Quality Of Clothing Research Articles

Garment Quality and Sustainability: A User-Based Approach

This paper explores the role played by female perceptions of garment quality in relation to how long clothing is kept and how it is used. It considers perceptions of quality in relation to implications for sustainability in fashion. The research involves two phases of empirical data collection conducted in the UK. The first phase draws on a subset of findings from a 12-month laundry study that surveyed the use and laundering of 32 different garments across a group of 16 women. The second phase comprises a semi-structured interview study with 13 women and focuses on exploring factors that influence garment lifetimes. The central contributions of this paper are the distinctions it makes between the immediate concepts of clothing quality that are understood as “pre-use” to those more gradually developed experiences of quality learnt “during use.” In use, garments are tied into user practices and as such become woven into the actions and experiences of everyday life. The length of time garments are worn and kept is more closely connected to how quality is experienced subjectively by the user than understood within objective industry-based definitions of quality. In relation to sustainability, this suggests new directions for understanding quality with emphasis on user behavior.

Laser Cladding Quality Monitoring Using Coaxial Image Based on Machine Learning

The processing quality of laser cladding is a topic of interest to laser machine manufacturers. The management of various experimental data and process quality of the laser machine can effectively guide the customer to better adjust the processing parameters. This study finds that the processing quality of laser cladding is related to the signal of the coaxial image. Therefore, this study uses a machine learning method to establish a model of coaxial image and laser processing quality. The study does not merely implement a single machine learning method but also compares various machine learning algorithms. Convolutional neural networks and autoencoders are implemented as algorithms for the feature extraction phase. Linear regression, random forest, support vector machine, and SoftMax neural networks are implemented as algorithms for classification. The receiver operating characteristic curve and the accuracy rate are the result indicators of this paper. The experimental results show that there is indeed a correlation between the laser processing quality and the coaxial image, and the algorithm in this study can effectively supervise the processing quality of laser cladding.

Reaction ability of alternative mineral dispersed materials as a tool for developing efficient road composites

The avalanche-like growth of traffic intensity and freight traffic, the tightening of requirements for the quality of road clothes, the shortage of conditioned mineral raw materials in many regions of the Russian Federation prompt the construction materials science sector to search for new, promising methods for improving the quality of products. Road construction, one of the most material-intensive areas, is focused on maximizing the use of local, often non-conditioning materials, so composites made on their basis do not meet modern operational requirements. In this paper, a number of porous fine dispersed fillers have been investigated that could perform, on the one hand, the functions of a mineral powder, and on the other hand, serve as the carrier of a certain substance that regulates the properties of a road composite. The identification of the mechanism of interaction of mineral powders with bitumen was carried out by studying surface, physical-mechanical and chemical properties, as well as microstructural features and reactivity. It was found that the high porosity characteristic of fillers from perlite and zeolite is due to the highly developed pore architecture with the diameter of the entrance windows in a wide range. The study of the chemistry of the surface of a solid was carried out by evaluating the surface on which there are active centers due to the presence of hydroxyl groups and impurity centers. By the results of the experiment, it was found that an increase in the content of active sites on the surface of a mineral filler is directly proportional to its porosity. As a result of the conducted studies it was established that zeolites are the most promising raw material for organomineral composites. They have a developed specific surface, unique pore architecture, high structuring and adsorption capacity.

THE IMPACT OF PRICE AND QUALITY PRODUCT ON CONSUMERS’ PURCHASING DECISION IN KAOS ANAK FOR KIDS’ (KAFK) CLOTHING SHOP

In this research revealed there is a gap between price and product quality that impact of consumer purchasing decision in children's clothing. Besides caused by the high growth of clothing shop outlets, the price and quality of products can also affect the purchasing decision of consumers in buying or consuming products. That makes the sales of KaosAnakFor Kids’ (KAFK) clothing shop products decrease in 2017-2018. This research aims to know whether the price and quality of the product influences in purchasing decision of KAFK’s clothing shop consumers. The factors tested in this research are price and product quality as independent variables, while purchasing decision as the dependent variable. This research used descriptive method, with data collection techniques through observation and questionnaire distribution. The population in this research is consumers of children's fashion products with a research sample of 150 respondents. Data analysis used Path Analysis to answer the research hypotheses. The results of measurement data through a questionnaire for the independent variables studied were in the form of ordinal data. To equalize the data of the ordinal scale independent variable with the interval scale independent variable, it should transform first into an interval scale using the LISREL program. The results showed that the two independent variables, namely price and product quality, had an effect on determining the dependent variable, namely consumer purchasing decision in children's clothing shop KaosAnak for Kids.

