciplines, including sociology, psychology, psychoanalysis, and history. Although this approach focuses primarily on improving the understanding of the internal functioning of organizations, the approach also helps marketing professionals who are responsible for managing organizational image and organizational communications. The diagnosis of an organization's identity permits marketing executives to interpret the symbolic products produced by the organization, even though these symbolic products may not have been designed in a rational or deliberate manner. Reviews the principal concepts and methods elaborated over the last 20 years by researchers working in this perspective, emphasizing the importance of these ideas for marketing specialists. Describes recent developments in identity theory based on the sociological theory developed by Pierre Bourdieu. Presents an original diagnostic methodology ‐ socioanalysis.

Understanding corporate identity: the French school of thought

Since the 1970s, French researchers have elaborated a theoretical framework built around the concept of organizational identity. This theoretical framework integrates concepts from several research disciplines, including sociology, psychology, psychoanalysis, and history. Although this approach focuses primarily on improving the understanding of the internal functioning of organizations, the approach also helps marketing professionals who are responsible for managing organizational image and organizational communications. The diagnosis of an organization's identity permits marketing executives to interpret the symbolic products produced by the organization, even though these symbolic products may not have been designed in a rational or deliberate manner. Reviews the principal concepts and methods elaborated over the last 20 years by researchers working in this perspective, emphasizing the importance of these ideas for marketing specialists. Describes recent developments in identity theory based on the sociological theory developed by Pierre Bourdieu. Presents an original diagnostic methodology - socioanalysis