Attractive Product Research Articles

STRATEGI PENGEMBANGAN PRODUKSI DAN SALURAN PEMASARAN PUPUK ORGANIK DI KECAMATAN KALIDONI KOTA PALEMBANG (STUDI KASUS SATKER INSTALASI 3R)

This research was carried out to determine the strategy for developing production and marketing chanels for organic fertilizer (case study of the 3r instalation work unit from november 2020 to january 2021. The research method used was a survey. The sampling method used in this research is to determine the expert respondent consisting of a total of 8 people (purposive sampling), where the data obtained is qualitative data from expert respondent interviews which are then analyzed using the SWOT analysis method. The data collection method used in this study in primary data obtained from direct observations and interviews with respondent, secondary data obtained from various library sources, related agencies or institutions as well as institutions and interviews with respondents, secondary data obtained from various library sources, related agencies or institutions as well as institutions related to this research. The data processing method used is descriptive qualitative. By using SWOT analysis. The result show that the alternative strategy for developing production and marketing channels for organic fertilizer production by the 3r installation unit is the SO (strength-opportunities) strategy, which is to increas the amount of production and maintain the quality of fertilizer product so that the demand for consumers are met and increas sales creating variations of fertilizer, and also optimizing packaging by creating newer fertilizer brands, production ages, so that fertilizer sales can enter modern markets to expand business development. Creating organic fertilizer business credit by making good and attractive product quality so that consumers are interested.

Sustainable Tourism in Cities—Nature Reserves as a ‘New’ City Space for Nature-Based Tourism

Visible trends in city tourism related to the development of sustainable tourism clearly imply an increase in the significance of green areas and the development of nature-based tourism. Natural areas in cities that ideally fit the assumptions of sustainable tourism are nature reserves—areas where protection of the valuable environment is a priority. This paper aims to highlight that nature reserves are green spots in cities that can be excellent sites for sustainable tourism. The choice of big cities was dictated by the fact that they have the highest requirement for recreational green spaces due to a high concentration of tourist traffic in historic city centres and a clearer need for sustainable forms of tourism. Sixteen nature reserves in five big Polish cities with a population of more than 100,000: Gdańsk, Łódź, Poznań, Toruń, and Warsaw were selected for the study. Field surveys were carried out in nature reserves to see whether basic tourism facilities providing information about nature, supporting education, and conservation of the natural environment existed in the publicly available areas of such reserves. The attractiveness of nature reserves to tourists and their suitability for developing sustainable tourism was evaluated through score-based valuation of the reserves. The valorisation index was used for a synthetic rating and classification of the reserves in terms of attractiveness. The results of surveys imply a possibility of using selected nature reserves in cities for developing sustainable forms of active tourism—in particular hiking and cycling, educational tourism and daily recreational activities of city residents. The sites in question can be regarded as attractive ecotourism products, and as such hold the potential to become a popular destination among tourists and eco-tourists in particular.

The Development of Smoked Mackerel with Reduced Sodium Content.

The World Health Organization recommends reducing salt (sodium chloride, NaCl) intake by 30% by 2025. Since smoked fish can deliver up to 4 g NaCl/100 g, the aim of this study was to develop safe, healthy and attractive smoked chub mackerel (Scomber japonicus) with a reduced NaCl content. Two brines (5% and 10%) were used with different ratios of NaCl and potassium chloride (KCl). In each brine, 0%, 25%, 50% and 75% of NaCl was replaced by KCl, resulting in 1.3, 1.1, 0.9 and 0.6 g NaCl (5% brine), and 2.6, 2.0, 1.2 and 0.8 g NaCl (10% brine) per 100 g, respectively. Similar yield, nutritional, safety, texture and colour properties were found in most formulations. The most desirable taste attributes (negligible bitterness and adequate saltiness) were obtained with a 5% brine prepared with 75% NaCl + 25% KCl. Such conditions seemed to allow for obtaining an attractive product for conscious consumers.

