Depok City Research Articles

Optimizing Digital Marketing at IWAPI (Indonesian Women Entrepreneurs Association) DPC Depok

Digital marketing is a field of marketing that uses digital technology and online platforms to promote products, services or brands to consumers. In this digital era, people have significantly transformed the way they interact with media, information and content as a whole. The implementation of this community service activity focuses on optimizing digital marketing strategies for the DPC Depok Indonesian Women Entrepreneurs Association (IWAPI), an association of Indonesian women entrepreneurs representing the city of Depok. With the increasing importance of digital platforms in reaching a wider market, this PKM activity aims to introduce and popularize the use and use of digital marketing to increase sales of a product.

Do Digital Technologies Support Entrepreneurship Growth? Evidence from Indonesian Muslim Women in Depok City

The main objective of this paper is to assess the impact of digital technologies on the entrepreneurial output of Muslim women in Indonesia. Using a questionnaire, we collected data from Muslim women entrepreneurs involved in digital entrepreneurship in Depok city. We applied multiple linear regression to analyze the data. We found that the use of e-commerce platforms and internet services affects positively the entrepreneurship growth of Muslim women in Indonesia. However, online payments have been found non-significant because of awareness of risk and security towards online payment system. One of the limitations of this research is the size of the sample. Obtaining data from Muslim women entrepreneurs was very difficult. Again, the case under study is limited to one country. Therefore, it is recommended for future research to use a large sample size and include more countries. Indonesian government should implement tax reduction policies in order to improve the growing sector of Muslim women entrepreneurs, which can help them to become empowered in society.

Strategi Pengembangan Usaha PT Godongijo Asri, di Depok Jawa Barat

Micro, small, and medium enterprises (MSMEs) are often referred to as one of the pillars of a region's economic strength. This is because MSMEs have the flexibility and ability to adapt to rapidly changing market conditions compared to large-scale companies. Depok City is one of the most strategic areas in West Java Province. Its location and position as a buffer for the capital city and its strong influence on economic growth in the surrounding area are an opportunity as well as a challenge so that Depok is be able to align its economic opportunities with the potential and direction of governance that have been structured. Godongijo, as one of the ecotourism MSMEs in Sawangan, has experienced a decrease in income in the last few months. Some of the causes are influenced by the nature of the tourism industry with different market needs due to developing trends, economic fluctuations, competition between tourist resort entrepreneurs, and the COVID-19 pandemic. Therefore, Godongijo needs to develop a competitive advantage that can provide high profits and the stability that determines the sustainability of its business. Primary data collection was obtained through direct observation and interviews with Godongijo Management. In addition, questionnaires were distributed to MSME players in the Godongijo area. Secondary or library data collection is obtained from national and international journals as well as research documents related to the development of local entrepreneurship. The strategy formulation method is based on internal and external factor analysis IE matrix, Strength, Weakness, Oppourtunities & Threats matrix (SWOT), and Quantitative Strategic Planning Matrix (QSPM). For the future, there are several development strategies from the results of the analysis that can be used according to the needs and business conditions of UMKM in Godongijo, such as making a characteristic gate or Godongijo icon so that it is quickly recognized by tourists in the city or outside the city, making the parking area wider, and establishing a Mini Zoo for children's educational tours.

Comparative Study of The Physiological Condition of Six Tree Species to Air Pollution in Depok City, West Java

