Web Analytics Research Articles

Third-party data leaks on websites of medical condition support associations

The internet has become a primary source of health information for many people. For example, the websites of many medical condition support associations, meant for people suffering from various medical conditions, contain information on different medical conditions, treatments, and general health advice. However, accessing such information can be a serious privacy threat for the end user. In this article, we study the privacy of the websites of 18 Finnish medical condition support associations. The websites were analyzed to find leakages of sensitive personal data to third parties. Our investigation concludes that 88.9% of the websites leaked potentially sensitive personal data to third parties, usually private corporations offering web analytics tools such as Google Analytics. Furthermore, we discovered that users are not adequately informed about these data processing activities. We suggest several measures to alleviate third-party data leaks on websites handling sensitive personal data.

Webometric Analysis of Websites of Autonomous Colleges Under Mahatma Gandhi University, Kottayam: A Study

Webometric Analysis of Websites of Autonomous Colleges Under Mahatma Gandhi University, Kottayam: A Study

Exploring Therapists' Experiences of an Educational Website to Support Telehealth Delivery of Constraint-Induced Movement Therapy.

Purpose: Constraint-induced movement therapy (CIMT) is an evidence-based intervention for arm recovery after acquired brain injury. Clinician knowledge, time and confidence in delivering CIMT are established barriers to the routine use of CIMT in practice. CIMT delivery via telehealth is one option to help overcome these barriers. This study aimed to understand clinician experiences of using an educational website and if the education and online resources contributed to their self-reported use of constraint-induced movement therapy via telehealth (TeleCIMT) in practice. Materials and Methods: Data were collected from a purposive sample of therapists registered to use the TeleCIMT website and website analytics. An online survey explored participants' experience with CIMT delivery (both face to face and via telehealth), their perceptions of the website, and barriers and enablers to TeleCIMT implementation using the Capability, Opportunity, Motivation-Behaviour model. Website analytics were used to evaluate website traffic and resource use. Data were analysed using descriptive statistics (quantitative data) and content analysis (qualitative data). Results: Forty therapists responded to the survey; 72.5% (n = 29) of the respondents were occupational therapists, and 37.5% (n = 15) had delivered TeleCIMT. Most of the participants agreed that the website was easy to navigate (n = 26, 90%) and felt that they had the knowledge (n = 28, 96.6%) and skills (n = 24, 82.7%) to deliver TeleCIMT. The enablers to TeleCIMT included motivation to implement learnings from the website, confidence in delivering the programme, and the convenience of remote delivery. The perceived barriers to TeleCIMT use included limited access to technology and the availability of a client supporter to enable engagement in TeleCIMT. The resources used most frequently by the respondents were the participant preparation pack and participant programme pack. Shorter video learning modules (<11 min in duration) had greater engagement than longer video learning modules. Conclusions: Whilst online education and resources may enhance clinician knowledge of constraint-induced movement therapy and telehealth delivery, other barriers such as lack of technology access, may need to be addressed through additional learning and implementation strategies to support the routine use of TeleCIMT in practice.

Analysis of Websites of Indian Agricultural Universities for their adaptation of Web 2.0 Technology

Analysis of Websites of Indian Agricultural Universities for their adaptation of Web 2.0 Technology

Pemanfaatan Akun Tiktok @infodhaharjogja Sebagai Media Komunikasi Pemasaran Kuliner di Daerah Istimewa Yogyakarta

TikTok has become a trend in utilizing social media for marketing communication activities. This has become a reason for content creators to create content related to product or service promotion. One of the accounts that uses TikTok as a marketing communication medium is @infodhaharjogja. This account was chosen because after an analysis with website analysis, the engagement rate and comments to the like ratio of @infodhaharjogja were higher compared to other accounts, although the number of its followers was small. This research aims to understand the utilization of the TikTok account @infodhaharjogja as a culinary marketing communication medium in the Special Region of Yogyakarta. The theory underlying this research is the 7C Framework. This research uses a descriptive qualitative method. Data collection was carried out through interviews, observation, and documentation. The results show that the utilization of the TikTok account @infodhaharjogja met five out of seven indicators in the 7C Framework. The indicators that support marketing communication practices are context, content, community, communication, and connection. Context is an aspect to attracts viewers' attention. Content contains valid and interesting information community functions to build interaction among the audience. Communication facilitates active communication between the @infodhaharjogja account and viewers through comments and direct messages. Connection facilitates easy access to information with a single click using hashtags. The two indicators that do not support marketing communication practices are customization and commerce.

