The theoretical framework of the new popular diplomacy Concept and concepts approach

Abstract

The developments and changes taking place in the international environment and in various fields are reflected in their impact on the nature of international relations and the opening of new fields of means to regulate those relations in the interests of States. The official diplomacy governing the relationship between governments was one of those means that indicated the need for popular diplomacy, During which the governments of the foreign countries, and their tasks become complementary to the work of diplomacy and help in achieving the objectives of foreign policy of States, and used popular diplomacy during World Wars I and II as well as the duration of the cold war as a means to achieve the goals and After the end of the Cold War and with the tremendous development in the fields of information and communication, ideas emerged from thinkers and research centers that called for the re-establishment of new popular diplomacy for the purpose of influencing and manipulating foreign peoples in a way that achieved States that their objectives in various areas, which requires standing in the research on the concepts of diplomacy, traditional folk diplomacy, and new popular diplomacy, while standing on the concepts approach to the concept of new or related to popular diplomacy In terms of similarities and differences.