Background: Air pollution is a threat to the environment. Sources of air pollutants in urban environments can be in the form of dust, heavy metals, and hydrocarbons. Plants can help clean air pollutants from the atmosphere by absorption through the stomata, accumulating them, or by adsorption on the leaf surface. The Air Pollution Tolerance Index (APTI) is used as an evaluation benchmark for the Physiological conditions of plants exposed to air pollution. This research aims to study the physiological conditions of six tree species in air conditions in the Depok City area and to assess the plants' tolerance level based on the APTI calculation. Methods: The physiological parameters measured to calculate APTI were ascorbic acid, total chlorophyll, leaf extract pH, and Relative Water Content (RWC). The six tree species used as objects in this study were Artocarpus altilis, Artocarpus heterophyllus, Bauhinia purpurea, Ficus septica, Filicium decipiens, and Nephelium lappaceum. Results: Differences in the physiological conditions of six tree species in the Depok City area based on the average ascorbic acid values, total chlorophyll, leaf extract pH, and RWC. In addition, there are also differences in APTI parameters between the two research locations. Conclusions: Filicium decipiens is the plant species with the highest APTI, while Artocarpus heterophyllus has the lowest. Based on the APTI scores, Bauhinia purpurea, Ficus septica, Filicium decipiens, Nephelium lappaceum belong to moderately tolerant category, Artocarpus altilis belongs to an intermediate category, Artocarpus heterophyllus belongs to sensitive category.

Going concern SMEs in Covid-19 pandemic era

This article objectives to explore a new insight related to a way of SMEs in Indonesia to survive during pandemic Covid-19, location at Depok city, in West Java Province. As we knowed, there are so many business entity impacted in this situation of Covid-19 pandemic, where the business entity should agreed to tight health protocol related to maintain the health of community. The consequencies of pandemic condition to community should have a new daily activity behavior in the new normal era and could handle the business from home and stay at home, reduced mobility and wear mask during out door activity. Fortunately, era 4.0 and society 5.0 famous with digitalization transformation in the various aspects in the society behavior. The digitalization transformations provide an opportunity to business entity going concern by doing virtual business and promoting their products through online tools to borderless country. This article try to answer the questions through qualitative method and descriptive analysis approach to explore and confirmed those answering. Indepth interview to some key informants such as SMEs actor, customer or SMEs products and also the regulator body. The study revealed the collaboration among SMEs actor to produce and market their product through digitalization be a the best way and a key of success to survive in the era covid-19 pandemic. Collaboration tends to achieved economic efficiency in running business.

The Role of City Spatial Plan (RTRW) on Regional Development in Depok City (West Java Province)

Depok City has a role as one of the buffer cities in the Jakarta Metropolitan Area (JMA). Therefore, it has been projected as a residential area and inter-city connection. The latter encourages development resulting in land conversion. If land conversion occurs uncontrollably, it will pose an environmental threat and affect the economic and social conditions, such as decreasing food security capacity and augmenting exclusion and marginalization of the urban poor. Depok City Government has stipulated local regulation on the City Spatial Plan (RTRW), which controls land resource allocation and reference for spatial planning and regional development to integrate and guide all activities related to development. Therefore, this study aims to analyze the development level in Depok City and the impact of RTRW on the development level in Depok City. This study uses a composite index to determine the regional development level and a chi-square test to see the correlation between RTRW regulation and regional development level. Depok City is developing to the north, south, and southeast. RTRW has encouraged regional development in Depok City, although there exist disparities in development levels throughout the region.

Penerapan Dynamic Governance terhadap Tata Kelola Permukiman Akibat Dampak Urbanisasi di Kota Depok Tahun 2022

Urbanization is a dynamic phenomenon, where the population lock-in that occurs is triggered by the large number of economic centers in urban areas, especially in the JABODETABEK area. However, in reality Depok City, which is one of these satellite cities, has not been able to overcome the impact of increasing urbanization on plantation management. Dealing with plantation governance in responding to urbanization challenges in Depok City is the focus of the Depok City Regional Development Planning Agency (BAPPEDA), the Depok City Housing and Settlement Service (Disrumkim), the Depok City Public Works and Spatial Planning Office (DPUPR), and other institutions. . This study discusses the dynamics of the Depok City Government in implementing governance management to deal with the impacts of urbanization such as the rise of uninhabitable, obsolete, slum, liars, and so on. In addition, the concept of Dynamic Governance System put forward by Boon Siong Neo and Geraldine Chen in 2007 was used to analyze this research. The results of this study found that the handling carried out by the Depok City Government regarding these problems resulted in positive changes. So that adaptive policies can be created, such as setting simple subsidized house prices that are adjusted to the income of urbanites by making binding regulations, as well as other adaptive policy suggestions put forward in this study on elements of change.

