Business Travel Research Articles

ANALISIS SWOT DALAM MENENTUKAN STRATEGI PEMASARAN PRODUK UMRAH UNTUK PENINGKATAN KUANTITAS CALON JEMAAH UMRAH

Business competition is getting faster and faster, demanding various companies to prepare the right strategy in maintaining the existence of their company. The travel business is not spared from the fierce competition in the business world. This research was conducted at PT. Nur Haramain Mulia. Using qualitative research methods with interviews by experts and documentation. Data analysis technique with SWOT analysis is carried out by processing interview data using the IFAS (Internal Factors Analysis Strategy) matrix and EFAS (External Factors Analysis Strategy) to determine the weight, rating, and score on each SWOT factor, which is then analyzed using the SWOT matrix to know SO, WO, ST and WT strategies. To describe the strengths and weaknesses using IFAS while the opportunities and threats use EFAS. The results of this research are strategies at PT. Nur Haramain Mulia uses a mixed marketing strategy. In an effort to increase the quantity of Umrah pilgrims, PT Nur Haramain Mulia is seeking promotions on social media, holding price discounts, collaborating with partners and opening branches in several other cities.

Model the Quality of Tourism Travel Business in Thailand

The objective of this research was (1) to study to study factors affecting the service quality of tour businesses in Thailand. (2) To analyze the service quality of tour businesses in Thailand. (3) To develop a service quality model of tour businesses in Thailand. This research is a mixed methods research. During quantitative research and the qualitative research of the population studied this time includes tour operators in Thailand, totaling 2,821 people tour operators in Thailand. The sample size was determined according to the criteria of Hare et al., resulting in a total sample population of 460 people and qualitative research. A purposive random sampling method was used for 15 people, including entrepreneurs and executives. The tool used to collect data was a questionnaire using structural equation modeling techniques. Major Findings: (1) The service quality model of the tour business in Thailand includes the competitive advantage of the tour business. Entrepreneurial Focus acceptance of technology Market focus business adjustment business innovation and service quality of the tour business (2) Competitive advantage of travel business Entrepreneurial Focus acceptance of technology Market focus business adjustment and business innovation Affecting the quality of service of the tourism business. (3) Models of service quality of tour businesses in Thailand that affect the service quality of tour businesses. There is a connection with each other. Competitive advantage of travel business Entrepreneurial Focus acceptance of technology Market focus business adjustment business innovation.

Biophilic Urban Hotel Design and Restorative Experiencescapes

When considering how hotels can facilitate aesthetics that offer restorative benefits to business and leisure travelers, extant research suggests natural environments serve as a refuge and that time spent in nature promotes well-being. Based on the tenets of Stress Recovery Theory (SRT), combined with the theoretical perspective of prospect-refuge, we examine, through a series of conjoint analyses, how combinations of biophilic design elements differ in the extent to which they are perceived to enhance guests’ restoration, including relaxation, energy, and mind clarity. We further explore how these perceptions change based on higher and lower levels of individuals’ longer-term states of anxiety and stress. Findings can be translated into practical applications, ensuring that the biophilic elements more closely aligned with restoration and psychological needs are prioritized in urban hotel building and interior design.

Carbon Emission Analysis and Reporting in Urban Emissions: An Analysis of the Greenhouse Gas Inventories and Climate Action Plans in Sarıçam Municipality

