Commerce Technology Research Articles

Exploring Electronic Commerce Technology by Business Education Graduates for Employment Opportunities and Self-Reliance in Nigeria

Exploring Electronic Commerce Technology by Business Education Graduates for Employment Opportunities and Self-Reliance in Nigeria

Assessing the Adoption of Mobile Technology for Commerce by Generation Z

E-commerce has gained momentum with the rapid development of technology, and nowadays, we are permanently connected, with constant access to information and a wide range of products. Not only does a desktop computer offer us this possibility, but the latest-generation tablets and mobile phones create a broad framework. This paper investigates Romanian consumers’ attitudes towards adopting mobile technology for commerce (m-commerce), taking into account its development in the last few years, especially among younger generations. The main objectives of the research are to identify the preference for m-commerce use among Generation Z, establish the ways and the devices used by Gen Z individuals to inform about the products and services and order them, and analyze the factors influencing the use of m-commerce applications. The research methodology consists of conducting an empirical analysis using a distributed survey among youngsters from Generation Z in Romania. We used descriptive statistics, such as the analysis of frequency and the mean of variables, artificial neural network analysis (ANN), and multivariate analysis of variance (MANOVA), to validate the hypotheses. The research results indicate a solid inclination for m-commerce among Generation Z. The results are helpful for companies that can shape their marketing strategies to boost their sales using m-commerce channels among the younger population.

The Influence of the Generation Z’s Perception and Psychological Ownership on repurchase Intention of e-shopping: Evidence from Vietnam

One of the most significant achievements of Information Communication Technology (ICT) in commerce is e-shopping, which changes shopping behavior in the retail sector. This research examines how Generation Z’s perceptions of e-shopping benefits and drawbacks and A qualitative method through in-depth interviews and a quantitative method via a questionnaire survey is employed to assess the Generation Z-ers’ attitudes, perceptions, and psychology toward the benefits and drawbacks of e-shopping and their intention of choosing this channel for repurchasing. PLS-SEM will be associated to discover the relationships between Generation Z-ers’ psychological ownership, perceptions of e-shopping benefits and drawbacks, and their online repurchase intention. Findings suggest that Generation Z-ers’ online repurchase intention is due to perceived benefits, psychological ownership, and is regardless of perceived drawbacks. Furthermore, as a moderator of the effect of perceived drawbacks on repurchase intention, psychological ownership may lessen the Generation Z-ers’ concerns of e-shopping drawbacks and enhance their online repurchase intention.

The Utility of Blockchain Technology in the Electronic Commerce of Tourism Services: An Exploratory Study on Romanian Consumers

Blockchain technology is considered one of the most revolutionary innovations that has much to offer the tourism industry, having a positive impact among consumers with the help of interactive applications but also easy to use. Tourist services must constantly evolve in a society where the consumer has everything a click away and his requirements are demanding when it comes to quality leisure. Blockchain technology has the power to change the course of the travel experience, offering the customer more autonomy, but the applications developed by the providers can offer transparency and trust to the customers from the moment T0, when the desire to go on a trip is born, until the end at which it should provide feedback. So far, digital and tourism specialists have not agreed on the development of blockchain-based applications, although the benefits are great for both consumers and tourism service providers, as in this publication we can see a series of advantages that blockchain technology can offer the tourism field. This paper also investigates the satisfaction that the Romanian consumer has after purchasing tourist services through e-commerce applications, a satisfaction that can be an additional motivation for specialists to implement blockchain technology. Following the research in this paper, it can be seen how important it is to develop a series of easy-to-use applications, because if the consumer does not manage to use the applications, this affects the degree of satisfaction and the intention to continue using the online applications for the purchase of tourism services.

