Apple Company Research Articles

Analysis of the Development Status and Existing Problems of Apple Company

Understanding and analyzing the development of technology companies is crucial for the healthy development of the industry. This article takes Apple as an example and focuses on analyzing the current development status and trends of the enterprise based on its financial situation. Intended to address two issues: one is Apple's recent financial performance; Another challenge it will face. This article uses case analysis method and SWOT analysis to focus on exploring the strengths, weaknesses, opportunities, and threats faced by an Apple company. The research results indicate that the current financial development status of an Apple company is good, but it still faces some competitive pressure in the future. Although it has certain market advantages, efforts will still be made from both internal and external environmental aspects in the future. This study takes Apple as the research object, and the research conclusions can provide reference value for future researchers. At the same time, it has important practical significance for the healthy development of Apple in the future and better understanding of the development trends of technology companies.

Predicting the stock opening price of Apple company

As the stock market plays a crucial role in the world economy, researchers have used multiple mathematical and statistical models such as Artificial Neural Networks (ANN) and Long Short-Term Memory (LSTM) networks model to forecast the fluctuation in stock price despite their unpredictability as the stock market, being a stochastic process, would be easily affected by an abundance of factors such as governmental policies, industrial news, and natural calamities. Therefore, based on the previous studies, this paper attempts to forecast the stock opening price of Apple Inc., one of the world-leading companies in the technology industry, utilizing the Autoregressive Integrated Moving Average (ARIMA) model. In order to minimize the impact on the stock market brought by the COVID-19 pandemic, this paper will analyze separately the opening price of Apple stock before and after the epidemic outbreak and will compare the difference the pandemic made in the stock market, as well as the forecasting models.

APPL stock price prediction based on LSTM and GRU

In particular, LSTM and GRU are two frequently used models in stock price prediction. With this in mind, this study will test these two useful tools from three aspects, actual using, limitations and possible future improving. Based on the stock price of (APPL), Apple company from 2022 to 2023. There are a lot of past research shows that LSTM and GRU are useful in forecasting stock price. However, one important part to notice is the rely on historical data. These two models may find difficult to address the correct prediction and make real profit. As a result, the usefulness of LSTM and GRU are tested by the unstable stock market. Additionally, overfitting can be a big problem. To make the models more useful and eliminate limitations. In this research, there will be some real examples of change in stock price based on graphs. There will be some future strategy to solve issues on LSTM and GRU, from possible improvements on the current reliability on historical data, and the easily influenced stock market. Overall, LSTM and GRU can provide useful details based on the past data of certain stock. However, the limitations of these two models are a big issue.

Pengaruh Word Of Mouth, Pengetahuan Produk Dan Citra Merek Terhadap Minat Pembelian Ipad Di Kota Surabaya


 
 
 
 Nowadays technological developments, there are various kinds of technology circulating in society. Various examples of technology that have been circulating include computers, mobile phones, smart watch and tablets. Various examples of technology that have been circulating include computers, mobile phones, smart watch and tablets. There is one tablet brand that has been circulating among the public. One of them is the Apple company with their tablet product iPad. This study aims to determine and analyze the influence of word of mouth, product knowledge and brand image on iPad purchase interest in the city of Surabaya. This research is based on iPad purchase interest that is increasing from year to year and is based on purchase interest that occurs before the purchase of the product. This study used non-probability sampling and had a response of 150. The sample is taken through the number of indicators times the parameter 10. The analysis method used in this study is PLS-SEM (Structural Equation Model based on Partial Least Square). The results of this study show a significant influence of word of mouth on purchase interest, a significant influence of product knowledge on purchase interest and a significant influence of brand image on purchase interest.
 
 
 

Analisis Strategi Pemasaran Perusahaan Apple Dalam Meningkatkan Pemasaran Global

Apple Inc. is a multinational technology company headquartered in Cupertino, California. In April 1976 the Apple Company was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne. The company designs, develops and sells electronic goods, software and online services. Software produced by Apple includes the macOS and iOS operating systems, the iTunes media player, the Safari web browser, iLife and iWork creativity and productivity tools, as well as many professional applications such as Final Cut Pro, Logic Pro, and Xcode. The Apple company focuses on brand value and uniqueness through product quality, both in design, function and technological systems. Apple then implemented a branding strategy for its brand by presenting it as a manufacturer of technologically advanced and user-friendly devices. Another thing that the Apple company does is focus on products and user experience by creating connectivity between gadgets and their properties so that they can only use Apple products and cannot use other brand products. That's why Apple creates products and services that are designed to be inclusive from the start, with built-in accessibility features to help you connect, create, and do the things you want. Love in the way that suits you best. Therefore, Apple Company designs every product to keep your data safe and protected. The marketing strategy carried out is to provide brand value and uniqueness through the quality of the product, both in terms of design, features and the technology system in it. Apart from that, the Apple brand is unique in its elegant logo design with the shape of a bitten apple logo. The Apple company also always innovates by releasing its newest products.

