Audiovisual Content Research Articles

Customization options in consumer health information materials on type-2 diabetes mellitus-an analysis of modifiable features in different types of media.

The understanding of health-related information is essential for making informed decisions. However, providing health information in an understandable format for everyone is challenging due to differences in consumers' health status, disease knowledge, skills, and preferences. Tailoring health information to individual needs can improve comprehension and increase health literacy. The aim of our research was to analyze the extent to which consumers can customize consumer health information materials (CHIMs) for type-2 diabetes mellitus through various media types. We conducted a comprehensive search for various CHIMs across various media types, such as websites, apps, videos, and printed or printable forms. A representative sample of CHIMs was obtained for analysis through blocked randomization across the various media types. We conducted a quantitative content analysis to determine the frequency of user-centered customization options. Cross-comparisons were made to identify trends and variations in modifiable features among the media. In our representative sample of 114 CHIMs, we identified a total of 24 modifiable features, which we grouped into five main categories: (i) language, (ii) text, (iii) audiovisual, (iv) presentation, and (v) medical content. Videos offered the most customization opportunities (95%), while 47% of websites and 26% of apps did not allow users to tailor health information. None of the printed or printable materials provided the option to customize the information. Overall, 65% of analyzed CHIMs did not allow users to tailor health information according to their needs. Our results show that CHIMs for type-2 diabetes mellitus could be significantly improved by providing more customization options for users. Further research is needed to investigate the effectiveness and usability of these options to enhance the development and appropriate provision of modifiable features in health information.

Do students carry their home in their pocket?

Abstract This longitudinal mixed methods study followed 16 U.S.-affiliated learners of French in Paris. After merging monthly social network and weekly smartphone usage reports, K-means clusters analysis revealed significant differences between (1) learners displaying attachment to versus detachment from their friends and family at home, and (2) smartphone usage profiles – spectators versus communicators and explorers. Triangulation with pre-/during-/post-study abroad in-depth interviews allowed identification of what was most instrumental for participants’ interactions in the target language and intercultural gains: geolocation applications on their phones and living with host families. The electronic umbilical cord hypothesized to exist for those displaying attachment was in fact not a detrimental force – quite the opposite. Instead, the way participants had (detrimentally) taken their home with them to Paris was by being visited by friends and family, by often interacting with U.S. students on site, and by frequently consuming English-speaking audiovisual content on their phones.

Considerations for Clinician-Educators Developing Online Educational Content: A Narrative Review.

In modern medical education, clinician-educators are increasingly called upon to develop online education to complement or replace in-person instruction. Despite a growing need for online curricula, many medical professionals lack training and experience in digital content development, deployment, assessment, and maintenance. Previous studies offer guidance on some aspects of online education development but often overlook key components, such as accessibility, legal considerations, financial implications, and sustainability challenges. This review offers medical professionals a broad overview of these important issues. We discuss various pedagogical considerations, including aligning educational goals and objectives with the digital content, choosing the appropriate online interface, and employing strategies to mitigate cognitive load while maximizing accessibility to create an inclusive online learning environment. We offer practical tips for creating effective, high-quality, and enduring audio-visual content and reflect on initial content deployment, testing, assessment, and revision. We discuss the intricacies of obtaining continuing medical education credits when the target audience includes faculty members. We address several legal issues online educators must consider, such as copyright laws, intellectual property rights, and medical liability. The review concludes with a discussion of sustainability mechanisms and financial considerations to ensure the long-term success of the educational program. Our recommendations aim to equip medical professionals embarking on a digital education journey with practical tools to produce effective, inclusive, and sustainable online content while considering legal implications.