Community-Based Empowerment in The Perspective of Maqāṣid Al-Sharīʿa

The purpose of this research is to explore the role of community-based empowerment in the Depok UKMP community. Community-based empowerment as one of the bottom-up economic development is needed to enhance the economic performance of the city of Depok. The economy of Depok has not shown consistent indicators of improvement over the last decade. Accordingly, bottom-up economic development is needed in which the community can participate in it. This research is case study research with a descriptive qualitative approach. The data used are primary data and secondary data. The role of empowerment is analyzed using indicators from al-kulliyyát al-khamsah maqásid alsharí'a to review worldly and ukhrowi aspects. The results of the study indicate that the UKMP community hasplayed a role in empowering its members. Empowerment is perceived in imensions of spiritual, material, educational, and human rights protection. MSMEs can empower themselves through the role of the community to increase their capacities, develop knowledge, create independence, and support economic improvement.

Implementasi Manajemen Kesiswaan Dalam Meningkatkan Kedisiplinan Siswa Kelas VIII MTs Al Falah Kecamatan Tapos Kota Depok

student discipline is a rule that always exists in the educational environment, disciplinary attitude is a mandatory attitude and must be possessed by every individual, especially schools. School is one of the educational environments after family education that must pay attention to student discipline in participating in the learning process, because it needs cooperation between parents, principals and teachers in improving student discipline. By increasing the attitude of discipline, management is also needed, the management needed is student management which regulates student activities at school and also plays a role in increasing student discipline. The implementation of management in schools certainly plays a very important role in an activity that is carried out effectively and efficiently to improve school performance in achieving educational goals. in this research conducted at MTs Al Falah, Tapos District, Depok City, which is an institution that supports students to live a disciplined life. The method used in this research is descriptive qualitative research. Data collection techniques are interviews, observation, and documentation. In this study, the subject were school princhipals, class VIII teachers, vice principals and guidance and counseling teachers.The results of the study show that the implementation of student management in improving student discipline has been carried out well. However, the attitude of discipline must be further enhanced by imposing penalties or sanctions for those who violate it, and student management must be able to manage students more effectively
 Keywords: discipline, student management

The Diffusion Process of The Vaccination Program Covid-19 in Order To Influence Changes in Public Attitudes Towards The Covid-19 Vaccination Program

The existence of the Covid-19 pandemic has had an impact on various sectors of life such as the social, economic, cultural, health and political sectors. For this reason, the government has resolved the Covid-19 pandemic problem by issuing innovations in the form of a mass Covid-19 vaccination program. But unfortunately there is community resistance to the implementation of the program. The aim of this research is to provide an analysis of people's rejection of the Covid-19 vaccine. Research uses the theory of innovation diffusion. The research uses a qualitative descriptive approach, with a constructivism perspective paradigm, the respondents are the people of Depok city. Based on the results of the analysis it was found that there are 4 main elements that influence each other so that they can help increase the speed of innovation spread and adoption. The results of the study can be concluded that innovation in the form of Covid-19 vaccination can be effective by using the right communication channels and involving public figures, so that the messages conveyed are in accordance with the values that exist in society. The spread of innovation and adoption can go well because of the right public communication strategy. Based on the findings of this study, the authors recommend that the government be able to produce effective communication policies to reduce public resistance to the implementation of the Covid-19 vaccination.