Forecasting financial markets using the random forest algorithm

The article provides material on the analysis of the financial market using the random forest algorithm. The general problem of forecasting financial markets and the role of modern technologies for accurate forecasts and automation of trading strategies are considered. An overview of existing forecasting models and the possibility of their application for financial markets was conducted. The latest studies and publications were analyzed, on the basis of which a research program was developed. The created program has a modular structure and represents a library that can be used for further research. A neural network was built and trained, which, using a random forest algorithm, can perform analysis over a certain period and provide predictions. As part of the research, open data and an analysis of the Apple company were used. During the experiments, an analysis of the accuracy of the model under the influence of hyperparameters, an analysis of the model's operation under different market conditions, a comparison with other forecasting methods, and an analysis of the impact of the amount of data on the accuracy of the model were made. Several neural network mathematical models were built for market forecasting. After that, they were trained on the selected datasets. For training, information was taken for a long period of time, data for quarters, daily profit, profit for a year. The software was written in Python, a number of libraries were used, namely yfinance, Sklearn-Scikit-learn, Matplotlib.pyplot, Pandas. Experimental studies compared the results of different approaches to analysis. Models using the random forest method and the linear regression model were compared, proving the feasibility of using the random die method for this type of problem. With the help of graphs, the metrics are demonstrated and the root mean square errors are derived. To determine the adequacy of the work of the developed neural network, testing was conducted to identify errors when compared with other markets

Analysis of the Product Evolution and Marketing Strategy of Apple Company

Apple Inc. has been one of the dominant enterprises within the industry but still faces problems like losing market share. This paper aims to analyze the strength of Apples product and the corporate concept to better understand and cope with the industry market. The research will mainly focus on Apple Inc.s products, market strategies and developmental strategies with published information. In general, Apple products unique characteristic is crucial for the company to dominate the market. To regain the market share, Apple Inc. needs to establish suitable pricing and market strategy to adapt the changing environment and universal consumer groups. At the same time, Apple Inc. should further develop its unique characteristic to expand its products advantages.

Global strategies: concepts, types and features

Introduction. The paper is devoted to the definition and research of the concept of global strategies, their varieties and features. Different approaches to defining global strategies, proposed by well-known foreign and Ukrainian scientists, are considered. The peculiarities of various types of global strategies are studied, in particular, geopolitical, economic, sociocultural and technological strategies are considered. Specific cases of the application of global strategies are analyzed, namely on the example of the Apple company, and the impact of the chosen strategy on the company's success is described. The purpose of the paper is in a detailed analysis of the concept of global strategies, the definition of their types and features, consideration of conceptual approaches to the definition of global strategies and their classification depending on the goals, field of application, etc., as well as an overview of the role of global strategies in the modern world, their influence on politics, economy and social processes. Results. If we summarize all the information obtained, then the definition of the concept of global strategy can be presented as a plan or approach that establishes the general goal of the organization or company and the ways to achieve this goal at the international level, and which includes setting priorities, developing an action plan and developing policies, which are aimed at ensuring the success of the organization in the conditions of the global economy and competition. The most well-known and used types of global strategies are: cost reduction strategy, differentiation strategy, focus strategy, growth strategy, competitive advantage strategy, sustainable development strategy and digital transformation strategy. Global strategies may differ from company to company, as each company has its own needs and goals. For a deeper understanding of the types and features of global strategies, the purpose is to consider their use and combination on the device of a real organization. The global strategy of the company in question, Apple, is to create and sell products and services that allow users to be constantly connected to the world, which increases their productivity and entertainment. Conclusions. Summarizing all the above information, we can conclude that the global strategy is a long-term plan of action of the company, which determines how it will act in the international market. Each type of global strategy has its advantages and disadvantages, and the choice of the optimal strategy depends on the company's needs and local market conditions. A key feature of global strategies is that they not only contribute to increasing the company's profits, but also allow attracting new customer bases, expanding the geographical coverage of the market and ensuring competitiveness at the international level. Global strategies allow companies to effectively use their resources and capital at the international level, ensure stable production growth and increase their share in the international market. For the successful application of global strategies, it is necessary to conduct an in-depth analysis of market conditions and demand for products, as well as to determine the optimal option for the company's development at the international level.