FAKTOR-FAKTOR YANG MEMENGARUHI KEPUASAN DAN LOYALITAS KONSUMEN E-COMMERCE UNTUK PRODUK MAKANAN DAN MINUMAN

Indonesia has the potential for a strong national economic base because the number of MSMEs, especially micro businesses, is very large and the labor absorption capacity is very large. One way to increase the capacity of micro and small businesses so they can upgrade to medium-sized businesses is to support and assist with online sales. This research aims to determine the factors that influence e-commerce consumer satisfaction and loyalty to food and beverage products. The research location is in Jember with the consideration that the district government program is in line with this research, namely strengthening the economy. Sampling technique with purposive sampling method. Respondent criteria are e-commerce users who have purchased food and beverage products in e-commerce. Data analysis used Spearman Rank Correlation. The research results show that the factors of intention to use, price, packaging safety, promotion and actual use are positively and significantly related to consumer satisfaction and loyalty to food and beverage products in e-commerce. The factor with the strongest relationship is actual use. The actual usage factor is reflected by the intensity with which consumers browse food and beverage products available on e-commerce applications very often. The suggestion from the results of this research is that marketing food and beverage products through e-commerce applications needs to display attractive visual or audio-visual content designs.

ТРАНСФОРМАЦІЯ ТЕЛЕВІЗІЙНОГО ВИРОБНИЦТВА ПІД ЧАС НАДЗВИЧАЙНИХ СИТУАЦІЙ В УКРАЇНІ: РЕЗУЛЬТАТИ ОПИТУВАННЯ

<p><strong><em>Research aim: </em></strong><em>to characterize the changes in the preparation and broadcasting of the news audiovisual product by Ukrainian television broadcasters and which technologies have become key in providing live broadcasts, live feed, feedback from the audience, etc. during the extraordinary events in the country, namely Covid-19.</em></p><p><strong><em>Research methodology. </em></strong><em>A survey method was used to find out changes in media production and broadcasting. The results were interpreted in the form of tables and diagrams through the method of comparison and systematization. The descriptive method was used during the presentation of the research results.</em></p><p><strong><em>Results. </em></strong><em>The analysis of scientific literature made it possible to distinguish three main stages of media content production and to structure theoretical knowledge on the organization of broadcasters’ activities in the Ukrainian information space. Considered how today’s challenges – emergency situations in Ukraine – affected the technology of creating news media content and what changes became necessary in the system of transmission of multimedia content. The proposed results of the survey clearly demonstrate how broadcasters chose acceptable ways to organize news production in difficult periods for the country and how innovations in the field of telecommunications, digital technologies, satellite communications and new information processing technologies contributed to regular broadcasting. </em></p><p><strong><em>Scientific novelty. </em></strong><em>In the period of emergency situations, starting with the challenges of the Covid-19 pandemic and continuing through the full-scale invasion of the Russian Federation into Ukraine, news content is extremely important for users. Prompt delivery of information has become a challenge for broadcasters, as audiovisual content has become more difficult to create due to a number of circumstances. Although thanks to information technologies, the system of news’ collecting and distributing has become simpler, the question of their form and content and the quality of information services to meet the needs of various reading and viewing audiences has arisen. So, the transformational changes in television production have been an interesting experience to study. </em></p><p><strong><em>Practical value.</em></strong><em> The results of the research can be used in the process of studying communication courses, the work of newsrooms on television, media production and audiovisual product creation technologies, as well as by media practitioners in issues of interaction with the audience.</em></p><p><strong><em>Key words</em></strong><strong><em>:</em></strong><em> media production, news content, newsroom, live broadcast, media reality, audience, television broadcaster.</em></p>

Television Journalism: Information Technologies during Distance Education

<p><strong><em>The purpose of the article</em></strong><em> is to analyze new forms and methods of distance education for television journalism students in a higher education institution during the Covid-19 pandemic and the use of modern digital technologies for the production of audiovisual content during the full-scale invasion of Ukraine by Russia.</em><em></em></p><p><strong><em>Research methodology. </em></strong><em>A set of methods was used in the course of the research. The description of distance learning technologies is based on the analysis, synthesis and systematization of the material; the method of comparison has become the key in the study of modern mobile applications as the main tools in the acquisition of practical skills and abilities by prospective television journalists.</em></p><p><strong><em>Results.</em></strong><em> The formation of new approaches to online teaching of practical television journalism courses is an urgent need nowadays. The systematization of the research results shows that distance education in times of emergency in Ukraine has become one of the most effective learning technologies, and it is developing quite rapidly due to advances in information technology and computer hardware. Today, the Moodle e-learning system is a powerful platform for mastering a number of practice-oriented courses. At the same time, new tools and instruments are emerging to help develop practical skills in the chosen specialty. Thanks to a number of mobile applications with various editors, prospective TV professionals can use in practice their library and a fairly wide range of both traditional and more complex functionality: Emotion Sense Technology (Magisto), 4D special effects (Likee), live broadcasts, filming and simultaneous publication of audiovisual content on the web, etc.</em></p><p><strong><em>Novelty. </em></strong><em>Analyzing the best practices of teaching professional disciplines in television journalism in a distance format and finding new forms and methods for mastering these practical courses is the way to provide quality educational services and the key to successful graduate fulfillment in the media industry.</em><em></em></p><p><strong><em>Practical significance. </em></strong><em>The use of modern technologies and mobile applications in distance education (along with available educational and methodological materials) will help students acquire the set of practical skills necessary for further independent work, despite the challenges of today.</em><em></em></p><p><strong><em>Key words: </em></strong><em>television journalism, distance learning, digital technologies, mobile applications, media content production, distance media education.</em></p>

