Abstract
The article, based on the latest studies of the Ukrainian media space, determined the peculiarities of the state regulation of the information space of Ukraine, outlined the specifics of the Ukrainian media market and its structural reformatting and change of content during the full-scale invasion of the Russian Federation on the territory of Ukraine. It was emphasized that, especially at the beginning of the full-scale invasion, the work of most journalists became 24/7. Despite the frenetic pace and fatigue, they still had to collect, process and quickly deliver relevant information to the public. In martial law conditions, the state developed new recommendations for the activities of journalists and approved them at the legislative level. The main focus is determining the difficulties journalists overcome during their professional activities due to informational and physical pressure from the enemy. At the same time, during an armed conflict in a democratic state, there is an urgent need for truthful, accurate, and high-quality information. Without it, democracy cannot function effectively. The article states that the agenda in the media space changed during the Great War. Among the key topics are coverage of combat operations, missile attacks, shelling of civilian objects, people’s frontline life, stories about the military, and the concept of volunteerism. Special attention is also paid to international topics, foreign policy and culture. The Great War caused a change in consumer preferences for finding and receiving information, favouring online media over traditional media. The popularity of Ukrainian television and messengers has practically levelled off. Messengers have become an essential source of news among Ukrainians.
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