Online Credit Card Fraud Detection and Anomaly User Blocking

The use of credit cards has expanded considerably as a result of rapid advancements in electronic commerce technologies. As credit cards become the most popular method of payment for both online and offline purchases, incidences of credit card fraud are on the rise. Transactions with Credit Cards continue to expand in number, capturing a larger share of the US payment system and resulting in a higher rate of stolen account numbers and bank losses. Improved fraud detection has thus become critical to the payment system's long-term stability in the United States. For several years, banks have deployed early fraud warning systems. Large-scale data mining tools have the potential to improve commercial practice. Scalable strategies for analysing enormous volumes of transaction data and efficiently computing fraud detectors in a timely way, especially for e-commerce, is a critical issue. Aside from scalability and efficiency, the fraud-detection task has technical issues such as skewed training data distributions and non-uniform cost per error, both of which have received little attention in the now-established ledge-discovery and data mining communities.

Conversational commerce: Do biased choices offered by voice assistants’ technology constrain its appropriation?

• The adoption of conversational commerce is slower than expected. • From a consumer's perspective, perceived biased offers provided by voice assistants are a key factor limiting its adoption. • Different coping strategies to overcome perceived biased offers’ harmfulness are identified to support the appropriation of conversational commerce. • Proactive strategies such as making the algorithm more transparent should alleviate consumers’ concerns toward conversational commerce. Conversational commerce, which relies on algorithm-based voice assistants, is still an emerging technology that changes how consumers shop. Based on natural language processing (NLP) technology and artificial intelligence (AI) systems, consumers can now purchase products and services online by making use of voice assistants such as Google Assistant, Amazon's Alexa, and Apple's Siri. However, the economic literature and international organization reports have identified some problems with conversational commerce technology that may constrain its appropriation, demonstrating that algorithm-based voice assistants can lead to exclusionary conduct and nonoptimal choices for consumers. In that context, the research explores consumers’ perception of conversational commerce and product choice offers delivered by voice assistants. The paper considers how algorithm-based voice assistants can lead to perceived biased offers and identifies different strategies that could be implemented by consumers to overcome the negative side effects of algorithms and support their appropriation. The study has strong implications for policymakers and conversational commerce platform owners.

Community Empowerment Through Entrepreneurship Program Based on Information Technology (Technopreneurship) for Residents of RT 03 RW 02 Pondok Jati Jurangmangu Barat Pondok Aren

Residents in the neighborhood of Rukun Tetangga 03 Rukun Warga 02 Pondok Jati Jurangmangu Barat Pondok Aren mostly belong to the lower middle class. Most of the residents in this RT 03 environment run their business businesses such as warungs, drinking water supply services, cellphone counters, workshops, printing houses, internet cafes, house rentals/rents, vehicle rentals, vehicle care services, midwives, and furniture. Although some business actors have used information technology tools to support their business, their use is limited to Facebook, Twitter, Instagram, and WhatsApp. Residents do not understand how to sell and market products using information technology tools. E-Commerce technology is a technology used to conduct business transactions that occur on electronic networks. E-Commerce technology can help market products, especially when implementing large-scale social restrictions (PSBB). Based on the above conditions, we conducted training to build a business using Electronic Commerce (E-Commerce) technology for residents to foster an entrepreneurial spirit based on information technology. the methodology in this community service activity uses the Participatory Rural Appraisal (PRA) approach which consists of the identification of problems, planning activities, implementing activities, monitoring activities, and evaluating community service activities. The output of this community service activity is that the residents of Rukun Tetangga 03 Rukun Warga 02 Pondok Jati Jurangmangu Barat Pondok Aren gain knowledge and experience on how to use E-Commerce technology to support their business activities. For this community service activity to run optimally, it is necessary to provide assistance during the adaptation process of E-Commerce technology and conduct training on digital marketing in the future.

Pemanfaatan E-Commerce dengan Metode FAST untuk Strategi Pemasaran pada Zerroart

Implementation of technology in commerce and business is absolutely necessary as a strategy to increase sales and expand marketing through online services in the form of web e-commerce. Zerroart is a distro that tries to take advantage of technology in sales services to compete and increase sales results. Sales conventional during the Covid 19 pandemic are felt to be unable to increase sales results and the number of buyers is limited. This study analyzes the needs of Zerroart in achieving its goals and develops a web-based system using the Framework for the Application of System Thinking (FAST) model. The method used in analyzing uses object-oriented methods with UML modeling. Based on the test results, the e-commerce website can be used easily by users and real-time transactions. The developed web displays features that match the needs of Zerroart where consumers can see all available products, place orders and make payments.