The Quality of Brand Products: Expected Attributes vs. Perceived Reality

Abstract Research purpose. The quality means a core attribute of the product. Based on empirical assessment of the consumer, it is ascertained if the products are of high quality. However, there may be considerable counterarguments against this assessment, because quality is a subjective characteristic. For this reason, a paradoxical situation arises – the same product that we consider to be a quality product someone else may regard as insufficient quality. What is considered standard quality level in some cases may be the assumed to have achieved world-class quality. This way the definition of quality product is very difficult. Brand is one of possible ways to differentiate products from one to another and at the same time it is one of possible ways to simplify consumer choices of choosing the best product. The brand can be the label for many consumers synonymous with quality. In this paper, the existence of difference between expected and delivered quality of brand products is analysed. Design / Methodology / Approach. The survey of detection of the sources of the value of the brand was realized in 2018 in Slovak conditions. This primary source provided the base assessment of quality of branded sport clothes, cars, banks, cola drinks and brand products in general. Using factor analysis, supported by Cronbach’s alpha, verified by Kaiser-Meyer-Olkin measure and Bartlett's test of sphericity, comprehensive factors that enable comparison of expected attributes and perceived reality were constructed. The extraction method of factor analysis was principal component analysis, the rotation method was Varimax with Kaiser normalization. Then the factors were analysed by chi-square test and correspondence analysis. Findings. The objective of this article was to detect the existence of differences between the expected and perceived quality of brand products in Slovak conditions. Comprehensive factors were constructed that contain information about quality of branded clothes, cars, banks, cola drinks and brand products in general. The dependence of expectations and reality was indicted and paper resolved the relations between individual categories of factors. Originality / Value / Practical implications. The original survey of attitudes of Slovak consumer was made. The information about of notable sample was analysed, and this empirical study pointed out the real quality of brand products.

Customer satisfaction and complaint behaviour: The case of small custom-made clothing businesses

Small and medium enterprises are increasingly considered as playing an important role in the economy of many countries, including South Africa. Unfortunately, home-based businesses in particular, such as most of the custom-made clothing businesses, are exhibiting high failure rates. The purpose of this study was to explore female customers’ satisfaction/ dissatisfaction with the quality of custom-made clothes, the accompanying emotions resulting from the dissatisfaction and their coping strategies in the form of complaint behaviour. A survey-based research design was followed. The sample consisted of 209 females older than 18 years, residing in Tshwane, South Africa, who had had custom-made clothes made by small urban-based custom-made clothing businesses during the previous 12 months. Customers in this study had high expectations for most performance features of the custom-made garments, especially the sensory and emotional performance features, with which they were ultimately not as satisfied as they had expected to be. Most of them blamed the business for the dissatisfaction. They did, however, not contact the business to complain but rather told others about the experience and decided no longer to support the business. They also experienced high levels of negative emotions such as disappointment, frustration and sadness. The results have implications for small custom made clothing businesses.

WATER VAPOUR PERMEABILITY AS A FACTOR OF THE THERMOPHYSIOLOGICAL COMFORT OF KNITTED FABRICS

Comfort is not a feature of textile material, but a pleasant feeling in humans affected by many factors, including the characteristics of textile material. Comfort is an important factor for consumers that influences the decision when buying clothes and determines customer satisfaction with products. Thermophysiological comfort refers to the feelings of hot, cold, dry, wet and is influenced by environmental factors such as heat, moisture and movement on the air. In recent years, interest in knitted products has been growing owing to the simple technology for their production, low costs and a high level of comfort of knitted garments. Knitting technology faces rapid changes in terms of the requirements of fashion and customer performance. Knitted fabrics should not only have stretch and provide freedom of movement, but they should also be soft and easily transmit vapor from the body. The demands of consumers regarding the quality of clothing are changing in accordance with the development of textile technology and the rise in the standard of living. Assuring the thermal stability of the human body is one of the most important functions of clothing. Knitted fabrics are hygroscopic and have good thermal conductivity. They have the ability to submit multiple uses without significant changes in external appearance. Clothing that manages the moisture, thus enabling the body to feel dry and comfortable, is one of the main criteria for quality clothing. The ease with which the knitted fabric transports moisture from the body depends on the characteristics of the fiber, that is, the raw material composition, but even more so from the geometric characteristics of the knitted fabric. The paper examined the permeability of water vapor in cotton knitted fabric for underwear made from cotton yarn of the same fineness, embedded in three different interlacing, single jersey, double jersey 1: 1 (rib) and interlock jersey. According to the results, the two-sided interlacing double jersey 1: 1 (rib) and interlock jersey have shown better water vapor transport, which means that t-shirts made from these knitted fabrics will absorb the sweat faster from the body, giving them a feeling of greater comfort. The choice of appropriate clothing for a particular purpose should be made on the basis of user requirements, the thermal characteristics of the material and the interaction between the material and the user in different environments.

