Objective To observe the surgical effect of nipple retractor to inverted nipples. Methods Between January 2001 and January 2014, this nipple retractor to inverted nipples was used to correct 604 inverted nipples of 322 patients. The follow-up period ranged from 6 to 24 months. The clinical results and complications were evaluated. Results Excellent nipple morphology and patient satisfaction were achieved in 211 cases (93.8%), basically normal nipple morphology and patient satisfaction were achieved in 12 cases (5.3%), and recurrent nipple inversion occurred in three cases (1.3%). The latter three patients had experienced failed open correction for their inverted nipples, and some degree of nipple inversion occurred after removal of the frame. In this study, 28 patients(12.4%) experienced successful pregnancy and breast-feeding. No loss of nipple sensation occurred in 225 cases. Nipple erection was observed after stimulation in 215 cases (95.6%). Conclusions The described technique is minimally invasive, simple, safe, and reliable. Satisfying aesthetic results can be achieved without destroying breast feeding function and nipple sensation. Key words: Inverted nipple; Gradual traction technique for inverted nipple