The urban carbon footprint (UCF) is an important tool for assessing an organization’s ecological impacts and in guiding sustainability efforts. This calculation is usually measured in tons of carbon dioxide equivalent (CO2-eq). Calculations provide important data to determine strategies to reduce the carbon footprint and establish sustainability targets. Various standards and protocols guide UCF calculation, and many organizations aim to make these data transparent to their stakeholders and the public. This study aims to calculate the UCF of Sarıçam Municipality (SM) in the Adana Province of Türkiye. This study includes the greenhouse gas emission inventories resulting from all activities of the SM main service building, guest house, construction site service building, Cultural Center service building, and additional service buildings between 1 January 2022 and 31 December 2022. The calculations include generator fuel consumption, electricity consumption, the refrigerant gas leaks and refills resulting from these activities, the fuel consumed in vehicles owned by the company or whose fuel consumption is under company control, emissions originating from personal travel, emissions originating from customers and visitors, emissions originating from business travel, purchases, etc. Emissions from products purchased and emissions from waste transportation are included. The findings show that, in 2022, the total UCF of SM was equal to 10,862.46 tons of CO2-eq. The Paris Agreement aims to reduce the per capita emissions to approximately two tons of CO2-eq by 2030. The carbon footprint per employee within the municipality was calculated at 12.43 tons of CO2-eq, as derived from the analyzed data. The results reveal the importance of implementing sustainable practices and strategies within SM, such as energy efficiency measures, waste reduction, and the adoption of renewable energy sources, to mitigate its carbon footprint. This study plans to provide a basis for SM’s reduction efforts by keeping greenhouse gas emissions under control.

EXAMINE THE FACTORS INFLUENCING THE FIRM PERFORMANCE OF LOCAL TRAVEL COMPANIES IN MALAYSIA

Malaysia's travel sector is experiencing rapid growth after the COVID-19 pandemic and both domestic and international service providers are significant competitors in the current thriving market. This study investigates the elements that influence the firm performance of Malaysian local travel service providers. This study emphasizes impact of innovation, technology adoption, and core competency to the firm performance. Despite the considerable volume of scholarly research addressing this subject, the distinct and cumulative effects of technology, innovation, and core competency have not been sufficiently explored within the context of Malaysia. To fill this gap, this study rigorously explored technology adoption, innovation, and core competence, and how those factors influence to firm performance. This research applied a quantitative method, with data gathered via an online self-administrative survey. Survey questions were sent to 915 travel companies, and 219 responded. It was found that independent variables, innovation, technology adoption, and core competence have a positive effect on the performance of local travel enterprises. These critical success elements propel local travel companies to the top of the market, where they compete with other top international travel companies in providing online or offline services to customers. Thus, Local travel companies must set up the culture to generate innovative ideas, acquire latest technology, and continue training and upskilling program to achieve desire organization performance. The findings of this study will contribute to the Malaysian travel businesses, policymakers, and stakeholders involved in the tourist industry.

Global palates: unraveling digital nomads’ culinary journeys and gastro-tourist profiles

PurposeThis study aims to reveal the food preferences and to define the typology of digital nomads as gastro-tourists. In this context, it is aimed to provide information on issues such as the importance of food culture in destination selection for digital nomads, food prices, local dishes, local food markets, religious restrictions, researching cultural cuisines, preparing meals and participating in gastronomic events.Design/methodology/approachMultiple qualitative methods were utilized in the research for this study. Digital nomads' comments, videos and semi-structured interviews constitute the data sources of the research, and the data obtained were analyzed by content analysis.FindingsAs a result of the study, it was seen that digital nomads do consider gastronomy in their destination selection, and five different gastro-tourist profiles were determined. These are Local Flavor Hunters, Gastronomy Adventurers, Budget-Conscious Food Lovers, Cultural Explorers and Health and Sustainability Focused People.Originality/valueThe theoretical contribution of the study is to provide information with regard to the food and beverage preferences of digital nomads and to contribute to filling a gap in the literature. The practical contribution of the study is to help formulate tourism marketing strategies in the destination and strategies for businesses in the tourism industry. Since digital nomads play important roles in destination promotion, it is important to determine their perspectives and typologies towards gastronomy. The results of the study will be useful for tourism industry components, such as academics, experts, travel businesses, tourism destinations and local food producers who research the tourism industry and travel trends.