An Overall Analyses of Apple Company

Apple has many times been the world's most valuable brand, its products and services powerful enough to influence the tastes of a generation. As a result of pandemics recently, the global economics has been severely impacted, and the operational risks faced by Apple have also expanded. Based on the business strategy and profit model of Apple Company in recent years, we will use the two investment methods of NPV and IRR to analyze the current data and make a rough forecast for the future market. This study provides implications for investor to evaluate corporate value.

Analisis Aktivitas Operasional dan Perencanaan Agregat pada Perusahaan Apple Inc.

Apple Inc. is a technology company based in Cupertino, California which was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronal Wayne. Apple produces hardware (hardware) and software (software). This study aims to analyze the operational activities and aggregate planning owned by the Apple company. The data collection technique used is secondary data. The research method used in this research is qualitative. Based on the analysis results obtained, that the type of process strategy used by Apple in manufacturing products is a repetitive focus strategy, even though Apple had slumped in terms of managing its supply chain, employees and inventories during the COVID-19 pandemic. However, Apple managed to rise from the slump and began designing a new strategy to deal with the COVID-19 pandemic

The Apple Company's Foreign Expansion and Market Entry Strategy

The Apple Company's Foreign Expansion and Market Entry Strategy

Using LSTM models to build a better portfolio of Apple Company

This article is mainly about how to use LSTM method to estimate the investment portfolio. Since stock market forecasting is a hot topic and many investors are attracted and confused right now, we will take a method for more accurate stock market forecasting. We analyzed losses, normalized closing price, and when do purchases have the highest income and when do purchases have the lowest income. In this paper, we mainly analyze the stock market situation of Apple. To visualize our results, we draw five figures. The results of the experiment show that our method perform better compared with other method.

Value Creation and Value Capture: Analysis of Apple Company

Apple Inc. is a global technology business headquartered in Cupertino, California. It is a leader in consumer devices, software, and internet services. Their success has been attributed to a variety of factors. One of them is the way Apple has created and captured values. The case study uses the 30 “elements of value” framework from Almquist, Senior, & Bloch (2016)’s outstanding paper “The Elements of Value: Measuring and Delivering What Consumers Really Want” to analyze the values that Apple has created and captured. Each element will be investigated on three components: “use value”, “exchange value”, and “value capture”. The results show that in the case of Apple, the most disguising values come from two products/services: (i) iPhone, and (ii) Apple App Store.

Value Creation and Value Capture: Analysis of Apple Company

Value Creation and Value Capture: Analysis of Apple Company

Exploring the short-term and long-term linkages between carbon price and influence factors considering COVID-19 impact.

Because of global lock-downs caused by the unexpected COVID-19, the interactions between emission trading and related markets have changed significantly compared to the pre-COVID-19 period. Considering the pandemic effect, this paper established an integrated system to identify the relationship trajectories between carbon trading market and impact factors. A noise-assisted multivariate empirical mode decomposition (N-A MEMD) method was utilized to simultaneously decompose the original multi-dimensional time series into intrinsic mode functions (IMFs), after which the Lempel-Ziv (LZ) complexity algorithm was applied to reconstruct the IMFs into high-frequency (HF), low-frequency (LF), and trend modules. Vector autoregression (VAR) and vector error correction (VEC) models were then used to systematically simulate the correlations. The time span was split into pre-COVID-19 and post-COVID-19 periods for comparison, and the mobility trends data during the outbreak period released by the Apple company was chosen to reflect the pandemic effects. The empirical analysis results revealed the energy prices, macroeconomic index, and exchange rate are the main external impact factors of carbon price in the short term. Summarizing from the cointegration models over the long term, the market stability reserve (MSR) mechanism was found to have ability on stabilizing the carbon price under the epidemic shock. Furthermore, the COVID-19 was found to complicate the relationships between carbon price and influence factors, which resulted in fluctuating markets.