Business Opportunities in Industrial Revolution 4.0 through 9 (nine) E-commerce Marketing Strategies

Technological developments in industry 4.0 which lead to digital technology create new ideas for companies to take strategic steps in business processes. One of them is utilizing electronic commerce. This study uses a qualitative analysis approach which uses secondary data. The methodology used is conceptual review by gathering data and information that are interrelated. The information collected is market opportunity, consumer behavior and electronic commerce technology as an innovation in marketing. This research is expected to create potential market opportunities. The marketing strategy used is the strategy of utilizing technology, market opportunities, marketing strategies, designing consumer knowledge, creating consumer interfaces, increasing customer information creating marketing programs, and evaluating marketing programs using technology and information and program evaluation.

Pemberdayaan Kewirausahaan Berbasis Teknologi Informasi Bagi Masyarakat Penyandang Disabilitas Di Gunung Kidul

Information Technology has been implemented in some sectors in life. One of them is the usage of Information Technology for online commerce. Mitra Sejahtera Disabled Person Organization has some featured products which are sold locally in some places nearby and only in Gunung Kidul. The usage of Information Technology in marketing will help people to expand the basic consumer and market. On the other hand, Mitra Sejahtera Disabled Person Organization does not have enough access and ability to start and open online shop. Furthermore, the usage of the smartphone for member of Mitra Sejahtera Disabled Person Organization has not been optimal yet, like the utilization of social media as an official account. Training and empowerment activities to Mitra Sejahtera Disabled Person Organization will contribute in increasing and optimizing the utilization of social media and e-commerce. This training and empowerment activities also will give some knowledge to the participant about how to open online shop in one of the biggest online marketplace in Indonesia. The result of this activity is official account in media social. The participant also encouraged and trained to start online shop in one of the biggest online marketplace platform in Indonesia.

Credit Card Fraud Detection Using Fuzzy Rule Based Classifier

Fraud detection is an emerging topic of notable importance. Data mining strategies have been applied most considerably to the detection of insurance fraud, monetary fraud and financial fraud. This project will mainly focus on detecting fraudulent credit card transactions. Fraud detection in telecommunication systems, particularly the case of extraordinary imposed fraud, providing an anomaly detection technique supported by way of a signature schema, fraud deals with cases regarding criminal purposes that typically are different to identify, have additionally attracted a a tremendous deal of attention in latest years. The use of credit cards has dramatically increased because of a fast advancement inside the electronic commerce technology. Credit card will become the most popular mode of payment for each on line as properly as ordinary purchase, in instances of fraud related to it are also growing day through day. In this research sequence of operations in credit card transaction processing using a Fuzzy rule based classifier and accuracy is improved in the detection of frauds compared to other algorithms. A Naïve Bayes is initially trained with the everyday behaviour of a card holder. If an incoming credit card transaction is not accepted by the trained version with sufficiently excessive probability, it’s considered to be fraudulent. At the same time, it ensures that true transactions aren’t rejected. Supervised learning requires prior type to anomalies. In this research fuzzy rule primarily based category set of rules used for modelling real world credit card information statistics and detecting the anomaly usage of credit card information’s. Whenever anomaly credit card usage detected the system will capture the anomaly user face and freeze the anomaly user system. Django framework is used for web app creation.

Application of Data Encryption Technology in Computer Network Communication Security

With the development of science and technology, computer network communication technology plays an increasingly important role in life. At the same time, in this fast-developing society, there are also many risks in computer network communication. Therefore, this paper mainly discusses the application of data encryption technology in electronic commerce, computer software and local area network from the overview of data encryption technology and common algorithms in computer network communication security.