Website learning media to enhance planning tour packages competencies: A case study from Makassar Tourism Polytechnic, Indonesia

This research aims to develop website-based learning media on tourism package planning competency and report its feasibility. In particular, this study aims to address the challenges posed by the COVID-19 pandemic, which has made it difficult to conduct field trips or study tours, a crucial component of the travel business study program at Politeknik Pariwisata Makassar. The research addopted a research and development (R&D) approach with the ADDIE model, as well as involving the material experts and media experts in the media assessments. Learning media trials were conducted in small groups comprising ten students and in large groups with 30 students. The learning media development resulted in a website hosted on the Google Site at https://sites.google.com/view/membuat-paket-wisata/halaman-muka. The expert assessment of the media's learning content and teaching process obtained an average score of 4.56 in the very good category. Meanwhile, the assessment of media experts on appearance and programming obtained an average score of 4.41 in the very good category. Similarly, the product trials involving students also culminate in an average score of 4.45 in the excellent category. In general, the results of the assessment and trials concluded that website-based learning media is feasible to be adopted in the competence of planning tour packages.

Analysis of Tourist Motivation in Cave Tubing Activities in Pindul Cave

A popular location for special interest tourism, Pindul Cave is situated in Desa Bejiharjo, Kecamatan Karangmojo, Gunungkidul, and offers cave tubing adventures. By gliding down the tunnel on inner tubes and taking in the beautiful karst scenery, tourists can partake in a sport called "cave tubing." Pindul Cave is a unique destination that attracts tourists drawn to it by favorable impressions of its offerings. Since motivation starts the travel process, it is essential to tourism even if travelers frequently need to recognize its importance. Among the several kinds of tourism, depending on motive, are leisure, convention, sports, cultural, leisure, and business travel. Discovering the local way of life, taking in the scenic surroundings, relaxing, exploring new areas, finding peace, and satisfying one's curiosity are all goals of pleasure tourism. Many travelers have different reasons for visiting Pindul Cave, such as its popularity. Travelers who travel independently (FITs) typically go in small groups of five to ten persons, unlike tourists who come in huge groups escorted by travel agencies. In order to get and evaluate data from several sources and provide essential insights into industry trends and visitor motivations, the talk goes into additional detail about the techniques used, including qualitative research. Furthermore, the discourse encompasses the number of tourists visiting Pindul Cave, their reasons for visiting, and the value addition they perceive from their travels. This thorough investigation clarifies the various facets of tourism dynamics in Pindul Cave.

Impact of average daily rate on hotel’s newest atmosphere

PurposeThis study aims to create actionable guidelines for pricing decision-making by employing game a theory matrix to forecast the correlation between the average daily rate and the latest ambiance of hotels.Design/methodology/approachUtilizing a vector error correction model, the research employs game theory to assess the influence of the average daily rate on the hotel's newest atmosphere during both peak season (April–September) and valley season (October–March).FindingsFindings indicate that during the peak season, when the average daily rate rises in resorts and falls in suburban areas, the hotel’s newest atmosphere is at its best in both types of accommodations. During the off-peak season, the hotel’s newest atmosphere is achieved when both resorts and suburban accommodations increase their average daily rates.Research limitations/implicationsThere are two study constraints. One is the assumption that hotel guests in both parties prefer not to change hotels, but in fact they would. Two is a limited sample of two resort and suburban markets.Practical implicationsThis suggests that the hotel’s newest atmosphere can draw both leisure and business travelers to suburban areas during the low season and more leisure travelers to resorts during the high season.Social implicationsThe study’s findings have implications for revenue related to the hotel’s newest atmosphere and cleanliness for both suburban and resort hotels, particularly when promoting tourism collaboratively.Originality/valueThe study provides valuable insights for hotel managers in analyzing pricing strategies using matrices.