Operations Strategies and Competitive Advantage of African Airlines: A Case of Kenya Airways

In today’s business environment, competitive advantage goes to those organizations most able to adopt effective operations strategies. It is believed that operations strategies are responsible for spurring competitive advantage in different organizations. As a result, many airlines have adopted diverse strategies to enable them obtain competitive advantage. However, it was still unclear whether these strategies actually contributed to the envisaged competitive advantage. This study was carried out to ascertain whether the operations strategies adopted had any significant influence on competitive advantage of Kenya Airways. The specific objectives of the study were to establish the influence of operational efficiency, product and service innovation, continuous process improvement and customer orientation on the competitive advantage of Kenya Airways. The study was guided by the rational choice theory, resource-based view theory, the neo-institutional theory and the Porter’s Five Forces Model. The study was anchored on the descriptive survey design and targeted senior and middle level operations managers at the Kenya Airways headquarters in Embakasi, Nairobi and the Jomo Kenyatta International Airport that serves as the operations hub to Kenya Airways. The study was a census comprising of 125 study participants. Data was collected using a questionnaire. A pilot study was carried out to guarantee the reliability of the instrument. Reliability was tested using Cronbach alpha and Cronbach alpha reliability coefficient of 0.78 was obtained and deemed satisfactory. Descriptive and inferential statistics were utilized to analyze the data. Descriptive statistics included means, frequencies, percentages and standard deviation while the inferential statistics included Pearson’s correlation and multiple regression analysis. Statistical Packages for Social Sciences (SPSS) software was utilized to examine the data. The findings showed that the regression coefficient of operations efficiency was 0.309 (p-value=0.001), innovation of product and services was 0.321 (p-value=0.002), continuous improvement was 0.223 (p-value=0.002) and customer orientation was 0.137 (p-value=0.000). The results revealed that 30.9% of the variance observed in the competitive advantage of Kenya airways was influenced by operational efficiency while 32.1% was influenced by innovation of product and services. Also 22.1% of the variance in competitive advantage was contributed by continuous process improvement while 13.7% was influenced by customer orientation. The study concludes that for airlines to achieve competitive advantage they must focus on reducing flight delays and cost of operations, conform to operational charter and the overall corporate strategy, strive to offer superior products and services, explore new routes, introduce new aircrafts and offer attractive products and services, maintain a culture of continuous improvement and learning by availing the products and services that fulfill and satisfy the unique needs of the customers as well as their demands. The study recommends that the management of airlines should ensure that their operations are efficient and invest more in research to identify new products and services. The management of airlines should also ensure that they adopt products and services that meet customers’ needs and satisfaction.

Construction of Tetracyclic Core Skeleton of Cephalotaxus Diterpenoids through Diastereoselective Pauson‐Khand Reaction

AbstractCephalotaxus diterpenoids represent a class of attractive natural products with diverse chemical structures and valuable biological activities. The Construction of tetracyclic core skeleton plays an important role in synthesizing these compounds. We report here the development of diastereoselective Pauson‐Khand reactions as an effective strategy to the core structure, which enabled the total synthesis of (+)‐3‐deoxyfortalpinoid F, (+)‐fortalpinoid A, and (+)‐cephinoid H.

Determining the Adsorption Energetics of 2,3-Butanediol on RuO2(110): Coupling First-Principles Calculations With Global Optimizers

As climate change continues to pose a threat to the Earth due to the disrupted carbon cycles and fossil fuel resources remain finite, new sources of sustainable hydrocarbons must be explored. 2,3-butanediol is a potential source to produce butene because of its sustainability as a biomass-derived sugar. Butene is an attractive product because it can be used as a precursor to jet fuel, categorizing this work in the alcohol-to-jet pathway. While studies have explored the conversion of 2,3-butanediol to butene, little is understood about the fundamental reaction itself. We quantify the energetics for three pathways that were reported in the literature in the absence of a catalyst. One of these pathways forms a 1,3-butadiene intermediate, which is a highly exothermic process and thus is unlikely to occur since 2,3-butanediol likely gets thermodynamically trapped at this intermediate. We further determined the corresponding energetics of 2,3-butanediol adsorption on an ensemble of predetermined binding sites when it interacts with a defect-free stoichiometric RuO2(110) surface. Within this ensemble of adsorption sites, the most favorable site has 2,3-butanediol covering a Ru 5–coordinated cation. This approach is compared to that obtained using the global optimization algorithm as implemented in the Northwest Potential Energy Surface Search Engine. When using such a global optimization algorithm, we determined a more favorable ground-state structure that was missed during the manual adsorption site testing, with an adsorption energy of −2.61 eV as compared to −2.34 eV when using the ensemble-based approach. We hypothesize that the dehydration reaction requires a stronger chemical bond, which could necessitate the formation of oxygen vacancies. As such, this study has taken the first step toward the utilization of a global optimization algorithm for the rational design of Ru-based catalysts toward the formation of butene from sustainable resources.