Mesofactors of the regional pedagogical cluster development

Introduction. One of the trends in the development of teacher education is the tendency of clustering. The pedagogical cluster acts as an integral part of the educational cluster, preserving its specific features in relation to the system of continuous pedagogical education. Aim. The aim of the article is to study the factors influencing the formation and development of a pedagogical cluster; special attention in the article is paid to mesofactors. Materials and methods. Theoretical methods (analysis of scientific literature, comparative analysis of ideas and approaches to clustering in education, the essence of regional mesofactors) made it possible to determine the mesofactors of influence on the formation and development of a regional pedagogical cluster. The basis of the experimental research is the system of continuous pedagogical education of the Novgorod region. Methods of experimental research: survey to identify the realization of the potential of regional mesofactors (149 teachers of the Novgorod region (Russiam Federation) – 124 teachers, 25 managers), analysis of websites of secondary school (20 sites) to identify social partners. Research results. The theoretical result of the study was the determination of the educational potential of the territory, the specification of the content and objects of influence of mesofactors on the formation and development of the regional pedagogical cluster. A survey of teachers: of the variety of objects on the territory, predominantly objects with traditional recognized educational value are used in the educational process of the school – architectural monuments, outstanding people or events, historical places (noted by a quarter of the participants), which are used for excursions (71%) or only information about them (29.5%); teachers understand of the importance of the educational potential of the territory for transforming the learning process. The list of the school's main partners is limited to cultural institutions (libraries, museums), sports organizations, enterprises and organizations with which schools cooperate within the framework of career guidance, as well as partner institutions for the prevention of deviant behavior. Conclusion. The study confirmed that the consolidation of the efforts of educational organizations of different levels in the context of a pedagogical cluster is considered as a new vector of cooperation to increase the competitiveness and quality of pedagogical education in the region, the basis for which can be the educational potential of the territory.

Feasibility, acceptability, and preliminary impact of "Supper Heroes", a family-based sustainable diet intervention.

The primary objective of this research was to evaluate the feasibility and acceptability of "Supper Heroes", a superhero-themed mobile health (mHealth) intervention designed to reduce food waste and increase plant-based protein food intake among families with children aged 9-14 in Ontario, Canada. A single arm, pre-post mixed methods design was used to evaluate the intervention. The 4-month mHealth intervention included 7 online modules with infographics, videos, and activities to help families reduce their food waste and eat more plant-based protein foods. Feasibility was assessed using website analytics to monitor intervention completion and attrition. Acceptability was assessed at post-intervention using online surveys of parents and children, and in-depth interviews with parents. 23 out of 30 families (77%) were retained from pre-to post-intervention; 33 parents (22 mothers, 10 fathers; and 1 parent who did not disclose their gender) completed the pre-intervention and post-intervention surveys and 33 children (16 girls; 15 boys; 1 child who did not disclose their gender; and 1 non-binary child) completed the post-intervention surveys. Most parents (95% of mothers and 100% of fathers) and children (88%) reported that they were satisfied or highly satisfied with the intervention. Overall, the intervention was feasible and well-accepted by parents and children. A randomized, controlled trial among a larger sample is recommended to further evaluate intervention impacts. These results can inform future research and public health interventions aimed at promoting sustainable diets.

Attention long short-term memory-based website analysis on the impact of cross-border electronic commerce on online consumer behavior

Attention long short-term memory-based website analysis on the impact of cross-border electronic commerce on online consumer behavior

Revitalizácia hnedouhoľného revíru Lužice - ako príklad zodpovedného a konkurencieschopného rozvoja banského regiónu po ukončení ťažby

In 1988, the Lusatian lignite district was a major coal producer. However, after Germany’s reunification in 1990 and subsequent deindustrialization, most lignite mines and power stations closed, causing significant job losses and left the landscape devastated. This paper presents an exploratory case study of projects aimed at the reclamation of opencast mines following the cessation of lignite mining. Using content analysis of the programme website, relevant studies, our own observations of several completed and ongoing projects, we present the IBA Fürst-Pückler-Land programme, which included 30 sub-projects aimed at revitalizing damaged areas after mining activity and were also intended to contribute to tackling unemployment and out-migration from the region. We illustrate the functioning of these projects through the example of the IBA terraces sub-project. The implemented projects have not only significantly improved the image and attractiveness of the mining-ravaged region, as evidenced by the increased number of tourists, but have also laid the groundwork for new initiatives aimed at halting severe depopulation and attracting skilled workers to the area. In the discussion, we formulate suggestions for inspiration of the Slovak Brown Coal District, which in 2023 also ceased the extraction of brown coal and its processing into electricity.