Business tourism: a bibliometric visualization review (1994–2023)

Purpose The advent of the postpandemic era has brought renewed attention to the development of business tourism. However, the existing research on business tourism is fragmented, and there are gaps in the current understanding of the subject. This study aims to identify the intellectual structures, current hotspots and research directions in the business tourism field from 1994 to 2023. Design/methodology/approach A bibliometric visual analysis using VOSviewer was conducted to assimilate the available knowledge from 136 business tourism-related articles collected in the WoS Core Collection database between 1994 and 2023. Findings The results indicate that the number of business tourism-related research fluctuates, but the overall trend is gradually increasing. It synthesizes four main research themes, which are tourist behavior, destination marketing, information technology and work-family interferences of business travelers. Originality/value To the best of the authors’ knowledge, this study is among the first to systematically review business tourism publications over the past 29 years. It assists scholars in gaining a more comprehensive understanding of business tourism research and informs future research directions.

266 “How will I get there” Institutional guidance and support for research-related transportation to engage diverse participants from underrepresented populations

OBJECTIVES/GOALS: Transportation is a barrier to research participation, especially for participants from disadvantaged backgrounds. Our goal was to review existing policies and create recommendations for institutional guidance on research-related transportation to support a long-term birth cohort study. METHODS/STUDY POPULATION: To summarize existing institutional policies on research-related transportation (i.e., transportation of participants or research staff travel to/from research activities), we requested and, in addition, searched for such policies across 28 sites involved in the NIH HEAL Initiative’s HEALthy Brain and Child Development (HBCD) study. The HBCD study plans to enroll 7,500 pregnant/postpartum persons, follow their children and families long-term, and assess factors influencing brain and child development. The obtained policies were then summarized, followed by identification of gaps in their recommendations and guidance. RESULTS/ANTICIPATED RESULTS: Outreach to the HBCD study sites and search of their institutional websites resulted in identification of 6 institutional policies or other guidance related to research-related transportation across five HBCD study sites. Three policies/guidance related to ride-share programs in research, two related to reimbursement for participant travel, and the fifth was about car seats. Through the online search, we also found policies or written guidance about employee-related transportation within 15 HBCD study sites in total; they largely pertained to employee business travel and did not specifically address research-related transportation. DISCUSSION/SIGNIFICANCE: To optimally support research teams, participants, and to promote the enrollment and retention of participants from diverse backgrounds, it is critical for research institutions to develop and implement guidance on research-related transportation and remove barriers to participation in research.

COMPARATIVE ANALYSIS OF FINANCIAL PERFORMANCE OF SPECIAL HAJJ TRIPS, TRIPS UMRAH AND HALAL TRAVEL TOUR AT PT BIOTA WISATA TOUR & TRAVEL PERIOD 2018-2022

This research aims to examine the comparison of financial performance between Special Hajj, Umrah and Halal Tour trips at PT Biota Wisata Tour & Travel for the 2018-2022 period. The variables used to compare financial performance are Current Ratio (CR), Debt to Asset Ratio (DAR), Debt to Equity Ratio (DER), Long Term Debt to Equity Ratio (LDR), Net Profit Margin (NPM), Operating Profit Margin (OPM), Return On Equity Ratio (ROE), and Total Asset Return Over (TATO). This type of research is comparative research and the research sample is in the form of financial reports from 3 travel activities, namely Special Hajj, Umrah and Halal Tour. The sample was selected based on travel business activities at PT Biota Wisata Tour & Travel. The analytical method used is analysis of liquidity, solvency, profitability and activity ratios and a two-average difference test (Independent Sample test). The results of research using the difference between two means test show that there is no significant difference in financial ratios consisting of CR, DAR, DER, LDR and ROE between Special Hajj, Umrah and Halal Tour trips at PT Biota Wisata Tour & Travel during the research period. Meanwhile, NPM, OPM and TATO have significant differences between the three in the research period. Overall, the financial performance of Halal Tour trips is better than Special Hajj and Umrah trips at PT Biota Wisata Tour & Travel in the research period.