Cogeneration of Innovative Audio-visual Content: A New Challenge for Computing Art

Cogeneration of Innovative Audio-visual Content: A New Challenge for Computing Art

Communication strategy for the improvement of audiovisual content in the Journalism Club of the Espíritu Santo Study Center of Guayaquil

Communication strategy for the improvement of audiovisual content in the Journalism Club of the Espíritu Santo Study Center of Guayaquil

Development of a neural network­based transcription method

In today's ever-evolving digital era, the utilization of audio and video materials has become increasingly prevalent in various spheres, including educational sectors, research initiatives, technological developments, and daily communication. This trend is driven by the convenience and efficiency of these mediums, offering quick access to information without the distractions often associated with more traditional methods like manual writing or typing, especially in scenarios where such activities are impractical, such as when traveling in a vehicle. However, this shift towards audio-visual content has introduced the challenge of converting these dynamic formats into text for a range of purposes. This need arises for several reasons. Firstly, editing and refining spoken content is often easier when it's transformed into a written format, allowing for a more thorough review and adjustment process. Secondly, in situations where individuals prefer or require written documentation — for instance, in academic or professional settings — transcription becomes a critical tool. Additionally, the clarity of audio and video content can vary greatly, with factors like diction, accent, background noise, and recording quality affecting the comprehensibility of the material. To address these challenges, transcription — the process of translating audio and video content into text — has become a valuable solution. It involves a meticulous process of listening, interpreting, and typing out the content, ensuring that the essence and nuances of the original material are accurately captured. This task demands not only attention to detail but also a deep understanding of the context and subject matter to ensure precision and reliability. In the realm of technology, advancements such as neural networks have revolutionized the transcription process. Neural networks, complex algorithmic structures that emulate human brain functioning, can learn, adapt, and process diverse types of data. In transcription, they are employed to recognize and interpret various speech patterns, accents, and languages, significantly enhancing the accuracy and speed of converting spoken words into written text. This integration of advanced technology in transcription not only streamlines the process but also opens new possibilities for accessibility, research, and data analysis, making it an indispensable tool in the modern world.

MEDIA’S VIDEO FORMAT OF REELS ON INSTAGRAM: GENRE AND LEGAL ASPECTS OF CREATION

The article is devoted to one of the modern media trends in social networks – reels, short vertical explanatory videos created to inform the audience that receives information from mobile devices. The article emphasizes the popularity of this format of information provision and its demand, which is confirmed by the data from various sociological surveys. A preliminary analysis of scientific sources has shown a lack of research on media’s reels. Authors characterize the few works of scholars, mostly foreign researchers, which partially reveal this object. It was found that most of the articles about the reels were written by practitioners, particularly in the marketing field. The publication aims to analyze reels’ genre specifics and characterize the legal rules for their creation. The task is to reveal reels as a popular media video format on Instagram, their genre features, and compliance with legal norms. Adequate research methods have been used: analysis, observation, description, comparative analysis, analytical and synthetic information processing, induction, deduction, generalization, and systematization. The paper emphasizes the active use of media, particularly BBC News Ukraine, in social networks of a new genre of short vertical videos, i.e., reels that are explanatory and well-received by the audience. Reels are characterized by specific editing, with previews, information hooks at the beginning, dynamic narration against the background of rapid image changes, and encouragement of the audience to comment and go to the media’s website as their mandatory components. Captions and audio play an important role in their composition. The studied videos comply with the current international legislation on freedom of speech, particularly Article 10 of the European Convention on Human Rights. They also comply with the national norms of the laws «On Information» and «On Media», as well as with the bylaws on limiting the dissemination of information about the war. The BBC complies with copyright law when using audiovisual content from other sources. It is summarized that reels are a powerful media tool for informing the audience on Instagram and explaining complex issues, which is specific in terms of editing and composition, and it meets current legal standards. The author emphasizes the prospect of further comparative studies of media reels.