ASSESSMENT OF THE LEVEL OF INFORMATION TRANSPARENCY OF BANKS

The purpose of the study is to develop a methodology for assessing the level of transparency of banks through the analysis of their web resources, the application of which allows us to conclude the openness of banks, their readiness to interact with their customers, partners, regulatory bodies, the public, and other stakeholders. Based on bibliometric analysis and analysis of banks' websites, those indicators most often found on websites were singled out so they can be compared in a comparative analysis. These comparative indicators were grouped into five groups: 1) "Active transparency and information about the bank"; 2) "Information about relations with the public, users or interested parties, including mechanisms of interaction and cooperation with them"; 3) "Economic and financial transparency"; 4) "Right to access to information"; 5) "Prevention of corruption and compliance with the requirements of transparency and good management." The work used the point evaluation method of indicators, based on which a methodology was developed for evaluating the level of transparency of bank websites, which includes 45 criteria for the level of transparency of their websites. The test results showed that the method can be successfully used to assess the transparency level of their web resources. This methodology for evaluating the level of transparency of bank websites will be a useful tool for both internal and external stakeholders. For banks, it can become an additional motivational tool for improving the quality and availability of information on their web resources, and for consumers (clients, counterparties, investors, regulatory bodies, auditors, etc.) - a source of convenient and understandable information about the activities of banks and their products. In general, the conducted research helps to ensure greater transparency and trust between banks and their stakeholders, which, in turn, will contribute to the development of the modern economy.

The language of manipulation: A multimodal discourse analysis of mainstream news media and fake news websites

In the contemporary digital media landscape marked by the presence of disinformation and fake news, the aim of this study is to perform a comparative analysis of mainstream news media and fake news websites, and to identify the multimodal resources characteristic of them. In particular, the study focuses on newsbits and newsbites, which comprise clusters of headlines, leads, hyperlinks, and images (Knox 2007), because they arguably represent the most salient features of any news websites. A representative corpus of newsbits and newsbites was compiled from mainstream news media and fake news websites that meet the criteria of such websites defined in the study. In total, 8 newsbites and newsbits were collected from 2 mainstream news media and 2 fake news websites. The study primarily draws on Bednarek and Caple’s (2012) approach to news discourse, which affords ways to perform a complex multimodal analysis of text and image, as well as explores the concepts of news values, parameters of evaluation, text-image relations, and communicative functions of images. As the primary objective of newsbits and newsbites is to entice readers to read the full article, the creation of compelling newsbits and newsbites is the shared goal of both mainstream news media and fake news websites, even though their broader objectives or ethical standards may not align. The manipulative impact of linguistic modes is more pronounced in the case of fake news websites because they rely on attracting clicks through controversial evaluations or alternate perspectives of some existing news. On the other hand, mainstream news media create more engaging and clickable newsbits and newsbites with higher emotional pull via the interplay of text and real-life images.

Mediatization as a Fundamental Communication Strategy of University Libraries in Kharkiv

Objective. The aim of the study is to develop conceptual foundations for medialization as the most effective communication strategy for university libraries. The unique experience of analytical and marketing practices in scientific libraries of universities enables them to effectively monitor the impact of their official accounts on social networks and messaging platforms, thereby contributing to the formation of their unique image. Methods. Employed methods include observation, comparison, Internet marketing, content analysis of official university websites, references to official web representations on social networks (messengers), statistical and mathematical methods, as well as systemic and socio-communicative approaches. Results. The study clarified the extent of Kharkiv universities’ incorporation into the global communication space through their web presence activity on various social networks/messengers. Rankings for the popularity of social networks/messengers (Facebook, YouTube, Instagram, Telegram) among Kharkiv universities, as well as for their Telegram channels based on the number of subscribers were developed. Conclusions. University libraries possess powerful analytical potential for enhancing the effectiveness of universities’ branding campaigns through medialization – effective communication activities on social networks/messengers. Systematic use of web analytics tools to monitor the effectiveness of communication strategies and adapt content according to subscribers’ interests can improve the quality of communication and marketing activities in higher education institutions.

