American Hotel Research Articles

Tourism investment for the future

The increasing potential of tourism to create jobs and wealth is not, unfortunately, matched by government and private sector realization of what the industry has to offer. Jonathan Bodlender of Horwath and Horwath (UK) Ltd, the Leisure Consultants, argues that unless investment from these two sectors is forthcoming, potential will be lost all round. Tourism jobs are cheap to create compared to other industrial sectors and the high tourism multiplier effect ensures a good return on investment for government, private industry and therefore for national economies as a whole. This piece was originally prepared for a joint International Hotel Association and American Hotel and Motel Association meeting in New York, November 1983.

The North American hotel as publisher, bookseller and librarian

The North American hotel as publisher, bookseller and librarian

The State of Technology in the Lodging Industry— 1983. American Hotel & Motel Association, 888 Seventh Avenue, New York, N.Y. 10019. 1983. 128p. $60

The State of Technology in the Lodging Industry— 1983. American Hotel & Motel Association, 888 Seventh Avenue, New York, N.Y. 10019. 1983. 128p. $60

Financial Management in the 1980s

Sponsored by the Financial-Management Faculty of the School of Hotel Administration at Cornell University and the Committee on Financial Management of the American Hotel and Motel Association

Reviews : Security Materials: A Compilation of Informational Articles on Various Security Programs in Use, by Raymond C. Ellis, Jr. Educational Institute, American Hotel and Motel Association, Stephen S. Nisbet Build ing, 1407 South Harrison Road, East Lansing, MI 48823. 1979. 78 pp. Softcover, $15.00

Reviews : Security Materials: A Compilation of Informational Articles on Various Security Programs in Use, by Raymond C. Ellis, Jr. Educational Institute, American Hotel and Motel Association, Stephen S. Nisbet Build ing, 1407 South Harrison Road, East Lansing, MI 48823. 1979. 78 pp. Softcover, $15.00

Book Reviews : Marketing of Hospitality Services, Food, Lodging, Travel by W. J. E. Crissy, Robert J. Boewadt, and Dande M. Laudadio (Educational Institute of the American Hotel and Motel Association, 1407 South Harrison Road, East Lansing, Michigan 48823, 1975, 269pp., $19.95

Book Reviews : Marketing of Hospitality Services, Food, Lodging, Travel by W. J. E. Crissy, Robert J. Boewadt, and Dande M. Laudadio (Educational Institute of the American Hotel and Motel Association, 1407 South Harrison Road, East Lansing, Michigan 48823, 1975, 269pp., $19.95

Book Reviews : Federal Wage and Hour Standards for the Hotel-Motel and Restaurant Industries, by Albert L. McDermott and Frederick J. Glasgow. American Hotel and Motel As sociation, Suite 1006, 1101 Connecticut Avenue NW, Washington, DC 20036. 1979. Three-ring looseleaf, $43.50 ($32.50 to AH&MA members)

Book Reviews : Federal Wage and Hour Standards for the Hotel-Motel and Restaurant Industries, by Albert L. McDermott and Frederick J. Glasgow. American Hotel and Motel As sociation, Suite 1006, 1101 Connecticut Avenue NW, Washington, DC 20036. 1979. Three-ring looseleaf, $43.50 ($32.50 to AH&MA members)

Energy Consumption in Lodging Properties: Applying Multiple Regression Analysis for Effective Measurement

The American Hotel and Motel Association predicts that energy costs will jump by as much as 20 percent in some areas this year. It is clear that, to maintain profitability, the operator must monitor energy consumption accurately, taking into account such factors as occu pancy and the severity of the weather. The following article shows you how.

Convention Management & Service. Frank W. Berkman, David C. Dorf, and Leonard R. Oakes. The Educational Institute of the American Hotel & Motel Association, 1407 S. Harrison Road, East Lansing, Michigan 48823. 1978. 230p

Convention Management & Service. Frank W. Berkman, David C. Dorf, and Leonard R. Oakes. The Educational Institute of the American Hotel & Motel Association, 1407 S. Harrison Road, East Lansing, Michigan 48823. 1978. 230p

The Educational Institute of the American Hotel & Motel Association 1978 Catalog. Education Institute of the American Hotel & Motel Association, 1407 S. Harrison Road, East Lansing, Michigan 48823. 1977. 26p. Free

The Educational Institute of the American Hotel & Motel Association 1978 Catalog. Education Institute of the American Hotel & Motel Association, 1407 S. Harrison Road, East Lansing, Michigan 48823. 1977. 26p. Free

Summary of Policies, Practices and Statistics of Members of the 1973 AH&MA Resort Committee. American Hotel & Motel Association, 888 Seventh Avenue, New York, N.Y. 10016. April 1974. 61p

Summary of Policies, Practices and Statistics of Members of the 1973 AH&MA Resort Committee. American Hotel & Motel Association, 888 Seventh Avenue, New York, N.Y. 10016. April 1974. 61p

Hotel/Motel Room Rates

Room rates should be keyed to the market served is an axiom of the industry. Recently, George D. Johnson, president of the American Hotel & Motel Association and vice president of ITT-Sheraton Hotels, told members of the Hotel Sales Management Association that "We've all been eating from the same pie with the result that many properties are getting a thinner and thinner slice." He pointed out that new markets must be tapped to raise occupancy. Most peo ple who travel for pleasure still stay with friends and relatives. And there are more overnight ac commodations in camp trailers, according to a 3-M Advertising study, than there are in hotels and motels — even though the recreational vehi cle is comparatively new in the travel field. Prof. Norman G. Cournoyer, who is associate professor in the Department of Hotel, Restau rant, and Travel Administration at the Univer sity of Massachusetts, points out in this article that complacently raising hotel-motel rates means diminishing markets for the industry. Pro fessor Cournoyer's doctoral dissertation devel oped "An Econometric Model of the Occupancy for Hotel-Motel Rooms in the Pioneer Valley, Massachusetts." This study found that the de mand for hotel-motel rooms in that area were influenced by: room price, distance from the' highway, services offered to clients, referral services, population of the surrounding area, ad vertising, and the size of the hotel-motel.