Mānuka Clones Differ in Their Volatile Profiles: Potential Implications for Plant Defence, Pollinator Attraction and Bee Products

The New Zealand native plant mānuka (Leptospermum scoparium) is representative of the country’s North and South Islands flora. This species is essential to the growing community of honey producers due to its honey’s antimicrobial and antioxidant properties, attributed to the presence of methylglyoxal (MGO), derived from dihydroxyacetone (DHA) in the nectar. Several clones and cultivars have been selected to optimize DHA production. Still, nothing is known about the volatile emissions of these artificially selected plants. Volatile organic compounds (VOCs) can influence their interactions with the environment, such as pollinator foraging decisions, which may subsequently affect the plants’ products. This study explored the aboveground volatile organic compounds (VOCs) emitted by eight different mānuka genotypes (six clones and two wild cultivars) under field conditions during the spring season. Volatiles were collected using the “push–pull” headspace sampling technique and analyzed using gas chromatography-mass spectrometry (GC-MS). Our results show that mānuka plants emit large amounts of terpenoids, with sesquiterpenes and monoterpenoids being the most abundant groups of compounds. The results also show variation in the total green leaf volatiles, total sesquiterpenes, and specific compounds between genotypes and suggest that artificially selected plants have a significant variation in their chemical profiles. The potential impacts of these results on the plant’s defence, pollinator attraction and bee products are discussed.

Towards Sustainable Shifts to Healthy Diets and Food Security in Sub-Saharan Africa with Climate-Resilient Crops in Bread-Type Products: A Food System Analysis.

Massive urbanization and increasing disposable incomes favor a rapid transition in diets and lifestyle in sub-Saharan Africa (SSA). As a result, the SSA population is becoming increasingly vulnerable to the double burden of malnutrition and obesity. This, combined with the increasing pressure to produce sufficient food and provide employment for this growing population together with the threat of climate change-induced declining crop yields, requires urgent sustainable solutions. Can an increase in the cultivation of climate-resilient crops (CRCs) and their utilization to produce attractive, convenient and nutritious bread products contribute to climate change adaptation and healthy and sustainable diets? A food system analysis of the bread food value chain in SSA indicates that replacement of refined, mostly imported, wheat in attractive bread products could (1) improve food and nutrition security, (2) bring about a shift to more nutritionally balanced diets, (3) increase economic inclusiveness and equitable benefits, and (4) improve sustainability and resilience of the food system. The food system analysis also provided systematic insight into the challenges and hurdles that need to be overcome to increase the availability, affordability and uptake of CRCs. Proposed interventions include improving the agronomic yield of CRCs, food product technology, raising consumer awareness and directing policies. Overall, integrated programs involving all stakeholders in the food system are needed.

Root-knot nematodes (Meloidogyne spp.) a threat to agriculture in Mexico: biology, current control strategies, and perspectives.

Root-knot nematodes (RKN) are sedentary parasites of the roots of plants and are considered some of the most damaging pests in agriculture. Since RKN target the root vascular system, they provoke host nutrient deprivation and defective water transport, causing above-ground symptoms of growth stunting, wilting, chlorosis, and reduced crop yields. In Mexico RKN infestations are primarily dealt with by treating with synthetic chemically based nematicides that are preferred by farmers over available bioproducts. However, due to environmental and human health concerns chemical control is increasingly restricted. Biological control of RKNs can help reduce the use of chemical nematicides as it is achieved with antagonistic organisms, mainly bacteria, fungi, other nematodes, or consortia of diverse microorganisms, which control nematodes directly by predation and parasitism at different stages: eggs, juveniles, or adults; or indirectly by the action of toxic diffusible inhibitory metabolites. The need to increase agricultural production and reduce negative environmental impact creates an opportunity for optimizing biological control agents to suppress nematode populations, but this endeavour remains challenging as researchers around the world try to understand diverse control mechanisms, nematode and microbe life cycles, ecology, metabolite production, predatory behaviours, molecular and biochemical interactions, in order to generate attractive products with the approval of local regulatory bodies. Here, we provide a brief review of the biology of the genus Meloidogyne, biological control strategies, and a comparison between chemical and bioproducts in the Mexican market, and guidelines emitted by national agencies to ensure safety and effectiveness of new developments.

Grazing incidence X-Ray diffraction: identifying the dominant facet in copper foams that electrocatalyze the reduction of carbon dioxide to formate.

