We examine the effect of Fintech on the market structure of traditional financial markets, and focus particularly on InsurTech and the insurance sector. We find that InsurTech has significantly reduced the non-life insurance sector's market concentration but plays a limited role in the life insurance sector's market structure. The results are not driven by potential reverse causality and remain unchanged when we employ an instrumental variables approach and use an alternative supply-side InsurTech index. We further explore the underlying mechanisms and find that, instead of competing directly with insurance companies, Fintech companies provide insurance technologies to traditional insurers and help them lower entry barriers and reduce operating costs. Our paper sheds light on how InsurTech is reshaping traditional insurance sectors, and the results are generalizable to Fintech and financial markets.
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