Understanding online shopping adoption: The unified theory of acceptance and the use of technology with perceived risk in millennial consumers context

Online shopping is growing so rapidly and has attracted millennials in various way. Unfortunately, the discussion regarding the adoption of online shopping in millennial consumers’ context with perceived risk application was still limited. Therefore, the purpose of this study was to investigate the effect of performance expectancy, expectation efforts, social influence, facilitation conditions, hedonic motivation, price value, habits, and perceived risks on behavioral intentions and use behavior. This study also discusses the effect of perceived risks on financial risk, performance risk, and privacy risk. This study can be classified as explanatory research with purposive sampling and partial least square as sampling techniques and data analysis. This study was designed to focus on individuals who can be classified as an online shopper with a range of age of 18-35 years old. The results show that the millennial generation is influenced by the social environment and habits in shaping their behavioral intention. Millennial consumers are also proving very concerned about their perceived risk of financial, performance, and privacy issues when doing online shopping. Interestingly, six of the factors studied (performance expectancy, effort expectancy, facilitating conditions, hedonic motivation, price value, and perceived risk) do not have any influence on the intention to use online commerce technology.

Revised and Extended Social Commerce Technology Adoption in e-business of Pakistan

Social commerce is a new perspective change in modern electronic business procedures bringing together individuals on social media sites and opens up another electronic social marketing channel to establish business. In developing countries like Pakistan, e-business can help organizations using social commerce and social marketing intelligently on particular social network sites to grasp their business clients while they are interacting with their online community on the social media sites. This study investigated consumers’ behavior towards adoption of social commerce and introduced a revised and extended social commerce technology model. The investigation proved the proposed model is valid by confirming loading factor, Kaiser-Mayer-Olkin (KMO), reliability analysis, and structural equation modeling approach for hypotheses tests. The study found Perceived Ease of Use (PEU), Perceived Usefulness (PU), Social Media Influence (SMI), and Risk (RI) have significant impact on social commerce adoption in e-business of Pakistan. More, Trust (TR) and Web experience (WXP) were insignificant that revealed the preventive behavior towards adoption of social commerce in e-business of Pakistan.

Exploring Co-Created Service Value and Interactions of Social Commerce in China: A Service-Dominant Logic Perspective

This study integrates the Service-Dominant Logic (S-D Logic) perspective and both streams of service marketing and information systems (IS) usage literature, and proposes a research model outlining key actors of social commerce and interactions of how customers participate in social commerce, co-create service value, and remain loyal to and spread word-of-mouth (WOM) marketing effects. The model is validated with a set of the cross-sectional field survey data of 415 Chinese social commerce customers. In theory building, the study introduces the S-D Logic perspective, and conceptualizes and operationalizes the construct, co-created service value, in the Chinese social commerce context. The findings of the study should contribute to the social commerce research in general and social commerce innovations, particularly in China, and provide managerial implications for general understanding of the interplay of social commerce technologies, firms, and customers.

E-Commerce and Internet Marketing in Yemen: Opportunities and Challenges

Nowadays, information and communication technologies (ICT) are advancing in a fast speed. It is widely acknowledged that businesses can benefit a lot from the process of applying the advanced technology in both B2B and B2C Marketing. For example, both the behaviors of buying and selling can be completed based on Internet and information system, and this is called e-Commerce. Under this situation, the internet marketing has emerged. It is represented by e-Marketplace which is known as a virtual place. The emergence of e-platforms is helpful for businesses to find more customers and finish the business transactions effectively and efficiently. Despite the limitations and obstacles in adopting and implementing e-commerce, SMEs can still enjoy the benefits of e-commerce. Yemen is still developing the basic elements of an e-commerce infrastructure such as networking, electronic payments and IT-related services, including information technology education and training. Yemen has recently gained higher mobile subscriptions and Internet access penetration rates. The increased use and popularity of mobile phones in Yemen has opened the door to large-scale introduction of e-commerce. Due to the high penetration rate and infrastructure construction, Yemen has good potential to apply ICT and e-commerce. However, Yemeni e-commerce must overcome the lack of experience and skills such as ICT and e-commerce, the concentration of ICTs in urban areas, and the shortage of information technology personnel and facilities. The document suggests that effective e-commerce adoption and implementation should be conducted under carefully designed national ICT and e-commerce development plans and guidelines. Keywords: Electronic commerce, information and communication technology, electronic business, mobile commerce, developing countries, technology transfer, emerging economies, digital economy, Middle East, Yemen. DOI : 10.7176/EJBM/11-21-04 Publication date :July 31 st 2019