Analisis Asuhan Keperawatan Melalui Intervensi Kompres Bawang Merah Pada A.n J dan An. N Dengan Febris

ABSTRACT
 A NURSING CARE ANALYSIS THROUGH A RED ONION COMPRESS INTERVENTION IN PATIENTS AN. J AND AN. N WITH FEBRIS (FEVER) MEDICAL DIAGNOSIS AT RT 02 KEMIRI MUKA VILLAGE, DEPOK CITY
 
 Background: Fever or febris is a condition where body temperature rises above normal. Fever is not a disease itself, but it is a symptom of an underlying condition that needs to be treated properly to minimize the negative impacts. One of non-pharmacological interventions to treat fever, such as applying red onion compress, can be used for children.
 Objective: To analyze nursing care through a red onion compress intervention in patients AN. J and AN. N diagnosed with febris in the Kemiri Muka Village area, Depok City.
 Implementation: The nursing care for both patients was carried out from July 20th-22nd 2023, and from July 24th-26th 2023. The implementation focused on nursing diagnosis of hyperthermia, with the goal of reducing fever in both patients through the application of red onion compress.
 Results: The nursing evaluation of the main problem, hyperthermia, showed that after appliying the red onion compress to both patients for 3 days, the data showed a decrease in body temperature on the 3rd day after the nursing intervention.
 Conclusion and Recommendation: Red onion compress therapy proved to be effective in reducing body temperature in children with a nursing problem of hyperthermia. It is hoped that patients and/or families can apply this nursing intervention by applying red onion compress on the other family members who experience fever in order to reduce their body temperature. However, it is also important to pay attention to skin reactions after applying the red onion compress.
 Keywords: Febris, Hyperthermia, Red Onion Compress Intervention.

Optimasi Desain Packaging dan Digital Marketing UMKM Dapoer Umi Navisah

Purpose: This activity aims to provide MSMEs to create packaging and to grow sales through the development of digital marketing. Methodology: This activity assists with applying MSMEs through the marketplace, help to promote products, manage sales, and develop, and give instruction on how to create a design for packaging product. Results: This dedication output improves knowledge of packaging products, registering MSME addresses to google maps and creating food services delivery accounts, understanding how to expand the market and sales reach. Conclusions: The activities carried out by the PKM Team so that Dapoer Umi Navisah MSMEs become more competitive MSMEs include the Development of packaging designs and the Development of digital marketing. Limitations: Researchers realize that in a study there must be many obstacles and obstacles. One of the factors that became obstacles and obstacles in this study was the time and place of research. Contribution: These MSMEs have helped absorb labor in the city of Depok, especially the Sukmajaya sub-district. One strategy that can be used to survive this challenge is to maximize online sales.

Effect of Career Development and Job Stress on Turnover Intention Through Job Satisfaction at Character Education Foundation in Depok City

One of the organizations in Depok, which has a competitive advantage in the field of character education, requires quality human resources to realize its goals of creating a generation with character, creativity, and high thinking. The occurrence of employee turnover will be a problem for achieving the goals of the organization. This study aims to analyze the effect of career development and job stress on employee turnover intention using job satisfaction as a mediator. This research uses a quantitative approach and the SmartPLS 3.2.9 application. The population of this study was 174 organization employees with working periods of more than 1 year, and the sample of this study was 122 employees. The result of this study shows that career development has no significant effect on turnover intentions, but has a significant and positive effect on job satisfaction; job stress has a significant and positive effect on turnover intention, and has a significant and negative effect on job satisfaction. Job satisfaction has a significant and negative effect on turnover intentions. Job satisfaction has a mediating role in the influence of career development and job stress on employee turnover intentions. The implication of this research is that reducing employee job stress will increase job satisfaction and reduce employee turnover.

Assistance for Construction of Rainwater Infiltration Wells through Rain Water Harvesting in Overcoming Flood Prone in Beji Village, Depok City

Beji Village is one of the villages in Beji District, Depok City. Currently, Beji Village is quite dense with residents. Most of the land is used as housing for residents, so it has an impact on depleting the availability of vacant land as water catchment areas. This causes the area to become prone to flooding. This service aims to assist the people of Beji, Depok, build rainwater infiltration wells through Rain Water Harvesting to overcome flood proneness. Participatory Rural Appraisal (PRA) is used in this assistance by inviting the community to participate in Extension and Education, Training and Guidance, Field Assistance, Community Involvement, Research and Monitoring, and Partnership Development. This service resulted in rainwater harvesting, which has absorption two times faster than before. It can be illustrated that rainwater will usually recede within half an hour at the service location. With this infiltration well, incoming rainwater can recede within 10-15 minutes for a field area of approximately 80 m2. With this infiltration well, rainwater that usually recedes within half an hour can recede within 10-15 minutes for a field area of 80 m2. This shows the success of community service in reducing the risk of flooding in Beji Village and providing effective solutions to address the problem of water availability and water management in the area.