Copper foams have been shown to electrocatalyze the carbon dioxide reduction reaction (CO2RR) to formate (HCOO-) with significant faradaic efficiency (FE) at low overpotentials. Unlike the CO2RR electrocatalyzed at copper foils, the CO2RR electrocatalyzed at porous copper foams selects for HCOO- essentially to the exclusion of hydrocarbon products. Formate is an environmentally friendly organic acid with many applications such as food preservation, textile processing, de-icing, and fuel in fuel cells. Thus, HCOO- is an attractive product from the CO2RR if it is produced at an overpotential lower than that at other electrocatalysts. In this study, grazing incidence X-ray diffraction (GIXRD) was used to identify the dominant surface facet of porous copper foams that accounts for its selectivity for HCOO- during the CO2RR. Included are data from the CO2RR at different temperatures using copper foams as the electrocatalyst. Under optimal reaction conditions at 2 °C, the FE for converting CO2 to HCOO- at Cu foams approaches 50% while the FE for hydrogen gas (H2) falls below 40%, a significant departure from that obtained at polycrystalline Cu foils. Computational studies by others have proposed (200) and (111) facets of Cu foils thermodynamically favour methane and other hydrocarbons, CO, HCOO- from the CO2RR. Results from the GIXRD studies indicate Cu foams are dominated by the (111) facet, which accounts for the selectivity of Cu foams toward HCOO- regardless of temperature used for the CO2RR.

Pendampingan dan pelatihan cara pengambilan foto produk UMKM untuk pemasaran di media sosial

The development of photography is very rapid and has become a very important need for human life. Many business opportunities can be created through photography, one of them is to support the marketing of a product. Product Photos are one of the factors that support so that merchandise will sold well. So it can be said that photography is a medium of visual communication in promoting products. Pengkok village is one of several villages in the Patuk Gunung Kidul sub-district which has many regional superior products produced by Micro, Small and Medium Enterprises (MSMEs). The activity of promoting superior products from the region is very important to support tourism activities and the economy of the surrounding community, especially in Patuk District, Gunung Kidul Regency. One of the activities to support promotions that can be done is taking pictures of attractive and beautiful products. Not all product photos for promotional purposes are produced from expensive and sophisticated equipment. Understanding photography techniques to take products’ photos is an important part in promoting products that attract consumers' attention. Therefore, there is a need for training in product shooting techniques using a smartphone. For this reason, to meet the needs of partners (BKAD in Patuk District) a Accompaniment/Training on product shooting techniques using Smartphones for MSME products in Pengkok village was held in the form of Community Service activities. The implementers of this service are lecturers of the Informatics Study Program, Adisutjipto Aerospace Technology Institute assisted by several students of the Informatics Study Program. This training is expected to increase the skills of the MSMEs of Pengkok Village in using smartphone cameras to take pictures of their products as marketing support, so that the resulting images/photos look better and attractive to consumers. The result of monitoring evaluation that has been done during the training is, there is 64% skill increase of the MSMEs of Pengkok Village in photography technique to take attractive product photos.

Nexus between Risk Management and Financial Performance of Conventional Bank in Pakistan

The study investigates the nexus between risk management and performance of Habib Bank Limited using the annual financial time series data from 2005 to 2021. The dependent variable is the bank performance measured by using return on equity. The independent variables are the financial risks, which include credit risk, liquidity risk, and operational risk. The findings suggest that the credit risk and liquidity risk negatively impact the performance of Habib Bank Limited, which means that the increase in credit risk and liquidity risk would result in declining the profitability of Habib Bank Limited. Moreover, operational risk has a significant positive effect on the bank's performance. The study concludes that Habib Bank Limited needs to control its credit and liquidity risks to perform well in the market. It is recommended that Habib Bank Limited adopt strict policies and do a risk analysis of each borrower before issuing the loan. Habib Bank Limited must offer attractive financial products to motivate the depositors to deposit more in the account to control the liquidity risk.

Substitution of synthetic waxes by plant-based waxes in lipsticks

The ultimate symbol of femininity, lipstick is often a brand’s most attractive makeup product. First created several thousand years ago, its composition has evolved a great deal since then, particularly in the 20th century, when petroleum and its derivatives were discovered. But today, with the emergence of Clean Beauty, customers are looking to go back to more natural compositions that respect the environment and their health. However, the total substitution of synthetic waxes has inevitably brought with its problems of product stability, lipstick solidity, sweating, incompatibilities and oxidation, which today’s ever more demanding consumers are not ready to accept. Beyond stability, the sensoriality and the performance of lipsticks can be altered by such substitution. The objective of this study is therefore to find plant-based substitutes for synthetic waxes, which do not reduce the stability and the overall quality of lipsticks. To this end, the physicochemical properties of plant-based waxes will first be measured, and the best candidates will then be introduced into an all-natural lipstick formula. Some waxes tested have a value equivalent to synthetic wax on one physico-chemical parameter but are less efficient on another. The mixtures of waxes with oils of different polarities show that no wax is as ubiquitous as petroleum wax. To conclude, none of the waxes evaluated can substitute the synthetic wax weight for weight in a formula.