‘The wardrobe diet’: teaching sustainable consumption through experience with undergraduates in the USA

ABSTRACTFast fashion retailers provide consumers with low quality, inexpensive, and trendy clothing. Fast fashion items are attractive to young consumers who have limited budgets yet want to be in trend. The combination of increased fashion purchasing with the short lifespan of items can have harmful environmental impacts tied to both production and disposal. Researchers noted a behavioural gap between attitudes toward sustainability and behaviours. Consumers who indicated that socially responsible consumption was important to them, their attitudes did not carry over to influence their actual purchasing behaviours. Our goal was to implement a learning experience that enabled students to recognise their clothing consumption practices and identify how sustainability could be positively impacted by altering their individual consumption behaviours. An experience-based learning activity titled ‘the wardrobe diet’ was assigned to undergraduates. The wardrobe diet required students to identify and wear a total of six clothing items for 30 days. Evidence that the wardrobe-diet was a successful learning experience came from students reports that indicated they had already begun to alter their consumption.

Addressing Rage: The Fast Fashion Revolt

Addressing Rage: The Fast Fashion Revolt

Quantity and quality of clothing and household textiles in the Danish household waste

Despite the fact that studies have indicated that a large proportion of textiles is disposed in the waste, only few studies have looked at the content of textiles in waste, and even less have considered the quality of these textiles. However, it is crucial to know both quantity and quality, in order to assess the potential for improved reuse and recycling. Following a new method for assessing the quantity and quality of textile waste, this study assessed residual household waste from 17 areas and small combustible waste from six recycling stations throughout Denmark. The average contents of Clothing and Household textiles in residual household waste were 1.4 ± 0.5% and 0.6 ± 0.3%, respectively, whereas the content was 4.5 ± 2.1% for Clothing and 2.6 ± 1.2% for Household textiles in the small combustibles. On an annual basis each resident discards to 2.4 ± 0.9 kg of Clothing and 1.1 ± 0.5 kg/resident/year of Household textiles with the residual household waste. The quality assessments showed, that an average of 65 ± 8.0% and 65 ± 19.3% of the Clothing and Household textiles were reusable in the residual household waste, while in small combustibles it were an average of 69 ± 5.8% and 66 ± 9.6% of the Clothing and Household textiles. In addition, an average of 12 ± 5.3% and 15 ± 10.5% of the Clothing and Household textiles in residual waste, and an average of 14 ± 3.9% and 16 ± 8.7% of the Clothing and Household textiles in small combustibles, could be recycled. This emphasizes that there is good potential for improving textile waste management, as most of the identified Clothing and Household textiles were misplaced and little were actually waste.

Patriarch Nikon’s Departure in the Interpretation of Paisius Ligarid Metropolitan of Gaza

Patriarch Nikon’s departure is the actions that determined his fate. This step of the Primate, which repeatedly attracted the attention of researchers, still remains one of the little-studied episodes of his life. Without understanding the spiritual content of this act, many actions of Patriarch Nikon, made later, seem meaningless. The perception of the Patriarch Nikon’s behavior as spontaneous and causeless was due in the historiography to the Paisius Ligarid’s opinion, described in his book about the trial of Patriarch Nikon (1667). The article is devoted to the study Ligarid’s interpretation of two events in 1658 — a special dinner in honor of Georgian prince Teimuraz and Nikon’s departure from the Assumption Cathedral on July 10. The author of the article notes that in both episodes, the polemist pays special attention to the appearance of Patriarch Nikon and his man. Ligarid finds a “chaotic” change of vestments and a dirty suit of a solicitor. Remarks about the quality of clothes and the manipulation of robes help Ligarid to describe the spiritual image of the patriarch and his closest circle. The author of the article notes that the characterization of Nikon’s inner essence through the details of the exterior and the elements of the image is a method of polemical narration in a book about the trial of the Patriarch. The article identifies sources, symbolic-allegorical images, metaphors and comparisons, typological parallels and similarities. The author of the article believes, Ligarid was not interested in the spiritual content of the events described. Describing only the external outline of what is happening, his main task was a polemicist in creating the impartial image of Patriarch Nikon — an unrestrained person, spontaneously and thoughtlessly making decisions, proud and proud, vengeful and uncompromising, and interpreting the actions of the Primate as uncanonical and contradictory.