Transformative Impacts of Tourism Advertising on Global Travel Industry

The reason for this paper is to show how advertising in creating and changing the travel industry on the planet. The travel industry advertising is the business control of pulling in guests to a particular area. Lodgings, urban areas, states, purchaser attractions, assembly halls and different destinations and areas related with customer and business travel, all apply fundamental advertising methodologies to explicit strategies intended to build visits. In the travel industry, showcasing incorporates deciding the extraordinary selling advantage or advantages one region has over its opposition. An objective may offer individuals hoping to join business and delight simplicity of movement to and from the space, adequate show lobbies and lodgings, fascinating nightlife, and exercises for grown-up accomplices and kids. The travel industry advertising utilizes a wide assortment of interchange as procedures and strategies to advance regions and objections. A conference hall may buy commercials in exchange magazines for meeting organizers and send post office-based mail materials to partnerships that hold occasions. They may put promotions in tennis or golf magazines to draw in those buyers. The travel industry objections assemble sites and spot advertisements in shopper distributions read by their objective clients. The offices of trade are engaged with advancing their zones for the most part and the organizations inside their spaces explicitly. This regularly incorporates offering potential guests bundles loaded up with pamphlets, rebate coupons and different materials

The Effect of Customer Perception Value on Customer Satisfaction on Consumers of Religious Tour Packages in Bekasi-West Java; Purchase Intention as an Intervening Variable

In the tour and travel business, creating, improving, and maintaining customer satisfaction is very important considering the increasingly fierce competition. One dimension that affects customer satisfaction is Customer Perceived Value, where companies strive to provide better value than competitors. This study aims to analyze the effect of Customer Perceived Value on Customer Satisfaction with Purchase Intention as an Intervening variable in religious tour package consumers in Bekasi. This study involved 300 tourists who had enjoyed religious tour packages provided by 10 Bekasi-based religious tour package providers, with 30 respondents per religious tour package operator. The data obtained from the results of questionnaires distributed to respondents were then analyzed using statistical methods. Statistical testing on the path analysis model was carried out using the Partial Least Square (PLS) method. The results showed that Customer Perceived Value has a positive and significant influence on Customer Satisfaction. In addition, Customer Perceived Value also has a positive and significant influence on Purchase Intention. This finding shows the importance of Customer Perceived Value in creating customer satisfaction and increasing purchase intent in the context of religious tourism packages in Bekasi. The implications of this research can provide guidance for religious tour package providers in increasing customer satisfaction and obtaining higher purchase intentions.

Heterogeneous responses to boycott on services trade

ABSTRACT This paper examines the impacts of ‘No Japan’ boycott by Korean consumers on service trade amid 2019 Japan – South Korea trade dispute. Our findings reveal that individual consumers were more actively engaged in boycotting travel services, while business travellers did not exhibit a comparable level of participation. Moreover, the target country also responded in a similar manner, though the magnitude of their retaliation was relatively milder.

YAATRIASSIST : Passenger Facilitation Using AI and ML

YaatriAssist is a revolutionary travel application that reimagines global adventures with unmatched convenience and sophistication. This innovative app integrates essential functionalities seamlessly, offering real-time GPS navigation for confident exploration and integrated weather updates for preparedness in diverse climates. It features a comprehensive travel log for capturing and cherishing memories, along with an optimized scheduler to maximize trip enjoyment. The curated news hub keeps travelers informed about local events and global developments, while Travel mate fosters connections between fellow explorers, enhancing journey richness. Language barriers are effortlessly overcome with translation and OCR functionalities. Customizable settings ensure personalized experiences, evolving with individual travel needs. Facilitating bookings for flights, accommodations, and activities directly through the app streamlines trip management, offering unparalleled convenience. In summary, YaatriAssist stands as the epitome of travel convenience, catering to both seasoned globetrotters and business travelers, empowering users to navigate, explore, and engage with the world confidently and effortlessly.

