Abstract

Case studies – using real-life business situations or imagined business scenarios – are a key pedagogical tool for instruction within management education programs that inform students about business processes, decision making, strategy, and leadership and management challenges. However, published case studies used in business schools globally primarily include White male protagonists and do not incorporate key topics related to diversity, equity and inclusion (DEI). This study analyzes trends in the identity/ies of protagonists in case studies, as well as in topics related to DEI. Limitations and implications for case study authors and faculty, business schools and case study publications are also discussed.

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