The problems of the men's garment industry in Saudi Arabia"

: Clothing industry is one of the oldest industries which known to man and that accompanied the evolution in successive historical periods towards urbanization, so the garment industry is one of industries that need to be constantly evolving to keep pace with global developments. In recent years, the Kingdom of Saudi Arabia focused on garment industry in particular. To keep these industries in front of the challenges and global competition requires that the quality is the basic requirement for any organization. Among the industries that require a degree of quality in Saudi Arabia, men's garment industry because they are considered one of national costumes in the Kingdom and occupies the first rank among the youth and adult clothing, With the modern development of machinery and thread, the designs become fit every aspect of daily life. However, there are sets of obstacles, which hinder the industry so you must identify these obstacles and on their light, the researcher proposed Standards to raise the quality level of dress for men in the kingdom. Problem: the research problem identified in the following questions: What the reality of men's garment industry in the Kingdom of Saudi Arabia? To what extent the industry of men's clothes is facing the problems that limit access to the required degree of quality? To what extent can we find proposed solutions to the problems of men's garment industry in the Kingdom of Saudi Arabia? How can we put the proposed standards for the quality of men's clothing in line with the requirements of the industry within the Kingdom of Saudi Arabia? Methodology: The researcher followed a descriptive analytical method to achieve the objectives of the research and answer its questions. Results: Summary of results and recommendations, which the most important results were: 1-There is an agreement on the attention to quality standards of (cooperation between departments by 83.3%, interest in the consumer and make him the first factor by 79.2%, and the training of the two works periodically by 66.7%, and in addition to the quality of the matching rate of 52.8%, the quality of development 45.8% ) 2- The most important proposed standards for production of men's dress in Saudi Arabia, represented by the (attention by training , human development, quality of design and matching, and attention to the customer and make him the first factor, suitable price, form and art aesthetic and especially standards through the stages of production). 3-There is not continuous monitoring for process quality through the stages of production to the garment industry. .4-Lack of access to scientific research for the development of production processes 5-Rely on manual method that affects the quantity and quality of production. 6-Managers of the factories do not have certificate in disciplines related to the specialization of clothing and fabric, they rely on their experience and it affects the decisions outgoing from administration

Development of Female Torso Classification and Method of Patterns Shaping

Abstract Our study presents a new pattern-making approach that is composed of three major steps: to establish the new torso classification; to improve the pattern shaping method; to solve the problem of misfit of female dresses. New additional measurements were obtained from full bust, waist and hip circumferences and divided between front and back parts separately from 3D body scanning data. By creating 8 new torso subtypes Y1, Y2, A1, A2, B1, B2, C1, and C2, which reflect the body characteristics and torso morphology through distribution of bust girth between the front and the back, we have developed the Chinese female torso classification. On the basis of the new classification and the Japanese method of pattern block drafting, we improved the method of calculation of waist darts and the shaping of two kinds of female dresses: first kind doesn’t have the horizontal waist seam (one-piece dress) and second kind has the waist horizontal seam (two-pieces dress containing from the top and the skirt). The new torso subtypes and new pattern block shaping approach are taken into attention as the body characteristics will significantly improve the quality of clothes. New method of pattern pieces shaping in according with the characteristic features of a 3D virtual avatar allows to integrate this virtual pattern-generating approach into the pattern-making systems.