Toward Mitigating Graduate Unemployment for Political Stability: The Role Electronic Commerce Technology. A PLS Approach

The essence of this study is to identify the determinants of business students' perception on adopting ecommerce for political stability and national security. To achieve this, a survey was adapted and used to solicit information from the 35 undergraduate business students from Federal College of Education (Technical) Gombe, Gombe state. PLS-SEM version 3.0 was used for the analysis of the measurement model and structural model of the research. The results reveal that students' individual readiness, perceive benefits and external drive are positively related to national security and political stability. These three dimensions were used to measure the ecommerce adoption construct.

Integrating scan mobile with electronic signage solution in supermarket and retail store

Nowadays, supermarkets or retail chains are increasingly interested in how to increase productivity at their stores. The problem here is that prices, promotions and product information updates need to be immediate. Building an electronic signage solution that uses interactive mobile Internet of Things (IoT) technology including technology for Electronic Commerce to Opticon Electronic signage solutions (ESL) devices allows stores, supermarkets to change product prices in real time and launch promotional campaigns at Any time or place as desired. The system has been widely deployed in Vietnam market. ESL helps eliminate traditional labeling, labor saving, and other costs associated with price changes and product information, especially through mobile devices, users can easily change electronic prices quickly and conveniently. The solution of this article has been posted on http://opticon.vn.

A bibliographic survey of business models, service relationships, and technology in electronic commerce

Abstract Researchers in information systems field have studied e-commerce in various perspectives so far, but there is a lack of research with one holistic view. Therefore, the purpose of this paper is to explore the research trends of e-commerce through reviews of publications in prominent IS journals. We suggest a conceptual framework which contains the concepts of business models, service relationships and technology. In addition, we divide maturity of e-commerce research into three phases based on milestones of e-commerce evolution. Therefore, we categorize over 1000 e-commerce articles into three perspectives in three phases. We can figure out various issues raised by practitioners and suggested solutions by researchers at each phase. Based on the bibliographic survey in e-commerce, we suggest promising topics for future research.

Logistics services as an inalienable complex of the electronic commerce

In recent years, e-commerce has been able to penetrate practically in all spheres of life of the population and in Ukraine. The domestic e-commerce market is only at the inception stage, but at the same time it has a significant potential for development. The Internet and related technologies continue to actively and effectively interfere with logistics. Modern logistics technologies are inextricably linked with intensive information exchange. Due to the timely receipt of information, high accuracy, speed and consistency of goods exchange in logistic chains are ensured. Over the past few years, the structure of the logistics space of the Internet has significantly changed, which was reflected in the transformation of the content of logistics-oriented sites. If advertising information dominated previously, now, often in interactive mode, organizational, reference and design services are presented. Business commerce, advertising, production and modern technologies of the Internet are all more vibrant in all strata of human life. Today, the penetration of Internet technologies into business and economics is growing rapidly. The Internet is now – a huge market with a multi-level structure with abyss of opportunities that has an incredible potential for solving problems and business. This penetration also affects logistics. Logistics technologies are unthinkable without intensive information exchange. It is owing to the timely receipt of information that provides high accuracy, speed and consistency of turnover in logistics chains. Therefore, logistics as a modern scientific and practical direction of commodity distribution is also rapidly mastering these technologies and in its own way is equipped on the network. The Internet as a technology of global open networks is the best means to attract a wide range of logistics service users. With the help of this technology can be provided: advertising company; providing a list of services and price lists; account of regular clients and companions; providing consumers with the necessary documents on a paid and free basis; interactive advisory service; counteragent search service; registries of logistics companies and the database of information and logistics resources in the network; electronic freight; monitoring of goods and vehicles; virtual agency and forwarding. Today, the process of accumulation of logistics resources in the Internet has reached a level that allows us to talk about the process of forming virtual logistics centers (commercial or conditional commercial). This, in turn, with further development, can form a single logistics information space on the Internet.