Audiovisual branded content, the key to aspirational brand communication

Dado el protagonismo que han alcanzado las marcas en la sociedad, convertidas en vehículos de comunicación de las compañías con los ciudadanos a través de un diálogo emocional y positivo, la publicidad está sufriendo una profunda restructuración hacia planteamientos interdisciplinares desde la transmedialidad al advertainment. En este escenario, el branded content se posiciona como una herramienta esencial para transmitir los valores de las empresas a través de un discurso aspiracional utilizado para fidelizar a la audiencia. La investigación utiliza un método de trabajo basado en el análisis de contenido comparativo a partir de siete estudios de caso con el fin de reconocer los elementos que establecen los valores de branded content. Las piezas son descritas a partir de una lista de dimensiones que precisará una serie de elementos comunes a través de los cuales hacer la comparación entre dichas piezas y establecer de este modo la importancia del storytelling. El análisis demostrará cómo se configura una publicidad asentada en la comunicación aspiracional, donde las marcas dialogan con diferentes formatos audiovisuales hibridando sus contenidos, mensajes y canales y explorando las particularidades del branded content como concepto fundamental de una necesaria renovación de la mirada publicitaria convencional.

Interactive Tools of Creative Activity in the Russian Nuclear Town Hyperlocal Media

The uncertainty and volatility of the digital age turn people to their immediate environment. From this point of view, hyperlocal media are of practical interest. An important dialogue with the local community can take place on social media. Interactive tools, contributions from freelance authors and audiovisual content contribute to maintaining effective contact. The study raises the question of the interactive potential of hyperlocal media in Russia’s nuclear cities, as the territories where nuclear power plants are located demonstrate a faster pace of digitalisation. The results of qualitative content analysis and live monitoring allow us to assert that such resources apply certain web tools. Additionally, it is revealed that the introduction of interactive practices increases the virality of media products. It is suggested that nuclear cities as territories of sustainable development are interested in networking platforms where members of the local community exchange opinions and put forward useful initiatives, and thus can jointly develop additional measures to support them.

Exploring uses and gratifications of podcasts among young arab audiences

This study analyzes podcast consumption patterns among young audiences in the United Arab Emirates, exploring the motivations and engagement of Emirati youth with this burgeoning media form. Utilizing a survey of 400 young participants, this research examines the various gratifications of podcasts, including entertainment, information acquisition, and community interaction. It assesses the use and impact of podcasts across different genres. The findings indicate that podcasts entertain, educate, and foster personal growth among listeners, who appreciate the medium's ability to allow multitasking and its accessibility for content creation. The study extends existing literature on media consumption in the Arab region, particularly among the youth and within the technologically advanced societies of the Gulf. It highlights the dynamic and interactive nature of podcasting that transcends traditional media boundaries, providing a platform for audio-visual content integration and audience feedback.

Jamet Stereotyping in Jedag-Jedug Music: An Analysis of Jedag-Jedug Music Stereotype

Several music genres have stereotypes from the society, especially music that comes from low culture. One of the types of music that is stereotyped is jedag-jedug music, a music that is identical with fast beats and specific video editing. This type of music is widely known due to the influence of the TikTok application, which is a social media platform that offers audio-visual content. Jedag-Jedug music is often stereotyped as jamet music and also considered as tacky or alay. This research aims to find out how jamet stereotypes in Jedag-Jedug music can change and become a popular trend on social media. The approach used in this research is a qualitative approach using in-depth interviews with participants. The criteria for participants were participants aged 18 years and over and who had listened to jedag-jedug music with various economic and educational backgrounds. Primary data in this research are interview transcripts and secondary data used are journal articles, books and other supporting sources. To analyze the data, researchers used Dual-Process by Shelly Chaiken. There are three aspects that form a stereotype which are cognitive, affective, and behavioral aspects that will be used to see how stereotypes are changed in the jedag-jedug music. The result found in this study was that participants experienced a change in their views towards the stereotypes that exist in jedag-jedug music. The shifting of the stereotypes occurred because of the popularization of jedag-jedug music in social media which influence the participants’ cognitive, affective, and behavior.