Better Marketing Solutions for Tourism Industry During Post Covid Time - A Case Study in Vietnam

During the Covid 19 Pandemic, we need both risk management strategy and marketing mix strategy to push our tourism. Also we need to focus on domestic tourism market with attractive and unique products. By using qualitative and quantitative models, we see that the increase in GDP growth and lending rate and risk free rate has a significant effect on increasing company stock price with the highest impact coefficient, in a case study of OCH Tourism Company in Vietnam. Last but not least, we suggest focusing on the application of information technology in tourism activities; at the same time, research continues to innovate products, increase the tourism demand; coordinate with the Department of Tourism Management in organizing cultural and tourism events in the province. The recovery of the domestic tourism industry will lead to the recovery of many other economic sectors, because the tourism industry itself is an integrated economic sector, it is related to aviation, trade, finance – Banking, agriculture, fishery, transportation.

Aestheticisation in contemporary architectural discourse: The dualism of staged and authentic

In the global market of aesthetic sensations, good space turns into attractive product design. While aestheticisation attacks the space through digital cognitive stimulation, it is upsetting that day-to-day life is insufficiently treated in architectural design. With the necessity of considering space and life in conjunction, the research question is placed between the aesthetic imaginations of the conceptual and ethical requirements of the everyday. The initial hypothesis is that architectural space is determined by the dualism of different modalities, which affect the spectator's perception and the dweller's day-to-day life. That dualism of staged and authentic space manifests an increasingly conflicting relationship, which makes their common element, the concept of space, questionable. The research aim is to show that the architectural duality turns into an antagonistic relationship between two modalities (staged and authentic), caused by an aestheticised context, which glorifies the dominance of the visual and results in the translation of the architectural concept into a manner.

Blow-up prevention by quadratic degradation in a higher-dimensional chemotaxis-growth model with indirect attractant production

<p style='text-indent:20px;'>This paper deals with a boundary-value problem in three-dimensional smoothly bounded domains for a coupled chemotaxis-growth system generalizing the prototype</p><p style='text-indent:20px;'><disp-formula> <label/> <tex-math id="FE1"> \begin{document}$\begin{align} \left\{\begin{array}{ll} u_t = \Delta u-\nabla\cdot(u\nabla v)+\mu u(1-u),\quad x\in \Omega, t>0,\\ { }{ v_t = \Delta v- v +w},\quad x\in \Omega, t>0,\\ { }{\tau w_t+\delta w = u},\quad x\in \Omega, t>0\\ \end{array}\right. \end{align} (*)$ \end{document} </tex-math></disp-formula></p><p style='text-indent:20px;'>in a smoothly bounded domain <inline-formula><tex-math id="M1">\begin{document}$ \Omega\subset\mathbb{R}^N(N\geq1) $\end{document}</tex-math></inline-formula> under zero-flux boundary conditions, which describe the spread and aggregative behavior of the Mountain Pine Beetle in forest habitat, where the parameters <inline-formula><tex-math id="M2">\begin{document}$ \mu $\end{document}</tex-math></inline-formula> as well as <inline-formula><tex-math id="M3">\begin{document}$ \delta $\end{document}</tex-math></inline-formula> and <inline-formula><tex-math id="M4">\begin{document}$ \tau $\end{document}</tex-math></inline-formula> are positive. Based on an <b>new</b> energy-type argument combined with maximal Sobolev regularity theory, it is proved that global classical solutions exist whenever</p><p style='text-indent:20px;'><disp-formula> <label/> <tex-math id="FE2"> \begin{document}$ \mu>\left\{ \begin{array}{ll} {0, \; \; \; {\rm{if}}\; \; N\leq4},\\ {\frac{(N-4)_{+}}{N-2}\max\{1,\lambda_{0}\},\; \; \; {\rm{if}}\; \; N\geq5}\\ \end{array} \right. $\end{document} </tex-math></disp-formula></p><p style='text-indent:20px;'>and the initial data <inline-formula><tex-math id="M5">\begin{document}$ (u_0,v_0,w_0) $\end{document}</tex-math></inline-formula> are sufficiently regular. Here <inline-formula><tex-math id="M6">\begin{document}$ \lambda_0 $\end{document}</tex-math></inline-formula> is a positive constant which is corresponding to the maximal Sobolev regularity. This extends some recent results by several authors.</p>

