In response to the problem that weights in product planning and design are difficult to accurately reflect the real needs of users, a design method for hexagonal shaft straightening machines based on quality function configuration and evidence theory is proposed. First, based on the method of quality function deployment and evidence theory, the demand indicator and its importance are determined by market research and the Kano model. Second, to solve the conflict problem in the process of expert opinion aggregation, combined with evidence theory, taking expert knowledge as evidence, the possible value space of causal strength among nodes constitutes the recognition framework, which is used to synthesize the knowledge of multiple experts. The indicator correlation degree is reflected by using a correlation weight matrix, and effective solutions to the relevant theoretical problems and algorithms, such as those for competitive indicator evaluation, weight calculation and planning target value cases, are proposed. Finally, according to the analysis results for the various structural elements of the house of quality, a hexagonal shaft straightening machine function for master planning house of quality was constructed, and propose a design and build the main experimental platform. The relevant test results show that the technical specifications of the hexagonal shaft straightening machine basically meet the requirements of the overall planning target values, verifying the effectiveness and feasibility of the proposed method.