The Utilization of Smartphone Technology as A Medium for Creating Audiovisual Content in SMA Trensains Muhammadiyah Sragen

ABSTRACT. Audiovisual learning has become an increasingly popular method in modern education. This method used audiovisual technology to produce more interactive, engaging, and effective learning. In addition to instructional materials, audiovisual content such as films, advertisements, and other videos can also be utilized as promotional tools for schools through social media platforms like YouTube and others.
 SMA Trensains Muhammadiyah Sragen is one of the best schools that has achieved numerous accomplishments. It is managed by the Muhammadiyah Regional Leadership (Pimpinan Daerah Muhammadiyah/PDM) in Sragen, Central Java. SMA Trensains Muhammadiyah Sragen also has a film production-focused community. The audiovisual content produced by SMA Trensains will help highlight school publications and student achievements. Despite having a community, there are still shortcomings regarding the depth of cinematography knowledge, lack of audio recording equipment, and underutilization of smartphones, which can also serve as video cameras. Therefore, dedication is made through training in utilizing smartphones as a means to create audiovisual content, aiming to enhance students' skills and abilities. The training also aims to boost students' creativity in creating and producing captivating and high-quality audiovisual works using simple equipment.
 The method used in this training, students are taught about the use of smartphone technology and the applications that can be used. Students will also be taught about the basic techniques in imaging, video, and audio editing, as well as processing content to look professional and engaging. In addition, students are also trained in terms of developing creative ideas and creating a content media production plan that is systematic and measured. In addition to training, the dedicated team also provides a set of production tools such as vlogging kits, lighting, and clips on Saramonic with the aim that in addition to focusing on imaging, students also understand the importance of audio in the creation of audiovisual content

ANALISIS PRODUK DIGITAL SANTRI SEBAGAI MEDIA DAKWAH PONDOK PESANTREN SUNAN DRAJAT LAMONGAN DALAM MENSYIARKAN NILAI-NILAI KEISLAMAN

In this millennial era, technology has become a tool where people use it as reference material, especially on the internet. The internet as a medium for distributing information has now become almost a reference for all people, especially Indonesian people. Sometimes information that is not necessarily true is disseminated. One of the digital technologies currently developing is social media. In its use, social media can be used as a medium for preaching in the modern era. This research aims to: Find out the concept of Santri Digital Products as a da'wah medium for the Sunan Drajat Lamongan Islamic Boarding School in broadcasting Islamic values and to find out the da'wah messages contained. This research uses a descriptive qualitative approach to describe Santri Digital Products as Da'wah Media for the Sunan Drajat Lamongan Islamic Boarding School in Broadcasting Islamic Values, by means of data collection techniques, analyzing data, interviews, observations in terms of the daily life experiences of the subjects studied. The results of this research are the concept of digital santri products, namely preaching using digital santri products, namely audio-visual content which is the same as the characteristics of digital products, namely that they do not have a physical form, can be accessed anywhere, are easily changed and updated, and are available in various forms. with different features. Apart from that, the concept of da'wah displayed is the selection of material, the use of relatively relaxed language, and explaining the benefits and advantages.

Beyond Objectivity in Audio Description

For many years, objectivity was considered a key norm of quality in audio description (AD), and it still features prominently in many AD guidelines. The primary motivation behind the concept is a recognition of users' autonomy in forming a mental image of the audiovisual content independently. Research has offered many alternative views on the issue that conceptualise the idea of objectivity/subjectivity as a continuum, emphasizing that different approaches can be appropriate depending on the given context of situation, giving rise to different AD styles that cater for a range of aesthetic preferences. Against this background, various cultural domains are experimenting with alternative approaches, challenging established AD practices and the assumptions it is built on. The articles included in this special issue all explore the various ways in which AD user needs can be met and illustrate the dynamic views that exist on objectivity, addressing key questions related to the operationalisation of objectivity, the challenge of interpretation for AD, the exploration of emerging subjective styles, and the concept of aesthetics of or in access.

