The object of the study is digital programs used by small enterprises for business management. At the beginning of the article, the authors dwell in detail on the very concept of small and medium-sized entrepreneurship, present existing approaches to the analysis of entrepreneurship and list the generally accepted criteria of a small enterprise in the Russian Federation. Further, the authors give arguments about the need to use digital technologies in doing business and give a brief overview of common small business management software. For small businesses, there are many such approaches and tools based on effective management of the company. Special attention is paid to the advantages of the programs under consideration, as well as possible ways of their application. The novelty of the research lies in highlighting the key advantages of the digital popular small business management programs presented in the article. Small business programs ensure that the entire organization of the company is synchronized, and the company's activities as a whole are effectively optimized. A special contribution of the authors to the study of the topic is an attempt to divide small business management tools into thematic groups in the following areas: customer relations, cloud collaboration, electronic billing, social networks, marketing, accounting, project management. The main conclusion of the study is the fact that small businesses are not lagging behind large ones in the application of innovative technologies for business process management.