The strategy of a commercial bank in the stock market

Abstract

Aim . To consider the principles and examples of development of the strategy of a commercial bank in the stock market. Tasks . To characterize the principles of developing the strategy, to reveal and describe the peculiarities of the stock market; to substantiate the possibility and necessity of the presence of the commercial bank in the stock market; to analyze the example of the strategy taking into account modern realities. Methods . The author used general scientific methods of research (analysis, synthesis), as well as methods of strategic analysis. Results . The strategy of commercial bank on the stock market, taking into account the obvious changes in the economy in 2022-2023 was developed. Conclusions . The process of development of the strategy of the commercial bank in the stock market is an event that requires a comprehensive approach. This development is aimed at achiev­ing long-term stability and profitability of the credit institution, which requires the development of rules and procedures for risk management in accordance with current legislation and inter­national standards. The bank in today's turbulent environment must adapt its strategy to con­stantly changing economic conditions.