The Impact of Sostac's Digital Marketing Planning Strategy on Marketing Performance Through Competitive Advantage

The majority of MSMEs in the Sukmajaya sub-district, Depok, are engaged in the culinary field, totaling 771 MSMEs out of a total of 2,835 MSMEs. The decline in the number of MSMEs in 2020 due to the Covid-19 pandemic has made it difficult for MSMEs to market their products. On the other hand, during this period, SMEs emerged with digital innovation. Digital marketing planning is necessary for MSMEs in running their business to create a competitive advantage and improve marketing performance. MSMEs that do not implement digital marketing in running their business will be left behind and lose customers because customer buying behavior has changed towards digital.
 This research is quantitative descriptive research using the SmartPLS 3.0 tool to analyze the effect of each variable. The type of data is primary data by distributing questionnaires to 125 Culinary MSME respondents in the Sukmajaya sub-district, Depok city via Google form. In this study, data analysis techniques were carried out in the form of descriptive data analysis and inferential data analysis, and hypothesis testing.
 The results of the study prove that digital marketing planning using the SOSTAC method has a positive and significant effect on Competitive advantage, SOSTAC Digital marketing planning has a positive and significant effect on marketing performance and Competitive advantage has a positive and significant effect on marketing performance. The results of the study show that SOSTAC Digital Marketing Planning has a positive and significant indirect relationship to marketing performance through competitive advantage, which is bigger than the direct relationship. Thus, in SOSTAC Digital Marketing Planning, to achieve marketing performance, MSME actors must first be able to create a competitive advantage.

Level of Readiness for Implementation of the Independent Curriculum in Senior High Schools in Depok City, West Java

The Independent Curriculum is a curriculum with diverse intra-curricular learning where the content will be optimized so that students have enough time to explore concepts and strengthen competencies. The purpose of this study was to identify and obtain information about the level of readiness of education units in Depok City in implementing the independent curriculum. The research method used is the descriptive qualitative method, which describes the subject the situation, and data obtained during observations and questions so that it becomes useful information and is easily understood by readers. The results of this study indicate that the level of readiness for implementing an independent curriculum in schools in high school education units in Depok City, West Java, is still not optimal. Two of the three schools have not implemented an independent curriculum, although the school has received socialization and understanding related to the independent curriculum. The key to the success of implementing an independent curriculum is good collaboration between school principals and teachers. In addition, the principal as a leader must be able to change the mindset of the Human Resources in the school to want to make changes so that the independent curriculum can be applied. Likewise, in the project of strengthening the profile of Pancasila students, it is still limited and has not led to a local culture-based learning model

The Characteristics and Utilization of Pekarangan Pangan Lestari to Achieve Urban Food Security in Depok City, West Java

The main challenge for urban food security is a public policy perspective that considers food security only from a rural lens and agricultural activities in the cities are appraised to have no place. In dealing with that challenge, the local government of Depok City has developed a local urban food system program called Pekarangan Pangan Lestari (P2L) in Bojongsari Sub-district. The existence of P2L influenced the increase of Depok City's food security score by 1.68 within 5 years and placed Depok City as the 10th city with the highest food security index in Indonesia. This study aims to document the characteristics and utilization of P2L in the Bojongsari Sub-district. The research was conducted using in- depth interviews with 30 people and field observation in 33 P2L. The area of Pekarangan Pangan Lestari (P2L) in the Bojongsari Sub-district can be found in the villages of Duren Seribu, Duren Mekar, Pondok Petir, and Serua, is categorized as moderate and narrow, and managed by the Women Farmers group. P2L functions as living barns (lumbung hidup), living stalls (warung hidup), living pharmacies (apotek hidup), nurseries, livestock, and fisheries. A total of 92 species belonging to 86 genera and 47 families were identified in Bojongsari Sub-district. These plants have been used by the society in Bojongsari Sub-district as a source of medicine, vegetables, spices, herbs, vitamins, and carbohydrates as much as 55%, 17%, 10, 9, 8,17, respectively. Besides, there are several animals raised in P2L such as chickens, goats, and catfish.