Caracterización De Los Consumidores De Ropa De Moda

This study is a Marketing work about the life style of the consumers related to their fashion clothing purchases. For that an instrument is applied using a scale proposed by Chegedzai, Manillall and Lawrence Mandhalazi (2014) who identified seven constructs for the typology: Fashion Aware, Hedonist, Brand Aware, Innovative, Quality Aware, Undecisive and Brand Loyalty. Its a transversal, quantitative, exploratory and descriptive investigation. The sample shows 1000 individuals from 21 to 80 years old, in Saltillo, Coahuila, Mexico, validating a 4o items instrument acquiring an Alfa de Cronbach of 0.952. The questions were categorical and the answers were indicted on a Likert Scale from 1 to 5. The results on relation to the analyzed dimensions, point that the interviewed attempt to buy quality clothes and aknowledge that it is an effort to achieve it because their incomes are a limiting to their purchase of High End clothing brands. The genre affects on the purchase decision, concluding that there are meaningful differences between men and women: the women enjoy more buying clothes, they have more fun while they’re doing it and dedicate more time to the activity mentioned. It is a Project from the Red Nacional de Investigación “Gestion de la Mercadotecnia” del Consorcio de Universidades Mexicanas. (National Net of Investigation “Marketing management” of the Mexican Universities Consortium).

Evaluation of the air permeability of elastic knitted fabrics and their assemblies

PurposeThe purpose of this paper is to evaluate the air permeability of knitted fabrics containing elastane fibre and their seams applying both the new approach based on fabric thickness measurement at different pressures and standard method.Design/methodology/approachInvestigations were performed with commercially available eight polyester knitted fabrics containing different elastane yarn proportion. Bonded seams were laminated applying the urethane thermoplastic adhesive film of 0.175 mm thickness. Bonds were laminated by heat at 5.6 kPa pressure applying pressing device GTK DEA 25 R at 140°C temperature for 40 s duration. Sewn seams were assembled with 607 covering chain stitch applying 5.0 stitches per cm density and 512 overedge chain stitch applying 5.0 stitches per cm density. Specimens without and with the seams were conditioned in standard atmosphere conditions according to the standard LST EN ISO 139 before air permeability testing according to the standard LST EN ISO 9237. Standard thickness of the investigated knitted fabric was determined according to the standard EN ISO 5084. It is known from literature that the porosity is dominant factor influencing the air permeability of knitted fabrics. Therefore, the assumption was made that due to fabric porosity knitted fabric thickness being measured at different pressures also may differ. Thus, the permeability property may also be related to the difference between fabric’s thicknesses being measured under different pressures which may be applied with different material thickness gauges.FindingsThere was shown that fabric assemblies make the significant influence on the textile permeability to air. The results obtained indicate that the air permeability of the investigated knitted fabrics depends not only on their structure parameters but also on the fabric seam type. Air permeability of the specimens with the seams was lower than one of specimens without the seams. The highest decrease in permeability which ranged from 19.9 per cent up to 60.0 per cent was determined for the bonds. Fabric specimens with 607 covering chain stitch seam were in the second place with regard to the previously considered parameter. And, their permeability was decreased from 0.6 per cent up to 52.6 per cent. Changes in the air permeability of the specimens with 512 overedge chain stitch seam were lowest in the range of investigated assemblies. Based on the determined results, it was concluded that the thickness difference of the specimens with and without seams measured at different pressures is related to fabric porosity which makes the significant influence on the air permeability.Practical implicationsThe samples of investigated fabrics were taken from the two companies which manufactures leisure clothing and sportswear such as skiing or swimming costumes, etc. Thus, the obtained investigation results are significant not only for clothing science but also leads the improvement of clothing quality in fashion industry.Originality/valueAssuring the comfort of the human body is one of the most important functions of clothing, especially of sportswear and leisure wear. Knitted fabrics should not only be elastic, but also have high air permeability for easily transmit of the perspiration from the skin to the atmosphere, thus making the wearer to feel comfortable. In this research, the air permeability of commercially available polyester knitted fabrics containing different amount of elastane was investigated and the influence of fabric assemblies on the air permeability property was evaluated. A new approach based on the fabric thickness measurement at different pressures and the standard methods for the evaluation of air permeability were used.

PENGERING ENERGI SURYA UNTUK PENGERINGAN BAHAN PAKAIAN

This research based community service activity was conducted to solve the problem of clothes sun drying faced by students hosting in Orchid Dormitory, University of Bengkulu by introducing the further modified YSD-UNIB12 solar dryer. Strcture of dryer was 5 m x 6 m in size equipped with 2 m x 6 m drying cchamber having capacity of about 400 pieces of clothes. The dryer completed drying process of cloths made of nylon “sifon” and blouse in 3 hours, and woolen cloth in 4 hours, and synthetical socks in 5 hours. The modified YSD- UNIB12 resulted better quality of dry cloth, saved time and space and minimised risk of clothes contamination. The dryer was successfully adopted by the dormitory management and inhabitants as very good solution of their their problem. K eywords : Solar energy dryer, clothes, dormitory