Volatilnost prinosa na berzi - primena Monte Karlo simulacije

Stock exchange is the "mirror" of the economy and helps industry (and commerce) to accelerate the development of the country. The prices on the stock exchanges increase or decrease over the particular period and that rate represents stock market volatility. Higher stock price volatility is often associated with higher risk and indicates future fluctuations to investors in order to evaluate them. Predicting future stock price volatility can provide important information to market participants and enable them to make adequate decisions. The aim of this paper is to evaluate the stock price volatility of the Apple Company using the Monte Carlo simulation.

The Application of an Innovative Marketing Strategy MADM Model—SIVA-Need: A Case Study of Apple Company

對過去三十年營銷策略研究的回顧表明，由於營銷策略的標準多屬性決策 (MADM) 模型不可用，因此缺乏對企業營銷策略的一致評估。 本研究借鑒 SIVA 營銷組合和馬斯洛的需求層次，首先通過概念化生成潛在屬性分類參考，並基於通過名義小組技術 (NGT) 獲得的數據與 7 位專家建立了經過驗證的分類矩陣。 得到的分類矩陣的可靠性為 0.95，包含 4 個維度和 20 個屬性，然後用於開發營銷策略的 MADM 模型——“SIVA-Need”——旨在深入探究客戶的想法。 基於SIVA-Need模型， 這項研究設計了一份問卷，該問卷是針對 Apple 產品的重度用戶進行的。 共收回有效問卷326份。 通過一致模糊語言偏好關係 (CFLPR) 獲得的權重分析表明，“品牌社區價值”是關鍵屬性，因為它在 20 個屬性中排名最高 (0.0631)。 然而，“品牌社區價值”的表現差距最大（1.50），而“產品效益”的表現最好（0.235）。 SIVA-Need 模型的 4 個維度和 20 個屬性可以為未來的研究提供更多有價值的信息，並為企業進行廣泛的營銷策略選擇提供一致的評估模型。

Market Reaction to iPhone Rumors

The paper studies the effects of new product rumors about the iPhone on the stock price of the Apple company. We scrape iPhone rumors from Macrumors.com, and obtain a dataset covering 1,264 articles containing 180 words on average between January 2002 and December 2015. Moreover, we construct a market-decided lexicon to transform qualitative information into quantitative data, and analyze what type of words and what information embedded in the rumors are apt to impact on Apple’s stock price. Unlike previous studies, we do not rely on the widely-adopted Harvard-IV-4 dictionary, as the coefficients of the words from the dictionary are neither significant nor consistent with their polarities, compared with our results. The paper obtains three main findings. First, the spread of rumors has a significant impact on the stock price. Second, positive words, rather than negative words, play an important role in affecting the stock price. Third, the stock price is highly sensitive to the words related to the appearance of the iPhone.

Comparison between VG-levy and Kernel function estimation with application

In this article, we present the variance Gamma Levy model that was obtained from the Brownian motion Gamma with their parameter estimation methods (Maximum Likelihood (MLE) and method of moments (MME)). Then, we compare them with Kernel density function depending on MASE. Our application concerned with the Apple company that is listed on the Nasdaq, their data are suitable for the VG-Levy model and achieved the proper conditions of Levy of stability and independence, which means that Apple company was efficient in providing the information to investors. The aim of studying the price fluctuations through the parameters of the model and thus the possibility of knowing the trends of stock prices in the financial markets and the consequent risks associated with investing in them in a manner consistent with the investor's preferences regarding bearing a certain degree of risk in the sense of a pre-preparedness for the potential sacrifice of the investor's capital with the limits of risk resulting from those fluctuations in prices for the returns resulting from price movements in those markets., So it was found that the VG-levy model with MLE is the best.

Analysis on Improvement of Ownership Structure and Dividend—Take Apple as an Example

Equal equity is not a suitable pathway to control the corporations. For Apple Company, due to Jobs’ equal equity, the most important reason that he quitted his company is that at the first step of the company, he had the same shares as other members of the board, but he did not have the absolute control of his company. Also, after the corporation was listed, the shares have been diluted gradually. Losing the control right, Jobs cannot make wise decisions or seek for strategic chances to make a huge profit, when members of the board held diverse opinions. Therefore dual-class share structure and ownership systems are the better choice for founders and entrepreneurs to operate and control the company. Managers have absolute control of the corporations so that they could make intellectual decisions without disturbance and intervention. Companies, accumulating a large amount of money, could pay dividends to shareholders and buy stocks.