Streaming audiovisual audiences: analysis of the feelings of efficacy, alienation and cynicism in millennials and centennials in Spain and Mexico

In recent years, censorship of streaming movies and series have gone hand in hand with social movements that pressure large audiovisual production companies, distributors and OTTs through digital networks, in the context of a growing «woke culture», especially among the younger generation. This study aims to examine the psychosocial feelings of efficacy, alienation and political cynicism in the millennial and centennial generations in Mexico and Spain, the two Spanish-speaking countries with the highest rates of streaming audiovisual content consumption. For this purpose, a national survey was applied to 998 participants in both countries. Among the main results, it is highlighted that centennials feel a higher level of political efficacy, considering valid that the opinions in social networks should serve for audiovisual production companies to take into account the wishes and expectations of audiences. Regarding alienation, both generations, but especially centennials, consider that changes in the plot or story of a series or movie due to social pressure are due more to a clientelistic vision of the production companies than to the empowerment of the viewer. Finally, about political cynicism, millennials in both countries believe that audiovisual production companies respond more to political agendas interests than the idea of «responsible entertainment».

Analysis of the residual effect using neuromarketing technology in audiovisual content entrepreneurship

Considering the informational overwhelm of the last few years and given the rise in new entrepreneurship of communication means, the optimization of commercial communication's marketing has become one of the primary objectives of marketing strategy. The quantitative computation of the number of impacts has been rendered insufficient for evaluating and planning a communication campaign. Strategic planning relies on increasingly more precise models for determining the desired formula. These models do not typically take the physiological parameter essential to decision-making into account: emotion. The technologies applied to the new methodologies that neuromarketing brings rely on great support from theorists and professionals, even though hardly any studies that center on strategic planning media exist. In this study, we present an analysis of the residual effect and the distortion of erroneous attribution stemming from neuromarketing's own technologies with the objective of analyzing the influence of adjacent content items on the subject's decision-making process. Cross-technologies were used: EEG and GSR, with the goal of analyzing the subject's emotional activation and motivation. The results demonstrate an emotional dragging effect and the appearance of bias of attribution with very significant values in every case, showing notable differences regarding the nature and polarity of emotions.

New communication strategies of modern classical artists

Relevance of the study: Along with the crisis of the "aging audience" of classical music in concert halls, which is noted by researchers and performers, in the last two years there has been a tendency to increase listening to classical music on digital platforms. The fact that, on the one hand, we are talking about the crisis of classical music audience reduction and, on the other hand, there are opposite trends indicating an increase in its popularity, actualizes the study of the communication mechanisms of classical music performers with the audience through digital tools.
 Main objective of the study: To identify the trends, principles and mechanisms that have led to the recent increase in the popularity of classical music, particularly through digital tools on social media platforms such as YouTube and Instagram.
 Methodology: Using the concept of "communication strategy" from the field of strategic management, we analyze the trends observed in the process of transformation of the way classical music performers communicate with the audience in the context of the evolution of media technologies. The study also used empirical (data collection, observation), general scientific (analysis) and theoretical (generalization, systematization) methods.
 Results and conclusions. Modern media platforms have become a great resource for the promotion of a cultural product. They offer opportunities to reach a multi-billion audience composed of different segments, analytical tools and feedback. The mediatization of cultural space and changes in the psychology of perception of cultural products among new generations require new strategies of communication of classical music performers with the audience. The answer lies in the tendency to create audiovisual content that can be broadly divided into those in which classical music is the central object and those in which it is the background. Reels and Shorts, short videos that use classical music as a background, have become a means of expanding audiences by attracting listeners who were not previously interested in classical music. Audiovisual content featuring classical music is evolving from the traditional concert video to the visualization of music through electronic means, plastic arts (photography, painting) and the creation of videos with a storyline (cinematography). An important trend contributing to the growth of classical music audiences is the combination of classical repertoire with more popular film or cartoon music.
 The study of communication channels and methods of modern classical music performers with the audience is important in connection with the development of the classical music industry in Ukraine and the development of a strategy for the promotion of Ukrainian classical music products in the world market of music production.