STRATEGIES OF TOURISM DEVELOPMENT FOR UKRAINE IN THE CONDITIONS OF MILITARY OPERATIONS AND THE POST-WAR PERIOD

The article examines the current features of the tourism sector in Ukraine. The role of external factors in the process of ensuring the effective development of the tourism industry is noted. The author highlights the main factors that contributed to the growth of outbound tourism in Ukraine: the introduction of a visa-free regime with the EU countries, the expansion of air travel and the opening of direct flights, the growth of low-cost tours, the growth of purchasing power of Ukrainians, and the strengthening of the national currency. However, quarantine restrictions closed airports, emptied hotels, and reduced demand for travel agency services. And as soon as the industry began to recover from the coronavirus, Russia's full-scale invasion of Ukraine again dealt a severe blow to the travel business. It is proved that an important feature of the tourism business is its dependence on sharp seasonal fluctuations in demand for the tourism product. The research results show that outbound tourism in Ukraine has a pronounced seasonality. Further growth in demand for outbound tourism is noted, which in the future will ensure an even greater outflow of foreign currency, which will negatively affect the country's balance of payments and gross domestic product. The main trends in the context of the impact of the level of population income on the development of outbound tourism are identified. The full-scale Russian invasion has had a negative impact on all sectors of the economy. The Ukrainian tourism sector has suffered the most. The closed skies, restrictions on men traveling abroad, and the forced relocation of a large part of the population have certainly limited the ability to travel. As a result of the negative impact of external factors, there has been a drop in demand for foreign tourism and the willingness of a significant proportion of the population to reorient to the consumption of recreational services in Ukraine. Under these conditions, it is of particular importance to study issues related to improving the efficiency of this industry, as well as expanding the range and range of services provided. It is worth noting the growing impact of the tourism industry on the nature of socio-economic processes within urban and rural communities. The growing demand for green and ethnic tourism opens up broad prospects for development for family businesses, as these areas do not require significant material costs as stratum capital. At the same time, there is a question of the proper qualification level of persons planning to realize themselves in the hospitality business, and there is a need for proper organizational and informational support in this area. This, in turn, necessitates the optimization of the theoretical and methodological framework and methodological tools.

Tourist Flows and Multi-Destination Trips: A Network Analysis

ABSTRACT Conventional approaches to modeling multi-destination trips are either based on trade-offs between one single destination and multiple destinations or on a sequence of destinations in a linear manner. These approaches are inadequate to capture the manifestation of multi-destination trips as a network at the aggregate level. Hence, built upon network analytical frameworks, this study adopted a directed network to model multi-destination trips. Using a visitor profile survey of Hong Kong, we found that the networks of multi-destination trips for both leisure and business travelers have several interesting properties, such as high densities, high clustering coefficients, and short diameters. High-degree nodes represent either destinations or origins in the leisure network, but they have a dual role as both destinations and origins in the business network. Network sparsity has a significant impact on the topology of the leisure network, but the impact is negligible on the business network.

Bleisure Travel Reimagined: Implications for Research

Bleisure (or Business Leisure) travel growth in recent times has meant a greater focus must be placed on the needs of the corporate traveller who wants to indulge in some leisure activities during their trip. For this keynote presentation, the presenter explored current studies on bleisure travel and reimagined business travel as a means to achieve an end, where leisure travel may be the end itself, especially among academics. This notwithstanding, future studies on bleisure travel are needed to not only identify the actual needs or motivations of specific bleisure traveller groups, but also the variables affecting their choices, in a highly dynamic industry. The rise of bleisure travel means travellers who are willing to spend more money and stay longer, which is good news for the travel business.

Forensic Hypoglycaemia & Neuroglycopenia — A Clinical Legal Social Endocrinology Challenge for 2024, Forensic Law in Hypoglycaemia 4

Forensic Hypoglycaemia & Neuroglycopenia — A Clinical Legal Social Endocrinology Challenge for 2024, Forensic Law in Hypoglycaemia 4