PEDESTRIAN PATHS UTILIZATION: SAFETY AND ATTRACTIVENESS ASPECTS (Case Study: Ir. H Juanda Raya Sidewalk, Depok, Indonesia)

Sidewalks are supporting facilities for traffic management, crossings, and people's traffic. In the case studied, it was found that part of the space on the pedestrian path was used by informal traders, for trading or other activities so that the utilization of the pedestrian path was not optimal. This study aims to reveal the utilization of Ir. Juanda Street Corridor in Depok City, related to safety and attractiveness aspects, using a quantitative descriptive method. Data was collected through questionnaires and field observations, followed up with data processing through SPSS. The results showed that the safety factor of pedestrians on the sidewalks of Ir Juanda street, Depok City was relatively low. This is indicated by the emergence of fear of criminal action due to the behavior of street vendors which is reinforced by poor physical quality. Ornamental plant traders, easy access to parking lots, and temporary market activities are aspects of the attraction, although on the other hand the presence of informal traders on the sidewalk is considered a nuisance. Keywords: Pedestrian path, safety, attractiveness

Role and Responsibilities of the Sharia Supervisory Council (DPS) at Sharia People's Finance Bank (BPRS) in Depok City

The aim of this study is to find out how the shariah compliance audit is carried out through the role of the sharia supervisory board (DPS) at PT. BPRS di kota depok.Descriptive qualitative research was used for this project. This study aims to reveal data from natural settings by using the researcher as a key instrument, rather than obtaining the findings through statistical procedures or other computational methods. Descriptive qualitative analysis using inductive method.The responsibility of DPS is not only to submit a report once a semester to Bank Indonesia, but also to be accountable for the nature of the BPRS. When the DPS states that the transaction is prohibited and not in accordance with sharia, the BPRS may not do so. This is the essence of the relationship between BPRS and DPS.The level of DPS credibility in terms of performance, independence, and competence determines the credibility of Islamic banks. The role and function of DPS in sharia internal supervision must be optimized. BI''s main responsibility as a regulator is to improve the external environment of DPS, namely by developing an efficient and effective sharia supervisory mechanism according to sharia.

PENGARUH MODEL PROBLEM BASED LEARNING TERHADAP HASIL BELAJAR SUBTEMA BENDA DALAM KEGIATAN EKONOMI

This study aims to determine the effect of the application of the Problem Based Learning model on the learning outcomes of the object sub-theme in economic activities and to determine differences in the learning outcomes of the object sub-theme in economic activities through the Problem Based Learning and Discovery Learning models in class V SDN Cipayung 4 Depok City. The N-Gain calculation for the Problem Based Learning model is 70 with high criteria, the N-Gain value for the Discovery Learning model is 51 with medium criteria. So that the N-Gain in the experimental class with the Problem Based Learning model is greater than the control class with the Discovery Learning model. The researcher also conducted a normality test with the Fisher test for both samples with normal distribution because the values ​​of the three samples were smaller than Ltable. In the Problem Based Learning class group, the value of Lcount ≤ Ltable was obtained, namely 0.03 ≤ 0.150 and in the Discovery Learning class group, the value of Lcount ≤ Ltable was obtained, namely 0.08 ≤ 0.150. Then in the homogeneity test the data is homogeneous because it is smaller than Ftable, the value is 1.018 ≤ 1.98. Furthermore, in the hypothesis test, the tcount is 2.4987 which is greater than the ttable of 1.9954, indicating that H0 is rejected and Ha is accepted. Thus there is an influence of the Problem Based Learning model on mathematics learning outcomes in data presentation material in class V SDN Cipayung 4.