Strategi Pengembangan Agrowisata Kopi Di Desa Wisata Tempur Kabupaten Jepara

This research explains about coffee agrotourism developing strategy in Tempur Village, Keling, Jepara,Central Java. The main potential of this village is coffee products, but these coffee products are only for souvenirs andthere are no plans to develop it as an agrotourism. Looking back at this issue, it needs to do a deep research ondeveloping coffee agrotourism so it will be a good product from this village. This research is focused on analyzingagrotourism developing plans, especially coffee estate which has not developed yet in this village. This research hastwo scopes which are limited by two variables, the first one is the existing condition of Tempur Village includingprofile, potential, and tourism product component, the second one is developing village potential including coffeeagrotourism developing strategy using SWOT (Atraction, Aminities, Accessibilitiy, Ancelery) analysis.The result of this research explains that Tempur Village has a potential to be developed as coffeeagrotourism, because this region has fertile soil, large coffee estate and natural environment. In developing coffeeagrotourism needs good preparation from the government, coffee farmers, and also local residents so it will be inharmony. Coffee farmers empowerment, local residents and attractive coffee product packaging production needs tobe taught in developing coffee agrotourism. Furthermore, upgrading village facilities to reach the tourismdestination needs to be done to support tourism development, so the plans which have been planned can run well.With the plans of coffee agrotourism development, it is hoped to be useful for academics and the government in orderto increase science.Keyword: Strategy of Developing Coffe Agrotourism.

Formation of Psychological Media Competence of Specialists in the Field of Advertising and Public Relations

The importance of media competence research is connected with the totality of media communications; its psychological component is necessary for a person to understand the peculiarities of media influence and is, at the same time, poorly studied. For specialists in the field of advertising and public relations, psychological media competence (PMC) is of particular importance, since their activities involve the creation of an attractive product for the audience, while not violating the psychological safety of consumers. This determines the relevance of the presented research, the task of which was to analyze the components of psychological media competence among students. The study was conducted using the semantic differential (SD) method and a questionnaire methodology compiled by the author, which allows assessing the ability of a person to determine the psychological characteristics of media texts. Factor analysis, nonparametric Mann-Whitney and Kraskal-Wallis criteria were used for processing. The program developed by the author and tested in the course of the formative experiment is presented, it is aimed at increasing students’ PMC as of future specialists in the field of advertising and PR. 110 people participated in the study. A low level of students’ PMC was revealed. According to the analysis of the results of the experiment, a judgment on the effectiveness of the experimental program aimed at the development of psychological media competence, in particular, the skills of psychological analysis of media texts, is substantiated.

Prototype development of a solar-powered backpack for camping applications

Solar energy, the use and importance of which is increasing day by day, stands out among renewable energy sources with many applications. In this study, the application of solar powered orthopedic back support backpack is presented with a unique photovoltaic module structure. The 2x12W photovoltaic panel system is mounted on the backpack with a rail arrangement and optional use is provided according to the user's preference. Since there will be additional equipment in the solar self-energized backpack compared to a normal bag, the sections where the items should be put in the bag according to their weight are specified to the user. Considering the center of gravity of the backpack, pockets are made in the parts where heavy components will be fixed, and a 12V 7Ah lead acid battery is mounted in this section. There is a 5V - 1A USB output at the system output and a modified sinus inverter for AC loads. In addition, prototype production was carried out for the realized design, and an attractive product was created for camping applications where mobile phones can be charged and simple AC loads can be fed, and for travellers traveling by hitchhiking method.

The Interaction of Product Attractiveness and Decision-Making Style on Consumer Purchase Intention: A Cultural Moderation Perspective

This article examines how product attractiveness in interaction with decision-making style influences purchase intentions. Participants in four different conditions rated their likelihood of buying an experiential product, showing that when using an emotional decision-making style condition, they have higher purchase intentions for the high attractive product than the low attractive product. A reverse effect was found when using a reasoned decision-making style. Moreover, these differences disappeared when included a cultural element, suggesting that collective mental group programming shapes learned ways to act in consumer fields at a higher level, including the decisional way to respond and approach perceived product characteristics. The inclusion of cultural factors with an adequate way to conceive the construct is discussed.