Performance eminence in the Design and Implementation of Infants Clothes

One of the essential rights of the child is to obtain a high quality clothes that meets his needs and requirements according to his growth stage characteristics. Clothes play an important and effective role in the child's life as it gain confidence and improve his abilities. Scientists emphasize the importance of infancy stage (from birth: two years) in individual life; the experiences that pass through this stage affect his personality growth in the future, as well as it has a rapid and sequential growth in all aspects with an exceeding rate than the following growth stages; Therefore, an appropriate opportunity for growth in that period has the greatest importance, which should provide comfort and safety and provide the opportunity for growth at that crucial time.Low quality in designing and implementing some ready-made infants' garments has been observed. A survey had been made to investigate this problem, by interviewing a random sample of (38) mothers of infants, and asking them about the deficiencies they find in ready-made infants clothes, both in terms of design and implementation. It has been shown that they find difficulties related to infant growth requirements and caregivers usage requirements, whom infants depends completely at this stage. Their difficulties were related to wearing infants and taking off, short usage period that is not commensurate with the rapid physical growth of infant, the extent of availability and ease of infant movement while wearing, and the lack of safety factor in using some accessories that are easy for infant to tamper with and may make him at risk, the spread of outerwear made of synthetic fibers, exaggeration in decoration of infants' clothes by embroidering or printing, thus reducing clothing elegance.

The Clothiers’ Century, 1450–1550

Abstract:In the hundred years from 1450 to 1550, the great success enjoyed by the English woollen industry in continental markets was a result of clothiers organising the rural cloth industry in the West Country, Suffolk/Essex, the Kentish Weald and Newbury and its surrounds, to produce cloth that London merchants required. To do this they allocated extensive capital to cloth production: buying wools, sorting and dyeing them, organising their carding and spinning, putting the yarn out for weaving, and then in some cases owning the mills that fulled the cloth and finally shearing it in-house. The leading clothiers carried wool and cloth inventories, developed strong buying networks and offered merchants credit. Clothiers' control over production declined after 1550 as the government exercised greater control over cloth quality and clothiers' freedoms, and as price competition intensified from coarser cloths and new draperies.

Analysis of the Influence of the Use of Cutting Fluid in Hybrid Processes of Machining and Laser Metal Deposition (LMD)

Hybrid manufacturing processes that combine additive and machining operations are gaining relevance in modern industry thanks to the capability of building complex parts with minimal material and, many times, with process time reduction. Besides, as the additive and subtractive operations are carried out in the same machine, without moving the part, dead times are reduced and higher accuracies are achieved. However, it is not clear whether the direct material deposition after the machining operation is possible or intermediate cleaning stages are required because of the possible presence of residual cutting fluids. Therefore, different Laser Metal Deposition (LMD) tests are performed on a part impregnated with cutting fluid, both directly and after the removal of the coolant by techniques such as laser vaporizing and air blasting. The present work studies the influence of the cutting fluid in the LMD process and the quality of the resulting part. Resulting porosity is evaluated and it is concluded that if the part surface is not properly clean after the machining operation, deficient clad quality can be obtained in the subsequent laser additive operation.

Consumers in a social network: the perception of clothing quality per gender

Purpose – The general objective of this paper is to evaluate the determinant attributes of the perception of clothing quality by the users of a social network and to verify if there are any differences of evaluation of these determinants between genders. Design/methodology/approach – To achieve the objective, a survey was conducted with a sample of 295 consumers. All participants, regardless of gender, were asked to access the SurveyMonkey site link and to answer the questions regarding the quality of clothing for both men and women. Data analysis was performed using descriptive statistics and variance analysis (ANOVA). Findings – The main results show that: 1. The consumers of garments regard as highly important to take into consideration quality attributes when deciding to buy clothes, especially for women in relation to menswear; 2. Women has a higher perception than men as for the evaluation of the quality attributes of both women’s wear and menswear; and, 3. Clothing consumers, in particular consumers of women’s products, only consider to purchase such products if they have, in particular, style, fabric quality and fair price. Originality/value – This research filled in some theoretical and methodological gaps with regard to giving emphasis to gender differences in clothing quality assessment. This is in line with the conclusions of quality research conducted long ago, such as Olson & Jacoby’s (1972), which findings are specific to the type of product and/or consumer investigated. Therefore, generalizations beyond the product or the consumers examined are of dubious validity.