DEVELOPMENT AND USABILITY ANALYSIS OF EFLORACYNTOK: A DIGITAL BOTANICAL REPOSITORY FOR HERBAL PLANT CONSERVATION

The Digital Botanical Repository at Universiti Utara Malaysia (UUM) is an initiative designed to support the conservation and study of herbal plants, reflecting the region's rich biodiversity. This repository aims to bridge the gap between the physical herbal plant garden and a wider audience by providing detailed plant profiles and advanced search functions online. The problem addressed by this study is the limited accessibility and engagement with the herbal plant garden's resources. Despite the garden's potential as a useful educational and research tool, physical access is limited, and there is a need for a more efficient way to disseminate information about the herbal plants it houses. The objective of the repository is to improve access to and engagement with the garden's resources, enhance research capabilities, and support educational initiatives. By digitizing the plant information and making it available online, the project seeks to reach a broader audience and promote the garden's use in various academic and research contexts. The methodology for developing the repository involved several key phases: conducting a requirement analysis to understand user needs, designing a database to store extensive botanical data and high-resolution images, creating a user-friendly and scalable interface, integrating the database with the interface, and implementing advanced search functionality. Usability testing was conducted using the Website Analysis and Measurement Inventory (WAMMI) framework to ensure a high standard of user experience. The findings from usability testing indicated that while users generally found the repository effective and engaging, there were issues with efficiency, error tolerance, and ease of learning. For instance, 49% of users agreed that the website seemed logical, but some experienced difficulties with navigation and search functionalities. The impact of this study is significant for botanical conservation and research. By addressing the identified usability issues and implementing suggested enhancements such as interactive educational tools, user-generated content, multilingual support, and collaborations with other botanical institutions, the repository can further its role as an invaluable resource.

Challenges and opportunities of strategic communication in health and wellness tourism in Portugal

The growing focus on wellness and well-being has led to the consolidation of health and wellness tourism as a strategic part of the tourism economy in Portugal. This study analyses how regional tourism boards communicate these concepts and explores the challenges and opportunities presented by this rapidly changing market. The study examined the evolution of communication related to health and wellness in tourism between 2020 and 2022 based on a literature review, analysis of institutional websites and monitoring of digital trends. The results show a predominant focus on spa tourism and limited exploitation of the concept of well-being in a broader sense. The research highlights the need for more innovative and diversified communication strategies capable of attracting tourists seeking a holistic balance between physical, mental, and emotional health. Effectively communicating this distinctive value will be essential to strengthening Portugal’s competitiveness and resilience in a constantly evolving sector.

The Different Amazonian Indigenous Cultures Between Western and Chinese Tourists’ Perspectives

This research paper examines the contrasting portrayals of Amazonian indigenous cultures in the European, American and Chinese travel media, revealing the profound impact of historical, cultural and faith-based factors on tourism. It begins with an overview of the evolution of tourism and its multifaceted impact on indigenous cultures, highlighting the benefits of tourism for indigenous cultures. Through a comparative analysis of Western and Chinese tourism websites, this paper identifies differences in the way these cultures are depicted. Western depictions tend to romanticize and commodify indigenous cultures, portraying them as “noble savages” and emphasizing their poverty, isolation, and need for external protection. Closely linked to Western colonial history, Christianity and romanticism, these portrayals reflect a paternalistic view that often disregards the agency of indigenous communities. In contrast, Chinese depictions are influenced by Taoism and Confucianism, emphasizing harmony with nature, collectivism and social order. These depictions focus on the connection between aboriginal people and their environment, depicting them as models of ecological balance and collective living. The study also explores the historical and colonial contexts that have shaped such Chinese portrayals, reflecting China’s history of internal upheaval and resistance to cultural imperialism. The paper concludes by highlighting the need for a more nuanced and respectful approach to indigenous tourism that recognizes the agency, resilience and vitality of these communities, moving beyond mere stereotyping and commodification.

Retail Businesses’ Commitment to Public Health: Lessons From the COVID-19 Pandemic

This study investigates how essential retailers responded to the COVID-19 pandemic through stakeholder communications. Based on a comprehensive text analysis of the corporate websites of the 20 largest U.S. essential retailers during the first 19 months of the crisis, we categorize the public health measures communicated by these retailers and assess how these retailers adapted their messaging to address the concerns of different stakeholders over time. This analysis allowed us to create a framework for understanding the flow of retailer/stakeholder communication during a health crisis, highlighting the important role businesses can play in alleviating stakeholder concerns when public health is on the line. We discuss the implications of our findings for retailers and public policy, aiming to enhance preparedness and response for future health emergencies.

Food, nutrition and dining information on residential aged care facility websites: A website analysis.