NEWS AND ANNOUNCEMENTS

Legal Course for Doctors: The University of Miami Law Center and School of Medicine announces Medical Malpractice, A Legal Course for Doctors, to be held March 1-4, 1972, at the American Hotel, Bal Harbour, Florida. The seminar will provide an in-depth introduction to the legal rights and duties of doctors and hospitals in relation to patients. Further information is available from IV Medical/Legal Institute, University of Miami Law Center, P.O. Box 8087, Coral Gables, Florida, 33124.

Design of Resort Condominiums

This article, prepared by Morris Ketchum, Jr. and Associates in cooperation with the Condo minium Committee of the American Hotel & Motel Association, is the first of a series. Chap ter 1 deals with the basic fundamentals for plan ning resort condominiums for play and profit. Chapter 2 covers land site evaluation for the master plan. Subsequent chapters will contain in detail con dominium design aspects and criteria, site plan ning, unit design with planned flexibility, con struction techniques, interior decor and main tenance, recreational facilities, and physical suit ability for management and operation. These basic fundamentals can be applied either to an entirely new development or to the expansion of an existing development. Morris Ketchum, Jr. Associates utilize the team- work approach in executing total architectural, engineering and planning services — master planning, urban design, building and interior de sign, landscape development, styling and graph ics. Their projects have ranged from college campuses to government building groups, aquar iums and zoological parks, schools and housing projects, urban and suburban shopping centers, and recreational areas in the United States, Eu rope, and Africa. Morris Ketchum, Jr. FAIA is an internationally known architect and was president of the Amer ican Institute of Architects in 1965-66. Herbert W. Riemer, AIA, is the partner who leads the home-based team, which has headquarters in New York.

Securities Regulation of Condominium Hotels

This article is based on a report Peter M. Gunnar prepared for the Condominium Committee meet ing of the American Hotel & Motel Association at the 59th Annual Convention, held December 8-12 in Mexico City. Mr. Gunnar, a lawyer and former trial court judge, is the chief executive officer of Condo minium Northwest, Inc. and of McMillan Inns, Inc., a company specializing in condominium resort hotels. His companies accomplished the first and second voluntary SEC registrations of condominium hotels — the Inn at Spanish Head and the Inn of the Seventh Mountain. Mr. Gun nar also acted as counsel for Sunriver Properties in registering Sunriver Lodge, the fourth such voluntary registration.

A CONGRESS SHOULD ALSO PRESENT PAPERS FOR NON‐EXPERTS1

Abstract One important purpose is social: to meet with colleagues from all over the world; to meet old friends and make new friendships; to follow how some of the old fellows grow grey hair; to meet the new and young generation who will lead psychology into the next century. I know of no statistics on the social behavior of psychologists at international congresses, but perhaps we may allow ourselves to generalize from a study of the national conventions of the American Psychological Association. The study was carried out some fifteen years ago by the American Hotel Association. It compared the behavior of psychologists with that of many other professions such as sociologists, anthropologists, physicians, mathematicians, chemists, etc. Of course, this study was carried out from a business point of view: what income is to be expected from conventions in terms of the sale in the hotel bars and restaurants compared to expenditure in terms of broken chairs and cleaning up the whole mess. One important conclus...

Operation Breakthrough!

This report was delivered December 5, 1968 at the opening session of the 57th Convention of the American Hotel & Motel Association in Denver, Colorado. The complete study will be made available by AH&MA to its membership in April 1969.

The American Hotel & Motel Business, 1946-65

The American Hotel & Motel Business, 1946-65

First U. N. Conference Held on International Travel and Tourism

Professor McIntosh is Extension Specialist in Tourist and Resort Service and Professor of Hotel, Restaurant and Institutional Management at Michigan State University. He was the only representative from a U.S. educational institution who attended the U.N. Conference. This year as many as 900,000 overseas visitors will come to the United States, representing a 22 percent increase over 1963 figures, according to the U.S. Travel Service. The largest number will come from Europe and many are expected to visit the New York Fair. An estimated 100,000 Japanese visitors are anticipated in Hawaii and the U.S. mainland due to the lifting of currency restrictions in Japan. Needless to say, nearly one million visitors from abroad represents considerable business for U.S. hotels. The American Hotel & Motel Association points out the need for foreign language versions of promotional material issued by State-side hotels and visitors bureaus. The AH&MA prom ises to see that such materials are delivered into the proper hands. AH&MA's booklet, Serving the International Visitor, is available at $1 from their headquarters at 221 West 57th Street, New York, N.Y. 10019.

Irrational Behavior and Economic Theory

Irrational Behavior and Economic Theory