Understanding the Business Value Creation Process for Business Intelligence Tools in the UAE

Abstract

Background: In today’s dynamically changing business environment, organizations are constantly striving to improve their organizational performance, and the use of business intelligence (BI) aids in this process. This is a key reason why BI has captured the attention of many academicians and practitioners. Most of the research on BI highlights its importance and the ways in which it facilitates decision-making; however, there is limited research on how the use of BI tools and applications benefits the organization by enabling it to convert the millions of dollars spent on BI investment into business value. This study validates the “business value of BI” framework by evaluating the business value creation process for BI tools in the UAE.