High-quality food, nutrition and dining are essential tenets of residential aged care facilities (RACF). Residential aged care facilities provide website information on their services for prospective residents, which may offer insight into food, nutrition and dining practices. This study aimed to describe the food, nutrition and dining information on RACF websites. A cross-sectional website analysis was conducted on Southeast Queensland (SEQ) RACF websites. Food, nutrition and dining data were extracted verbatim under domains of nutrition care processes, food and menu planning, eating assistance and mealtime experiences, with further subdomains under each. Quantitative content analysis was conducted to describe the information reported on websites, descriptive statistics were used to describe RACF characteristics, and Pearsons χ2 analyses were performed to detect associations between different food, nutrition and dining practices and RACF characteristics. A total of 268 websites were reviewed. Food, nutrition and dining information were limited, with no subdomains mentioned by all websites. The most frequently mentioned subdomains were the foodservice model (64%, n = 171), allied health services (72%, n = 173) and communal dining (73%, n = 193). Assistive/adaptive equipment to support independence (0%, n = 0), personalised nutrition care plan (0%, n = 1) and reference to food, nutrition or food safety standards (2%, n = 5) were the least mentioned subdomains. Facility characteristics had minimal associations with subdomains. There are opportunities for RACF to improve the information on food, nutrition and dining information on websites to increase transparency to future residents. The subdomains developed in this study could provide guidance to RACF to enhance online information.

Factors in Choosing a Field of Study at a University by Russian and French Applicants: a Comparative Analysis

This article is based on an empirical study conducted between February and May 2023, employing methods such as online questionnaire surveys, content analysis of school websites, and secondary analysis of regulatory documents in the field of education in Russia and France. These documents include materials from organizations, centers, and other structures addressing issues related to vocational guidance, employment, training, and the development of student mobility in secondary schools and colleges. The work highlights the scientific problem of considering students’ personal interests, inclinations, and abilities as a critical factor in selecting a university training program. The study revealed differences between Russian and French applicants in terms of the importance attributed to institutional, social, and personal factors when choosing a university course. Both Russian and French applicants place equal emphasis on institutional factors when deciding on a course of study. However, French applicants prioritize personal motives, such as self-realization, self-development, interesting future work, and the potential to build a successful career. Conversely, Russian applicants are more influenced by social factors, including entrance exam results, the prestige of the university, the potential to secure a well-paying job after graduation, and future high earnings. French applicants tend to make more balanced and informed decisions, leveraging their existing abilities to secure fulfilling future employment, achieve self-actualization, and develop successful careers.

Confusion in the marketplace: a study of institutional isomorphism and organisational identity in South Korea

ABSTRACT The inherent features of universities and junior colleges in Korea may be non-normative based on institution type, suggesting the blurring of organisational identities. This raises concern amid Korea’s increasing popularity as an international education destination. There might be confusion in the global marketplace from the perspective of students who interact with and learn about the identities of Korean institutions. We are already alarmed by a peculiar development in some international students unintentionally enrolling at junior colleges in pursuit of traditional university degrees and experiences. We employ a mixed-methods analysis combining a national statistical overview and the content analysis of institutional websites to interrogate the organisational identities of Korea’s universities and colleges. Institutional differences, which exist, are masked by the orchestration of culturally mediated messages signalling institutional activities and social roles that are increasingly blurred. We offer thoughts on what institutional isomorphism and homogenised identity representations indicate about society and national policy, in Korea and beyond. We conclude with a discussion of the market utilities and challenges linked to institutional sameness. Institutional isomorphism is not necessarily undesirable, but may be used a policy lever to correct market failures.

International schools in an era of rising nationalism: a tug-of-war between cosmopolitan and national forces

ABSTRACT A rise of nationalism worldwide presents complex challenges for international schools, which have long been regarded as archetypes of cosmopolitanism in education. In this article, we apply the concept of cosmopolitan nationalism to investigate how interplays between cosmopolitanism and nationalism manifest in practice at international schools. We conducted a multi-site case study of five international high schools in the Pearl Delta River region in Southern China, covering cases in Guangdong Province (Guangzhou and Shenzhen), Hong Kong (two schools), and Macao. Through field observations, website analyses, and interviews (n = 105) with principals, teachers, parents, and students, we provide descriptive snapshots of each case. Three major findings demonstrated a ‘tug-of-war’ between cosmopolitan and national forces: (1) diversity in how cosmopolitan education is interpreted and implemented, (2) a growing influence of nationalism on educational objectives and practices, and (3) counterbalancing resistance to nationalistic elements grounded in cosmopolitan values. These points are discussed in light of a newly adapted schematic depiction of cosmopolitan nationalism at the school-level. To conclude, we reflect on how a balance of rootedness linked to national belonging, pride, and traditions along with cosmopolitan learning environments that promote openness to the world may represent the future of international schooling.